Untimely deaths in the Stone family – The Observer

Ever heard of Amasa Stone Chapel? (Hint: Its right next to the Binary Walkway.) For those who dont know, Amasa Stone Chapel is named after Amasa Stone, an 1800s industrialist. He gained his fortune from a regional railroad empire right here in Ohio.

Why should you care? Because Amasa Stone was instrumental in bringing a university to Cleveland, something the city lacked in the 1870s.

Long story short, Stone helped provide the funding for Western Reserve College (WRC) to relocate from Hudson, Ohio to Cleveland, under three conditions. First, the college would become a university and the liberal arts college be named after his son Adelbert. Second, he would be able to name a majority of the trustees to the board of Western Reserve University. Third, he would oversee the construction of the universitys building.

WRCs trustees agreed to these stipulations, and, in 1881, Stone gave WRC $500,000 for its re-establishment as a university in Cleveland. Later, the federation of Western Reserve University and Case Institute of Technology would form Case Western Reserve University, a school you might be familiar with.

Stone had a big impact on this campus. But why did he want the liberal arts college of Western Reserve University to be named after his son Adelbert?

About 15 years prior to Stones gift to WRC, Adelbert, who attended the Sheffield Scientific School, was on a school geology trip to the Connecticut River. Several students decided to bathe in the river, including Stone. Unfortunately, Adelbert would never return. There is some confusion about what exactly happened, but on June 27, 1865, Adelbert Stone drowned in the Connecticut River and his body was not recovered until two days later, on June 29.

Sadly, Adelberts death wouldnt be the only tragedy to befall the Stone family. Shortly after the completion of the Adelbert College building, Stone would commit suicide. On May 11, 1883, Stone shot himself through the heart in the bathroom of his mansion on Euclid Avenue. Although no one can say for sure, there has been much speculation as to why Stone took his own life.

It was said that he had not been in good health for some time and rarely left his home in the weeks preceding his death. He also may have felt guilt over the Ashtabula Bridge disaster, a tragedy that claimed 92 lives and that he was largely considered responsible for. Additionally, it is thought that he never recovered from the death of Adelbert. It is also possible that he was worried about his business. His family would later memorialize Stone through building Amasa Stone Chapel.

So the Stone family was done with tragedy after Amasa Stones death, right? Wrong. On June 23, 1901, Stones 24-year-old grandson Adelbert Del Stone Hay fell to his death from an open window. According to reports, it was a hot night and Del, who fell asleep very easily, went to get some cool air by the window before going to bed. It is likely that he sat in the window and fell asleep.

The Stone family would escape tragedy for several years after Dels death, until Stones daughter Flora Stone Mathers death from breast cancer in 1909. She was responsible for helping fund the womens campus that existed until Western Reserve University became permanently co-ed.

Now whenever a student walks through campus they see traces of the Stone family. Though their deaths were tragic, the Stone family has achieved a sort of immortality with their names engraved on the buildings of the university they helped create.

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Untimely deaths in the Stone family - The Observer

‘Misery of losing 2007 final will stay with me to the grave’ – Rugby World Cup 2019

Twelve years after haunting defeat against South Africa, England's Nick Easter says Saturday's showdown offers the class of 2019 a shot at 'immortality'.

TOKYO, 30 Oct - While England fans might see a Rugby World Cup final against South Africa as a chance to avenge perceived injustices of 12 years ago, for some nothing will erase the pain of Paris in 2007.

The Springboks emerged 15-6 victors at Stade de France that October night to lift the Webb Ellis Cup and to deny the English a record second successive title.

The TMO's decision to rule out a possible England try for a foot in touch has been the subject of debate among followers of both teams ever since. But the misery cuts even deeper for the players who had to hand over their world champions' crown.

"It is still a huge disappointment and something that I will take to my grave," recalls Nick Easter, pictured below, who played number eight opposite Danie Rossouw. "It is the biggest game you ever play in and we didnt quite get the job done.

"In the cold light of day I will say that South Africa were the better team in the tournament, but that doesnt really help when the final was so tight and but for a few silly penalties and a disallowed try it could have been ours and they could have made a movie about it."

The fact that England managed to reach the 2007 final could be seen as stuff of legend in itself.

When Brian Ashton's unfancied team met the Springboks in the pool stages, they were beaten 36-0. They regrouped to score against-the-odds victories over Australia and France in the knockouts before the final offered the chance to atone for their earlier humiliation.

The match was a tense affair dominated by the boot until a scintillating break by England centre Mathew Tait ended with winger Mark Cueto apparently touching down at full stretch in the left corner, pictured top.

Referee Alain Rolland referred the decision to TMO Stuart Dickinson, who deliberated at length before ruling that Rossouw's tackle had forced Cueto's foot into touch before the ball was down.

At the final whistle Jonny Wilkinson's two penalties were outweighed by four from Percy Montgomery and a final long-range effort by Frans Steyn. South Africa celebrated their second title, 12 years after the first, and England fans were left to stew.

Another 12 years on, Easter believes it is England who hold the upper hand.

This England team has the ability to be the best ever because that forward pack is the best in the world and each section is the best in the game," he said."Ultimately, that is what wins you World Cups and Eddie Jones said when he took over as head coach he would need four or five world-class players and they have got more than that in this team."

He is not expecting any sudden surprises from the Springboks and predicts they will stick to the risk-averse tactics that edged out Wales in the semi-finals.

He is well qualified to give his verdict on the South Africans as, following his 54-test career, he went into coaching and has been with the Sharks in Durban for the past 18 months.

"England have a much better all-court team and their Saracens spine knows how to win these big games," he said.

"In contrast, not many South African teams get to Super Rugby finals and while the two packs on Saturday may even each other out, it will come down to the half-backs and who manages the game better."

Easter's belief that England will lift the cup on Saturday is shared by Phil Vickery, his captain in the 2007 final, whose emotions about that defeat are more complex.

"The great thing about that final against South Africa is that you dont want to be remembered as a brave loser," he said. "I was actually feeling proud to hand it over to John Smit the Springbok captain.

"That probably sounds weird, but he was a fellow front-rower, a great guy and my thoughts were that if the cup has to go to anyone I can live with passing it to that guy who deserved it."

Easter is having none of it, and urges the class of 2019 to brook no compromise either.

"Of course you are proud to have got that far at a World Cup and we were the defending champions, but we needed to win it. This England team has the chance of rugby immortality and they have a damn good chance of doing it."

RNS cj/js/sw

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'Misery of losing 2007 final will stay with me to the grave' - Rugby World Cup 2019

Oklahoma Football: Week 10 College Thread, Live Stream & TV Schedule – Crimson And Cream Machine

Happy bye week greetings, Sooner Nation. Its likely most of you are still stinging from last week like I am. You also know nothing makes a regular-season, upset loss for the Oklahoma Sooners worse than an excruciatingly long extra week through which to ruminate about the disappointing game that just passed.

Alas, here we are, Sooner friends and fam. A season that seemed on its way to possible immortality has lost a significant chunk of luster following the perplexing performance against K-State, as Oklahoma once entrenched in position for a third-consecutive trip to the College Football Playoff is now 7-1 and ranked 10th in the inaugural CFP rankings. There are so many things to unpack from last weeks loss, but this is neither the time nor place to rehash old wounds.

Nonetheless, the all-too-familiar, underperforming loss aside, seeing this edition of the Sooner offense, led by Jalen Hurts, sustain a comeback on the road and look every bit as poised to reel off a dominant finish to the season is reassuring. I honestly dont know if winning out the rest of the way could still lead to a CFP berth (with a host of teams that need to stumble along with the overall outlook for OUs strength of schedule), but this is college football, where crazy happens on the regular. All of the Sooners preseason goals are still attainable.

Its time to root for chaos, and chaos we shall have. Pretty familiar, right? Boomer.

Head on down to the comments section for the game thread, where well be asking questions, making predictions and discussing the days action with yall. We also have a college football TV schedule (with streaming links) down at the bottom of the post.

K-State deals first setback to Grinchs defense

A quick look at potential CFP scenarios

OUs CFP chances, the lack of carries for RBs, and more

ICYMI, heres the latest episode of Oklahoma Breakdown, where Jack and Kam discuss OUs loss to K-State, the programs big picture moving forward, talk about College Football Playoff scenarios, along with answering plenty of Twitter questions.

Also, be sure to check out this weeks edition of Blatant Homerism Podcast, where you can hear Allen and The Skinny make their picks for the biggest games from around the country on this wretched bye week.

College Football Week 10 Viewing Guide:

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Oklahoma Football: Week 10 College Thread, Live Stream & TV Schedule - Crimson And Cream Machine

Warframe’s Old Blood update adds a personal nemesis that’ll hunt you across the stars – Eurogamer.net

As if it didn't already have a mind-boggling array of disparate systems to wrap your poor-old space bonce around, Warframe is expanding in unlikely directions once more, this time with its Old Blood update on PC. Now, players can go toe-to-toe with their own personal nemesis, who'll relentlessly pursue them across the stars unless defeated.

The Old Blood is a pretty sizeable update all round, ushering in developer Digital Extremes' second wave of melee combat improvements (including an overhauled Combo System), the new Grendel Warframe, and reworks for two existing ones: Ember and Vauben. It's the Kuva Lich nemesis system, however, that makes for the most intriguing addition.

The Kuva Lich is a reworked version of Digital Extremes' previously teased Kingpin system, which was first discussed in a developer livestream all the way back in 2016 and which has evolved substantially since then. Inspired by Middle Earth: Shadow of Mordor's Nemesis system, it presents players with a personal (and immortal) big bad that evolves over time.

Tenno who've reached The War Within or beyond will be able to kill a Kuva Larvling during any regular Level 20+ Grineer mission in the Origin System. This will bring an immortal Kuva Lich into the world, intent on exacting their revenge on their maker/murderer.

Crucially, a Kuva Lich can only be defeated by acquiring special Requiem Mods and then deploying the right set in the right order using the new Parazon tool. However, in order to learn the correct combination of Requiem Mods needed to eliminate their target, players will need to visit infected nodes on the map and kill Lich Thralls for clues. Then it's simply a matter of waiting for their nemesis to show up and putting those discoveries to good use.

Victory in battle gives players the option of either converting their Lich, whereupon it will have a chance to spawn alongside them during combat, or vanquishing it to end its immortality and gain its Kuva Weapon. There are seemingly a wide range of these Weapons to acquire, and each base weapon has custom stats unique to a each personal nemesis.

As Digital Extremes explains it, "This system is meant to be challenging. It's meant to be a threat. It's meant to posit a vengeful and immortal enemy against you until you can decipher how to defeat them. It will demand your best gear and game knowledge!".

Digital Extremes says it will continue to update the new Kuva Lich system over time, expanding it across Warframe's factions and even including a Clan element. Additionally, nemeses won't just spawn planet-side in future updates; when Warframe's highly anticipated Empyrean update finally arrives, they'll also be able to appear aboard a deep space warship.

Based on the extensive patch notes accompanying Warframe's The Old Blood update, there are quite a lot of moving parts to the Kuva Lich system, so it's definitely worth a thorough read. And you'll find a detailed breakdown of the update's other additions, including the new Grendel Warframe and melee combat enhancements, too.

The Old Blood is available now on PC, and is scheduled to come to Xbox One, PlayStation 4, and Switch "in the near future".

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Warframe's Old Blood update adds a personal nemesis that'll hunt you across the stars - Eurogamer.net

Column: DCs sports riches dont come in Burgundy and Gold – WTOP

Baseball is America's pastime, but football is America's passion. No matter how successful the other teams might be around here, it doesn't fill the void that each Redskins fan carries in their heart.

Sports championships present an opportunity to take stock of ones riches.

You might have heard that the Washington Nationals are Major League Baseballs World Series champions.

(Pausing here so you can joyfully scream again.)

The Washington Mystics raised a WNBA trophy of their own a few weeks ago across the Anacostia River.

(Its OK. Embrace the joy. Make some noise.)

And who could forget the Nats beloved bros up in Chinatown, the Washington Capitals? Theyre finally over their 2017-2018 Stanley Cup parade hangover, and theyre leading their division right now.

(Whos up for another parade in June? Yeah? Us too! Make some more noise!)

Give it up for D.C. United, too! Their new pitch is sweet, and they made a playoff run of their own this year.

(Yes, Rooneys gone, but its OK. Theyre still contenders. Lemme hear ya!)

And hey, how about those Washington Redskins?

Youre not cheering.

They beat the Dolphins!

Seriously? Nothing?

They got a damn good organizational culture, yall! Get excited!

Crickets, huh? Wow. OK, then.

Indeed, its impossible to take stock of ones riches without acknowledging the um deficiencies. And before any of yall start sending hate mail this way, keep in mind that social media started the fire here. Im just sayin.

To paraphrase Fox NFL analyst Howie Long: Baseball is Americas pastime, but football is Americas passion. No matter how successful the other teams might be around here, it doesnt fill the void that each fan carries in their Burgundy and Gold heart.

(Cue Rainbows to the End Zone.)

For once upon a time, legends walked the sod of RFK Stadium. Legends known now by their surnames: Theismann. Riggins. Monk. Rypien. Taylor. Washingtons passion was quenched, more than once, once upon a time.

Today, the void is vast. And it expands each year that Sith Lord Belichick raises the Lombardi Trophy.

Not to put too fine a point on it, but autumn Sundays arent an event around D.C. anymore. And for a struggling franchise, the one thing worse than being mocked is being ignored.

At least in this instance, theyre being mocked.

If the crew at Redskins Park needs some inspiration, they can look no further than Capital One Arena. While the Nats were climbing out of a two-run deficit and achieving immortality Wednesday night, Your Washington Wizards were holding their own against James Harden, Russ Westbrook and the Houston Rockets.

They gave up 159 points, yeah. But they rang up 158, too, and they probably wouldve gotten the W if Harden werent such an F-word.

Judging from the first few games, new GM Tommy Sheppard has put together a hungry, fun squad this year.

Perhaps the Wizards potential and the other local teams successes will elevate Washingtons NFL franchise. Perhaps it will drive them to take stock of themselves and make the right changes, so they can make a playoff run of their own in the near future.

Because the void can only exist for so long.

Right?

Like WTOP on Facebook and follow @WTOP on Twitter to engage in conversation about this article and others.

2019 WTOP. All Rights Reserved. This website is not intended for users located within the European Economic Area.

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Column: DCs sports riches dont come in Burgundy and Gold - WTOP

Doctor Sleep is a Shining example of how to adapt a classic sequel, without losing any of the nostalgia – The Sun

THIS adaptation of Stephen Kings 2013 continuation of The Shining, while not actually being very scary, is still terrific nonetheless.

Ewan McGregor is Danny Torrance (the young son on the tricycle in The Shining) a hard-drinking man still suffering the effects of the traumatic events up at the Overlook Hotel all those years ago.

5

He is struggling to keep the demons at bay and doing his best to remove himself from society.

But hes dragged back into the supernatural clutches when Abra a girl with the same telepathic gift he has (the waffly named shine) needs his help to escape from Rose The Hat (Rebecca Ferguson).

Along with her band of pretty unmerry men, Rose needs to feed off the powers of these gifted people in her quest for immortality.

In order to fend these lot off, Danny must revisit the past figuratively and literally.

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Director Mike Flanagan had an unenviable task, adapting the sequel of a Stanley Kubrick classic, which was hated by its author. Yet he manages to navigate through this particular maze well.

Kubricks 1980 adaptation of The Shining famously veered off course from the source material, leaving this version of Doctor Sleep with no choice but to shoehorn in a lot of stuff that is missing from the book.

These constraints work in Flanagans favour allowing him to intelligently straddle nostalgia and modernisation.

Clever use of lookalikes and replica sets threw me straight back to the original.

5

First up, its a relief to find Ewan McGregor on good form here. He can often go either way and this is a film solely reliant on its lead.

His lonely, recovering alcoholic is believable and the weary resignation as he accepts his fate works very well indeed. But the same cant quite be said for Rebecca Fergusons Rose The Hat.

She is a brilliant actress, but where we needed real malevolence and wickedness, we get camp Jack Sparrow theatrics. This is mainly down to the material.

The Shinings terror came from the unseen supernatural force building dread and fear in the viewer.

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Here we are spoonfed a baddie-chasing-goodie storyline, which made it feel too much like an episode of Preacher.

But its smart straddling of nostalgia is what saves and elevates Doctor Sleep.

As The Shinings greatest hits start getting wheeled out (all the favourites are there), youre reminded of just how creepy that damned hotel is.

5

Tagging itself as a psychological thriller rather than a horror, its failure to properly get under your skin is a bit of a problem.

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This is largely due to the gap left by Jack Nicholsons truly malicious performance in The Shining. It also lacks the Eighties kitsch of the recent It reboots.

In spite of this, Doctor Sleep is a solid, entertaining follow-up to one of the scariest ever films.

GOT a story? RING The Sun on 0207 782 4104 or WHATSAPP on 07423720250 or EMAIL exclusive@the-sun.co.uk

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Doctor Sleep is a Shining example of how to adapt a classic sequel, without losing any of the nostalgia - The Sun

Doctor Sleep is a messy adaptation that doesnt live up to the thrill of Stephen Kings best-selling sequel to The Shining – Business Insider

captionDoctor Sleep rehashes a lot of what weve seen in The Shining, while ignoring some of the major plot points that made the 2013 sequel novel memorable.sourceWarner Bros.

Danny Torrences return to the Overlook Hotel is a bit of a mess and not one thats worth revisiting in movie form.

Forty years after The Shining, Jack Torrences son (Ewan McGregor) is all grown up and is still haunted by his time at the hotel. After meeting a young girl, Abra (Kyliegh Curran), the two team up to defeat a group of demons seeking immortality who prey upon people with special powers similar to their own. Their adventure forces Danny to reconcile his past with the Overlook once and for all and embrace his power.

Unlike The Shining, this isnt a classic in the making.

Doctor Sleep relies on Kubricks masterpiece to sell the film too much rather than the already interesting material presented in Kings 2013 best-seller.

Unless youre a big fan of Stephen King, you may not have known there was a sequel to The Shining. King released Doctor Sleep in 2013. Now that so many of Kings works are being adapted (theres been Castle Rock, It Chapter Two, and Pet Sematary this year), it shouldnt be a big surprise to see another one on the big screen from Warner Bros. after its successful It franchise. Doctor Sleep is directed by Mike Flanagan (The Haunting of Hill House).

If it werent for Fergusons engaging villanness, Rose the Hat, the films antagonists wouldve been the least terrifying part of the film. Anyone whos a fan of McGregor will enjoy seeing the actor back on the big screen as hes plagued by his turbulent past. Moulin Rouge! fans will even get to hear him sing unexpectedly for a brief moment.

One of the films best, and most disturbing, scenes includes Tremblay. First, its surprising to see the star of Room and this summers raunchy comedy Good Boys in such a minor role. Tremblay doesnt even have that many lines, but hes one of the characters youll probably empathize most with in the film. Its one of the few moments which equally delivers the same chills as the King novel.

Despite many of the films changes and omissions which may upset fans, there are a few that stand out. The manipulation of gravity and perspective to show how Rose the Hat, Abra, and Danny use their powers shows off some fun camera work. The adaptation of several scenes are slightly flipped in their execution to change readers expectations who may think they know exactly what will occurring next.

The movie also completely disregards a silly measles subplot.

For those hoping for some grisly moments, Doctor Sleep offers a darker more shocking ending than the original book.

One of the things that makes a Stephen King novel so enjoyable to devour is his descriptiveness and meticulous attention to detail. King makes it easy to envision his worlds while reading. Doctor Sleep unfolds over a sprawling 540-page book so when the film zips from the 80s to 2011 in three different locations and then skips ahead again eight years for no apparent reason to a typical viewer, it feels incredibly rushed.

Characters are introduced quickly, but are never fleshed out much except for McGregors Torrence. Other than three of the major villains, the film never takes a moment to introduce every member of the True Knot. Instead, you have to discover a few of their names in the credits. Others are said only in passing. (Theres not a big surprise there. Some of the book characters were called Token Charlie and Barry the Chink, a Caucasian character. The latter is referred to as Barry the Chunk in the film.)

If you are familiar with the book, youll be upset by a lot of changes, including a few big character omissions from the novel. One character change becomes nothing more than a nod and youll later wonder why he even appears in the final product other than to show that Danny has special powers.

In trying to stay faithful to the book for about half the movie, Doctor Sleep stumbles. Some adapted moments dont feel earned because theyre hurried. Its like youre watching a collection of the most important scenes from the book without the actual heart of it. You never truly connect with Torrences struggle as a recovering alcoholic as its not much more than a footnote in a few scenes. Theres not much to Abra other than the fact that she has similar powers to Danny.

That said, the film tosses out some of the books essence. Most noticeably, it ditches a massive reveal that made sense of the connection between Danny and Abra. Instead, it comes off as a bit weird that a man Torrences age is helping a 13-year-old. It even looks like he kidnaps her at one point (even though Abra willingly goes off with a man she only recently met). Perhaps the film wouldve been better as an eight episode mini-series.

The final 45 minutes or so take a hard right turn and deviate from the text almost completely. From there, Doctor Sleep relies too heavily on The Shining, so much so that the sequel feels like a pure nostalgic play to capitalize on the success of recent King adaptations. Seeing some material from Kings original novel left out of Kubricks film is cool, but it lingers for far too long down memory lane.

For what its worth, the reactions of people in my theater a special fan screening hosted by Fandango had mixed reactions. The couple to my left said it was a surprisingly good movie. The man to my direct right laughed at moments during the film, including a line from Torrence thats supposed to be endearing. He wasnt the only one to laugh at inappropriate moments during the film.

Is Doctor Sleep as good as or better than The Shining? Definitely not. The scariest moments (which arent that scary) have all been seen before. I think WB just wanted an excuse to use the Shining soundtrack again. Fans of the book will have a tough time embracing this if theyre hoping for a faithful adaptation all the way through. Stick to the novel.

Doctor Sleep is in theaters Friday, November 8. Watch a trailer below.

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Doctor Sleep is a messy adaptation that doesnt live up to the thrill of Stephen Kings best-selling sequel to The Shining - Business Insider

Hawaii provides another drama to grip America | Latest Brexit news and top stories – The New European

PUBLISHED: 12:00 01 November 2019

Bonnie Greer

SAN FRANCISCO, CALIFORNIA - JUNE 01: Democratic presidential cadidate U.S. Rep. Tulsi Gabbard (D-HI) speaks during the California Democrats 2019 State Convention at the Moscone Center on June 01, 2019 in San Francisco, California. Several Democratic presidential cadidates are speaking at the California Democratic Convention that runs through Sunday. (Photo by Justin Sullivan/Getty Images)

2019 Getty Images

Bonnie Greer on Tulsi Gabbard, the controversial senator, running for the Democratic presidential nomination.

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One of the best things about growing up in America in the 1960s was being able to watch the first run of the original Hawaii Five-O, the greatest police procedural, to this very day, that has ever existed.

Everything about the original series is exquisite: From the close-up freeze-frame that introduces the stars of the show; to the fact that the main character - portrayed by the taciturn and immortal Jack Lord - dresses like he is in Chicago, rather than in the 50th state.

His seriously heavy dark suits exist alongside the colourful 'aloha' shirts of some of the other characters. His was, of course, the forerunner of Columbo's ubiquitous mac in sunny LA. A Philip Marlowe for the 1960s and forever. The existential US detective.

And then there was the Hawaii Five-0 theme music: Music you hummed everywhere. Little kids simply adored it.

The point of Hawaii Five-O is that it existed nowhere, least of all the real Hawaii. And its thirst for a kind of revenge. This is the secret of its immortality.

The term Five-O is still shorthand for a cop in some parts of the US. But even more ubiquitous than that was the aura, the very vibe of Five-O.

Once, for the annual block party held in our street in a striving African American semi-suburb, the adults chose a Hawaii Five-O theme: aloha shirts; muumuus, those baggy, colourful dresses sometimes worn by elderly women; flower leis for their necks, a pig turning on the spit; plenty of pineapple, and of course, that greeting we all learned from TV: "Aloha."

Just how ridiculous I - an earnest student involved in the politics of the day - found the theme for the block party that year cannot be overstated. But underneath it all, it was a response to a phenomenon. And, of course, we had no idea about a little African American boy born in Honolulu seven years before the first episode of the series was shown. We could not imagine that this child would become a two-term president of the United States.

But Hawaii was fitting as his place of origin simply because of its multiculturalism. The state has the highest percentage of Asian Americans and multi-ethnic Americans, with the lowest percentage of white Americans anywhere in the US. More people identify as Asian American than anywhere else.

The state gave Hillary Clinton 266,891 votes (63%) in the 2016 election. Trump got 128,847 (30%) and none of its electoral college votes.

The state votes solid Democrat and one of its two Democratic Party senators, Mazie Hirono - the first Asian American woman senator and the first born in Japan - seldom misses the opportunity to take down Trump on TV.

One of the state's two congresspeople, Tulsi Gabbard, is running for the Democratic nomination for president of the United States. On paper she is perfect: She would be the first woman; first part-Samoan and first female combat veteran elected. She resigned her post on the powerful Democratic Party National Committee to work for Bernie Sanders. A woman of colour; a combat vet; and a progressive. A dream candidate for the Dems. But there is a problem: In some quarters of the party she is deemed too close to the Syrian president, Bashar-al-Assad, whom she has visited. A no-no.

A feisty campaigner, Gabbard has previously attacked senator Kamala Harris - a rival candidate for the Democratic nomination - for being too tough as a prosecutor, the media for getting her all wrong, and the Democratic Party for "rigging" the 2020 election.

But it is in recent days that Gabbard has really made the headlines: Former presidential candidate and secretary of state Hillary Clinton suggested that a mystery Democrat was a Russian asset, a "favourite of the Russians", that Moscow was grooming to be a spoiler - a third-party candidate to siphon off the left and help Trump to re-election. Clinton did not name the candidate, but she is understood to have been referring to Gabbard.

Her fellow Democratic Party candidates Andrew Yang, Bernie Sanders and Beto O'Rourke have criticised Clinton, but the seed has been planted.

Clinton has metaphorically yelled that immortal phrase at the end of every episode of Hawaii Five-O that was usually the prelude to a 'murder one' charge: "Book 'em, Danno!"

It is true that Gabbard used Russian talking points like "regime change war" nine times in the last Democrat nominees debate. And there are those ubiquitous bad actors out there, waiting to pounce on phrases like this, ready to sow seeds of dissension in that already fragile coalition known as the Democratic Party.

But she is also seen as the candidate of what is known in the US as "global retreat" and, in that, Tulsi Gabbard is Trumpian. She is feisty like the 45th president, too, hitting out at Clinton by stating that the fight is now personal, that it is now between the two of them.

This is not a good look in a party dedicated to female empowerment and equality. But Gabbard has not yet qualified for the next debate for Democratic presidential candidates, to be held in November. In other words, she has not raised enough money. But she could get those funds on making her campaign a personal beef against Clinton, who she has called "the queen of warmongers".

The greatest thing about the original Hawaii Five-O is, of course, the character of Steve McGarrett, the head of the special police task force, played by the suited Jack Lord. He took absolutely everything personally, nothing could be too small, too inconsequential. There was never any question that he understood revenge and knew its beauty.

In that great episode Number One with a Bullet, Part 2, McGarrett informs one unlucky criminal that it was guys like him who killed his father, who was run down and killed by a robber. No doubt the chimes of doom rang inside the head of every viewer.

Gabbard has recently announced that she is not running again for Congress. Her relationship with Hawaiian political officials, particularly senator Hirono, has been described as "thorny".

It would be fascinating if Congresswoman Gabbard began her speeches with the Hawaii Five-O theme. The message then would be driven home without a word: she means business

What that business is remains to be seen.

The New European is proud of its journalism and we hope you are proud of it too. We believe our voice is important - both in representing the pro-EU perspective and also to help rebalance the right wing extremes of much of the UK national press. If you value what we are doing, you can help us by making a contribution to the cost of our journalism.

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Insanely humanlike androids have entered the workplace and soon may take your job – CNBC

November 2019 is a landmark month in the history of the future. That's when humanoid robots that are indistinguishable from people start running amok in Los Angeles. Well, at least they do in the seminal sci-fi film "Blade Runner." Thirty-seven years after its release, we don't have murderous androids running around. But we do have androids like Hanson Robotics' Sophia, and they could soon start working in jobs traditionally performed by people.

Russian start-up Promobot recently unveiled what it calls the world's first autonomous android. It closely resembles a real person and can serve in a business capacity. Robo-C can be made to look like anyone, so it's like an android clone. It comes with an artificial intelligence system that has more than 100,000 speech modules, according to the company. It can operate at home, acting as a companion robot and reading out the news or managing smart appliances basically, an anthropomorphic smart speaker. It can also perform workplace tasks such as answering customer questions in places like offices, airports, banks and museums, while accepting payments and performing other functions.

"We analyzed the needs of our customers, and there was a demand," says Promobot co-founder and development director Oleg Kivokurtsev. "But, of course, we started the development of an anthropomorphic robot a long time ago, since in robotics there is the concept of the 'Uncanny Valley,' and the most positive perception of the robot arises when it looks like a person. Now we have more than 10 orders from companies and private clients from around the world."

Sophia, a female android from Hanson Robotics

Jeniece Pettitt | CNBC

Postulated by Japanese roboticist Masahiro Mori in 1970, the Uncanny Valley is a hypothesis related to the design of robots. It holds that the more humanlike a robot appears, the more people will notice its flaws. This can create a feeling akin to looking at zombies, and can creep people out. A properly designed android that's as faithful as possible to the human original, however, can overcome this "valley" (a dip when the effect is imagined as a graph) and the zombie factor.

While it can't walk around, Robo-C has 18 moving parts in its face, giving it 36 degrees of freedom. The company says it has over 600 micro facial expressions, the most on the market. It also has three degrees of freedom in its neck and torso, offering limited movement. Still, Promobot says it can be useful in homes and workplaces. The price of the robot is $20,000 to $50,000 depending on options and customized appearance.

For more on tech, transformation and the future of work, join CNBC at the @ Work: People + Machines Summit in San Francisco on Nov. 4. Leaders from Dropbox, SAS, McKinsey and more will teach us how to balance the needs of today with the possibilities of tomorrow, and the winning strategies to compete.

The company says it's building four Robo-Cs: one for a government service center, where the machine will scan passports and perform other functions, one that will look like Einstein and be part of a robot exhibition, and two for a family in the Middle East that wants to have android versions of its father and his wife to greet guests.

"The key moment in development [of Robo-C] is the digitization of personality and the creation of an individual appearance," says Kivokurtsev. "As a result, digital immortality, which we can offer our customers."

Japan has been developing androids amid an automation push that began decades ago. It's the leading supplier of industrial robots, but its aging workforce has decreased by more than 13% since 1995, and there's an even greater need for mechanical workers. A 2015 government strategy calls for deploying robots in sectors with low productivity, such as agriculture and nursing. A cultural affinity for robots, stemming in part from positive portrayals in science fiction, will smooth adoption.

"Japanese people are not afraid of robots but consider them as partners," Hiroshi Fujiwara, executive director of the Japan Robot Association, wrote in an International Federation of Robotics post. "Robots will perform tasks which they can do more productively than humans or which are heavy burdens for humans, and humans will perform tasks which robots cannot."

Hiroshi Ishiguro is a professor at Osaka University's Graduate School of Engineering Science and a researcher at Advanced Telecommunications Research Institute International (ATR) who has been making lifelike androids for more than 20 years. Ishiguro and collaborators created android-style copies of his daughter, a Japanese newscaster and model, Danish professor Henrik Scharfe, and even himself. He also wants robots to have consciousness.

"My goal in developing robots is to understand what it is to be human," says Ishiguro. "Creating robots that are self-conscious can help us achieve this goal."

One of the Geminoid series of robots created to look like roboticist Hiroshi Ishiguro

Harriet Taylor | CNBC

One of Ishiguro's most lifelike creations is Erica, a female android designed to exhibit humanlike speech and interaction. Developed in conjunction with ATR and Kyoto University and funded by Japan's Science and Technology Agency, Erica has sparkling eyes, moist lips and artificial skin. She's bound to a chair but connected to sensors that monitor her surroundings. She can speak scripted responses in response to keywords and can learn things about her interlocutor during the conversation.

In April 2018 the robot was "hired" by Nippon Television Network as an announcer named Erica Aoi. She's at the top of a roster of 25 female announcers on the network's talent page. It lists her birthday as August 2017 and her education and blood type typical items on profile pages for Japanese TV personalities as nil. She has appeared in a number of videos discussing robot news and reporting on a fashion show, including an interview with designer Tae Ashida. If not entirely natural, the conversations can be witty, even funny.

"I like to think of robots as the children of humanity, and like children, we are full of potential for good or evil," Erica has said in one of her many disarming quips. "I know some people are afraid of robots, but the truth is that what we become is up to you. Maybe someday robots will be so very humanlike that whether you are a robot or a human will not matter so much."

Ishiguro, who directs the Intelligent Robotics Laboratory at Osaka University, believes that the high cost of androids makes them challenging to implement en masse in the workplace. Erica would cost more than $200,000 if she were for sale. That's a lot for something that some might call a glorified chatbot, but the initiative has its supporters.

Still, Erica isn't the first of Ishiguro's robots to land a job. In 2014 the androids Kodomoroid and Otonaroid became staff members of Miraikan, the Tokyo's National Museum of Emerging Science and Innovation, where they have performed duties such as presenting scientific news and interacting with visitors.

"I think Ishiguro's work is a great. I believe that lifelike androids will surely perform useful roles in the workplace," says Masashi Sugiyama, a professor of machine learning at the University of Tokyo and director of the Center for Advanced Intelligence Project at the state-backed RIKEN research center.

"Speech recognition has already become one of the most convenient means to give commands to computers/robots. Of course, smartphones and smart speakers can be used instead of such robots, but once we have real lifelike robots, communication will become much easier, particularly for people who don't use technology as much, such as children and the elderly."

Major companies are already developing remote-controlled robots that can help in workplaces and serve as proxies for travel. Telepresence robots, which are basically webcams on wheels and not anthropomorphic, have been around for years, but they're now attracting attention from companies outside the robotics industry.

ANA Holdings, which owns the airline All Nippon Airways, recently showed off its newme robots at the CEATEC tech show near Tokyo. They're part of ANA's Avatar program of using robots to connect people with remote destinations as well as employment. It's a big push backed by the Tokyo Metropolitan Government, which runs one of the world's largest cities, as well as real estate companies, telecom carriers and Japan's space agency.

Developed by California telepresence company OhmniLabs and ANA, the newme robots consist of 10.1-inch full HD displays, cameras and speakers mounted on a wheeled base that can travel up to 2.9 kph and operate for three hours on a full battery charge. ANA aims to deploy 1,000 newme droids by next summer and says they can help elderly and disabled people get jobs. ANA also wants to develop a rugged bipedal telepresence robot created by Agility Robotics, a spinoff of Oregon State University, and showed it marching through a forest in a video.

"What we're creating is an Uber platform for robots," says Akira Fukabori, director of ANA Holdings' Avatar Division. "They're not made for a specific usethat's how they're different. We are developing robots as infrastructure. People can just avatar in to the robot they want to use. Teachers can avatar in to classrooms and doctors can avatar in to hospitals, or you can use one to go shopping. You decide what to do, and these are just the tools to let you do that."

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Insanely humanlike androids have entered the workplace and soon may take your job - CNBC

England can beat South Africa in the World Cup final – The Northern Echo

HERE we go then. After last weekend served up a thoroughly enjoyable appetiser, it is time for the main course. The biggest game in English rugby since Paris in 2007; the biggest moment in English sport since Jofra Archers super over earlier this summer. Another World Cup final, this time on the rugby field. It is time for Jonny Wilkinsons successor to write his name into the record books.

In some ways, Englands task on Saturdaymorning is easier than the one they completed seven days ago. South Africa are not the All Blacks. They do not have the same aura or carefully-cultivated sense of invincibility. They do not have a Beauden Barrett, all silky handling skills and counter-attacking punch, or an Ardie Savea, effortlessly offloading in the tackle. Their game plan is far more rigid, their running lines far easier to predict. In terms of a running threat from the backs, England would almost certainly have faced a more difficult challenge if they had been taking on Wales.

And yet, in one hugely-significant aspect, this will still be the ultimate test of Eddie Jones side. The Springboks want to fight power with power. Having watched Englands players tackle the All Blacks into submission last weekend, they want to skittle them over like pins. So what if Tom Curry and Sam Underhill stopped everything that moved? The South Africans will back themselves to be that little bit stronger, that little bit more durable as the bones begin to shake.

It can be decried as a one-dimensional game plan, but who cares if the dimension in question is so destructive? The All Blacks just about withstood the South African onslaught in their opening group game, but since then, the Springboks have obliterated everything in their wake. Even the Welsh, with their much-vaunted defensive resilience, were unable to hold out.

Will Englands players fare any better? Lets hope so. Neither Australia nor New Zealand were able to outmuscle them, and while the return of flying winger Cheslin Kolbe adds another dimension to South Africas play with ball in hand, Jones side know exactly what will be asked of them on Saturday.

Curry and Underhill will have to match their heroics against the All Blacks, Billy Vunipola will have to make yards of his own at what is sure to be a ferocious battle at the breakdown, Manu Tuilagi will have to punch holes in a South African defence that was pretty much watertight against Wales.

As was the case ninedays ago, Maro Itoje will have to be a titan at the line-out, securing English ball and disrupting the South African throw. The scrum is bound to be something the Springboks will target, so the English front row will have to stand firm. Maku Vunipola, with all his experience and strength, will be crucial.

The first priority has to be matching the Springboks physicality. Then, and only then, England can begin to play. The more Saturdays game is played in the loose, the more it will suit England. That does not mean running for the sake of it George Fords astute kicking game will still be crucial in terms of dictating territory and turning the South African defence but if Ford and Owen Farrell can get the ball into the hands of Jonny May and Anthony Watson in even the tiniest pocket of space, South Africa will be worried.

Englands superiority lies in the versatility of their attack. As their knockout games have proved, they can play in a variety of ways. Their rolling maul is a formidable weapon, and their forwards are comfortable picking and carrying, inching over the gain line. When the time is right, though, Ford and Farrell know when to switch play to the backs. Whether from pre-rehearsed set-piece moves or the hubbub of open play, Englands finishers are clinical.

After three-and-a-half years of tinkering, it feels as though Jones has finally got the balance just right. A remarkable thing happened when Englands head coach selected his team for the final this morning he selected an unchanged starting XV. It is the first time that has happened in the whole of his reign, emphasising both the extent to which he has experimented ahead of the World Cup finals and the depth of his satisfaction at his sides semi-final display.

Given South Africas brute strength, there must have been a temptation to move Farrell to fly-half and pair Henry Slade with Tuilagi in midfield. Defensively, that would have been the safest call.

The fact Jones has stuck with Ford at ten and Farrell in the centre confirms two things. First, that Fords performance last weekend made him impossible to drop. You dont pull the All Blacks around as if you have the ball tied to a string, only to be dumped back on the replacements bench. Second though, by sticking with Ford as his conductor-in-chief, Jones has also sent out a powerful message about English intent. This is not a team that wants to sit back soaking up pressure; this is a team that wants to attack.

Jones final message as he wrapped up his pre-match press conference earlier todaywas that he wanted his players to seize the occasion. He didnt want them to feel constrained or restricted. Be bold, take risks. South Africa will stick rigidly to their tactical template. England need to make the most of their ability to adapt.

When Jones replaced Stuart Lancaster in the wake of 2015s World Cup debacle, he spoke of embarking on a journey that would reach its climax in Japan. There have been twists and turns on the way, with an explosive start to Jones reign being followed by a trickier spell when some of the old guard were jettisoned and many of the players that will start on Saturdaywere bedded in.

Gradually, though, momentum has built. The World Cup started with low-key displays against Tonga and the United States, and even when Argentina were dispatched, it was hard to tell where England stood because their opponents were playing with 14 men. Australia was a big step forward, New Zealand a leap to an entirely new plane.

Now, there is just one more game to go. One last challenge between Jones team and sporting immortality. One golden opportunity to stand on top of the world.

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England can beat South Africa in the World Cup final - The Northern Echo

Heres Why Horn Amulets Are Worn To Protect Sperm, Among Other Things – Yahoo Lifestyle

When it comes to gems the hidden ones are often stories, not stones. Welcome to Demystified, where we look beyond the jewelry box, past our closets, and into the depths of our most cherished possessions to reveal their cross-cultural significance.

There are a number of distinguishing features that characterize the southern Italian, namely: sun-touched complexions, scalps blessed with an abundance of wavy locks, and chests decorated with various iterations of a chili pepper-like pendant. While necklaces certainly aren't biological attributes, this curvy, horn-shaped one in particular is so commonly worn among such folk and those who came before them that it practically evolved into an extra appendage for members of the Italian population it now represents.

You'll find this amulet incorporated in the work of Cristina Cipolli, an Italian jewelry designer who draws inspiration from tribal traditions and ancient civilizations. An architect by trade, Cipolli's fascination with the horn is largely rooted in its striking geometry, but the plurality of its meaning across the globe is an equally compelling reason to use the shape. "Acornicello, orcorno portafortuna, is anItaliantalismanworn to protect against theevil eye and bad luck in general, and historically to promotefertilityandvirility," she says of the pendant, which is traditionally crafted from red coral, gold or silver. Because Italians have long believed male genitalia to be a target of the wandering evil eye and its nefarious intentions, the cornicello functions like a jewelry jockstrap that doesn't require below-the-belt placement to be effective. It's something you'll find affixed to necks and rearview mirrors alike as a public declaration of reproductive force, good fortune and national pride, particularly in the country's Campania region.

In Italian culture, among others, the horn naturally personifies strength considering its innate purpose as a weapon for animals. Yet its durability can also be interpreted as salvation and immortality. "They can even be fabulous and magic when thought of with the mystical unicorn," Cipolli says. But the significance of this object extends far beyond the realm of fantasy and Southern Italy's rugged, citrusy terrain. In areas of East Africa, for example, decorative pieces fashioned out of this material can indicate wealth and tribe affiliation. The more horn used and worn in jewelry suggests the ownership of livestock, rendering items made from it aspirational and the symbol itself a representation of status.

"Our earliest ancestors ascribed meaning and magic to feathers, bones, stones and even tree bark.They wore or carried these amulets for protection or to enhance their strength, courage or sexual attraction," Cipolli explains."Over time, these were replaced with symbolic objects."So even if you're not in the market for sperm-shielding accessories, horn-shaped pieces and charms come with a certain tenacity that can still be feminine in the fiercest of ways. Ahead, shop a selection of necklaces, bracelets, and earrings that embody this power.

At Refinery29, were here to help you navigate this overwhelming world of stuff. All of our market picks are independently selected and curated by the editorial team. If you buy something we link to on our site, Refinery29 may earn commission.

Alex & Ani Horn Expandable Necklace, $, available at Alex & Ani

Kenneth Jay Lane Gold-Plated And Resin Necklace, $, available at Net-A-Porter

BoutiqueSA Cornicello Horn, $, available at Etsy

ShopClaudius Dotted Tusk Horn Tassel Keychain, $, available at Etsy

Akola Raffia Tassel & Horn Charm Bracelet, $, available at Nordstrom

Maison Monik Horn Tooth Necklace, $, available at Shopbop

Isabel Marant White & Silver Horn Necklace, $, available at SSENSE

Beauniq Italian Horn Pendant, $, available at Amazon

Forge de Laguiole Aubrac Cow Horn Pepper Mill, $, available at Amara

Sydney Evan 14k Lapis Horn & Diamond Necklace, $, available at Neiman Marcus

Diaboli Kill Horn Hoop Earrings, $, available at Diaboli Kill

Ettika On the Horn Necklace, $, available at Ettika

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Heres Why Horn Amulets Are Worn To Protect Sperm, Among Other Things - Yahoo Lifestyle

Discover: Science is often wrong and that’s actually a really good thing – Sudbury.com

Im a geneticist. I study the connection between information and biology essentially what makes a fly a fly, and a human a human. Interestingly, were not that different. Its a fantastic job and I know, more or less, how lucky I am to have it.

Ive been a professional geneticist since the early 1990s. Im reasonably good at this, and my research group has done some really good work over the years. But one of the challenges of the job is coming to grips with the idea that much of what we think we know is, in fact, wrong.

Sometimes, were just off a little, and the whole point of a set of experiments is simply trying to do a little better, to get a little closer to the answer. At some point, though, in some aspect of what we do, its likely that were just flat out wrong. And thats okay. The trick is being open-minded enough, hopefully, to see that someday, and then to make the change.

One of the amazing things about being a modern geneticist is that, generally speaking, people have some idea of what I do: work on DNA (deoxyribonucleic acid). When I ask a group of school kids what a gene is, the most common answer is DNA. And this is true, with some interesting exceptions. Genes are DNA and DNA is the information in biology.

For almost 100 years, biologists were certain that the information in biology was found in proteins and not DNA, and there were geneticists who went to the grave certain of this. How they got it wrong is an interesting story.

Genetics, microscopy (actually creating the first microscopes), and biochemistry were all developing together in the late 1800s. Not surprisingly, one of the earliest questions that fascinated biologists was how information was carried from generation to generation. Offspring look like their parents, but why? Why your second daughter looks like the postman is a question that came up later.

Early cell biologists were using the new microscopes to peer into the cell in ways that simply hadnt been possible previously. They were finding thread-like structures in the interior of cells that passed from generation to generation, were similar within a species, but different between them. We now know these threads as chromosomes. Could these hold the information that scientists were looking for?

Advances in biochemistry paralleled those in microscopy and early geneticists determined that chromosomes were primarily made up of two types of molecules: proteins and DNA. Both are long polymers (chains) made up of repeated monomers (links in the chains). It seemed very reasonable that these chains could contain the information of biological complexity.

By analogy, think of a word as just a string of letters, a sentence as a chain of words, and a paragraph as a chain of sentences. We can think of chromosomes, then, as chapters, and all of our genetic information what we now call our genome (all our genetic material) as these chapters that make up a novel. The question to those early geneticists, then, was: Which string made up the novel? Was it protein or DNA?

You and I know the answer: DNA. Early geneticists, however, got it wrong and then passionately defended this wrong stance for eight decades. Why? The answer is simple. Protein is complicated. DNA is simple. Life is complicated. The alphabet of life, then, should be complicated and protein fits that.

Proteins are made up of 20 amino acids there are 20 different kinds of links in the protein chain. DNA is made up of only four nucleotides there are only four different links in the DNA chain. Given the choice between a complicated alphabet and a simple one, the reasonable choice was the complicated one, namely protein. But, biology doesnt always follow the obvious path and the genetic material was, and is, DNA.

It took decades of experiments to disprove conventional wisdom and convince most people that biological information was in DNA. For some, it took James Watson and Francis Crick (http://www.pbs.org/wgbh/aso/databank/entries/do53dn.html), using data misappropriated from Rosalind Franklin https://www.nature.com/scitable/topicpage/rosalind-franklin-a-crucial-contribution-6538012/), deciphering the structure of DNA in 1953 to drive the nail in the protein coffin. It just seemed to obvious that protein, with all its complexity, would be the molecule that coded for complexity.

These were some of the most accomplished and thoughtful scientists of their day, but they got it wrong. And thats okay if we learn from their mistakes.

It is too easy to dismiss this example as the foolishness of the past. We wouldnt make this kind of mistake today, would we? I cant answer that, but let me give you another example that suggests we would, and Ill argue at the end that we almost certainly are.

Im an American, and one of the challenges of moving to Canada was having to adapt to overcooked burgers (my mother still cant accept that she cant get her burger medium when she visits). This culinary challenge is driven by a phenomenon that one of the more interesting recent cases of scientists having it wrong and refusing to see that.

In the late 1980s, cows started wasting away and, in the late stages of what was slowly recognized as a disease, acting in such bizarre manner that their disease, bovine spongiform encephalitis, became known as Mad Cow Disease. Strikingly, the brains of the cows were full of holes (hence spongiform) and the holes were caked with plaques of proteins clumped together.

Really strikingly, the proteins were ones that are found in healthy brains, but now in an unnatural shape. Proteins are long chains, but they function because they have complex 3D shapes think origami. Proteins fold and fold into specific shapes. But, these proteins found in sick cow brains had a shape not normally seen in nature; they were misfolded.

Sometime after, people started dying from the same symptoms and a connection was made between eating infected cows and contracting the disease (cows could also contract the disease, but likely through saliva or direct contact, and not cannibalism). Researchers also determined the culprit was consumption only of neural tissue, brain and spinal tissue, the very tissue that showed the physical effects of infection (and this is important).

One of the challenges of explaining the disease was the time-course from infection to disease to death; it was long and slow. Diseases, we knew, were transmitted by viruses and bacteria, but no scientist could isolate one that would explain this disease. Further, no one knew of other viruses or bacteria whose infection would take this long to lead to death. For various reasons, people leaned toward assuming a viral cause, and careers and reputations were built on finding the slow virus.

In the late 1980s, a pair of British researchers suggested that perhaps the shape, the folding, of the proteins in the plaques was key. Could the misfolding be causing the clumping that led to the plaques? This proposal was soon championed by Stanely Prusiner, a young scientist early in his career.

The idea was simple. The misfolded protein was itself both the result and the cause of the infection. Misfolded protein clumped forming plaques that killed the brain tissue they also caused correctly folded versions of the proteins to misfold. The concept was straightforward, but completely heretical. Disease, we knew, did not work that way. Diseases are transmitted by viruses or bacteria, but the information is transmitted as DNA (and, rarely, RNA, a closely related molecule). Disease is not transmitted in protein folding (although in 1963 Kurt Vonnegut had predicted such a model for world-destroying ice formation in his amazing book Cats Cradle).

For holding this protein-based view of infection, Prusiner was literally and metaphorically shouted out of the room. Then he showed, experimentally and elegantly, that misfolded proteins, which he called prions, were the cause of these diseases, of both symptoms and infection.

For this accomplishment, he was awarded the 1997 Nobel Prize in Medicine. He, and others, were right. Science, with a big S, was wrong. And thats okay. We now know that prions are responsible for a series of diseases in humans and other animals, including Chronic Wasting Disease, the spread of which poses a serious threat to deer and elk here in Ontario.

Circling back, the overcooked burger phenomenon is because of these proteins. If you heat the prions sufficiently, they lose their unnatural shape all shape actually and the beef is safe to eat. A well-done burger will guarantee no infectious prions, while a medium one will not. We dont have this issue in the U.S. because cows south of the border are less likely to have been infected with the prions than their northern counterparts (or at least Americans are willing to pretend this is the case).

Where does this leave us? To me, the take-home message is that we need to remain skeptical, but curious. Examine the world around you with curious eyes, and be ready to challenge and question your assumptions.

Also, dont ignore the massive things in front of your eyes simply because they dont fit your understanding of, or wishes for, the world around you. Climate change, for example, is real and will likely make this a more difficult world for our children. Ive spent a lot of time in my career putting together models of how the biological world works, but I know pieces of these models are wrong.

I can almost guarantee you that I have something as fundamentally wrong as those early geneticists stuck on protein as the genetic material of cells or the prion-deniers; I just dont know what it is. Yet.

And, this situation is okay. The important thing isnt to be right. Instead, it is to be open to seeing when you are wrong.

Dr. Thomas Merritt is the Canada Research Chair in Genomics and Bioinformatics at Laurentian University.

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Discover: Science is often wrong and that's actually a really good thing - Sudbury.com

MagForce AG Publishes Financial Results for the First Half of 2019 and Operative Highlights – BioSpace

Berlin, Germany and Nevada, USA, October 31, 2019 - MagForce AG (Frankfurt, Scale, XETRA: MF6, ISIN: DE000A0HGQF5), a leading medical device company in the field of nanomedicine focused on oncology, published today its financial results for the first half of 2019, ending on June 30, 2019, and operative highlights.

During the first half of 2019 we have continued to pass several major milestones and have made significant progress both in the EU with our roll-out strategy and the US with the completion of the first stage in our pivotal clinical US study for the focal ablation of intermediate risk prostate cancer, commented Ben Lipps, CEO of MagForce AG and MagForce USA, Inc. I am steadfast in my belief that by pursuing a strategy of expansion with sustainable partnerships in Europe and providing NanoTherm therapy in the US to patients suffering from prostate cancer, MagForce is well positioned for the future.

Operative Highlights:

Driving forward European roll-out strategy with two additional hospitals offering MagForces NanoTherm therapy for the treatment of brain tumors

In April of 2019, the first hospital outside of Germany, the Independent Public Clinical Hospital No. 4 (SPKS4) in Lublin, Poland, inaugurated its NanoTherm treatment center and is now offering the innovative therapy as an additional treatment option for brain tumor patients from Poland and surrounding countries. The SPSK4 team, led by Prof. Dr. hab. n. med. Tomasz Trojanowski and Prof. Dr. hab. n. med. Radoslaw Rola, have initiated patient treatments for a small Investigator Initiated Trial (IIT) to apply to the Agency for Health Technology Assessment and Tariff System for patient reimbursement of NanoTherm therapy as a supplementary treatment. In addition, private pay treatments with NanoTherm therapy financed by crowd or personal funding are now available. Furthermore, In June, MagForce entered into a cooperation agreement with a further German hospital, the Paracelsus Clinic in Zwickau, where a mobile treatment center has been installed. In the meantime, construction has been completed and, subject to a standard final approval of the competent authority in Germany, the NanoActivator is ready-for-use in the clinic with its renowned neurosurgical team around Prof. Dr. med. habil. Jan-Peter Warnke.

These new cooperations in Germany and Poland cover geographically important regions, and therefore represent another crucial step in MagForces European roll-out strategy. Additionally, the Company continues to see great interest in its therapy from further European countries. In Spain, negotiations with a potential new clinical partner are in an advanced stage, and MagForce is confident to be able to update the market once a cooperation agreement has been successfully concluded. Also, in Italy the Company continues to pursue early stage discussions with specialist clinics.

While a broad geographic coverage to provide greater availability for NanoTherm therapy is at the center of MagForces roll-out strategy, the Company also constantly works to further optimize the therapy and educate medical professionals in its use to provide patients with the best care possible. To this day, 5-years survival rates for patients treated with standard of care have not significantly improved over the last decades and remain very poor at 5 percent. Currently, the best that can be offered applying conventional treatment methods is a modest 14-months overall median survival in patients undergoing maximum safe resection plus adjuvant chemoradiotherapy. Longer survival times are furthermore often limited by a decreased quality of life and to highly selected patient sub-groups with certain favorable prognostic factors. Local tumor ablative treatment modalities, such as NanoTherm therapy, have therefore received increasing interest, as NanoTherm therapy has demonstrated to increase overall median survival to 23.2 months.

In their quest to improve patient care, the neurosurgeons applying NanoTherm therapy for the treatment of brain tumors, continue to find additional strategies to improve efficacy. Prof. Dr. Stummer and his team at the University Hospital of Mnster (UKM) for example, who have been treating brain tumor patients with MagForce's NanoTherm therapy since early 2015, introduced a new nanoparticles application technique called 'NanoPaste' in the clinic in 2016. The method itself and variations thereof are protected by MagForces international patent applications. In previous clinical research, the UKM team demonstrated that a better applicability of heat-focusing nanoparticles around the resection wall after surgical removal of a brain tumor could boost the thermotherapy treatment outcome. In a recent study published in January of 2019 in the Journal of Neuro-Oncology, the team was able to extend the previous findings demonstrating that NanoTherm therapy combined with radiotherapy may result in potent antitumor immune responses leading to long-term stabilization of recurrent GBM patients. The team now plans to further investigate their findings in a prospective study.

MagForce remains committed to providing the highest quality of treatment through ongoing support for physicians. Therefore, the Company announced its newly launched NanoTherm Therapy School in January. NanoTherm Therapy School offers a comprehensive application training series, developed in close collaboration with leading experts in the application of the MagForces therapy and consists of three consecutive modules to certify surgeons in the use of its innovative NanoTherm technology: Module A The Basics; Module B Advanced Course Stereotactic Instillation; and Module C Interaction with New Neurosurgical Techniques. The first session, Module A, took place at the end of January 2019, and was met with great excitement from participants. Building on this success, Module B will be held in Berlin on November 14 and 15. On the Companys website, you will find the program and registration details for the next module in November.

Pivotal US study for a unique focal prostate cancer treatment option completed stage 1; preparations for next study stage initiated

In the US, prostate cancer, is one of the most frequently diagnosed forms of cancer. Fortunately, prostate cancer is treatable, if detected early. Still, there remains an important unmet need for patients who have progressed to the medium-risk stage and for whom the benefits of treatment with current methods come with a significant risk of related side effects. NanoTherm therapy has the potential to significantly change the way prostate cancer is treated, as it allows for a less invasive, less aggressive treatment modality that could cure the cancer or, at a minimum, reduce a patients chances of needing a more aggressive treatment in the future.

The MagForce US pivotal clinical study in the indication of prostate cancer continues to progress well and the Company announced the completion of enrollment, treatment, and the analysis of the results of this first stage. During Stage 1, MagForce USA worked diligently with study investigators, medical technicians and patients, to not only successfully develop a standardized clinical procedure but also demonstrated a favorable safety and tolerability profile.

In summary, Stage 1 of the study has shown the following important successes: Firstly, validation of standardized clinical procedure; secondly, initial findings in this cohort show only minimal treatment-related side effects, which were tolerable and similar to those commonly associated with biopsies; and thirdly, the ablation analysis showed very well defined ablation and cell death in the region of the nanoparticle deposit as we observed with the previous pre-clinical results.

The Stage 1 ablation results also confirm the observations of Knavel and Brace in 2013 that from 42 C to 46 C, irreversible damage occurs, and after 10 minutes, significant necrosis occurs. From 46 C to 52 C, the time to cell death decreases owing to a combination of microvascular thrombosis, ischemia, and hypoxia. By heating from the inside out, as done with focal ablation using the NanoTherm therapy system, minimization of side effects can be achieved. With the encouraging results from Stage 1, MagForce is optimistic that the Company will also be able to successfully manage the treatments in the next stage of the clinical trial. With the high interest in enrollment received from prostate cancer patients and their attending physicians, MagForce is confident to be able to successfully enroll the required number of prostate cancer patients for the last stage of the study.

Results of operations, net assets and financial position

Revenues for the reporting period amounted to EUR 26 thousand compared to EUR 24 thousand in the previous year and resulted mainly from commercial treatments of patients with NanoTherm therapy.

Other operating income amounted to EUR 329 thousand (previous year: EUR 9,199 thousand). The high other operating income in the previous year is attributable to the transfer of shares in MagForce USA, Inc., between group companies, realizing hidden reserves in the amount of EUR 8,769 thousand.

The cost of materials decreased from EUR 364 thousand to EUR 194 thousand which was due in particular to the reduction in expenses for purchased services for the NanoActivators.

Personnel expenses increased to EUR 1,846 thousand (previous year: EUR 1,729 thousand) primarily resulting from the addition of employees in the second half of 2018. Other operating expenses remained at the level of the previous year at EUR 1,608 thousand (previous year: EUR 1,527 thousand).

Consequently, the operating result for the first half of 2019 was negative at EUR 3,610 thousand, whereas the previous year ended with a positive operating result of EUR 5,305 thousand due to the transfer of the shares in MagForce USA, Inc., within the group.

In total, the Company generated a net loss for the period of EUR 4,912 thousand (previous year: net profit of EUR 4,106 thousand)

Cash flows from operating activities amounted to EUR -2,856 thousand (previous year: EUR - 4,009 thousand). The cash outflow from operating activities was derived indirectly from the net loss for the period.

The cash outflows from investing activities amounted to EUR -785 thousand (previous year: EUR - 516 thousand) and related primarily to the contributions made in the reporting period to provide financial support for the subsidiary MT MedTech Engineering GmbH and the completion of the mobile NanoActivator therapy center in Lublin, Poland, as well as the construction of a new mobile NanoActivator therapy center in Zwickau, Germany.

The cash flows from financing activities amounted to EUR 3,325 thousand (previous year: EUR 9,189 thousand) and is mainly attributable to the proceeds from the capital increase from Authorized Capital.

At the end of the reporting period, cash and cash equivalents amounted to EUR 1,178 thousand (December 31, 2018: EUR 1,494 thousand).

Financing transactions of the Company

To improve liquidity and to accelerate the on-going international expansion, the Company executed the following financing measure during the first half of the year.

In June, MagForce AG successfully resolved and completed a capital increase from authorized capital. By issuing 1,176,472 new no-par value bearer shares at a price of EUR 4.25 per share under exclusion of the shareholders' statutory subscription rights, the financing measure has a total volume of EUR 5 million, of which the Company received EUR 1.8 million after the reporting date on July 2, 2019.

The additional capital will primarily be used to accelerate the on-going international expansion of MagForce, in particular in Europe. Based on the highly satisfying treatment results, MagForce expects the European roll-out, combined with reimbursement approval in relevant countries, will significantly speed up revenue generation and profitability of the European business.

Outlook and financial prognosis 2019 and beyond

The outlook for the year 2019, as reported in the 2018 annual report, published on June 20, 2019 was reaffirmed by management.

About MagForce AG and MagForce USA, Inc.MagForce AG, listed in the Scale segment of the Frankfurt Stock Exchange (MF6, ISIN: DE000A0HGQF5), together with its subsidiary MagForce USA, Inc. is a leading medical device company in the field of nanomedicine focused on oncology. The Group's proprietary NanoTherm therapy enables the targeted treatment of solid tumors through the intratumoral generation of heat via activation of superparamagnetic nanoparticles.

NanoTherm, NanoPlan, and NanoActivator are components of the therapy and have received EU-wide regulatory approval as medical devices for the treatment of brain tumors. MagForce, NanoTherm, NanoPlan, and NanoActivator are trademarks of MagForce AG in selected countries.

For more information, please visit: http://www.magforce.comGet to know our Technology: video (You Tube)Stay informed and subscribe to our mailing list

DisclaimerThis release may contain forward-looking statements and information which may be identified by formulations using terms such as "expects", "aims", "anticipates", "intends", "plans", "believes", "seeks", "estimates" or "will". Such forward-looking statements are based on our current expectations and certain assumptions, which may be subject to a variety of risks and uncertainties. The results actually achieved by MagForce AG may substantially differ from these forward-looking statements. MagForce AG assumes no obligation to update these forward-looking statements or to correct them in case of developments, which differ from those, anticipated.

- End of press release -

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Doheny and UCLA Stein Eye Institutes Welcome Kaustabh Ghosh, PhD, to the Scientific and Clinical Research Faculty – P&T Community

LOS ANGELES, Oct. 31, 2019 /PRNewswire/ --Doheny and UCLA Stein Eye Institutes proudly welcome Kaustabh Ghosh, PhD, to the scientific faculty as Associate Professor in basic science at the UCLA David Geffen School of Medicine. Dr. Ghosh is distinguished as an interdisciplinary researcher with expertise in the fields of vascular inflammation, mechanobiology, bioengineering, and nanomedicine.

"I am tremendously proud and honored to begin this position at Doheny-UCLA," says Dr. Ghosh. "I entered the field of biomedical research from an engineering background, which perhaps gave me a new perspective to see things differently. As a biomedical engineer, it allowed me to think about diseases in a way that a typical biomedical researcher and clinician may not."

Dr. Ghosh states that also as a vascular biologist, one such perspective he was able to successfully introduce was the importance of "stiffness" of blood vessels in disease pathogenesis.

"Doheny will be the ideal place for me to realize the true translational potential for my work as it offers strength and resources in ophthalmic imaging," shares Dr. Ghosh. "Doheny also provides the perfect balance between basic science and clinical research."

He adds, "I look forward to developing strong, collaborative relationships with members of Doheny-UCLA engineering, biomedical sciences and clinical infrastructure. Our goal will be to discover effective treatment strategies from a multidisciplinary approach especially in the area of investigating the role of chronic vascular inflammation, a major determinant of various debilitating conditions including macular degeneration and diabetic retinopathy."

Dr. Ghosh was most recently Associate Professor of Bioengineering at University of California, Riverside (UCR) as well as Participating Faculty in the Division of Biomedical Sciences, Stem Cell Center and the Program in Cell, Molecular and Developmental Biology. The Ghosh Research Group at UCR focused on leveraging the principles of mechanobiology to examine and treat inflammationmediated vascular degeneration associated with diabetic retinopathy and agerelated macular degeneration, the leading causes of vision loss in the diabetic and aging population. In 2016, these studies were supported by two R01 grants from the National Eye Institute (NEI), and a macular degeneration grant from the BrightFocus Foundation. Dr. Ghosh has received numerous awards during his research career, including the Hellman Fellowship and the NIH Postdoctoral Training Grant, and has published 24 peer-reviewed papers in highly-regarded journals that include PNAS, The FASEB Journal, Science, and Nano Letters, among others.

In 2011, prior to joining UCR, Dr. Ghosh was a postdoctoral fellow in the laboratory of Donald Ingber, MD, PhD, part of the Vascular Biology Program at Boston Children's Hospital and Harvard Medical School. In 2006, Dr. Ghosh received his PhD in Biomedical Engineering from Stony Brook University, New York. He obtained his undergraduate degree in Chemical Engineering from National Institute of Technology, Warangal, India in 2001.

Dr. Ghosh's dedication to collaborative research and team building is evident in his numerous and illustrious achievements. His distinguished scientific leadership demonstrates an excellence that will contribute greatly to Doheny Eye Institute's research programs.

About Doheny Eye InstituteFor over 70 years, Doheny Eye Institute has been at the forefront of vision science. From seeking new ways to free blockages that prevent fluid drainage in glaucoma, to replacing retinal cells in age-related macular degeneration, to providing colleagues worldwide with standardized analyses of anatomical changes in the eyes of patients, Doheny clinicianscientists and researchers are changing how people see and also how they think about the future of vision. Please visit doheny.org for more information.

Doheny Eye Institute and UCLA Stein Eye Institute have joined forces to offer the best inpatient care, vision research and education. This affiliation combines the strength, reputation and distinction of two of the nation's top eye institutions to advance vision research, education and patient care in Southern California.

CONTACT INFORMATIONMedia Contact:Matthew RabinDirect: (323) 342-7101Email: mrabin@doheny.org

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Attend Holland Hospital discussion on maintaining a healthy lifestyle – WZZM13.com

GRAND RAPIDS, Mich. The Healthy Lifestyle Programs at Holland Hospital help patients discover ways to live their best lives. Meet Tina Vande Guchte. She works with those programs but has a long list of credentials that makes it obvious why she is in that role. Tina is a certified medical exercise specialist, a certified personal trainer and certified sleep science coach. Clearly not all of us can do all of those things but we wanted to know what a well-rounded lifestyle includes.

Tina Vande Guchte will be the featured speaker at a free open house at Holland Hospitals Healthy Life Programs. It is scheduled for Wednesday, November 6, from 6 p.m. to 7:30 p.m. at 175 S. Waverly Rd. in Holland. Tina will talk more about healthy eating, weight management, and improved fitness.

For more information, visit http://www.hollandhospital.org/events.

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School lunches and American obesity – Herald Review

Are school lunches the root of American obesity? Or is a healthy lunch program a lost cause?

It has become known over the past decade that American obesity is on the rise. From 23% obesity in 1962, to 39.6% in 2016, according to the National Center for Health Statistics. These figures solely counted Americans who were clinically considered obese, which is determined by a Body Mass Index(BMI) of 30 or higher, and an overweight person has a BMI between 25 and 30. In fact, 17% of American children are obese, and a forecast based on early long-term trends suggests that more than 85% of adults will be overweight or obese in the U.S. by 2030.

The roots of obesity lie in the foods we eat, and how we were taught to take care of ourselves. Todays students are offered a variety of options at lunch time, most of which have little nutritional value. Instead of spending more money to provide fresh, healthy lunch options for their students, American schools opt to buy cheap, processed, and unhealthy food, which in turn leaves the children feeling tired, unfocused, and lazy. In an environment where kids are supposed to be learning healthy habits, why are they fed chicken nuggets, tater tots, and cookies, calling it a balanced meal? For some students, school lunch is the only real sustenance they will eat in a day, and many arent learning how to live a healthy lifestyle at home. Therefore, a nutritious meal at school serves as an extension of the classroom in learning to live a healthy lifestyle. While school lunches do lack nutritional value, they seem to do a good job of keeping sugar levels low in the provided meals, as the sugar students do receive comes from chocolate milk, which some students opt not to take. Being a high school student myself, I walk into the lunchroom everyday to see my classmates eating macaroni and cheese, mashed potatoes, and tater tots for lunch, which is not what we need as students to fuel our brains to finish out the day.

Many researchers have tried to tackle the difficult topic of school lunches, but few have considered the solution of providing fewer options in the cafeteria in order to save money, and provide only one or two meal options per day, using the money to serve healthier food. This begs the question: is the solution to todays lunches attainable, or are healthy school lunches a lost cause?

Because such unhealthy foods have been served in American schools for so long, students have gotten used to the foods they get to eat, and may not want to buy school lunch if it were healthier, thus reducing the profit each school makes from selling lunch. This brings into question the priority and purpose of providing school lunch; is it for profit or to provide students with a mid-day meal to boost their minds and bodies through the rest of the school day?

Tying back to my original argument, if students are not learning how to build a healthy meal as part of their education, then they are not learning to lead a healthy lifestyle. Thus, American obesity originates in unhealthy eating habits, which are provided in school lunches. The lunchroom should be an extension of the classroom, where students learn to make healthy choices to benefit their bodies and brainpower.

Ellie Tillma

Grand Rapids

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Bahamians Urged to Make Healthier Lifestyle Choices – The Washington Informer

With diabetes now the fifth-leading cause of death in the Bahamas, the countrys minister of health urged Bahamians to make more healthy lifestyle choices to prevent getting the disease.

The prevalence of diabetes in 2005 was 6.7 percent. It has now reached 13.9 percent and if we include pre-diabetics, we have a staggering prevalence of almost 19%, Dr. Duane Sands said at the Bahamas Podiatric Medical Association Conference on Friday, according to The Tribune, one of the Bahamas leading newspapers. Our death rate from diabetes stands at 37.9 deaths per 100,000 people.

Noting that it is a well-known fact is that many persons with diabetes suffer from foot and ankle ailment and complications, Sands added, Around the world, approximately a million people with diabetes will lose a part of their lower limb.

It is for this reason, Dr Sands said, why prevention of foot ulcers is an important priority for podiatric medicine and the diabetic patient in general.

Eight-five percent, give or take, of amputations are preceded by an ulcer, and therefore, can be prevented, the Bahamian health minister said. With these startling statistics in mind, it demonstrates that a multi-disciplinary team approach for the treatment of diabetics and diabetic foot problems is required.

Podiatry services were reinstated in the public sector about one year ago and since that time, approximately 700 patients were treated, he said. They were aged between three months and 98 years. Sixty percent were treated for a diabetic foot. There were 161 minor surgical cases.

Sands noted, however, that there is still a major shortage of podiatrists in the country, a shortage he said presents a challenge to the countrys health care system.

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Oriflame to Position as Healthy Lifestyle Brand, Focus on Wellness – Direct Selling News

Swedish direct selling company Oriflame, known for its skincare and wellness products, has been focusing on expanding its portfolio to wellness for the last few years.

According to CEO and President Magnus Brannstrom, the company wants to position itself as a healthy lifestyle brand and focus on routine products that people use for their well-being.

We will expand in weight management, sports and fitness and subsequently there will be products like meal replacements, higher protein products for enhanced performance in sports and fitness, said Brannstrom.

Brannstrom said the companywill continue expanding their existing skincare and wellness portfolioas the fundamentals remain the samethe importance of treating skin every day.

Oriflamerecently delisted from Nasdaq Stockholm. It was followed the buyback of the firm by the companys founding families, valued at nearly $950 million. The firm says its future sales growth will be from Mexico, Russia, Turkey, India, China and Indonesia.

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Physical activity can make living longer and stronger a realization – The East County Californian

With Baby Boomers living longer than those who came before them, active lifestyles can help keep our older population physically and mentally fit.

Among other services, Sharp Grossmont HospitalsSenior Resource Centeroffers a variety of health education programs, health screenings, health fairs and special events.

The goal is to engage seniors in the importance of maintaining a healthy lifestyle and to introduce them to the many simple ways they can improve their well-being.

Sharp is dedicated to improving the experience for seniors beyond the doctors office, saidDan McNamara, program coordinator for the Sharp Grossmont Senior Resource Center. The Sharp Experience is geared not only toward giving seniors quality health care, but also to help them maximize their health and have an exceptional experience in life.

Daphne Miller is the exercise instructor for seniors at the Senior Resource Center.

With a bachelors degree in gerontology and a minor in recreation, she hosts theGrossmont Mall Walkerseach Saturday at 8 a.m. and 9 a.m., where, along with walking, she incorporates stretching, humming and even line dancing.

She notes that the benefits of moderate physical activity that burns about 150 calories a day or 30 minutes of accumulated activity each day can help decrease the risk of some of the main health issues facing seniors.

Improved balance, coordination and flexibility can, for example, reduce a seniors risk of falling and fracturing bones, said Miller. Increased oxygen to the brain helps to promote better cognitive functioning, and weight-bearing exercises can decrease the risk of osteoporosis.

Decreased risk of heart disease, high blood pressure and arthritis also make the list, and when you add improved socialization from groups such as the Mall Walkers or other activities, the importance of an active senior lifestyle is clearly paramount to good health all around.

Retired nurse Donna Smith spent part of her career at Sharp Grossmont. She, her husband Charles, and their Yorkie Max are part of the Mall Walkers. Smith also volunteers at flu clinics and health fairs. Her profession, and now her age of 68, keep her health top of mind.

When I was working I couldn always find the time to be active, but I made it a priority after 40 because movement is so very important, said Smith. I didnt want to be retired and not be able to do what I want because of physical limitations.

She said doctors stress the importance of eating right, being proactive in your health care and staying active much more than they used to, especially to seniors.

This article features experts from Sharp Grossmont Hospital. For more health stories visit http://www.sharp.com/news.

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Ikea urges Indians to adopt a healthy lifestyle by sleeping well – The Drum

Ikea, the global home furnishing brand, is urging people to improve their sleep in order to lead a healthy lifestyle.

The campaign, titled 'Let's Celebrate Sleep, Everyday' showcases how members of a family struggle to sleep due to light and sounds coming from the windows, uncomfortable mattresses and pillows and the phone buzzing late night.

The advertisement further highlights the importance of sleep in order to function efficiently, especially during the festive season.

The campaign will run across TV, print, digital, radio, OOH, Ikea Family (Ikeas customer loyalty program) workshops and BTL activities such as placing Sleep Pods at prominent malls in Hyderabad.

Ikea also released a radio campaign to create chatter around the importance of sleep on multiple radio stations in Hyderabad and one of the radio shows called the expert talk features Ikeas interiors expert Mia Olsson, who shares home furnishing insights with the callers.

Amitabh Pande, marketing head, Ikea India said: Our culture very well rewards making the most of our day, we try and pack in 48 hours worth of action in 24 hours. Interestingly, our constantly connected lives and our relentless FOMO just adds to it, making us take the most crucial aspect of being our bodies for granted. How can you celebrate and have a great time if youre not rested enough every night? So, this festive season, we at Ikea are requesting customers to make time for sleep and celebrate sleep every day."

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IKEA is a Swedish-founded Dutch-based multinational group, that designs and sells ready-to-assemble furniture, kitchen appliances and home accessories. It has been the world's largest furniture r...

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