The first sale computer programmer Pierre Omidyar made on his site AuctionWeb was for $14.83 in 1995. Why is that significant? Because Omidyar had sold a broken laser pointer to someone who actually collected broken laser pointers. Knowing that he was on to something, Omidyar let AuctionWeb consume his domain, ebay.com, and the eCommerce world hasnt been the same since.

In the second quarter of 2014, for example, eBay has accumulated 148.9 million users, which has already surpassed the 140 million users at the end of 2013.

For the last two decades, eBay has become not only a location for sellers and buyers to find or unload whatever they want, it has become a cultural phenomenon.

The only problem, how can you stand apart from the other millions of sellers and optimize your ebay account?

Optimize your eBay listings and store with the following tips.

Have an Awesome Store Front

Would you enter a restaurant that had a filthy exterior? Would you stick around a store that promised sporting equipment, but only sold kitchenware? Just like walking into any brick and mortar store, the appearance of your eBay is a major factor for customers.

To get the most of your eBay shop, Business 2 Community created an infographic that suggests your store should include:

You can also customize your stores appearance so itincludes header for links or a logo and an option for email newsletter subscriptions. Theres also a left navigation bar that can include links to your first 30 Store categories.

Go here to read the rest:

How To Optimize Your eBay Listing