Localisation of regions of intense pleasure response evoked by soccer goals.
“Localisation of regions of intense pleasure responses will lead to a better understanding of the reward mechanisms in the brain. Here we present a novel fMRI video paradigm designed to evoke high levels of pleasure in a specific test group and to distinguish regions of pleasure from anticipation. It exploits the intense commitment of soccer supporters and thus captures the intense euphoric feeling experienced when a soccer goal is scored. Nine healthy male subjects were imaged. Statistically significant activation clusters were determined for four contrasts: (i) goals vs. open play; (ii) missed chances vs. open play; (iii) goals vs. missed chances; and (iv) goals and missed chances vs. open play. Superior temporal, inferior frontal and amygdala were activated by all contrasts. Anterior cingulate cortex (ACC) was activated in contrasts (i) and (iii), suggesting that the ACC is involved in processing pleasure. The putamen was activated in contrasts (i), (ii) and (iv) implicating involvement of this region in the anticipation of pleasure. This paradigm activates brain regions known to be involved in pleasure-processing networks. The structure of the paradigm allows the separation of anticipation from the pleasure stimulus and provides a paradigm devoid of decision-making.”
Thanks to Valerie for today’s ROFL!
Photo: flickr/NaturalBlu
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Keith's note: Let's see: JWST needs $400 - $500 in the next two budgets. That money is not there. NASA already does not have the money for the Congressionally mandated STS-135 mission (a similar amount). Between ongoing CRs and expected budgeteering by the new Republican-led Congress NASA certainly does not stand to get more money. Indeed it will probably get less money. So ... where does the money come from, Chris? Do you and Ed Weiler continue to erode the remainder of NASA's astrophysics program or do you go after other things in SMD's budget? Get in line - MSL already has its sights on that money. Do you therefore go outside of SMD to fix JWST? Good luck with that.
"Transition and Implementation: The Nasa Authorization Act of 2010
Keith's note: Of course this media release went out from Maxwell AFB, not NASA PAO (they almost never mention these Bolden speaking events in advance) and it was issued the evening before a Federal holiday and a long weekend for many regarding an even first thing next Monday morning. That said, I wonder if the White House knows that Bolden will be made available to the mainstream media?







Keith's note: These are both rather "safe" events (a pattern Bolden has adopted) where media access can be controlled such that no one asks him a space-policy related question on the record - at least no snarky space reporters will get in to pepper Bolden with questions. This is, of course, being done per White House direction. Just to be on the safe side, Bolden will use his new personal transporter to beam into and out of the speaking venues.

Keith's note: I just love it when these meetings are set up to address the "public" and their perceptions of space exploration yet 99.999% of the "public" cannot attend. Its also unclear how the public can participate in the "audience". No one stops to think to webcast events like live such that the "public" can see what the experts think they are interested in. Why not let the "public" who cannot attend the event participate via the Internet? All it takes is a laptop with a webcam, an Internet connection, and a USTREAM or LIVESTREAM account. Oh well, the proceedings will quietly slip out in 6 months. As for the speakers - they are all certainly knowledgeable, but with one possible exception, not a single one of them is under 50 years old. What about the next generation?