Invitation: TAG Heuer popup to showcase its DNA and motorsports – – Deployant

Posted: September 9, 2023 at 9:12 pm

TAG Heuer presents their Motorsports Experience in a popup outside of Ion Orchard. And you are invited to visit!

The two storey popup structure is at the open area outside Ion and will be open to the public daily from 10am to 9:30pm from now till 17 September, 2023. Max Verstappen and Sergio Perez will make an appearance at 5pm on September 14.

In their F1 partnership with Oracle Red Bull Racing, TAG Heuer will showcase the 2018 Red Bulls actual F1 car used in the season.

Also in the booth is a wall to test your reflexes, perhaps in a competition with your friends.

But also, as importantly for us watch enthusiasts, TAG Heuer will also display some of the iconic and historic Monaco timepieces to show the transformation over the years. On display, is a tribute to the first Monaco watch, sports the iconic shade Monaco blue and is skeletonised for the first time in its history. Also on display is the TAG Heuer Carrera collection, which is also closely linked to motorsports. It was first created in 1963 by TAG Heuers legendary former CEO Jack Heuer designed for professional drivers and sports-car enthusiasts.

And as the ultimate challenge, you can step into the shoes of a professional race car driver at the Singapore Circuit Race Simulator. The champion of this simulator will be invited to the TAG Heuer launch event which will be revealed when the countdown clock outside the popup hits 0.

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Invitation: TAG Heuer popup to showcase its DNA and motorsports - - Deployant

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