Elon Musk Says That Tesla Is Making Its Own Beer – Futurism

The GigaBier will be served in Cybertruck-themed bottles. One for the Road

Elon Musk is known for fairly gimmicky tactics to promote his products but he might have outdone himself yet with the new Cybertuck-themed beer.

The billionaire CEO introduced the GigaBier at Teslas Gigafactory Berlin County Fair, according to Teslarati. The GigaBiers bottles were clearly inspired by the Cybertruck with its sharp angles and futuristic design.

The beer is a part of a slew of developments and projects planned for Giga Berlins campus.

Were gonna build a train station thats right on the property. And then were gonna have graffiti murals all throughout the factory, on the outside and everything, Musk said at the event. So I think thats gonna be pretty cool. Weve got some of them already. And were even gonna have a beer.

While itll no doubt gain more press and meme material for Musk, the decision to make a car-themed beer is incredibly questionable mainly because its probably not a good idea to associate your car company with drinking.

Also, we havent found any evidence of car companies ever creating their own beer (probably because of the drunk driving association). However, its not too surprising that Teslas now selling beer since they do have a history of selling tequila before. Only time will tell if the GigaBier will be a limited release like the tequila, though.Hopefully, well all be able to crack open a few cold GigaBiers soon (er, responsibly of course).

READ MORE: Teslas Giga Bier features a Cybertruck-themed bottle [Teslarati]

More on Tesla: The Cybertruck Is Now the Cheapest Tesla

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Elon Musk Says That Tesla Is Making Its Own Beer - Futurism