If youre seeing red scrolling through your Instagram feed lately, youre not alone.
From copper colours and peachy hues to ginger sheens it feels as though many of our favourite celebs and reality stars have changed their look.
WATCH:MAFS' Martha Kalifatidis has a MAJOR hair transformation
What could have initially been passed off as another isolation transformation, or two, is fast becoming a growing hair trend.
Theres more to this hair colour than the isolation boredom fads we've become accustomed to (read: home-cut bangs and pastel wash outs).
Bold enough to make a statement yet natural enough to pass as your everyday colour, its no surprise so many stars are turning heads with a new copper colour.
Whether its a subtle wash to liven up your brunette locks or you go all out with a vivacious hue and highlights, theres a look to suit every style.
Take a peek below at the stars who are making a case for a rusty chic change.
Abbie
We had serious curl envy when Abbie Chatfield wandered into The Bachelor mansion to meet Matt Agnew.
And now, shes added a killer colour to top it off.
The Bachelor In Paradise star recently swapped her bronde colour for a Ginger Spice look, complete with fringe highlights albeit much more subtle and stylish (sorry Geri!).
I take back every ranga joke I made circa 2009, she wrote when debuting her new look.
Martha
If theres one reality stars beauty choices we watch closely, its Marthas.
The Married At First Sight bride always looks glamourous, and luckily for us, is always sharing her tips, tricks and favourite products with her followers.
When she began her transformation from a dark brunette to blonde, we relished the few weeks she spent as a red-head. And, so did she!
I wanted to keep this colour...@_ellewilliamson_said no. What do you think? she asked fans when making the transition.
Lauren
Fellow MAFS star Lauren Huntriss swapped her blonde bob for a stunning red colour.
Floating between a bright copper colour and a subtle peachy hue, Lauren is a hair colour chameleon we can all take inspiration from.
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The unexpected hair trend for 2020 every reality star is wearing right now - Who
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