A man who died in a four-wheel-drive vehicle rollover crash on Fraser Island off south-east Queensland on the weekend has been remembered as a talented soccer player and "much-loved character".

NSW man Deklan Gilmartin, 29, originally from the UK, was driving along 75 Mile Beach on the island with three friends on Sunday morning when their hire car rolled.

Mr Gilmartin died at the scene.

His three friends also understood to be British nationals living in New South Wales survived the crash.

Two of the men were discharged from hospital yesterday and a third remains in the Sunshine Coast University Hospital in a stable condition.

Football New South Wales released a statement yesterday praising the midfielder, who had played semi-professional soccer in Sydney's eastern and southern suburbs.

It said Mr Gilmartin was a much-loved player who "always played with a smile".

"Football NSW was deeply saddened to hear the news of the tragic passing of one of our well-liked characters in our game, Deklan Gilmartin," the statement said.

"His infectious personality is what characterised Gilmartin, who also played for Coogee United in the Eastern Suburbs Football Association, Spirit FC and Futsal side Mascot Vipers.

"May he rest in heavenly peace."

Coogee United FC announced the club was "heartbroken" by the news, describing him as "arguably the most gifted player we've ever had but it was Dek's tremendous love of life off the park that people adored even more".

"Our club will never be the same again and we will miss Dek so much," the post said.

"Our thoughts and love are with the Gilmartin family at this terrible time.

"RIP Dekkers, you really were one of a kind and will always be in our hearts."

Dave Darmody, from the Australian Offroad Academy, trains people to drive on Fraser Island and said the beach was a "dynamic environment" where conditions change quickly.

"The edge of the road is literally moving every five seconds with the waves," he said.

"There is no painted white line down the middle of the road.

"You can drive down a beach at low tide and have a fabulous day out and actually find completely different conditions as you drive back that night."

Mr Darmody said the news of Mr Gilmartin's death was "just shattering" but fatal accidents on the island were "thankfully rare".

"You probably have more bingles at your local shopping centre every afternoon, but sadly, when they happen [on Fraser Island], they're serious," he said.

Maryborough Patrol Group Inspector Tony Clowes said it was still "very early days" in the investigation into what caused the crash.

"My understanding is the conditions weren't too poorly they were driving near the water's edge we haven't been able to determine if speed was a factor," he said.

He urged beach drivers to "drive to the conditions".

More here:

Fraser Island crash victim Deklan Gilmartin remembered as investigation continues into deadly vehicle rollover - ABC News