Forrester: Artificial Intelligence Software Growth Will Fall Below Current Investor Projections – PRNewswire

CAMBRIDGE, Mass., Dec. 10, 2020 /PRNewswire/ --According to Forrester(Nasdaq: FORR), the overall artificial intelligence software market despite ballooning to $37 billion by 2025 will fall below current investor projections of $150 to $200 billion for the same time period. Within the AI software market, AI application growth will be constrained by technology vendors embedding AI functionality into existing software products with greater frequency.

A new Forrester report, "The AI Software Market Will Grow To $37 Billion Globally By 2025," outlines key reasons for this updated AI software market outlook which leaves out hardware and consulting services including:

The report further states that AI maker platforms used for creating highly customized solutions and AI facilitator platforms used for applications including computer vision and natural language virtual assistants have the strongest growth potential. Other AI market segments likely to grow include AI-centric applications for specialized medical tasks and AI-infused applications that create differentiated products through added AI functionality.

"While we're seeing high demand for AI technology, platforms, and applications, AI's ubiquity will ultimately make the technology commonplace in software development," said Andrew Bartels, VP and principal analyst at Forrester. "We believe investors are defining the AI market too hyperbolically. They are mistakenly including categories that are loosely influenced by or distantly adjacent to AI software. As business leaders rely more and more on AI as a tenet of their digital transformation strategy, they will likely expect their vendors to add AI functionality at no additional cost to them."

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About Forrester

Forrester (NASDAQ: FORR) is one of the most influential research and advisory firms in the world. We help organizations grow through customer obsession: putting their customers at the center of leadership, strategy, and operations. Through Forrester's proprietary research, consulting, and events, business and technology leaders from around the globe are empowered to be bold at work to navigate change and build customer-obsessed growth strategies. Our unique insights are grounded in annual surveys of more than 675,000 consumers, business leaders, and technology leaders worldwide; rigorous and objective methodologies, including Forrester Wave evaluations; and the shared wisdom of our most innovative clients. To learn more, visit Forrester.com.

Media Contact: Ira Kantor Public Relations Forrester Research, Inc. [emailprotected]

SOURCE Forrester

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Forrester: Artificial Intelligence Software Growth Will Fall Below Current Investor Projections - PRNewswire

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