Boston, MA (PRWEB) March 24, 2015

New Hampshire-based e-commerce company Ziftr today announced the launch of ziftrPAY, a one-stop cryptocurrency/credit card payment platform and customer loyalty program.

The benefits of ziftrPAY include the following:

As part of ziftrPAYs customer loyalty program, all merchants will receive free ziftrCOIN digital coupons to give to their shoppers to incentivize them to use cryptocurrency, a low-cost, low-risk alternative to credit cards. When spent within Ziftrs network of ziftrPAY merchants, each ziftrCOIN will have a minimum redemption value of $1.

ziftrPAY is more than just a payment platform, its also a customer loyalty program, said Bob Wilkins, CEO of Ziftr. The Ziftr team has been developing e-commerce products for over six years now, so we have a solid understanding of what merchants want and need. We know they need ways to incentivize customers and establish brand loyalty, and the ziftrCOIN digital coupons are there to help them do just that.

Along with the launch of the ziftrPAY website, Ziftr is working to onboard the first group of ziftrPAY merchants, with the goal of reaching a critical mass of ziftrPAY merchants in time for Black Friday/Cyber Monday 2015.

Ziftrs ultimate goal is to bring cryptocurrency into the mainstream by making it easy for consumers to spend and easy for merchants to accept. ziftrPAY is one component of this strategy, along with ziftrCOIN, ziftrWALLET, and ziftrSHOP.

Merchants that are interested in learning more about ziftrPAY can visit http://www.ziftrPAY.com for more information.

About Ziftr

Established in 2008 and based in Milford, New Hampshire, Ziftr is revolutionizing the online shopping experience by bringing cryptocurrency into the mainstream for both consumers and merchants. To accomplish this goal, Ziftr has developed the following tools and applications: ziftrCOIN, a digital coin that functions like a coupon; ziftrPAY, a one-stop cryptocurrency/credit card payment platform and customer loyalty program; ziftrWALLET, a multicoin digital wallet; and ziftrSHOP, a worldwide online marketplace where consumers will be able to conduct transactions using credit cards and cryptocurrency.

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Ziftr Launches ziftrPAY, a Cryptocurrency Payment Platform and Customer Loyalty Program