On my first day on the job at SoftLayer, I was taught the core values of the company: Innovation, empowerment, automation and integration. Initially, I wasn’t sure if this was “marketing talk” or actually the actual driving force behind SoftLayer. Now, almost a year and a half later, I see how these core values really do power SoftLayer’s success every day.

In April, I was chatting with companies at Cloud Connections in Las Vegas, and I had the chance to give them some examples of how those core values make SoftLayer so much more than just another hosting provider:

Innovation
We’re constantly bringing products to market before others in the industry realize the need for them. One example of this is our early adoption of IPv6. SoftLayer was the very first hosting provider to offer our customers IPv6 and to make sure our entire data centers were IPv6-ready.

Empowerment
We give our customers full root access to their hardware so that they are able to configure their environment exactly how they want it. Beyond that, each server comes with free KVM over IP and out-of-band management network capabilities. We give complete control to our customers so that they can create their own virtual data center experience on demand.

Automation
We’ve completely automated the provisioning process, so we can deliver fully provisioned, customized dedicated servers in 1-4 hours and fully provisioned cloud instances in 5-25 minutes. Most of SoftLayer’s competitors take a few days (sometimes even weeks) to provision what we have online in hours.

Integration
We’re the only hosting provider that can offer a truly integrated solution for dedicated servers and cloud computing instances. We offer a single portal and API to manage both of these solutions. We also offer a private network that connects your dedicated servers and cloud computing instances and allows them to communicate without going out over the public network.

If you’re familiar with SoftLayer, you know that these core values permeate our business. By innovating, empowering, automating and integrating, we’re trying to stay ahead of the game. If you would like to experience a way-better-than-average hosting experience, I am sure SLales would love to hear from you!

3B4L!

-@SummerARivera