PancakeSwap, the leading decentralized exchange (DEX) on BNB Chain, recently announced the launch of its Gaming Marketplace a platform for developers to build and publish blockchain-based games. This strategic move aims to capitalize on the fast growing GameFi niche by integrating crypto tokens and NFTs into gaming applications.

The marketplace currently features two published games Pancake Protectors and Pancake Mayor. Pancake Protectors is a tower defense game developed in partnership with Mobox. Since its beta launch in May 2022, it has attracted over 25,000 daily players at its peak. Players can earn CAKE tokens as rewards in the game. Pancake Mayor is a casual city-building game that also offers CAKE token rewards.

According to PancakeSwap, the gaming marketplace provides developers access to its vast user base of over 1.5 million potential monthly players. The platform is designed to make integration of CAKE tokens and PancakeSwap NFTs seamless so developers can easily build play-to-earn and NFT-powered games. This incentivizes players to spend more time gaming to earn crypto rewards.

One of the key highlights of the gaming marketplace is its multi-chain interoperability. PancakeSwap operates on 9 popular blockchains including BNB Chain, Ethereum, Polygon, Aptos, Arbitrum and more. This allows developers on any of these chains to build and publish cross-chain games on the PancakeSwap marketplace.

As GameFi gains more mainstream traction, the timing of this marketplace launch seems ideal to tap into crypto gamers. PancakeSwap is already a leading DEX, and this gaming focus can help expand its ecosystem and utility.

PancakeSwap taps into the growing GameFi niche with the launch of its Gaming Marketplace for crypto developers.

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PancakeSwap Bets on GameFi: Launches Blockchain Gaming ... - Blockonomi