Liberty Videocon General Insurance Company, a joint venture between Indias Videocon Industries Limited and Liberty Citystate Holdings Pte Limited, part of US-headquartered Liberty Mutual Insurance Group, launched their safety initiative in India.

Globally, Liberty International of which Liberty Videocon General Insurance Company is a part of promotes safety as a philosophy. The group helps to improve the safety and health of people throughout the world. Now, with the groups presence in India, it is aiming to penetrate the aspect of occupational safety and health in India.

David Melton, Managing Director Global Safety, Liberty Mutual Research Institute for Safety, which is a part of Liberty International, launched the Groups Safety Initiative in India.

Launching this initiative, David Melton said, Globally, we are reckoned as safety leaders when it comes to occupational safety. We were the first ever insurance companies fifty year back that thought of promoting safety across the globe. Today, we are quite successful because of our scientific work, innovations and interventions around the aspect of safety. Looking at Indian scenario, we believe, there is a tremendous scope for educating people at large about occupational safety, be it road safety, health safety or safety while in public life. We will address the issues and attempt to educate our intermediaries, customers and people at large on the safety issues.

Commenting on this initiative, Roopam Asthana, CEO and Director of Liberty Videocon General Insurance Company said, We are now accelerating our efforts in promoting safety aspects in India in line with our global philosophy. We will initially promote road safety in India to begin with. It is a thought leadership platform dedicated to improve road safety conditions.

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Liberty Videocon General Insurance launches Safety Initiative in India