Fort Lauderdale, Fla. (PRWEB) January 22, 2015
World Travel Holdings, the world's largest cruise agency and award-winning leisure travel company, announces that 2014 was a successful year of growth and innovation for its home-based division, comprised of CruiseOne and Cruises Inc. From opening its 900th franchise location and shattering new Cruises Inc. unit openings year over year to obtaining a new company leader and winning prestigious awards such as being named a Top Private Company in Florida by Florida Trend and South Florida Business Journal and Top Company for People on the Move by Sun Sentinel, CruiseOne and Cruises Inc. realized many achievements this year.
2014 was a year of many positive changes at CruiseOne and Cruises Inc. and I am pleased with how our agent community and corporate headquarters team responded, said Debbie Fiorino, senior vice president of CruiseOne and Cruises Inc. Our network is more engaged than ever and if 2014 is a sign of things to come, I know 2015 will be an even more impressive year.
Sales With many of the seismic industry events in the past, CruiseOne and Cruises Inc. experienced double-digit sales growth year over year in 2014. Its cruise business continued as the main foundation and core strength in sales; however, in 2014 land sales experienced a roughly 30 percent increase.
Technology As a result of an incremental half million dollar investment, the information technology team grew to 20 members and not only implemented new Agile processes that enabled technology enhancements to be released every three weeks, but the team also made infrastructure changes in preparation for unrivaled features and enhancements in 2015 and beyond. Other major technology functions created this past year simplified the booking process for agents.
These technology innovations enabled members of the network to operate their businesses more efficiently and thus provide clients with a higher level of service.
Recruitment Fiorino noted The cornerstone of our business is not about being the largest in size, but being an organization that prides itself on helping our owners and agents in building their dream businesses.The franchise and network development team at CruiseOne and Cruises Inc. had a milestone year.
Also noteworthy, in early 2014 CruiseOne pledged that military veterans and active-duty spouses would comprise 25 percent of the network by the end of the year; the company exceeded this goal and is honored to report that military veterans and spouses make up 30 percent of its network. CruiseOne continued to be recognized as a military-friendly franchise in several industry publications and was even ranked #1 by Military Times in its annual Best for Vets: Franchises survey.
Marketing Enhanced marketing programs directly contributed to the increase in sales.
Additionally, in 2014 CruiseOne and Cruises Inc. further demonstrated its industry leadership by launching a revolutionary travel video library, consisting of nearly 40 travel vlogs. Beneficial to consumers and travel professionals, these videos
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CruiseOne and Cruises Inc. Experience Double-Digit Sales and Recruitment Increases in 2014
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