Complete Automation in a foodservice operation is relatively rare at the moment. San Francisco fast food chain, Eatsa, and Hong Kong restaurant, Genki Sushi, are currently the pioneers in this movement that largely removes the human element from the dining experience.
In Eatsas case, customers place their orders via a self-service terminal and then retrieve their food from a glass cubby. At Genki Sushi, customers order using a tableside tablet, receive their food via a miniature train that runs around the restaurant. They wrap up the auto-experience by paying at a self-service kiosk prior to leaving.
To say that these are cases of total automation and a human-less experience is a bit inaccurate. The automation really only occurs in the front of the house, and theres almost always a concierge or other restaurant representative standing by in case of any issues. Likewise, of course, there are people working behind the scenes preparing the food.
Nevertheless, this is about as close as weve gotten to fully automating the dining process and its an interesting prospect, to say the least. After all, it's got the leader of Hardee's and Carls Jr.s Andy Puzder thinking about it,though it probably did not do him many favors with the nation's workforce or in the overall fight for the Labor Secretary nomination.
Robotics
Weve heard about threats of machines taking over and/or replacing organic life forms for quite some time now. Often referred to as the "technological singularity" when machines replace man, the subject has run central in science fiction works, including everything from the 1957 Harlan Ellison short story, Soldier from Tomorrow, to the wildly popular Matrix movies series from the Wachowskis, where humans are literally "farmed" by robots to fuel real world domination.
For all these one-time works of fiction, the day has arrived when the fantastical nature of the subject has become reality. Just in the last year, for instance, some signs that this new age is dawning, include:
When we talk about robotic automation in the context of a restaurant, the current focus is on shifting mundane, repetitive tasks away from human employees and over to robots. According to some though, we may get much more in return down the road with robotics that offer betterconsistency in food preparation, less food waste, improved safety and perhaps even lower menu prices.
Only time will tell with this one, but for now here are the leading players in foodservice robotics.
Starship Technologies Zume Pizza Momentum Machines
Smart Sensors Chipotle's devastating problems and consequential financial problems have made it plain that food safety is in need of a lot of help in the restaurant industry. That's why kitchen sensors, video monitoring, temperature regulation, and other smart automations are fast-becoming a must for every restaurant kitchen.
Customers need to be kept safe when it comes to the foods they eat while dining out, and that means kitchens need to be more closely regulated and monitored. Five Guys is just one of those brands which hasinvested in this type of automation in their current use of a temperature tracking solution to keep tabs on their restaurants adherence to food safety protocols.
But, beyond the use of sensors and employment of hyper-vigilant practices around food safety, restaurant also need to strongly consider employing some system to provide real-time data, as well astracking to connect all these sensors and devices together. Here are some of the leadingtechnologies: Monnit ComplianceMate TempAlert
Operations Management Software As you can see, each of the above automation solutions has a direct impact on the guest experience. But automation isnt just about that new piece of equipment that speeds up the ordering process. Its also very much about streamlining operations.
With digital operations management software, restaurant operators can automate: Training, including gamified teaching modules, consistent education and mobile access. Employee scheduling, including templatized shift planning, budget control and legal compliance. Human resources, including automated tracking systems, application screening and even interview templates. Operations oversight, including round-the-clock access to data, real-time notifications and messaging. Inventory management, including digital checklists and stricter safety compliance.
In the above areas, some of the leading technologies come from: QSRonline HotSchedules PeachWorks
Wrapping Up Automation is the future of the restaurant industry in some degree. No, that doesnt mean all restaurants will soon have robots running the show, but it does mean every restaurant operator needs to seriously consider how they can best use these types of technology to achieve their business goals.
Of course, the upfront investment in new technologies will bring some disruption to restaurants which will experience an uptick in costs at the start. But the fact is, the restaurant game is changing to a much more automated business and those who don't do their homework now and begin the adaptation process will very likely be left as mere memories.
For more information on improving the customer experience, visit The Interactive Customer Experience Association. Its mission is to help brands apply technology to the goal of creating transcendent customer experiences. The ICX Association is a vital hub that connects users and suppliers in collaborative forums, be they virtual or physical, to understand how seemingly unrelated technologies can be integrated to create experiences so meaningful that customers cant imagine doing business elsewhere. (The Association's website, icxa.org, is a sister site to this one.)
Photo: iStock
Topics: Business Strategy and Profitability
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