Creative Edge Nutrition, Inc. Announces New Executive Appointment

ORLANDO, FL--(Marketwire -05/17/12)- Creative Edge Nutrition, Inc. (FITX.PK), a nutritional supplement company focusing on active lifestyles, announced today that Jeff Thomas has been appointed to Vice President of Distributor Relation and Brand Management for Creative Edge Nutrition, Inc.

Mr. Jeff Thomas, founder of Science Defined Nutrition, Inc. ("SDN"), which was recently acquired by Creative Edge Nutrition, Inc., has held various industry jobs including Vice President Sales for Supplement Group, Inc. and over 10 years Global experience in setting up international and distributor contracts in the sport nutrition industry. He was also a national sales representative for Dox, LLC which was the parent company for Legal Gear also known as LG Sciences. As a point of clarification, Jeff Thomas is of no relation to Paul Thomas, one of Creative Edge Nutrition, Inc.'s original founders.

Bill Chaaban, President and CEO of Creative Edge Nutrition, Inc., stated, "Jeff Thomas adds distribution expertise that will accelerate the company's growth. We will continue to aggressively grow and expand our presence in the sports nutrition marketplace through both organic growth and strategic acquisitions."

About Science Defined Nutrition, Inc.Developed by body builders and athletes, Science Defined Nutrition (SDN) is a leader in nutritional supplement industry. SDN's Research and Development Team has cultivated an entire litany of superlative products, with the initial proof-providing ground-breaking product ROGUE at the helm, rooted in the immeasurable passion for achieving athletic enhancement through tireless scientific scrutiny. The core Mission of SDN is to assist our customers in taking their athletic ambitions to heights unknown, without having to defy their own conscience by sacrificing their state of health to do so. http://www.sciencedefinednutrition.com and http://www.facebook.com/Sciencedefinednutrition

About Creative Edge Nutrition, Inc.Creative Edge Nutrition is a holding company and a Nutritional Supplement Company focused on developing innovative, high quality supplements. The company offers a broad spectrum of capsules, tablets, and powders, as well as science based products in the principal categories of weight management, nutrition challenges, energy and fitness. The Company manufactures under strict GMP guidelines at GMP Certified and/or FDA registered facilities. http://www.CenergyNutrition.com and http://www.facebook.com/pages/Creative-Edge-Nutrition-Inc/115224738609211

Safe Harbor Notice This press release may contain "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995, such as statements relating to financial results and plans for future development activities, and are thus prospective. Forward-looking statements include all statements that are not statements of historical fact regarding intent, belief or current expectations of the Company, its directors or its officers. Investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, many of which are beyond the Company's ability to control. Actual results may differ materially from those projected in the forward-looking statements. Among the factors that could cause actual results to differ materially from those indicated in the forward-looking statements are risks and uncertainties associated with the Company's business and finances in general, including the ability to continue and manage its growth, competition, global economic conditions and other factors discussed in detail in the Company's periodic filings with the Security and Exchange Commission. The Company undertakes no obligation to update any forward-looking statements.

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Creative Edge Nutrition, Inc. Announces New Executive Appointment

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