Technology giants are investing billions of dollars to build or acquire message-based platforms to fuel their global business ambitions
October14, 20195 min read
Opinions expressed by Entrepreneur contributors are their own.
You're reading Entrepreneur India, an international franchise of Entrepreneur Media.
Conversations have changed the world since time immemorial. Conversations led to love, debates, arguments, knowledge, intelligence, wisdom and human enlightenment. Wars were fought when conversations ended. In Sapiens, Yuval Noah Harari, writes, What was the Sapiens secret of success? How did we manage to settle so rapidly in so many distant and ecologically different habitats? How did we push all other human species into oblivion? Why couldnt even the strong, brainy, cold-proof Neanderthals survive our onslaught?
The debate continues to rage. The most likely answer is the very thing that makes the debate possible: Homo sapiens conquered the world thanks above all to its unique language. The deepest desire of human beings is to express and connect with the world. Conversations help them build that connect. And language is the foundation of great conversations.
The birth of the Internet came from the same desire to connect and converse. Scientists and university professors wanted to connect their ideas among peers. Thus was born email and private messaging, which later expanded to websites, videos and apps. Today, the Internet is a volcano of trillions of conversations bursting out through computers, smartphones and smart devices.
This is the reason why conversational chat and conversational commerce are now come back into the consciousness of Internet users. Large technology platforms such as Google, Twitter, Facebook, WhatsApp and LinkedIn believe that chat is going to transform the Internet. Products on Amazon, Alibaba and OLX are bought and sold using byte-sized reviews. No wonder, technology giants are investing billions of dollars to build or acquire message-based platforms to fuel their global business ambitions.
Business Insider projects that by 2020, 80% of the corporates across the globe will use chatbots at workplace. According to Drift, 27% of US teenagers have confirmed that they would shop and pay through conversational chatbots, and 13% are already shopping on chatbot interfaces.
While India is replicating the success of chat-driven platforms in social media and brick-and-mortar businesses, it is critical to evaluate conversational chatbots to make learning ubiquitous. India is estimated to have 855 million smartphones by 2022 with a majority of them on 5G network. Chatbots-based education can be easy to produce and simple to deliver without the need for complex education infrastructure. Chatbots cannot replace schools or colleges or teachers, but they can provide knowledge and skills in local languages to masses who are unable to afford education. It can provide a huge fillip to Indias education in terms of addressing challenges of quality as well as scale.
Here are five reasons why conversational chatbots can work for transforming Indian education:
The spirit of Indias culture is built around conversations. Most of our religious, spiritual and cultural traditions have seeped into our daily lives through thousands of years of conversational pipelines. Which is probably why, India is one of the largest customer base for WhatsApp. When Facebook Business conducted a survey, a staggering 74% of users confirmed that they would prefer messaging over all other technology channels to resolve their problems.
Learning is no different. Internet has shown us that businesses can be fundamentally transformed through byte-sized conversations. India also has a burgeoning population of first-generation learners who are getting into blue-collar jobs. Research reports say that over 200 million new job seekers are expected to enter the economy over the next 10 years. The app economy has organized the hitherto unorganized sector and provided millions of jobs to educated and less-educated youth. NSDC has a target to train over 200 million youth in job-related skills. The government is spending over INR 17,000 crore under the Skill India Mission. Over 6 million graduates are entering the formal economy to seek job opportunities. Classrooms are not enough and personal computers are unaffordable. Also most jobs are using smartphones as their primary touch point for business. In such a scenario, byte-sized learning opportunities need to be tried and tested.
The pace of growth in learners and job seekers needs fundamentally disruptive learning technologies. Learning platforms that have large format textual content and long videos, are finding it difficult to engage users who have limited attention span. Websites are out and apps are in. And even apps are swiped off or uninstalled when complicated content is ported on them. This is the reality of the Internet generation. Because chat is ideally suited for small screen devices such as smartphones that are exponentially growing and outnumbering personal computers in markets beyond cities. What e-learning can't, chat can. And all this at 10% of the cost.
Chatbots are quick, easy and cheap to produce. By making conversations as the focus of learning, it takes away the stress from understanding difficult concepts in education. A 10-minute chat-based lesson that moves in with a single learning outcome and moves out once it is delivered is far more appealing to users than a complex lesson plan that tries to fit it multiple objectives in multi-modal formats inside the same screen. Moreover, chat is the only low-cost platform that can integrate and offer just-in-time human expertise to learners, without the need for expensive learning infrastructure. A smartphone can be attached to a projection system in school, to teach and learn the same content that is available at home.
So, it is important for the education community to explore the opportunities that chat offers for improving access and outcomes to learning. Not just students, even teachers and parents can benefit by aggregating themselves on from low-cost messaging-based learning platforms. By creating a learning collective of stakeholders on one platform, chats can fundamentally change the way education is imparted and delivered in the future.
- Kanye West plans to evangelize Americas youth with music: No weapon formed against me shall prosper - The Christian Post - November 19th, 2019
- The Real Housewives of Atlanta Recap: Baby of the House - Vulture - November 19th, 2019
- I Live in Australia, Make $74K A Year & Spent $344.20 On My Wellness Routine This Week - Refinery29 - November 19th, 2019
- Who Was the Buddha? - Lion's Roar - November 19th, 2019
- MOVIE REVIEW: Scorsese, De Niro and Pesci at their best in 'The Irishman' - Gwinnettdailypost.com - November 19th, 2019
- The Funeral Traditions of Different Culture and Religion - Agence de presse D.I.A. - November 19th, 2019
- Children in Need events across Gwent - South Wales Argus - November 19th, 2019
- With Kartarpur, Pakistan says: Our arms are always open for you whenever you visit - Gulf News - November 19th, 2019
- The Rights Judeo-Christian Fixation - The New Republic - November 19th, 2019
- The World-Soul, Natura and Mother Earth - Patheos - November 19th, 2019
- Seattle City Council election results set the stage for transformative change - Real Change News - November 19th, 2019
- Dispatches #2 and #3 from Doc NYC: Mr. Toilet: The World's #2 Man and We Believe in Dinosaurs - Bright Lights Film Journal - November 19th, 2019
- Lights of Faith: Candles Keep Vigil, Become Votive Offerings - National Catholic Register - November 19th, 2019
- Meaningful Conversations: Spiritual But Not Religious? - UAFS News - November 11th, 2019
- Kanye Wests Sunday Service at the Forum 11/10 - mxdwn.com - November 11th, 2019
- Guiding Light: Back to the Heart - Free Press Journal - November 11th, 2019
- Federal judge halts Texas execution of Patrick Murphy - The Texas Tribune - November 11th, 2019
- 11.11 Wish And Its Meaning: Why is The Time 11:11 So Auspicious Numerologically? Does 11/11 Wish Come True - LatestLY - November 11th, 2019
- Nine German artists talk about their work for season II of bangaloREsidency 2019 - The Hindu - November 11th, 2019
- Is Quieting the Mind the Ultimate Escape? I Went to Nepal to Find Out - Travel+Leisure - November 11th, 2019
- Meet the Kung Fu Nuns of Nepal - The New York Times - November 11th, 2019
- People welcome 'Cavalcade of Universal Oneness' with open arms - Daily Pioneer - November 11th, 2019
- Is coffee the new alcohol? - Oaklandpostonline - November 11th, 2019
- The Spec-Ops Guys Behind The App Transforming Military Fitness - menshealth.com - November 11th, 2019
- The Cold War between the Medium and the Message: Western Modernism vs. Socialist Realism - Journal #104 November 2019 - E-Flux - November 11th, 2019
- 1 dead, 1 hospitalized after gunmen shot both in the back of the head during apparent robbery - Texas Breaking News - November 11th, 2019
- 10 Bizarre Festivals in Asia You Need to Experience | TheTravel - TheTravel - October 24th, 2019
- President has first ever smart thought; calls for own impeachment - Los Angeles Loyolan - October 24th, 2019
- Hey, John MacArthur. You have a culture. It's called white (Christian) patriarchy. - Patheos - October 24th, 2019
- Tagore and Caste - The Statesman - October 24th, 2019
- One Cure for Malnutrition of the Soul - The New York Times - October 24th, 2019
- 'The Irony of Modern Catholic History: How the Church Rediscovered Itself & Challenged the Modern World to Reform' Book Review - National Review - October 24th, 2019
- Who is Kalki Bhagwan Who Once Predicted Death of Organised Religions and Now Faces I-T Heat? - News18 - October 24th, 2019
- Astrology in the Age of Uncertainty - The New Yorker - October 24th, 2019
- 'To Particularize is the Alone Distinction of Merit': Blake's Visionary Imagination - The New York Review of Books - October 24th, 2019
- The Great Flood and What It Tells Us - The Epoch Times - October 24th, 2019
- Neuroscience Culture and the Sins of Vaping - The American Interest - October 24th, 2019
- How Africans held off German colonialists with spears and arrows for two years during the Maji Maji rebellion - Face2Face Africa - October 24th, 2019
- The Eurozone Civil War Has Several Bay Of PIGS Moments - Seeking Alpha - October 24th, 2019
- Meditation is a potent stress reliever and more - CapeGazette.com - October 24th, 2019
- Marianne Williamson and the religion of "spirituality" - Salon - October 15th, 2019
- Evolution of the guru principle - Economic Times - October 15th, 2019
- Is Vanda Boone's Murder Connected To Nancy Moyer's Disappearance? | Searching For - Oxygen - October 15th, 2019
- What's all the buzz about? Montreal woman seeks to demystify ayahuasca - Montreal Gazette - October 15th, 2019
- The age of distraction | Opinion - Plattsburgh Press Republican - October 15th, 2019
- Why, 30 years after opening, Aman resorts are still the best in Bali - Telegraph.co.uk - October 15th, 2019
- Rescue changed the lives of firefighter and victim in aftermath of Loma Prieta - San Francisco Chronicle - October 15th, 2019
- Hogarth: Place and Progress - ArtLyst - October 15th, 2019
- New opportunities for integration and cooperation: Op-ed - Hurriyet Daily News - October 15th, 2019
- Walking the path of the buddha in a neglected corner of India - GQ India - October 15th, 2019
- Non-Violence Is Not the Be-All and End-All of Buddhas Revolutionary Teachings - The Wire - October 15th, 2019
- The philosophy of the Joker - Fabius Maximus website - October 15th, 2019
- Succession Composer Nicholas Britell Talks Creating the Flava That Was Kendalls Rap - IndieWire - October 15th, 2019
- How to Use Tarot Cards as a Spiritual Guide to Everyday Life - Study Breaks - October 5th, 2019
- Clearly, Fans Thinks Demi Lovatos Heartless Apology Letter Is Just For Sake. Blasting Over A Free T ... - The Inner Sane - October 5th, 2019
- 'I put my head in the guillotine for Osho and I would do it again Why can't I be myself? Why do I have to be enlightened?' - Times of India - October 5th, 2019
- The indefatigable Gandhian Subba Rao: Meeting the Mahatma and other encounters of a lifetime - Times Now - October 5th, 2019
- The Carnatic blues of Ross Hammond and Jay Nair - Berkeleyside - October 5th, 2019
- Hospice of Santa Barbara Honors Its Heroes And Raises $178000 - Noozhawk - October 5th, 2019
- The Eclectic Sheldon Theatre is the Jewel-Box of Red Wing - Music in Minnesota - October 5th, 2019
- Your thoughts on Cardinal Burke's vision of church, the partisan divide, parish shopping and more - National Catholic Reporter - October 5th, 2019
- Art, teaching and skills for Seekers: A conversation with author and BYU professor Anthony Sweat, author of - Deseret News - October 5th, 2019
- 'Walk in China' VR Trilogy - Animation World Network - October 5th, 2019
- 7 Signs That You Are Achieving Spiritual Enlightenment ... - June 1st, 2019
- Enlightenment (spiritual) - Wikipedia - June 1st, 2019
- What Is Spiritual Enlightenment or Spiritual Awakening? - June 1st, 2019
- Sedona Spiritual Inspiration & Healing | Visit Sedona - June 1st, 2019
- Center for Spiritual Enlightenment - CSE Home Page - June 1st, 2019
- atheism | Definition, Philosophy, & Comparison to ... - May 28th, 2019
- atheism r/atheism - reddit: the front page of the internet - May 28th, 2019
- Atheism | CARM.org - May 28th, 2019
- Atheism - Simple English Wikipedia, the free encyclopedia - May 28th, 2019
- Ripple Price Forecast: XRP vs SWIFT, SEC Updates, and More - May 25th, 2019
- Cryptocurrency News: This Week on Bitfinex, Tether, Coinbase, & More - May 25th, 2019
- Cryptocurrency News: Bitcoin ETFs, Andreessen Horowitz, and Contradictions in Crypto - May 25th, 2019
- Cryptocurrency News: Looking Past the Bithumb Crypto Hack - May 25th, 2019
- Cryptocurrency News: What You Need to Know This Week - May 25th, 2019
- Cryptocurrency News: XRP Validators, Malta, and Practical Tokens - May 25th, 2019
- Cryptocurrency News: New Exchanges Could Boost Crypto Liquidity - May 25th, 2019
- Cryptocurrency News: Bitcoin ETF Rejection, AMD Microchip Sales, and Hedge Funds - May 25th, 2019