Christina, 39, models for hair colouring brand Reveals that red hair has helped herexperimentwith fashion Was once hailed sexiest woman of all time by Esquire Mad Men is coming to an end but she's landed a top acting job already

By Bianca London for MailOnline

Published: 03:48 EST, 7 January 2015 | Updated: 05:03 EST, 7 January 2015

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She's one of showbiz's most famous redheads so it's hardly surprising that actress Christina Hendricks has been snapped up to front a new hair colour campaign.

The Mad Men star has been unveiled as the face - and glossy raven tresses - of Nice 'N Easy, promoting the brand's Shift A Shade campaign, which aims to inspire women to find their true colour.

Speaking about her new role, the 39-year-old from Tennessee said: 'Im so excited. Its a product Ive been using ever since I went red. I love that the results are so natural looking; I know its going to turn out natural and beautiful and I dont have to worry about it.'

Flame-haired Mad Men actress Christina Hendricks has been unveiled as the new face ofNice 'N Easy

Original post:

Christina Hendricks lands Nice 'N Easy beauty campaign