Liberal coalition Win Justice retools strategies for voter turnout – Washington Times

Posted: May 21, 2020 at 6:50 am

The liberal coalition Win Justice sidelined its usual army of clipboard-wielding activists who swarm neighborhoods to register voters and build a get-out-the-vote database for 2020.

The coronavirus crisis also put a crimp in the plans of political activists and advocacy groups across the political spectrum, with fundraising dried up by the economic lockdown and traditional voter contact strategies stifled by social distancing.

But political activists, by definition, are not easily deterred.

Win Justices network of activists from Planned Parenthood, Service Employees International Union and other left-wing groups this week retooled its voter turnout operation into a $30 million effort emphasizing personalized mail and phone banks.

The Committee to Unleash Prosperitys Stephen Moore said he estimated his income would drop 70% this year because of canceled conferences and speaking engagements, and fewer economic consulting opportunities.

Mr. Moore, a member of President Trumps task force to reopen the economy, said he is poised to weather the economic storm without hardship but he knows others in the policy-advocacy arena are not as fortunate.

The biggest problem for what were doing now frankly is everybodys poorer, Mr. Moore said. I talk to donors and they say I just lost 30% of my money in the stock market.

The inability of activists to put boots on the ground nationwide has affected conservatives and liberals alike. The Club for Growth said it hopes to resurrect its door-knocking campaigns if and when state and local officials allow it.

Club for Growth President David McIntosh said the biggest difference now than before the coronavirus shutdowns is that the group has focused more on digital engagement with its members and its new fellowship program.

Weve held a number of town halls with our friends including Sen. [Ted] Cruz, [pollster] Frank Luntz and more, and weve been getting great feedback, Mr. McIntosh said. We are continuing to be very engaged with TV, cable, and digital ads and mail even with many primaries being pushed into the summer.

Win Justice leaders said they want to do in-person field organizing if it is safe. But in the meantime, they are combining traditional methods with newer digital tools for their campaigns in Florida, Minnesota, Nevada and Wisconsin.

We need to reach the communities who have been targeted and silenced by this administration and the people in power from voters of color to immigrants, to young people, to women, said Planned Parenthoods Jenny Lawson. Enough is enough: While our countrys health care needs continue to rise in the face of a global pandemic, its time for the politicians who attack our health care and our reproductive rights to lose their jobs.

The SEIU said it sees Win Justice as the beginning of its chance to fundamentally alter the American economy.

Workers and communities of color cant afford to return to normal we need to reject the inequality and economic pain that defines COVID but was present long before COVID, said Mary Kay Henry, SEIU international president. Thats what this election is about. Win Justice is the first step toward a better future where we rewrite the rules, rebuild the economy based on workers power, and reinvest in communities.

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Liberal coalition Win Justice retools strategies for voter turnout - Washington Times

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