The Army turns to automation for officer assignments – Defense Systems

AI & Analytics

Job seekers know how the right keywords can make the difference between getting their resume seen by a hiring manager or consigned to a digital graveyard. But the Army is hoping to change that by capturing "back of the resume" data to better tell an officer's story when hunting for their next assignment while also using data analytics to crack down on nepotism.

The Army has been tweaking its personnel management systems as part of its People Strategy, released in October, which outlines how the service plans to acquire, train and keep its talent. And better data is key to finding the best talent, especially when it comes to tech.

"We know who the cyber officers are because they're already in the cyber branch. What we don't know is the infantry officer who also has some sort of certification as some sort of coder -- he's got some unique data analytics skills that aren't captured in his traditional educational background," said Maj. Gen. Joseph Calloway, Army Human Resources Command's commanding general.

Calloway said the command is working to capture and harness that information and develop waysof better tailoring officers' assignments, including tapping into data pertaining to outside knowledge, skills, and other desired traits -- such as where soldiers travel or may have lived in their youth -- that wouldn't necessarily show up on their record brief, which encapsulates formal education and career highlights.

The Army recently assigned about 15,000 officers using an automated program as part of the Army Talent Alignment Program (ATAP), which seeks to better match unit needs with officers' skills, Army officials told reporters during a Feb. 6 briefing.

This was the first time the board selection, processed from October to December, was conducted by combining ATAP with an automated job application portal, the Assignment Interactive Model 2.0, that Army officers used to apply for assignments and commanders used to interact with applicants.

With AIM 2.0, officers can view all open positions and list their preferences and skills, while unit commanders can use it to have more interactive input with applicants to figure out who is best for the assignment.

Army officials said the difference with using the automated assignment system was noticeable -- with a 35-percentage point improvement in market participation and more than half of officers and units received their top choice, where the unit and officer matched, Calloway said. Eighty percent received a choice in their top 10%.

Old fashioned interviews and face-time bolstered the automated system, officials said, but being able to cull data points that aren't captured in an Army officer's official record or formal education is important for force readiness.

"The ability for an officer to self-profess his or her talents on the backside of the [Officer Record Brief (ORB)] is really important because we now are able to see all sorts of skills that we didn't know existed within the officer corps," said Maj. Gen. J.P. McGee, Army Talent Management Task Force director.

As an example, McGee said he brought on an officer, an operational research systems analyst, who is writing a book on people analytics for CEOs -- information that would've been missed otherwise.

"She's now the head of our team that is trying to develop a people analytics strategy, [a] system talent management system, we're trying to develop. So there's a lot of information that is out there that isn't encapsulated in your official record that we're trying to capture on the backside of that ORB," McGee said.

But the process did have snags.

"The automated tool ultimately runs out of information to make decisions on," Calloway said, "and would assign officers to jobs for which they did not qualify."

Those mismatches were corrected, Calloway said, but to prevent, or at least lessen, them the Army wants to increase and improve data collection.

"What we're going to do is try to make the tool more user friendly on both sides so that the filtering mechanisms in the tool will help," he said. And in cases where the tool runs out of data, Calloway said the Army plans to "insert additional logic into that tool to prevent that from happening."

The Army also hopes that future iterations of the system will help define and curb nepotism and commanders hiring predominantly within their comfort zone.

"The portfolio of people you know is always going to be limited by your personal experiences," McGee said. "We believe that more visibility is going to lead to different choices not along the lines of who has served with you before."

But, as is often the trick with data, the Army has to define what that nepotism means: is it three consecutive tours under the same commander or six? And how should that be employed?

"Now we finally have a data structure that can say Col. Smith understands how to do this, and he exercises this authority we've given him responsibly. And you know, Col. Jones actually doesn't, he only hires people who have worked for him in the past. And that's not the intention of this," McGee said.

Thisarticle first appeared on FCW, a partner site to Defense Systems.

About the Author

Lauren C. Williams is a staff writer at FCW covering defense and cybersecurity.

Prior to joining FCW, Williams was the tech reporter for ThinkProgress, where she covered everything from internet culture to national security issues. In past positions, Williams covered health care, politics and crime for various publications, including The Seattle Times.

Williams graduated with a master's in journalism from the University of Maryland, College Park and a bachelor's in dietetics from the University of Delaware. She can be contacted at lwilliams@fcw.com, or follow her on Twitter @lalaurenista.

Click here for previous articles by Wiliams.

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The Army turns to automation for officer assignments - Defense Systems

AI And Automation: Together Forever? – Forbes

PMMI is a Business Reporter client.

While it has not yet arrived, the time is approaching in packaging and processing manufacturing when it will be nearly impossible to discuss advancements in automation without addressing congruent developments in artificial intelligence (AI). AI and automation are particularly intertwined in robotics, supplying workforce-enhancing solutions that not only complete repetitive tasks but also support and improve decision-making processes.

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Already, industrial robots with a high risk of breakdown can self-minimise downtime by pre-scheduling maintenance and ordering spare parts or by analysing vision system and sensor data to reduce the time taken to complete a task. Network-connected robots use AI to either learn simultaneously or from one another, reducing the time it takes to understand new jobs. AI with machine vision systems is also supporting significant developments in quality control, enabling robots to identify faulty products and remove them from the production process without human intervention.

AI-enhanced automated packaging plays an extensive role in ensuring the supply chain can handle the increased workload created by e-commerce. At a macro level, automation that can think for itself provides integrated solutions to compensate for lack of labour. More targeted solutions, however, are proving that automation can increase a packaging operations bottom line while improving the efficiency of the supply chain.

Smart robots equipped with advanced sensors that feed data to complex algorithms powering AI and machine learning will further improve work processes and the supply chain, so much so that collaborative robots (cobots) might represent the model application for AI and automation. Unlike robots that are traditionally isolated from workers and are programmed to follow specific instructions without regard for humans, cobots operate in cooperation with humans in a shared workspace. In fact, cobots represent the fastest-growing segment of industrial automation. They are expected to jump tenfold to 34 per cent of all industrial robot sales by 2025, according to the International Federation of Robotics. This statistic goes hand-in-hand with advances in AI capabilities that will pave the way for further growth in autonomous robots. Adaptive robots that are capable of learning can recognise inefficiencies and make changes on-the-fly to operate more effectively.

AI is also being used to advance end-of-arm-tooling (EOAT) changeovers. Production runs in the packaging and processing industries continue to get shorter, making downtime costlier than ever before. There is now the capability for a robot to understand whats coming down the line, change its own EOAT to meet the immediate need and then perform its task.

Mobile robots and cobots will grow in use as AI continues to reach higher levels of intelligence. The advantages are vast as untethered or wireless robots with seventh axis movements will create a flexible manufacturing environment. Robots are also going to be safer to operate around humans. The machines can learn tasks efficiently using AI, not only to improve processes, but to avoid collisions and reduce risk. This model could permit robots almost anywhere on the manufacturing floor. For example, if a worker walks too close to a working robot, the machine will go into safe mode: operating at a slower speed, with limited force and more controlled actions. When the worker leaves the area, the robot will resume full performance.

While it can be challenging to manage the balance between replacing humans with automation and increasing unemployment, companies can address this by supporting employees through retraining programs to enable workers to upskill. One leading robot manufacturer recently explained how, in its workforce, it had replaced workers with robots for metal casting, which was a dangerous job. The company worked on retraining employees for newly created roles, such as application engineers and designers jobs that didnt exist within the organisation eight years ago. This model of retraining the workforce can also be a cost-effective method of acquiring new skillsets within the organisation, with retraining often a lower-cost option than recruiting new employees.

The PACK EXPO portfolio of trade shows, produced by The Association for Packaging and Processing Technologies (PMMI), provides the latest innovations and technologies to encourage and assist with AI and automation. Seminars on the show floor at the Innovation Stage and The Forum also open educational gateways for best practices and new applications, as well as interactive discussions on what has worked for others in the industry.

The next stop in the PACK EXPO portfolio of trade shows is PACK EXPO East 2020 (3-5 March; Pennsylvania Convention Center, Philadelphia). The three-day event will bring together 7,000 attendees, with 400 companies showcasing new technologies in 100,000 net square feet of exhibit space. PACK EXPO East attendees will enjoy all the educational and networking opportunities traditionally offered at PACK EXPO, plus more face-to-face time with exhibitors to find applicable answers.

Sean Riley is Senior Director, Media and Industry Communication for PMMI. For more information and to register for PACK EXPO East 2020, go topackexpoeast.com

This article originally appeared on Business Reporter.

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AI And Automation: Together Forever? - Forbes

Viewpoint: How Automation is Digitally Transforming the Insurance Industry – Claims Journal

Innovation in the insurance industry is no longer a buzzword. It is fast becoming a catalyst to win market share. In the past, the industry has been a slow adopter of emerging technologies. The industry was also marred by other challenges such as traditional market-entry barriers, overdependence on legacy systems, inability to scale risk portfolio, stringent regulatory compliance, and the personal nature of customer interactions.

Recent studies, though, have shown that the tides are changing. For instance, Forrester recently reported that One in 3 customers who endure a bad claims experience switched insurers within a year.Today, both large-scale enterprises to nimble start-ups have started to unlock the power of emerging technologies such as AI, big data, and blockchain.

What does this mean?

Insuretech innovation is at an all-time high. From going paperless to digitalizing customer engagement, the most successful players are focused on stitching together all the elements of the insurance journey through technologies such as Robotic Process Automation (RPA) and Artificial Intelligence (AI) to build and grow profitable businesses.

While the modernization of core systems has enabled insurers to close the gap, it has not equipped them with the true competitive advantage to gain mindshare in todays cluttered insurance marketplace. They have realized it is possible only by moving away from legacy infrastructure and systems. However, in the current scenario, routine processes like claims management, policy administration, accounting, and others continue to be repetitive and manual in nature.

These legacy processes require interaction between multiple systems built on diverse technologies like Web, Mainframe, Java, Excel, PDF, and others. Added to that, there are external systems, which remain beyond the control of most insurance companies. This is where automation plays an integral role. It reinvents the re-engineering and integration efforts that are necessary to digitize the previously mentioned tasks. And it is why automation has seen a major spike in adoption by insurers. Built on RPA and AI, it has enabled them to streamline manual processes with minimal investment and time.

Automation is helping early adopters improve underwriting results, accelerate faster go-to-market for new products, and grow premium income while freeing up time for their agents and advisors to focus more on critical tasks.

One of the first misconceptions insurers have to break was that automation is not about physical robots performing tasks on behalf of the human workforce. Instead, it is a collaborative effort for better decision-making across the customer management journey. Hence, before embarking on automation, insurers must understand the significance of RPA bots in improving service quality, reducing costs, and increasing efficiency.

Generally, bots are software programs built on automation technologies like robotic process automation. RPA in its purest form is just the beginning. Intelligent bots also leverage other advanced technologies like Machine Learning (ML), Deep Learning (DL), Optical Character Recognition (OCR), Natural Language Processing (NLP), and more.

A bot allows insurers to process large amounts of data; from front to back-office no matter the complexity. Insurers can easily manage the most complex processes by aggregating, assessing, and analyzing data from multiple channels. They can also accelerate the speed of processing, which leads to shorter cycles, decreased costs, and improved customer service.

As the recent past has shown, many insurers who initially took the lead by using traditional approaches to automation have failed to keep up the momentum. The path to choosing an automation platform begins with an intelligent roadmap to adoption.

To get a head-start, insurers must look to incubate a culture of innovation by identifying value creation opportunities through automation. Without it, identifying the right processes, building on required skills, integrating various systems, configuring business rules, testing, deploying, and supporting can all be lengthy projects that come at hefty costs.

To be successful, insurers must collaborate with a partner who offer an automation assessment bot to identify actionable automation use cases. It can help them with projected cost savings for the given context and environment, without having to upset the current workflows that may affect real-time businesses. It also allows insurers to automate the discovery process that identifies automation opportunities in their businesses.

An alternative to building this grassroots automation strategy that caught the eyes of insurers all over the world, involved pre-configured bots for specific processes. These bots are purposely built for claims, billing, accounting, underwriting, and others. Ready to deploy with configurable rules, they tend to meet the needs of the insurer within 4-6 weeks. It has been recognized as a cost-effective way of approaching the automation journey, with the focus on realizing quick return on investment.

Every task performed by a bot can be monitored and recorded to show the number of transactions processed along with any escalated exceptions. Automation makes it viable for insurers to conduct a regular audit trail of actions and events to ensure regulatory compliance.

With MLs advanced analytics, the automation engine can operate autonomously, without stringent programming or monitoring. Basically, it learns, predicts, acts, and explains so that insurers can apply the process outcomes to compliance data and avoid any reputational or financial damage.

Today, cost savings and operational efficiency are as high on priority lists of insurers as customer satisfaction. Using automation, they can not only free their resources from performing manual and repetitive tasks, but also go the extra mile to create memorable customer experiences. Whether an enterprise-wide or a single-process initiative, the role of automation in the insurance journey is irrefutably growing in importance. It can bring about efficiency, flexibility, and scalability in several processes within the insurance businesses.

For instance, a document audit bot can generate daily reports for underwriters or claims heads while triggering missing documents alerts to the policyholders and agents. Similarly, there are other RPA bots that can automate the manual and repetitive processes, without any changes to the existing insurance management system. It can also free up precious time for agents, brokers, carriers, underwriters, risk managers, and claims professionals, so that they can use their time and energy for strategic growth initiatives.

Another key factor is that customers, these days, will not tolerate being made to wait in line to get what they want. Whether evaluating new products, processing claims, getting settlement updates, they expect speed, consistency, and personalization. It is certainly up to the insurers to harness the power of automation to future-proof their businesses.

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Viewpoint: How Automation is Digitally Transforming the Insurance Industry - Claims Journal

Survey: Firms trend towards automation – Bangkok Post

Rise in RPA software spending expected

Forrester Consulting, a US-based research firm, says about two-thirds of 270 companies surveyed aim to increase robotics process automation (RPA) spending by at least 5% over the next 12 months to boost productivity and ensure an efficient working environment.

The study, entitled "The future of work is still being written", was commissioned by UiPath, a US-based RPA provider, in July 2019. An online survey was conducted among 270 decision-makers from operations groups, shared services, finance and other lines of business from France, Germany, Britain and the US.

The study evaluates the impact of automation and how firms are gearing up for planning and preparedness for the future in relation to automation tech.

The research shows automation tech leads to better employee satisfaction, while indicating a 5% improvement in employee engagement in automation tech would lead to a 3% rise in revenue.

The results found 66% of the 270 surveyed firms indicated they would push up RPA software spending by at least 5% within the next 12 months, by which time the RPA service market would reach US$7.7 billion in value.

The market is expected to be worth $12 billion by 2023.

According to the study, automation offers tangible business benefits, including dealing with repetitive, rule-based tasks, enabling employees to focus on higher-value activities that require advanced skills, improving employee engagement and boosting customer satisfaction.

The report suggests companies invest in boosting employee skills in automation.

"By training employees, providing them vocational courses, or encouraging them to pursue digital qualifications, companies can allow employees to overcome fears around automation and embrace it as a productivity-boosting asset," said the report.

Malina Platon, managing director for Asean at UiPath, told the Bangkok Post automation investment will not only rise in the developed world, but also in emerging economies like Thailand.

Customer experience is a critical business priority and automation technologies such as RPA enable businesses to deliver better service, she said.

Reductions in costs and improvements in productivity will make Thailand a more successful and competitive economy, said Ms Platon.

She said automation will foster new roles and opportunities for Thai employees and the technology is in line with the government's Thailand 4.0 initiative.

The Board of Investment has indicated there needs to be 475,000 jobs related to digital skills by 2023 in the Eastern Economic Corridor.

To enable Thailand to prepare its future workforce, UiPath has entered into an academic alliance partnership with King Mongkut's University of Technology Ladkrabang to equip students with critical automation skills and teach them how to leverage RPA, working alongside software robots.

UiPath is also working with Assumption and Chulalongkorn universities on these goals.

Ms Platon said Thai enterprises need to rethink how they recruit and retain employees.

In the future, workforces will be a mix of full-time employees and talent with no formal ties to a company.

She said the company needs to embrace new worker profiles, such as digital elites and mission-based workers.

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Survey: Firms trend towards automation - Bangkok Post

Automation Is Probably Coming for Your Job Too – GQ

Just outside of Cincinnati, Ohio, there's a building under construction the size of one and a half football fields. When it's completed, 80 Acres Farms will be a fully automated indoor farm, manned by two-story-tall robots hauling and adjusting crops under artificial lights. And, as NPR reports, there will be almost no humans working there.

Indoor, automated farming companiesgrowing leafy greens like bok choy, cilantro, parsley, kale, spinach, basil, and moreare starting to take off across the country, including California's Iron Ox and a handful of farms in post-industrial areas of the Garden State, New Jersey. Automated agriculture has been around for almost two decades now, since John Deere unveiled AutoTrac, a GPS-based tractor guidance system, but now companies like Harvest Croo Robotics are using a combination of artificial intelligence, machine vision, and big data to design specialized machines for harvesting crops like strawberries, apples, and grapes. Grocery-store chains like Whole Foods and Kroger are already selling some produce grown and harvested by robots.

Farming isn't the only industry facing job loss from automation. Waymo, a self-driving-technology company owned by Google's parent corporation, Alphabet, has rolled out fleets of autonomous 18-wheelers in California, Georgia, and Arizona. In January, the company announced plans to expand into New Mexico and freight-heavy Texas. And Amazon is aggressively researching how to automate its warehouses.

Between 2000 and 2010, the U.S. lost 5.6 million manufacturing jobs, 85 percent of which were made redundant by automation. Today, 25 percent of working Americans are at "high risk" of losing their jobs to automation, according to a Brookings Institute study, since up to 70 percent of the work they do could be done by machines. But as artificial intelligence becomes more common and effective, automation will start to supplant receptionists, couriers, market research analysts, proofreaders, cashiers, office clerks, and retail salespeopleputting another 36 percent, more than half of all working Americans, at "medium risk." The job losses would easily be in the hundreds of millions.

When McDonald's began experimenting with automated kiosks for customers to place their orders, the company's former CEO Ed Rensi blamed it on movements to raise the minimum wage. In a 2016 post for Forbes, he crowed, "I told you so. In 2013, when the Fight for $15 was still in its growth stage, I and others warned that union demands for a much higher minimum wage would force businesses with small profit margins to replace full-service employees with costly investments in self-service alternatives." Despite Rensi's self-congratulatory statements, there's no empirical evidence that raising the minimum wage leads to job loss. But to carry Rensi's argument to its obvious conclusion, automation is also cheaper than paying employees the current minimum wage, making it all the more appealing to companies like McDonald'swhich has consistently made between $21 and $28 billion in revenue each year since 2006.

The question of how to deal with the fallout from automating jobs out of existence is hotly contested. Donald Trump often crows about the decline in manufacturing jobs, but he never mentions automation and instead blames the losses on free-trade agreements and policies that let companies move their production abroad. Others, like presidential candidate Andrew Yang, propose safety-net solutions. Yang cites automation as the reason for his universal basic income program. To soften the blow of losing work to machines, Yang has proposed a $1,000 monthly stipend to every person in the country. But $12,000 a year is no replacement for a permanent job.

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Automation Is Probably Coming for Your Job Too - GQ

Ponemon Institute Report Finds Security Automation Continues to Reshape Hiring Trends Year-by-year – Chinook Observer

SEATTLE, Feb. 11, 2020 /PRNewswire/ -- Todaythe Ponemon Institute, in partnership with DomainTools,announced the results of its third annual "Staffing the IT Security Function in the Age of Automation" report. The survey of more than 1,000 IT and IT security practitioners analyzed the impact of automation on current IT security practices and staffing in the U.S. and UK.

Overall, the majority of companies (77 percent) continue to use or plan to use automation in the next three years. The biggest takeaway in this year's study is that the majority of respondents (51 percent) now believe that automation will decrease headcount in the IT security function, an increase from 30 percent in last year's study. Further, concerns by employees losing their jobs because of automation have increased to 37 percent over last year's 28 percent. Meanwhile, cybersecurity skills shortage continues to be a problem. Sixty-nine percent of organizations' IT security functions are understaffed; a slight improvement over last year's 75 percent.

The adoption of automation tools for cybersecurity this past year has had mixed reviews. Overall, 74 percent agree that automation enables IT security staff to focus on more serious vulnerabilities and overall network security. Interestingly, automation highlights a renewed focus on the importance of the human role in security. Of respondents:

The number one roadblock of companies that considered automation and do not plan to automate is a lack of in-house expertise (53 percent), followed by a heavy reliance on legacy IT environments.

"The perspective around the effects of automated technologies for IT security continues to shift year after year," said Dr. Larry Ponemon, chairman and founder of the Ponemon Institute. "As adoption of automation becomes more mainstream and improves the effectiveness and efficiency of IT security staff, they are anticipating that they will be able to accomplish more with fewer bodies. What is likely is for there to be a consolidation of existing roles, rather than an elimination. This means better opportunities for employees to up-level their current skills to create more value-added roles as the human side of security remains as important as ever."

The report revealed that regulatory compliance standards such as GDPR and others are a growing global influence in an organization's use of automation, with 72 percent citing that over last year's 66 percent. This is reflected in the need for familiarity with security regulations and standards in both entry-level and highly experienced job candidates in the US - topping the list of knowledge requirements for the first time at 81 percent.

Automation is not a quick, fix-all solution, though it is proving to deliver tangible benefits and results. A majority (60 percent) of employees state that automation is reducing stress in their lives and 43 percent say it increases productivity. Automation delivers productivity benefits such as reducing false positives and/or false negatives (43 percent), increasing the speed of analyzing threats (42 percent), and prioritizing threats and vulnerabilities (39 percent). The most common activities likely to be replaced by automation in the next three years are log analysis (68 percent), threat hunting (60 percent), and DevOps (37 percent).

"Automation is already improving the productivity of security personnel across industries. We are still in the early stages of adoption and just touching the surface of how automation will enhance the capabilities of security staff and evolve security roles," said Corin Imai, Senior Security Advisor, DomainTools. "However, the human factor remains the most important player in information security. Automation will never fully replace human intuition and expertise, and those that become experts in deploying and managing automation solutions will have a new valuable skill set for many years to come."

Additional trends revealed in this year's report include:

For more information on the report, download the full set of findings.

About DomainToolsDomainTools helps security analysts turn threat data into threat intelligence. We take indicators from your network, including domains and IPs, and connect them with nearly every active domain on the Internet. Those connections inform risk assessments, help profile attackers, guide online fraud investigations, and map cyber activity to attacker infrastructure. Fortune 1000 companies, global government agencies, and leading security solution vendors use the DomainTools platform as a critical ingredient in their threat investigation and mitigation work. Learn more about how to connect the dots on malicious activity at http://www.domaintools.com or follow us on Twitter: @domaintools.

About Ponemon InstitutePonemon Institute is dedicated to advancing responsible information and privacy management practices in business and government. To achieve this objective, the Institute conducts independent research, educates leaders from the private and public sectors and verifies the privacy and data protection practices of organizations in a variety of industries.

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Ponemon Institute Report Finds Security Automation Continues to Reshape Hiring Trends Year-by-year - Chinook Observer

AI, automation, and the cybersecurity skills gap – VentureBeat

This article is part of a VB special issue. Read the full series here: AI and Security.

The cybersecurity skills shortage is well documented, but the gap seems to be widening. The 2019 Cybersecurity Workforce study produced by nonprofit (ISC) looked at the cybersecurity workforce in 11 markets. The report found that while 2.8 million people currently work in cybersecurity roles, an additional 4 million were needed a third more than the previous year due to a global surge in hiring demand.

As companies battle a growing array of external and internal threats, artificial intelligence (AI), machine learning (ML), and automation are playing increasingly large roles in plugging that workforce gap. But to what degree can machines support and enhance cybersecurity teams, and do they or will they negate the need for human personnel?

These questions permeate most industries, but the cost of cybercrime to companies, governments, and individuals is rising precipitously. Studies indicate that the impact of cyberattacks could hit a heady $6 trillion by 2021. And the costs are not only financial. As companies harness and harvest data from billions of individuals, countless high-profile data breaches have made privacy a top concern. Reputations and in some cases peoples lives are on the line.

Against that backdrop, the market for software to protect against cyberattacks is also growing. The global cybersecurity market was reportedly worth $133 billion in 2018, and that could double by 2024. The current value of the AI-focused cybersecurity market, specifically, is pegged at around $9 billion, and it could reach $38 billion over the next six years.

We checked in with key people from across the technology spectrum to see how the cybersecurity industry is addressing the talent shortage and the role AI, ML, and automation can play in these efforts.

I think the concern around the cybersecurity skills gap and workforce shortfall is a temporary artifact of large companies scrambling to try to recruit more people to perform the same types of commodity cybersecurity activities for example, monitoring security logs and patching vulnerabilities, said Shuman Ghosemajumder, a former Googler who most recently served as chief technology officer at cybersecurity unicorn Shape Security.

Ghosemajumder compares this to undifferentiated heavy lifting, a term first coined by Amazons Jeff Bezos to describe the traditional time-consuming IT tasks companies carry out that are important but dont contribute a great deal to the broader mission. Bezos was referring to situations like developers spending 70% of their time working on servers and hosting, something Amazon sought to address with Amazon Web Services (AWS).

Similar patterns could emerge in the cybersecurity realm, according to Ghosemajumder.

Any time companies are engaged in undifferentiated heavy lifting, that points to the need for a more consolidated, services-based approach, he said. The industry has been moving in that direction, and that helps significantly with the workforce shortfall companies wont need to have such large cybersecurity teams over time, and they wont be competing for the exact same skills against one another.

Ghosemajumder was dubbed the click fraud czar during a seven-year stint at Google that ended in 2010. He developed automated techniques and systems to combat automated (and human-assisted) click fraud, when bad actors fraudulently tap on pay-per-click (PPC) ads to increase site revenue or diminish advertisers budgets. Manually reviewing billions of transactions on a daily basis would be impossible, which is why automated tools are so important. Its not about combating a workforce shortfall per se; its about scaling security to a level that would be impossible with humans alone.

Ghosemajumder said the most notable evolution he witnessed with regard to AI and ML was in offline non-real-time detection.

We would zoom out and analyze the traffic of an AdSense site, or thousands of AdSense sites, over a longer time period, and anomalies and patterns would emerge [that] indicated attempts to create click fraud or impression fraud, he continued. AI and ML were first hugely beneficial, and then became absolutely essential in finding that activity at scale so that our teams could determine and take appropriate action in a timely fashion. And even taking appropriate action was a fully automated process most of the time.

In 2012, Ghosemajumder joined Shape Security, which reached a $1 billion valuation late last year and was gearing up for an IPO. Instead, networking giant F5 came along last month and bought the company for $1 billion, with Ghosemajumder now serving as F5s global head of AI.

Shape Security focuses on helping big businesses (e.g., banks) prevent various types of fraud such as imitation attacks, where bots attempt to access peoples accounts through credential stuffing. The term, first coined by Shape Security cofounder Sumit Agarwal, refers to attempts to log into someones account using large lists of stolen usernames and passwords.

This is another example of how automation is increasingly being used to combat automation. Many cyberattacks center around automated techniques that prod online systems until they find a way in. For example, an attacker may have an arsenal of stolen credit card details, but it would take too long to manually test each one. Instead, an attacker performs a check once and then trains a bot to carry out that same approach on other card details until they have discovered which ones are usable.

Just as its relatively easy to carry out large-scale cyberattacks through imitation and automation, Shape Security uses automation to detect such attacks. Working across websites, mobile apps, and any API endpoint, Shape Security taps historical data, machine learning, and artificial intelligence to figure out whether a user is real, employing signals such as keystrokes, mouse movements, and system configuration details. If the software detects what it believes to be a bot logging into an account, it blocks the attempt.

While were now firmly in an era of machine versus machine cyberwarfare, the process has been underway for many years.

Automation was used 20-plus years ago to start to generate vast quantities of email spam, and machine learning was used to identify it and mitigate it, Ghosemajumder explained. [Good actors and bad actors] are both automating as much as they can, building up DevOps infrastructure and utilizing AI techniques to try to outsmart the other. Its an endless cat-and-mouse game, and its only going to incorporate more AI approaches on both sides over time.

To fully understand the state of play in AI-powered security, its worth stressing that cybersecurity spans many industries and disciplines. According to Ghosemajumder, fraud and abuse are far more mature in their use of AI and ML than approaches like vulnerability searching.

One of the reasons for this is that the problems that are being solved in those areas [fraud and abuse] are very different from problems like identifying vulnerabilities, Ghosemajumder said. They are problems of scale, as opposed to problems of binary vulnerability. In other words, nobody is trying to build systems that are 100% fraud proof, because fraud or abuse is often manifested by allowed or legitimate actions occurring with malicious or undesirable intent. You can rarely identify intent with infallible accuracy, but you can do a good job of identifying patterns and anomalies when those actions occur over a large enough number of transactions. So the goal of fraud and abuse detection is to limit fraud and abuse to extremely low levels, as opposed to making a single fraud or abuse transaction impossible.

Machine learning is particularly useful in such situations where the haystack youre looking for needles in, as Ghosemajumder puts it, is vast and requires real-time monitoring 24/7.

Curiously, another reason AI and ML evolved more quickly in the fraud and abuse realm may be down to industry culture. Fraud and abuse detection wasnt always associated with cybersecurity; those spheres once operated separately inside most organizations. But with the rise of credential stuffing and other attacks, cybersecurity teams became increasingly involved.

Traditionally, fraud and abuse teams have been very practical about using whatever works, and success could be measured in percentages of improvement in fraud and abuse rates, Ghosemajumder said. Cybersecurity teams, on the other hand, have often approached problems in a more theoretical way, since the vulnerabilities they were trying to discover and protect against would rarely be exploited in their environment in ways they could observe. As a result, fraud and abuse teams started using AI and ML more than 10 years ago, while cybersecurity teams have only recently started adopting AI- and ML-based solutions in earnest.

For now, it seems many companies use AI as an extra line of defense to help them spot anomalies and weaknesses, with humans on hand to make the final call. But there are hard limits to how many calls humans are able to make in a given day, which is why the greatest benefit of cybersecurity teams using AI and humans in tandem could simply be to ensure that machines improve over time.

The optimal point is often to use AI and automation to keep humans making the maximum number of final calls every day no more, but also no less, Ghosemajumder noted. That way you get the maximum benefit from human judgment to help train and improve your AI models.

Scalability is a theme that permeates any discussion around the role of AI and ML in giving cybersecurity teams sufficient resources. As one of the worlds biggest technology companies, this is something Facebook knows only too well.

Dan Gurfinkel is a security engineering manager at Facebook, supporting a product security team that is responsible for code and design reviews, scaling security systems to automatically detect vulnerabilities, and addressing security threats in various applications. According to Gurfinkels experiences at Facebook, the cybersecurity workforce shortfall is real and worsening but things could improve as educational institutions adapt their offerings.

The demand for security professionals, and the open security roles, are rising sharply, often faster than the available pool of talent, Gurfinkel told VentureBeat. Thats due in part to colleges and universities just starting to offer courses and certification in security. Weve seen that new graduates are getting more knowledgeable year over year on security best practices and have strong coding skills.

But is the skills shortage really more pronounced in cybersecurity than in other fields? After all, the tech talent shortage spans everything from software engineering to AI. In Gurfinkels estimation, the shortfall in cybersecurity is indeed more noticeable than in other technical fields, like software engineering.

In general, Ive found the number of software engineering candidates is often much larger than those who are specialized in security, or have a special expertise within security, such as incident response or computer emergency response [CERT], he said.

Its also worth remembering that cybersecurity is a big field requiring a vast range of skill sets and experience.

For mid-level and management roles, in particular, sometimes the candidate pool can be smaller for those who have more than five years of experience working in security, Gurfinkel added. Security is a growing field thats becoming more popular, so I would expect that to change in the future.

Facebook is another great example of how AI, ML, and automation are being used not so much to overcome gaps in the workforce but to enable security on a scale that would otherwise be impossible. With billions of users across Facebook, Messenger, Instagram, and WhatsApp, the sheer size and reach of the companys software makes it virtually impossible for humans alone to keep its applications secure. Thus, AI and automated tools become less about plugging workforce gaps and more about enabling the company to keep on top of bugs and other security issues. This is also evident across Facebooks broader platform, with the social networking giant using AI to automate myriad processes, from detecting illegal content to assisting with translations.

Facebook also has a record of open-sourcing AI technology it builds in-house, such as Sapienz, a dynamic analysis tool that automates software testing in a runtime environment. In August 2019, Facebook also announced Zoncolan,* a static analysis tool that can scan the companys 100 million lines of code in less than 30 minutes to catch bugs and prevent security issues from arising in the first place. It effectively helps developers avoid introducing vulnerabilities into Facebooks codebase and detect any emerging issues, which, according to Facebook, would take months or years to do manually.

Most of our work as security engineers is used to scale the detection of security vulnerabilities, Gurfinkel continued. We spend time writing secure frameworks to prevent software engineers from introducing bugs in our code. We also write static and dynamic analysis tools, such as Zoncolan, to prevent security vulnerabilities earlier in the development phase.

In 2018, Facebook said Zoncolan helped identify and triage well over 1,000 critical security issues that required immediate action. Nearly half of the issues were flagged directly to the code author without requiring a security engineer.

This not only demonstrates how essential automation is in large codebases, it also illustrates ways it can empower software developers to manage bugs and vulnerabilities themselves, thus lightening security teams workloads.

It also serves as a reminder that humans are still integral to the process, and likely will be long into the future, even as their roles evolve.

When it comes to security, no company can solely rely on automation, Gurfinkel said. Manual and human analysis is always required, be it via security reviews, partnering with product teams to help design a more secure product, or collaborating with security researchers who report security issues to us through our bug bounty program.

According to Gurfinkel, static analysis tools that is, tools used early in the development process before the code is executed are particularly useful for identifying standard web security bugs, such as OWASPs top 10 vulnerabilities, as it can surface straightforward issues that need to be addressed immediately. This frees up human personnel to tackle higher priority issues.

While these tools help get things on our radar quickly, we need human analysis to make decisions on how we should address issues and come up with solutions for product design, Gurfinkel added.

As BlackBerry has transitioned from phonemaker to enterprise software provider, cybersecurity has become a major focus for the Canadian tech titan, largely enabled by AI and automation. Last year, the company shelled out $1.4 billion to buy AI-powered cybersecurity platform Cylance. BlackBerry also recently launched a new cybersecurity research and development (R&D) business unit that will focus on AI and internet of things (IoT) projects.

BlackBerry is currently in the process of integrating Cylances offerings into its core products, including its Unified Endpoint Management (UEM) platform that protects enterprise mobile devices, andmore recently its QNX platform to safeguard connected cars. With Cylance in tow, BlackBerry will enable carmakers and fleet operators to automatically verify drivers, address security threats, and issue software patches. This integration leans on BlackBerrys CylancePersona, which can identify drivers in real time by comparing them with a historical driving profile. It looks at things like steering, braking, and acceleration patterns to figure out who is behind the wheel.

This could be used in multiple safety and security scenarios, and BlackBerry envisages the underlying driving pattern data also being used by commercial fleets to detect driver fatigue, enabling remote operators to contact the driver and determine whether they need to pull off the road.

Moreover, with autonomous vehicles gearing up for prime time, safety is an issue of paramount importance and one companies like BlackBerry are eager to capitalize on.

Back in 2016, BlackBerry launched theAutonomous Vehicles Innovation Centre (AVIC) to advance technology innovation for connected and autonomous vehicles. The company has since struck some notable partnerships, including with Chinese tech titan Baidu to integrate QNX with Baidus autonomous driving platform. Even though BlackBerry CEO John Chen believes autonomous cars wont be on public roads for at least a decade, the company still has to plan for that future.

Here again, the conversation comes back to cybersecurity and the tools and workforce needed to to maintain it. Much as Facebook is scaling its internal security setup, BlackBerry is promising its business customers it can scale cybersecurity, improve safety, and enable services that would not be possible without automation.

AI and automation are more about scalability, as opposed to plugging specific skills gaps, BlackBerry CTO Charles Eagan told VentureBeat. AI is also about adding new value to customers and making things and enabling innovations that were previously not possible. For example, AI is going to be needed to secure an autonomous vehicle, and in this case it isnt about scalability but rather about unlocking new value.

Similarly, AI-powered tools promise to free up cybersecurity professionals to focus on other parts of their job.

If we remove 99% of the cyberthreats automatically, we can spend much more quality time and energy looking to provide security in deeper and more elaborate areas, Eagan continued. The previous model of chasing AV (antivirus) patterns would never scale to todays demands. The efficiencies introduced by quality, preventative AI are needed to simply keep up with the demand and prepare for the future.

AI-related technologies are ultimately better than humans at tackling certain problems, such as looking at large data sets and spotting patterns and automating tasks. But people also have skills that are pretty difficult for machines to top.

The human is involved in more complex tasks that require experience, context, critical thinking, and judgement, Eagan said. The leading-edge new attacks will always require humans to triage and look for areas where machine learning can be applied. AI is very good at quantifying similarities and differences and therefore identifying novelties. Humans, on the other hand, are better at dealing with novelties, where they can combine experience and analytical thinking to respond to a situation that has not been seen before.

Even with this symbiosis between humans and machines, the cybersecurity workforce shortfall is increasing largely due to factors such as spreading internet connectivity, escalating security issues, growing privacy concerns, and subsequent demand spikes. And the talent pool, while expanding in absolute terms, simply cant keep up with demand, which is why more needs to be done from an education and training perspective.

As the awareness of security increases, the shortage is felt more acutely, Eagan said. We as an industry need to move quickly to attack this issue on all fronts a big part of which is sparking interest in the field at a young age, in the hope that by the time these same young people start looking at the next stage in their education, they gravitate to the higher education institutions out there that offer cybersecurity as a dedicated discipline.

For all the noise BlackBerry has been making about its investments in AI and security, it is also investing in the human element. It offers consulting services that include cybersecurity training courses, and it recently launched a campaign to draw more women into cybersecurity through a partnership with the Girl Guides of Canada.

Similar programs include the U.S. Cyber Challenge (USCC), operated by Washington, D.C.-based nonprofit Center for Strategic and International Studies (CSIS), which is designed to significantly reduce the shortage in the cyber workforce by delivering programs to identify and recruit a new generation of cybersecurity professionals. This includes running competitions and cyber summer camps through partnerships with high schools, colleges, and universities.

Efforts to nurture interest in cybersecurity from a young age are already underway, but there is simultaneously a growing awareness that higher education programs geared toward putting people in technical security positions arent where they need to be.

According to a2018 report from the U.S. Departments of Homeland Security and Commerce, employers are expressing increasing concern about the relevance of certain cybersecurity-related education programs in meeting the real needs of their organization, with educational attainment serving as a proxy for actual applicable knowledge, skills, and abilities (KSAs). For certain work roles, a bachelors degree in a cybersecurity field may or may not be the best indicator of an applicants qualifications, the report noted. The study team found many concerns regarding the need to better align education requirements with employers cybersecurity needs and how important it is for educational institutions to engage constantly with industry.

Moreover, the report surfaced concerns that some higher education cybersecurity courses concentrated purely on technical knowledge and skills, with not enough emphasis on soft skills, such as strategic thinking, problem solving, communications, team building, and ethics. Notably, the report also found that some of the courses focused too much on theory and too little on practical application.

For companies seeking personnel with practical experience, a better option could be upskilling ensuring that existing security workers are brought up to date on the latest developments in the security threat landscape. With that in mind, Immersive Labs, which recently raised $40 million from big-name investors including Goldman Sachs, has set out to help companies upskill their existing cybersecurity workers through gamification.

Immersive Labs was founded in 2017 by James Hadley, a former cybersecurity instructor for the U.K.s Government Communications Headquarters (GCHQ), the countrys intelligence and security unit. The platform is designed to help companies engage their security workforce in practical exercises which may involve threat hunting or reverse-engineering malware from a standard web browser. Immersive Labs is all about using real-world examples to keep things relatable and current.

While much of the conversation around AI seems to fall into the humans versus machines debate, that isnt helpful when were talking about threats on a massive scale. This is where Hadley thinks Immersive Labs fills a gap its all about helping people find essential roles alongside the automated tools used by many modern cybersecurity teams.

AI is indeed playing a bigger role in the security field, as it is in many others, but its categorically not a binary choice between human and machine, Hadley told VentureBeat in an interview last year. AI can lift, push, pull, and calculate, but it takes people to invent, contextualize, and make decisions based on morals. Businesses have the greatest success when professionals and technologies operate cohesively. AI can enhance security, just as [AI] can be weaponized, but we must never lose sight of the need to upskill ourselves.

Other companies have invested in upskilling workers with a proficiency in various technical areas Cisco, for example, launched a $10 million scholarship to help people retrain for specific security disciplines. Shape Securitys Ghosemajumder picked up on this, noting that some companies are looking to retrain technical minds for a new field of expertise.

Many companies are not trying to hire cybersecurity talent at all, but instead find interested developers, often within the company, and train them to be cybersecurity professionals if they are interested, which many are these days, Ghosemajumder explained.

There is clearly a desire to get more people trained in cybersecurity, but one industry veteran thinks other factors limit the available talent pool before the training process even begins. Winn Schwartau is founder of the Security Awareness Company and author of several books most recently Analogue Network Security, in which he addresses internet security with a mathematically based approach to provable security.

According to Schwartau, there is a prevailing misconception about who makes a good cybersecurity professional. Referring to his own experiences applying for positions with big tech companies back in the day, Schwartau said he was turned down for trivial reasons once for being color-blind, and another time for not wanting to wear a suit. Things might not be quite the same as they were in the 1970s, but Schwartau attributes at least some of todays cybersecurity workforce problem to bias about who should be working in the field.

In 2012, when then-Secretary for Homeland Security Janet Napolitano said We cant find good cybersecurity people, I said, thats crap thats just not true, Schwartau explained. What you mean is you cant find lily-white, perfect people who have never done anything wrong, who meet your myopic standards of normal, and who dont smoke weed. No wonder you cant find talent. But the worst part is, we dont have great training grounds for the numbers of people who want in to security. Training is expensive, and we are training on the wrong topics.

Will the shortfall get worse? Much worse, especially as anthro-cyber-kinetic (human, computer, physical) systems are proliferating, Schwartau continued. Without a strong engineering background, the [software folks] dont get the hardware, and the [hardware folks] dont get the AI, and no one understands dynamic feedback systems. Its going to get a whole lot worse.

Above: Winn Schwartau

Image Credit: Winn Schwartau

Schwartau isnt alone in his belief that the cybersecurity workforce gap is something of an artificial construct. Fredrick Lee has held senior security positions at several high-profile tech companies over the past decade, including Twilio, NetSuite, Square, and Gusto and he also thinks the skills shortage is more of a creativity problem in hiring.

To close the existing talent gap and attract more candidates to the field, we need to do more to uncover potential applicants from varied backgrounds and skill sets, instead of searching for nonexistent unicorn candidates people with slews of certifications, long tenures in the industry, and specialized skills in not one, but several, tech stacks and disciplines, he said.

What Lee advocates is dropping what he calls the secret handshake society mindset that promotes a lack of diversity in the workforce by deterring potential new entrants.

Schwartau is also a vocal critic of AI on numerous grounds, one being the lack of explainability. Algorithms may give different results on different occasions to resolve the same problem without explaining why. We need to have a mechanism to hold them accountable for their decisions, which also means we need to know how they make decisions, he said.

While many companies deploy AI as an extra line of defense to help them spot threats and weaknesses, Schwartau fears that removing the checks and balances human beings provide could lead to serious problems down the line.

Humans are lazy, and we like automation, he said. I worry about false positives in an automated response system that can falsely indict a person or another system. I worry about the We have AI, let the AI handle it mindset from vendors and C-suiters who are far out of their element. I worry that we will have increasing faith in AI over time. I worry we will migrate to these systems and not design a graceful degradation fallback capability to where we are now.

Beyond issues of blind faith, companies could also be swept up by the hype and hoodwinked into buying inferior AI products that dont do what they claim to.

My biggest fear about AI as a cybersecurity defense in the short term is that many companies will waste time by trying half-baked solutions using AI merely as a marketing buzzword, and when the products dont deliver results, the companies will conclude that AI/ML itself as an approach doesnt work for the problem, when in fact they just used a poor product, Schwartau said. Companies should focus on efficacy first rather looking for products that have certain buzzwords. After all, there are rules-based systems, in cybersecurity and other domains, that can outperform badly constructed AI systems.

Its worth looking at the role that rules-based automated tools where AI isnt part of the picture play in plugging the cybersecurity skills gap. After all, the end goal is ultimately the same. Not enough humans to do the job? Heres some technology that can fill the void.

Dublin-based Tines is one company thats setting out to help enterprise security teams automate repetitive workflows.

For context, most big companies employ a team of security professionals to detect and respond to cyberattacks typically aided by automated tools such as firewalls and antivirus software. However, these tools create a lot of false alarms and noise, so people need to be standing by to dig in more deeply. With Tines, security personnel can prebuild what the company calls automation stories. These can be configured to carry out a number of steps after an alert is triggered doing things like threat intelligence searches or scanning for sensitive data in GitHub source code, such as passwords and API keys. The repository owner or on-call engineer can then be alerted automatically (e.g., through email or Slack).

In short, Tines saves a lot of repetitive manual labor, leaving security personnel to work on more important tasks or go home at a reasonable hour. This is a key point, given that burnout can exacerbate the talent shortfall, either through illness or staff jumping ship.

Tines CEO and cofounder Eoin Hinchy told VentureBeat that 79% of security teams are overwhelmed by the volume of alerts they receive. [And] security teams are spending more and more time performing repetitive manual tasks.

In terms of real-world efficacy, Tines claims that one of its Fortune 500 customers saves the equivalent of 70 security analyst hours a week through a single automation story that automates the collection and enrichment of antivirus alerts.

This kind of time-saving is not unusual for Tines customers and is material when you consider that most Tines customers will have about a dozen automation stories providing similar time-savings, Hinchy continued.

Tines also helps bolster companies cybersecurity capabilities by empowering non-coding members of the team. Anyone including security analysts can create their own automations (similar to IFTTT) through a drag-and-drop interface without relying on additional engineering resources. We believe that users on the front line, with no development experience, should be able to automate any workflow, Hinchy said.

Hinchy also touched on a key issue that could make manually configured automation more appealing than AI in some cases: explainability. As Schwartau noted, a human worker can explain why they carried out a particular task the way they did, or arrived at a certain conclusion, but AI algorithms cant. Rules-based automated tools, on the other hand, just do what their operator tells them to there is no black box here.

Our customers really care about transparency when implementing automation. They want to know exactly why Tines took a particular decision in order to develop trust in the platform, Hinchy added. The black box nature of AI and ML is not conducive to this.

Other platforms that help alleviate cybersecurity teams workload include London-based Snyk, which last month raised $150 million at a $1 billion valuation for an AI platform that helps developers find and fix vulnerabilities in their open source code.

With Snyk, security teams offer guidance, policies, and expertise, but the vast majority of work is done by the development teams themselves, Snyk cofounder and president Guy Podjarny told VentureBeat. This is a core part of how we see dev-first security: security teams modeling themselves after DevOps, becoming a center of excellence building tools and practices to help developers secure applications as they build it, at their pace. We believe this is the only way to truly scale security, address the security talent shortage, and improve the security state of your applications.

The importance of AI, ML, and automation in cybersecurity is clear but its often less about plugging skills gaps than it is about enabling cybersecurity teams to provide real-time protection to billions of end users. With bad actors scaling their attacks through automation, companies need to adopt a similar approach.

But humans are a vital part of the cybersecurity process, and AI and other automated tools enable them to do their jobs better while focusing on more complex or pressing tasks that require experience, critical thinking, moral considerations, and judgment calls. Moreover, threats are constantly growing and evolving, which will require more people to manage and build the AI systems in the first place.

The sheer number of cybersecurity threats out there far exceeds the current solution space, BlackBerrys Eagan said. We will always need automation and more cybersecurity professionals creating that automation. Security is a cat and mouse game, and currently more money is spent in threat development than in protection and defense.

Companies also need to be wary of AI as a marketing buzzword. Rather than choosing a poor product that either doesnt do what it promises or is a bad fit for the job, they can turn to simple automated systems.

For me, machines and automation will act as a mechanism to enhance the efficiency and effectiveness of teams, Tines Hinchy said. Machines and humans will work together, with machines doing more of the repetitive, routine tasks, freeing up valuable human resources to innovate and be creative.

Statistical and anecdotal evidence tends to converge around the idea of the cybersecurity workforce gap, but there is general optimism that the situation will correct itself in time through a continued shift toward a more consolidated, services-based cybersecurity approach, as Ghosemajumder put it, as well as by improving education for young people and upskilling and retraining existing workers.

The workforce is getting larger in absolute terms, Ghosemajumder said. There is greater interest in cybersecurity and more people going into it, in the workforce, as well as in schools, than ever before. When I studied computer science, there were no mandatory security courses. When I studied management, there were no cybersecurity courses at all. Now, cybersecurity is one of the most popular subjects in computer science programs, and is taught in most leading business schools and law schools.

*Post updated 02/12/20 to clarify that Zoncolan has not been open-sourced.

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2020 State of Branding Report Reveals Marketers Divided Over Automation’s Role in Branding – Supply and Demand Chain Executive

New research fromBynder, the global leader in digital asset management (DAM), reveals that although marketers recognize the acute need for technology, they struggle to balance productivity with creative excellence as capabilities evolve from conceptual possibilities into tangible applications.

The2020 State of Branding Reportfound that despite three in four marketers believing automation and artificial intelligence (AI) will affect branding, they remain divided as to whether they will harm or help in the long term.

Nearly 56% of respondents believe these capabilities will negatively impact their branding efforts in 2020, either by diminishing creativity, eliminating jobs or producing less brand differentiation.

Meanwhile, 24% believe AI will have a positive impact, while 23% believe branding cannot be automated at all. In addition to uncertainty about the lasting consequences of todays investments, marketers also worry about a range of new challenges accompanying the rise of tech-enabled branding, including skills gaps, data overload and more.

Although marketing and branding professionals are grappling with how new technologies will impact some aspects of their work, theyre not opposed to capitalizing on the early benefits of new solutionsmost notably in content creation. Under pressure to engage with audiences across more channels than ever, the report found that 58% of marketers plan to create at least 25% more content this year, relative to last yearleaning on technology to help them do it. Enabling more efficient content creation is considered the top benefit of automation in marketing, with one in two marketers planning to leverage technology to automate administrative tasks associated with content creation in 2020.

Marketing organizations readily adopted technology for analytics, digital channels and other functions that clearly benefit from automation, says Andrew Hally, senior vice president of global marketing at Bynder. The challenge ahead is to harness emerging technologies like AI to maintain creative excellence while satisfying business demand for growing volumes and faster delivery.

What other trends, opportunities and challenges are top of mind for marketers in 2020?

There are countless platforms, channels and strategies to prioritize in the hopes of growing brand awareness. Users have more power than ever before, so figuring out the best way to gain mindshare with an audience is a top concern for this years respondents (43%).

As the martech industry continues to expand, two-thirds of marketers (68%) plan to increase the number of solutions they use this year, while only 10% intend to decrease. In addition to widespread confusion about who is responsible for implementation, the rise of tech-enabled marketing brings a new set of challengesmost notably a skills gap in the marketing team (21%), data overload (20%) and too many options to choose from (18%).

When asked whether security and regulation are preventing marketing efforts from reaching their potential impact and audiences, respondents were split57% reported yes, while 43% said no. Overall, despite intensified focus and new regulation like the CCPA, violating consumer privacy remains low on the totem pole of marketer troubles, with only 11% citing this as their top concern in 2020.

Conducted in partnership with an independent market research company, the report features insights from 500 marketing and branding professionals in the United States and 500 in the United Kingdom.

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2020 State of Branding Report Reveals Marketers Divided Over Automation's Role in Branding - Supply and Demand Chain Executive

SaltStack Infrastructure Automation Now Integrated with Tenable.io for Closed-Loop Vulnerability Remediation – The Herald Journal

LEHI, Utah, Feb. 12, 2020 /PRNewswire/ --SaltStack, the creators of intelligent automation for security operations and IT teams, today announced several new features and capabilities introduced in version 6.2 of SaltStack Enterprise, SaltStack Protect, and SaltStack Comply. Now generally available, SaltStack Protect integrates infrastructure automation and configuration management with the Tenable.io vulnerability management solution for closed-loop vulnerability remediation. SaltStack Comply now includes CIS-certified content for Windows Server 2012 and Windows Server 2019, and SaltStack Enterprise integrates with Splunk for event-driven automaton and monitoring.

Andrew Johnson, Payroc information security manager, said, "SaltStack Protect integrated with Tenable.io substantially simplifies our ability to remediate infrastructure vulnerability at scale. The more we can break down tool and process-imposed silos that exist between our security and operations teams the more confident we become in our ability to truly secure IT. We're looking forward to more SecOps innovation from the SaltStack team."

SaltStack Protect6.2 can now import Tenable.io vulnerability assessment scan results to intelligently automate vulnerability remediation. SaltStack infrastructure automation integrated with world-class Tenable.io vulnerability management solution helps security and IT teams streamline vulnerability remediation. This integration helps speed security enforcement, reduces threats caused by imperfect infrastructure cyber hygiene, and allows security operations teams to effectively collaborate within an all-in-one, actionable vulnerability management and remediation platform.

Robert Dale, Man Energy Solutions IT architect, said, "The new Tenable.io integration with SaltStack Protect drives notable efficiency into our patch management and vulnerability remediation workflows. The elimination of spreadsheets and PDFs alone from our vulnerability management communications is such a big win for our security operations team. SaltStack Protect is unique in its ability to automate infrastructure security."

SaltStack Comply6.2 includes access to certified-CIS content for Windows Server 2012 and Windows Server 2019. SaltStack Comply customers can use this new Windows Server content to drive continuous compliance with industry-validated security policies across mission-critical, hybrid cloud infrastructure.

The SaltStack Enterprise 6.2 integration with Splunk allows SaltStack customers to configure the Splunk Universal Forwarder to make SaltStack-generated events and machine data easily consumable in Splunk for indexing and analysis.

This release also optimizes communications between the Salt Master and the SaltStack Enterprise Operations Framework, adding an intermediate SQLite database layer to queue events from a Salt Master to SaltStack Enterprise to further boost SaltStack industry-leading speed and scalability. SaltStack Enterprise customers should expect to realize 20 times more throughput for event processing. In addition, this update keeps queued events persistent across network communication failures and Salt Master restarts. This capability also adds the ability to forward SaltStack events to any Salt Returner such as Redis, a SQL database, or even a local file.

"With this release we are helping our customers enforce comprehensive cyber hygiene across crucial digital infrastructure," said Marc Chenn, SaltStack CEO. "We are closing the gap between security and IT teams, while closing the loop between vulnerability management and true vulnerability remediation. We are doing our part to extend and enhance our customers' cyber security investments while enabling security operations teams to stay one-step ahead of rapidly moving, always evolving security threats. The more we're able to unify SecOps people, processes, and tools, the better chance business has to deliver continuous compliance and infrastructure security at scale."

SaltStack Enterprise 6.2 is now available via subscription. Join this webinar to see a live demo of SaltStack integrated with Tenable.io for closed-loop vulnerability remediation, or click here for more information.

Meet the SaltStack team at RSA Conference 2020 in booth #3129 between the north and south expo halls. Visit the SaltStack event page for RSA Conference 2020 to schedule a live demo or a one-on-one meeting with the SaltStack executive team.

About SaltStackSaltStack intelligent IT automation software is used to help the largest businesses in the world manage and secure their digital infrastructure. Recognized for its powerful event-driven approach to hybrid cloud infrastructure configuration and control, SaltStack software delivers continuous compliance and vulnerability remediation while providing collaborative solutions for IT and SecOps teams. https://www.saltstack.com.

Press contactDex PolizziLumina Communicationssaltstack@luminapr.com

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SaltStack Infrastructure Automation Now Integrated with Tenable.io for Closed-Loop Vulnerability Remediation - The Herald Journal

TD Bank: Automation and mobile apps inevitable for the restaurant industry – Tech Wire Asia

With technology coming into play, the restaurant industry is drastically different from what it used to be. Source: Shutterstock.

IN THE age of constant technological disruptions, it is common wisdom that to stay relevant, businesses must be sensitive to trends that have the potential to redefine their industries.

In the restaurant industry, two such emerging trends are increasingly apparent.

Firstly, consumers are getting more digital, leading to their increased use of mobile ordering apps. Secondly, automation is making businesses more efficient.

Most business leaders recognize this. TD Bank recently surveyed 254 owners, operators, and executives of multi-unit restaurant companies (both independent and franchised), and found that most respondents believe increased automation (34 percent) and mobile loyalty apps (31 percent) will strongly impact the industry this year.

Many have started responding to these changes, investing heavily in automated services such as self-serve kiosks and are also looking into mobile loyalty apps that reward customers when they spend. Smaller local and regional chains are expected to follow suit soon.

TD Bank Head of the Restaurant Franchise Finance Group Mark Wasilefsky emphasized the significant shift in consumer expectations today.

If consumers have a brands app on their phone, its much more likely they will visit the store. Its clear that technology from a delivery and mobile ordering standpoint is important, and investing in technologies [] is necessary to compete.

Mobile apps drive sales primarily through on-demand delivery services.

The number of restaurants with a delivery strategy is soaring- there was an approximate 10 percent increase from 2018 to 2019-and 52 percent reported that delivery makes up 10 percent of sales.

The cost of delivery is decreasing as third-party providers become more efficient and larger operators are able to negotiate more favorable deals, thus there is tremendous potential for operators to use delivery to account for a larger percentage of businesses, and will be a big part of a business going forward.

There isnt a need to look far when it comes to technology-savvy restaurants.

McDonalds, for example, is already deploying self-service kiosks at full-scale in most of its restaurants.

They also have an established mobile app that covers a wide geographical network, seamlessly linking customers with the nearest McDonalds restaurant, allowing them to receive their orders in a timely manner.

Singaporean sushi chain Sakae Sushi now uses mobile/tablet devices to take orders which it claims helps effectively spread out manpower, channeling resources to more value-added work instead.

Third-party food delivery providers are also exploding in growth, bringing consumer convenience to a whole new level. All these point towards the great imperative for those in the industry to up their game in technology.

The role technology plays in just about any industry is paramount.

Thus, it would be wise for businesses to start integrating it into their daily business operations, or else risk being eliminated from the race to dominate in their respective industries.

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TD Bank: Automation and mobile apps inevitable for the restaurant industry - Tech Wire Asia

Feb. 20: CLC to host author John Wasik for automation talk – Patch.com

With recent studies indicating that nearly half of the American workplace will be automated in some way in the next few decades, who will survive, and what skills will be essential?

Nationally known author, speaker and journalist John Wasik will provide answers in a talk titled "Winning in the Robotic Workplace: How to Prosper in the Information Age," at the College of Lake County STEM Speaker Series from 7-9 p.m. Thursday, Feb 20. The event, free and open to the public, will take place in the Baxter Innovation Lab (Room T120) at the Grayslake Campus, 19351 W. Washington St.

Part of National Engineering Week, the talk is sponsored by the CLC Engineering department. Attendees are advised to enter from Washington Street and park in Lots 8 or 9.

Wasik's presentation is also the title of his latest book, which also includes a mention of the Baxter Innovation Lab. A Grayslake resident, Wasik authored 18 books and presented to crowds from coast to coast on investing, retirement and protecting your money. His columns have been seen in newspapers on five continents, and he regularly comments on top economic news in all media. His "Bamboozlement" blog on MyForbes.com tries to protect investors from financial scams. Wasik previously has spoken at CLC on subjects including Illinois as a center for innovation, the life of inventor Nikola Tesla and how to avoid college debt.

For more information on the presentation, email Rob Twardock, CLC engineering professor, at rtwardock@clcillinois.edu or call (847) 543-2044.

About College of Lake County:

The College of Lake County is a comprehensive community college committed to equitable high-quality education, cultural enrichment and partnerships to advance the diverse communities it serves in northeastern Illinois. Offered at three campuses in Grayslake, Vernon Hills and Waukegan or online, college classes are affordable and accessible to help each student achieve academic, career and personal goals. More than 70,000 students graduated with degrees and certificates since the college opened in 1969. The College of Lake County is the only higher-education institution ranked among the top 15 best places to work in Illinois by Forbes and is a national leader in many areas, including sustainability and conservation. Learn more at http://www.clcillinois.edu or call (847) 543-2000.

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Feb. 20: CLC to host author John Wasik for automation talk - Patch.com

Demand for Fast Deployment and Ease-of-Use Drives AP Automation to the Cloud – CPAPracticeAdvisor.com

Everyone wants and expects instant access to information. People demand the ability to conduct business at any time and from any location. Just as importantly, they want this capability now: Solution implementations must be quick and easy. These expectations ring true across the business spectrum, from end customers all the way to back-office teams such as accounts payable (AP).

AP teams especially require insight into transactions so they can better control the invoice processing cycle. Team members want the ability to monitor, approve or deny transactions using any device. Likewise, from a management perspective, finance and accounting managers need quick and easy access to view and validate AP business metrics all from their device of choice. Even suppliers and vendors are a part of this instant access demand, using self-service supplier portals to monitor transactions and information, for greater convenience and improved transparency.

The answer to these needs lies in the cloud. The demand for cloud-based financial applications software continues to outpace the demand for on-premises/other software solutions, according to IDC. The research firms Worldwide Financial Applications Forecast, 2018-2022 predicts the split between on-premises/other software and public cloud software will transition from 65.9 percent and 34.1 percent in 2017 to 50.5 percent and 49.5 percent in 2022. As the shift to the cloud continues to accelerate, we take a closer look at the main drivers behind this cloud rush and what a successful cloud deployment delivers.

The benefits of AP automation in the cloud

Organizations of all sizes recognize the advantages of cloud computing, with nearly 37 percent of enterprises choosing a cloud financial management system (FMS) to replace their on-premise deployment in 2018, according to Gartners Market Snapshot: Financial Management Systems (FMS), Worldwide. Service-centric organizations are leading this shift to the cloud. However, the total number of enterprises making the move will rise to nearly 45 percent in 2020 and 56 percent in 2022, as more product- and asset-centric organizations follow suit.

The specific advantages of moving AP automation to the cloud include:

The findings of Forresters Global Business Technographics Software Survey support the premise that these are the main drivers compelling organizations to make the move to the cloud. When asked how important certain benefits were in the decision to move to a Software as a Solution (SaaS) platform, business decision-makers listed agility (75 percent), speed of implementation (74 percent) and cost savings (73 percent) as the top three reasons. Many of the other benefits they cited pertained directly to software updates, including simpler maintenance (71 percent), immediate access to new features (70 percent), automatic upgrades (69 percent) and innovation (68 percent).

What does successful AP automation in the cloud look like?

A look at real-world organizations that have made the move to the cloud for AP automation provides concrete proof of the many benefits.

Trius is a Belgian IT service provider found it was wasting time manually processing invoices, so it moved to a cloud-based AP automation solution. The system integrates with their ERP and uses Optical Character Recognition (OCR) technology to seamlessly and quickly transfer data from documents to the ERP. Paper archives are gone, as are errors associated with manual processing. Today, Trius uses the cloud solution to process 95 percent of supplier invoices. Processing an invoice now takes just two minutes 80 percent faster than before. Employees have more time to focus on customer service and relationship building.

As organizations migrate AP functionality to the cloud, the right vendor can make all of the difference. When evaluating cloud-based AP automation solutions, key criteria to look for include:

The cloud delivers the level of automation, transparency and convenience that enables organizations to do business anytime, anywhere and from any device. Successful AP solution vendors meet this customer demand with a powerful and robust automated AP cloud solution. As enterprises benefit from lower costs, a faster ROI, easier invoice processing and 24/7 mobile access, more and more companies are finding that a cloud-based AP solution delivers the strategic advantages that enable AP teams to work like tomorrow today.

Bob Monio is Director, Corporate Product Management at Kofax.

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Demand for Fast Deployment and Ease-of-Use Drives AP Automation to the Cloud - CPAPracticeAdvisor.com

WorkFusion Named No. 1 for Intelligence and Overall Innovation in Robotic Process Automation (RPA) by HFS Research – Yahoo Finance

New HFS Research report recognizes WorkFusion for its Triple-A Trifecta approach to RPA, AI and analytics

WorkFusion, a top provider of Intelligent Automation software, has just been recognized by HFS Research in its new "HFS Top Robotic Process Automation (RPA) Software Products 2020" report.

WorkFusion was named the top vendor in both the "Overall innovation" and "Innovation and embedded intelligence" categories and was ranked fourth in the overall evaluation of RPA software vendors. The company also received high rankings for scalability and flexibility of its offerings, with the report noting strong customer appreciation for its integrated cognitive capabilities that enable complete automation of processes not just tasks. WorkFusion was also recognized as the first automation product to natively integrate RPA with machine learning to address unstructured data challenges.

"Were honored to be ranked first in innovation and embedded intelligence by HFS Research. We believe this recognition speaks to our ability to provide an intuitive, user-friendly platform that enables customers to solve problems, improve decision-making and drive business transformation," said Alex Lyashok, CEO, WorkFusion. "WorkFusions goal is to consistently bring transformative innovation to serve the needs of the market, and were excited to continue our growth and expansion within the worlds fastest-growing software segment by bringing the power of AI and automation to business users."

HFS Research developed its report by analyzing, conducting reference checks and ranking a variety of business process and automation providers. The evaluation was based on a combination of data collected from vendors, customers and public resources regarding the vendors execution, innovation and customer experience. The results yielded 311 product ratings across more than 30 customer experience dimensions.

According to Elena Christopher, Senior Vice President Research for HFS Research, "WorkFusion secured the No. 1 slot overall for innovation powered by a strong product roadmap, native integration of machine learning with RPA, and a proven ability to help its clients drive business outcomes." Further, HFS Research says, "WorkFusion is one of the best productized examples of the exponential power of HFS Triple-A Trifecta model harnessing the power of and by combining automation, analytics, and AI."

According to WorkFusions proprietary research, more than 50 percent of process data shifts each week, indicating that AI-driven Intelligent Automation will become increasingly crucial in dealing with the rise in data volume and variability, and supporting business transformation and growth. To make transformation efforts even simpler, WorkFusions integrated Intelligent Automation Cloud solutions include a wide array of ExpertBots, pre-built to automate complex functions, with a special focus on antimoney laundering (AML) efforts in banking. This combination of business-friendly AI, fully integrated capabilities and analytics positions WorkFusion and its customers at the leading edge of automation.

To download a complimentary copy of the report, visit https://www.workfusion.com/hfs-research-vendor-assessment/.

About WorkFusion

WorkFusion is accelerating the worlds transition to more meaningful work. Our Intelligent Automation technology is powered by pre-trained bots, proprietary artificial intelligence technology and advanced analytics, working together to automate a wide range of business processes. The worlds leading organizations use WorkFusion to automate their operations with ease and speed, helping them up-skill employees, reduce costs and unlock growth like never before. WorkFusion is headquartered in New York City with operations throughout Europe and Asia. Learn more at workfusion.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20200212005179/en/

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Sarah Jenne972-850-5899sjenne@ideagrove.com

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WorkFusion Named No. 1 for Intelligence and Overall Innovation in Robotic Process Automation (RPA) by HFS Research - Yahoo Finance

CAN in Automation at Embedded World 2020 – Embedded Computing Design

TheEmbedded World 2020trade show takes place in Nuremberg (Germany) from February 25 to 27. CAN in Automation (CiA) has a booth in hall 1 (stand 630). Additionally, CiA staff presentsthree paperson the accompanying conference:

Oskar Kaplun: Condition Monitoring and Embedding CANopen in IoT

Yao Yao: CANopen FD Devices Identification via New Layer Setting Services (LSS)

Reiner Zitzmann: Migration from Classical CAN to CAN FD.

This years main topic on the CiA stand is the availability of CAN FD building blocks. This includes CAN FD controllers, transceivers supporting bit-rates above 1 Mbit/s, higher-layer protocols using the 64-byte data field,and CANopen FD protocol stacks. Device designers can select interoperable products from different suppliers.

CAN FD provides an accelerated firmware update with up to 5 Mbit/s in the data transmission phase. It also enables smart security measures with 64 byte max. payload, as well as simplified functional safety. CAN FD provides dynamic cross-communication supported by CANopen FD and reduces the bus-load for J1939.

As usual, CiA shows classic CANopen products on its stand. CiA staff is available to discuss future trends in CAN technologies, to inform about CiA services, and to answer questions on CiA specifications.

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CAN in Automation at Embedded World 2020 - Embedded Computing Design

Making the Most of AI and Automation: Steps to success – Gigabit Magazine – Technology News, Magazine and Website

Of all the changes that technology has brought to our lives in recent years, the complete transformation in the way we work is perhaps the most striking. Its predicted that within the next five years,RPA will have achieved almost universal adoption, automating the repetitive tasks currently carried out by human workers. This makes RPA thefastest growing sectorfor enterprise software in the world soon, software bots or digital workers will be a standard part of our teams, working alongside us all.

As we prepare ourselves for this future of work where humanity and technology overlap more closely, there are corporate ethical issues to address. How can we navigate conflicts arising from the use of digital workers, and how will they serve society as a whole?

Here are three recommendations that business leaders should keep in mind to ensure an ethical deployment of artificial intelligence (AI) and automation, and to achieve a positive impact on the organisation from these technologies.

Prioritise diversity.Digital workers can bring about changes to the paradigm of modern work, bringing with them a monumental shift in trust. Not only is this technology new, but it promises to disrupt nearly every existing industry delivering a set of trust issues unique to automation and AI.

Diversity is the single most important factor in how automation and AI will transform society. It will impact not only those creating and using the technology but also the people affected by the algorithms generated so the gender gap that the AI industry faces must be closed, fast.

The World Economic Forum reports that just22 per cent of AI professionalsare women, and according to research commissioned by Automation Anywhere, womenface a higher risk of being negativelyimpacted by AI and automation technology. Lack of diversity allows the cultivation of biases and narrows the application area of new technologies to the challenges they were intended to solve. But, in contrast, diverse thinking at the highest levels of the industry can help promote innovation and make sure that these technologies are used to benefit different groups and demographics.

My advice to business leaders? Hire more women. Hire people from diverse backgrounds. Hire people with perspectives that dont match your own. By listening to what others have to say, we all have an opportunity to gain valuable insight and capabilities.

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Put human values first.Bots are made by humans and are only as moral and ethical as the humans behind the strategic decision making. Bots dont have thoughts, feelings or empathy of their own. So how do you teach a bot to behave?

Ultimately, it comes down to the human behind the algorithm. Businesses must understand the irreplaceable value of human workers, their empathy, kindness, joy, respect, creativity and passion. This must be at the forefront of strategic decision making on the ethics of the future of work.

The economic benefit of digital workers is undeniable its found in the increased productivity, fewer errors and lower costs of a digitally augmented workforce. It is by sustaining our human values that we determine where workers will put the time they save: towards ventures that can never be automated, such as applying human ingenuity, tenacity and creativity towards economic growth and societys most pressing issues.

Educate for the digital workforce. As with many challenges humanity faces, tackling the future of work begins with education. According to theWorld Economic Forum, by 2022 new technology will create 133 million new jobs compared with 75 million declining roles. Key to these jobs will be skills like analytical thinking, creativity and complex problem-solving over abilities like manual dexterity, memory and reading comprehension.

The task of preparing the world for the future workforce doesnt just fall to academic institutions. Businesses must help todays employees adapt and thrive in this new economic structure by investing in reskilling programs that equip them for this new world. For example, atAutomation Anywhere Universitywe have trained more than 350,000 developers, business analysts, partners and students in RPA. Imagine the impact if every major company launched similar programs a workforce well-positioned for the 133 million new jobs of tomorrow.

We must hold ourselves accountable for the ethical deployment of AI and automation, prioritise people over profit, diversity over the status quo and always practice the greatest benefit for the highest number of workers. If we can hold true to these values, I believe the legacy of these technologies will be one of prosperity and human progress.

By Neeti Mehta, SVP and Co-Founder of Automation Anywhere

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Making the Most of AI and Automation: Steps to success - Gigabit Magazine - Technology News, Magazine and Website

Industrial automation technology trends 2020 – Verdict

Industrial automation is, in essence, the reason why industrial companies are undergoing digitisation programs. Automation promises to bring down operational costs, improve process efficiencies, and enable the development of new digital services for customers. The rapid digitisation of Chinese industry is a significant driver, forcing others to adopt a razor-sharp focus on cost management.

Industry 4.0 is an over-arching term that describes the digitisation of industrial companies. The term, Industry 4.0 is overly hyped. This is unfortunate because at the heart of Industry 4.0 lies the promise of significant business process improvements and the development of new, data-driven business models. Industry 4.0 leverages the data created by IoT devices to provide companies with new, deep insights into their companys operations. However, there are significant barriers regarding access to this data. Industry 4.0 will continue to be important, but progress will be slow. Companies will focus their investments on use cases that deliver high returns in the shortest time.

Within the industrial automation internet, data becomes the most important ingredient. Falling costs and competition among vendors will mean competitive differentiation is increasingly difficult in hardware. Multiple options for device connectivity will similarly drive down connectivity costs. However, as more devices produce more data, the most lucrative segments of the Industrial Internet value chain will shift towards applications. The availability of these new data sets will allow companies to improve operational efficiency and develop new business models. The claim that data is the new oil will remain accurate. Companies will consider investments in data management to be part of the Industrial Internet spend.

Robots provide an alternative to human labour, particularly for repetitive tasks in hazardous environments. The automotive industry remains the leading user of robots in its production line. The largest industrial robot sector is caged robots. However, the fastest growing sector is collaborative robots, or co-bots. These are smaller, smarter, more mobile robots that work alongside humans. In 2018 the global robotics market was worth $98 billion, and it will have surpassed $275 billion by 2025, according to GlobalData. Existing users of robots will investigate new use cases, and new customers will investigate the technology. Advanced analytics, new functionality, lower costs, and increasing competition will be the primary drivers for adoption.

Analytics is central to industrial automation. The level of analytics is reliant on the use case involved but, as the worlds leading data scientists push the boundaries of AI, new use cases in industrial automation open up. Industrial companies will ramp up investments into AI startups, competing directly with big technology companies. Expect to see rapid developments in chip design to support AI processing and the embedding of advanced chips in edge computing hardware.

Digital twin technology may not receive the same volume as other technologies, such as AI and blockchain, but it has hit peak hype. Digital twin is not any single technology. At its most basic level, a digital twin is a digital representation of a physical asset. How complex that representation gets is limited only by technological advancement and the asset owners requirements. 2020 will see more companies announce positive return on investment (ROI) on their digital twin projects, which will foster increased adoption and associated data management practices.

In recent years, the focus of the 3D printing industry has shifted from prototyping to production. According to 3D Hubs, 75% of US and German automotive companies now use 3D printing to make parts. However, 3D printing is typically used to make small batches of a product. In 2020, 3D printing will take more steps into the mainstream. It will expand out from technology and innovation hubs into new industries.

Industrial AR is a new approach to real-time IoT data visualisation. AR deployments are at an early stage, but a number of companies have adopted the technology, including BP, Honeywell, Boeing, and Ford. AR for industrial applications will most commonly use mobiles or tablets, rather than dedicated headsets or AR glasses. While AR ubiquity is still some way off, 2020 will see AR gain an increasing foothold across multiple industrial verticals.

The integration of AI, cloud services, motion tracking, eye tracking, 3D audio, and haptics should enable second-generation VR devices to deliver immersive experiences. Enterprise adoption is accelerating in retail, tourism, and healthcare, but industrial adoption is low, despite a strong push from vendors. While use cases are heavily promoted in industrial settings, adoption remains well below vendors expectations. However, VR can add value in training staff.

Blockchain and its associated technologies burst into the public consciousness in 2015. The ability to execute transactions effectively without the presence of a central authority is regarded by many as the chief benefit of blockchain technology. However, this freedom comes at a very significant cost.

This is an edited extract from the Tech, Media, & Telecom Trends 2020 Thematic Research report produced by GlobalData Thematic Research.

GlobalData is this websites parent business intelligence company.

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Industrial automation technology trends 2020 - Verdict

HANNOVER MESSE 2020 to focus on 5G, industrial climate protection – Automation.com

February 12, 2020 - The manufacturing industry worldwide is grappling with the twin challenges of technological change and economic and political uncertainty. With its keynote theme of Industrial Transformation, HANNOVER MESSE 2020 focuses on the opportunities presented by innovative technologies, steadily growing and ever more readily available amounts of data, and a growing awareness of climate protection.Four megatrends are changing the world: digitalization, individualization, climate protection, and demographic change. Industry is facing a big design task. The current economic and political climates pose additional challenges that make it difficult to maintain reliable partnerships.HANNOVER MESSE shows global industry the way forward. The way we live, produce things and work is undergoing extremely rapid change, says Dr. Jochen Kckler, CEO of Deutsche Messe. The manufacturing industry is in the drivers seat. The challenge is to take the wheel and shape the change. At HANNOVER MESSE 2020, some 5,500 exhibiting companies will show how transformation can be positive, and how change can spark growth and progress.In todays world, growth is built on data, and thanks to digitalization, the volume of data generated in industrial production processes is growing exponentially. Our ability to extract meaning from these data and turn them into profit is also growing.Todays industrial technology solutions are interconnected. Machines and systems communicate and share information with each other autonomously, while software takes care of the documentation, monitoring and simulation. This data revolution is driving efficiency and is the prerequisite for machine learning and artificial intelligence.Kckler: At HANNOVER MESSE, we show how machines, production plants and intralogistics processes can be transitioned to the digital world. If you dont make this transition, then sooner or later you will be left behind by your competitors. Against this background, HANNOVER MESSE will feature presentations of software solutions for flexible manufacturing and B2B platforms for industry by big-name companies like Amazon Web Services, Cisco, Google, HUAWEI, IBM, Intel, Kaspersky, Microsoft, SAP, Siemens PLM and Software AG.

5G for industry

This years HANNOVER MESSE will see the return of the 5G testbed infrastructure that premiered last year. Network equipment providers and users use the testbed to demonstrate the kinds of functionality that the new mobile telephony standard will be able to deliver. Kckler: The ability to transfer large volumes of data in real time while maintaining high standards of data security is absolutely fundamental to the digital integration of industry. So, in Halls 3 and 21, we are setting up a real, working 5G network. Numerous individual showcases in these halls will be networked via 5G.Digitalization is already a major driver of change in all areas of intralogistics. This includes automated warehouses, where processes are controlled by software programs, and where automated guided vehicle systems tour the halls at all hours of the day and night, delivering the right goods and materials in the right quantities to the right place at exactly the right time. Another key aspect is that production and logistics processes are converging and becoming increasingly interconnected, thereby making production more efficient, flexible and cost-effective. This years HANNOVER MESSE will hold a mirror to these developments by prominently featuring logistics and intralogistics solutions.

Climate protection through innovation: the road to carbon-neutral production

Industrial production is energy-intensive. That is why resource efficiency, energy efficiency, and carbon-neutrality have been on the industry agenda for many years.The climate debate currently taking place in society is helping with this by adding further momentum to the development of sustainable advanced technologies and carbon-neutral business models. Whatever form these technologies and business models take whether smart solutions for energy, circular economy models or lightweight design the resulting gains in terms of resource conservation, energy efficiency and process optimization will do more than merely counter climate change; they will be good for business as well. That is why one of the key messages of HANNOVER MESSE 2020 is that climate protection and forward-looking industrial policies are two inseparable sides of the same coin.Hydrogen and fuel cell technologies span both infrastructure and industrial applications and are steadily gaining ground in the alternative energy mix.For many years at HANNOVER MESSE, the international Hydrogen + Fuel Cells EUROPE showcase has been a key driver of growth in the hydrogen economy. This year the group exhibit boasts record participation, with more than 200 exhibiting companies from around the world. Visitors gain a comprehensive overview of energy generation and use, transport and mobility, and the interrelationships between the building-systems, manufacturing, transport, and energy sectors.E-mobility infrastructure and related technologies are also a big topic in Hannover: Exhibitors show everything from transportation systems and charging technology to electricity network infrastructure and stationary energy storage technologies.

Tech startups shaking up the industrial sector

One important effect of digitalization is that it empowers small companies to achieve things that were once the exclusive preserve of the big industrial players. Startups are now able to punch above their weight with disruptive ideas and technologies that really make a mark.Tech startups from all around the world are rising to the challenge and helping to shape the transformation of industry in all kinds of ways, whether in the form of AI-powered software, virtual reality applications, sensor technologies, smart materials or intelligent energy solutions.Not only young disrupters present pioneering visions of the future of industry at HANNOVER MESSE. The show also profiles Indonesias impressive roadmap for the future. HANNOVER MESSEs official Partner Country for 2020 is taking decisive steps towards the realization of Industry 4.0.

About HANNOVER MESSE

HANNOVER MESSE is a trade show for industrial technology. Under the lead theme of Industrial Transformation, the 2020 show will spotlight all the latest trends and topics, such as Industry 4.0, artificial intelligence, 5G and smart logistics. The display categories to be featured are Future Hub, Automation, Motion & Drives, Digital Ecosystems, Energy Solutions, Logistics, and Engineered Parts & Solutions. The program will be rounded off by more than 80 conferences and forums. The next HANNOVER MESSE will be staged from 20 to 24 April 2020 in Hannover, Germany, with Indonesia as its official Partner Country.

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Dassault Systmes announces expanded 3DEXPERIENCE WORKS offerings – Automation.com

February 12, 2020 Dassault Systmes 3DEXPERIENCE WORKS is designed to provide SOLIDWORKS users with a connected, integrated and automated way to streamline their creative process.

The offers Standard, Professional and Premium feature SOLIDWORKS standard, professional and premium applications that are installed from, licensed from, and updated in the 3DEXPERIENCE platform, with data stored in it. With this connection, SOLIDWORKS customers use the same desktop applications to design and engineer new customer experiences, all while benefitting from embedded data management, automatic software updates, and access to the latest project data readily available in one place.

The scalable offers also include 3D Creator and 3D Sculptor - design applications that run in any browser, anywhere - and enable users to extend what they can do with SOLIDWORKS by selecting from dozens of other 3DEXPERIENCE WORKS applications and use only the ones they need for their tasks. Users can explore all the services offered by the platform.

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Dassault Systmes announces expanded 3DEXPERIENCE WORKS offerings - Automation.com

Global Process Automation Market: 2020 Global Trend and 2025 Forecast Research Report on Demands, Business Analysis – Instant Tech News

Global Process Automation market provides a broad analysis about the market size, share, and market segmentation. The report also offers the latest disruption in the Process Automation market and gives comprehensive market intelligence report. In addition, this report provides in-depth market estimations, emerging high-growth applications, technology analysis, and other significant market parameters that are useful in the strategic decision for market management. The global Process Automation market report helps customers in recognizing new growth opportunities, new strategies, as well as revenue details of the global Process Automation market. The global Process Automation market report analyses the current technological advancements and innovations in the market. The research report is designed by adopting robust methodologies in order to gather and integrate significant data narratives and points from primary and secondary research, databases, proprietary models and extensive expert interviews to keep customers abreast with the technologically advanced market. In addition to this, the report includes major analysis on the Process Automation market status, market size, trends, growth, market share, and industry cost structure.

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This study covers following key players:ABBEmerson ElectricDanaherOmronMitsubishi ElectricSchneider ElectricRockwell AutomationSiemensYokogawa Electric

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Market segment by Type, the product can be split intoSoftwareHardwareServices

Market segment by Application, split intoWater Treatment PlantChemical Manufacturing IndustryPaper IndustryMetals IndustryPharmaceutical IndustriesFood and Beverage IndustryOil & Gas IndustryAutomotive Industry

Furthermore, the Process Automation market research report offers a complete analysis of the market segmentation on the basis of product type, application, and geographical regions. Along with this, the report covers the outlook as well as status of the major applications, growth rate of every application, and market share analysis. Moreover, the market research report delivers the top manufacturers and consumers. This report study also focuses on the product capabilities, value, production, consumption, growth opportunities in the major regions and includes substantial information about the leading markets across the globe. Additionally, the global Process Automation market report offers important data such as product picture, company profiles, product specifications, contact information, and other details. This report comprises the comprehensive study about the upstream raw material as well as instrumentation, marketing channels, and downstream demand analysis. This research report covers feasibility of the

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1 Report Overview2 Global Growth Trends3 Market Share by Key Players4 Breakdown Data by Type and Application

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Robotic Process Automation Software Market Latest Trends , Size, Share, Types, Technical Applications, In-depth Industry Analysis and Competitive…

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UiPathAutomation AnywhereBlue PrismKofaxWorkFusionJidokaNICEKryon SystemsDatamaticsHelpSystemsEnableSoftSpiceCSMAntWorksPegasystemsNTT Data

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Robotic Process Automation Software Market Latest Trends , Size, Share, Types, Technical Applications, In-depth Industry Analysis and Competitive...