Coronavirus expedites the sports tech evolution – Axios

The coronavirus pandemic has fundamentally changed how teams, leagues and other sports organizations operate.

Why it matters: Some of those changes are temporary, but others will likely be permanent and in some cases, COVID-19 merely sped up a technological evolution that was already well underway.

Two prime examples:

1. Robot refs: In an attempt to reduce the number of people on site, the U.S. Open (Aug. 31Sept. 13) will replace line judges with an automated system called Hawk-Eye Live, NYT reports.

2. Facial recognition: Multiple teams and leagues are testing facial-recognition technology and biometric screening to make admitting fans into stadiums as safe and touchless as possible.

The big picture: The transition from physical to digital tickets has been underway for a decade. This is the next stage in that evolution, and the pandemic sped up the process. Someday soon, you'll probably be buying hot dogs with your face.

Originally posted here:

Coronavirus expedites the sports tech evolution - Axios

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