Louis Vuitton Parfums Explores Out of This World Travel With New "Mtore" Fragrance – HYPEBEAST

Louis Vuitton follows on from its recently-debuted Nuit de Feu with an all-new fragrance, Mtore. Like all of LV Parfums creations, the new scent looks to tap into a mans emotions, especially ones that they feel when traveling, exploring, and escaping.

Mtore was crafted in Grasse by the houses master perfumer, Jacques Cavallier Belletrud. He wanted to develop something light yet powerful, fresh but capable of delivering a grandiose impact. This is achieved by mixing together notes of Calabrian bergamot, mandarin and Sicilian orange to hit the nose first, while also incorporating Tunisian neroli, Guatemalan cardamom and Indonesian nutmeg into the potion.

Lastly, a signature finishing note of Java vetiver has been added, but it has been stripped of its smokiness through a unique distillation process. Instead, it lets the amber nuances, as well as the freshness of grapefruit or damp soil, come through.

Its an incredibly complex scent, and one that comes with an apt pricepoint. Louis Vuitton Parfums luxurious new Mtore is priced at 225 EUR for 100ml, 350 EUR for 200ml, or 225 EUR for four 7.5ml travel sprays (approximately from $266 USD to $414 USD, respectively).

Louis Vuitton Parfums Mtore will be available in-store and on the Louis Vuitton website as of August 28.

For more luxurious scents, check out IIUVOs BULLSHIT.

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Louis Vuitton Parfums Explores Out of This World Travel With New "Mtore" Fragrance - HYPEBEAST

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