Sapiens Expands Its Partnership Ecosystem With Lightico to Enhance Digital Customer Interactions for the Insurance Market – MarTech Series

Sapiens partners with Lightico to streamline the last mile of the insurance customer journey

Sapiens International Corporation, a leading global provider of software solutions for the insurance industry, announced it has expanded its growing ecosystem by partnering with Lightico, an industry leader that offers a next generation platform for digital customer interactions for the insurance market.

Todays consumers have been trained by companies like Amazon, Uber, Apple and Netflix to expect instant experiences anywhere, especially on their mobile phones. Lightico helps insurers and other businesses accelerate and simplify complex processes during the critical last mile of the customer journey, said Zviki Ben-Ishay, co-founder and CEO, Lightico. Our technology empowers businesses to deliver the instant digital experiences consumers demand by eliminating the ping-pong of paperwork, endless emails and redundant phone calls that plague sales and service processes.

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Lightico was built to address the need to connect the front-end customer experience to back-end systems, and its technology aims to transform how businesses complete customer-facing processes. It has received more than 10 awards and recognitions for its innovative technology, including Amdocs Best Partner in the Digital Domain and Genesys App of the Year. The company was also recently a 2019 finalist for a CCW Excellence Award for Disruptive Technology of the Year.

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To help its clients speed sales, improve customer satisfaction and reduce claims cycle times, Sapiens will offer its relevant solutions, includingSapiens core P&C and life, pension and annuities offerings, with Lighticos industry-leading platform. This combined offering will free up agents to focus on their core business.

Sapiens is constantly analyzing new insurtech offerings, so that we can continue to enhance our product and services portfolio, and help our customers grow their business, said Roni Al-Dor, Sapiens president and CEO. Sapiens is excited about this partnership, which we believe will shift paperwork to digital processes, empowering insurers to close more sales and offer a premium customer experience to their customers.

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