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Were still awaiting final results from battleground states in the 2020 election, but Joe Bidens position is strengtheningwhich means its time for industries to start considering the implications of a Biden administration if they havent already. To lend a hand, Adweek developed a primer on what to expect from the most intensely debated tech policy issues of the moment. For instance, a Biden presidency likely wouldnt significantly change the trajectory of the Department of Justices antitrust lawsuit against Googleand antitrust efforts against the major players in Big Tech may continue to ramp up. On the social media front, legislative action around Section 230 of the Communications Decency Act may continue to be a factor under Biden.
Whats next? Learn how the potential Biden administration would approach net neutrality, privacy laws and Chinese tech.
The presidential campaigns are over, but the fundraising emails keep on comingwith new language asking people to donate in light of potentially long legal battles and vote recounts. The Trump campaign has maintained its high-frequency, high-aggression strategy with shock-value subject lines, while Biden was requesting donations to the Biden Fight Fund, which seeks to ensure that every vote is counted.
Will it work? We asked the experts about the strategiesand whether they think the new messaging will spur more donations.
Also in election updates for marketers:
Despite the massive impact the election is having on many facets of American life, it may not change brand strategy that much. After all, the marketing world has grown used to uncertainty amid the pandemic.
Get the insights and intelligence you need to succeed with an Adweek Pro Subscription, providing access to insider reporting, exclusive events and more.
Now that Oregon has become the first U.S. state to legalize psychedelics, many are considering whether hallucinogens could follow the same trajectory as cannabis has over the past few years. Shrooms are unlikely to be sold in dispensaries in the foreseeable future, but cannabis has forged a path for legal recreational drug use, and its certainly a cultural shift: Americans are more and more open to decriminalization and legalization across the board.
How brands and pop culture are leaning in: Dr. Bronners has famously supported drug legalization and decriminalization efforts.
An exclusive survey of 70 brand marketers conducted by Adweek Intelligence sought to get a reading on what brands think of their agencies performance during the pandemic and discover how that could impact 2021 budgets. Although agencies made extraordinary pivots to help clients overcome their challenges, the survey found that almost 40% of brands may be looking for a new agency in 2021. Of course, it may not be entirely due to agency performancein fact, brands described agencies in positive termsbut rather due to other factors in the relationship or the broader environment, which was exacerbated by the crisis.
More findings: These charts show how brands believe agencies have been performing, what brands want from agencies and more.
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- As psychedelic-assisted therapy grows, so does interest from a new group: chaplains - NPR - September 25th, 2023 [September 25th, 2023]
- This Maine City Moves Unanimously On Decriminalizing Psychedelics: Focus On Public Health - Benzinga - September 25th, 2023 [September 25th, 2023]
- Tech Leaders Are Finding Balance Through Microdosing Psychedelics - The Dales Report - September 25th, 2023 [September 25th, 2023]
- Chronic Pain Can Be Treated by Psychedelics, Survey Suggests - Psychedelic Spotlight - September 25th, 2023 [September 25th, 2023]
- Insights Into the First Psychedelic-Assisted Therapy Guidelines With ... - Psychedelic Spotlight - September 25th, 2023 [September 25th, 2023]
- Living with long-term cancer is depressing. Texas doctors say psychedelics could help - The Hill - July 19th, 2023 [July 19th, 2023]
- Couples Are Doing MDMA and Ketamine Therapy To Save Their Relationships - VICE - July 19th, 2023 [July 19th, 2023]
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- New Speaker Rivas weighs in on psychedelics, housing and health care worker minimum wage - Yahoo News - July 19th, 2023 [July 19th, 2023]
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- Can Psychedelics Cure? Science Is on the Verge of Finding Out - Newsweek - October 19th, 2022 [October 19th, 2022]
- Large national survey suggests that the use of psychedelics is not associated with lifetime cancer development - PsyPost - October 19th, 2022 [October 19th, 2022]
- This Pharma Company Just Scored Another Psychedelics Patent And Set Its Sights On 70 More - Small Pharma - Benzinga - October 19th, 2022 [October 19th, 2022]
- What Made the Mushrooms Magic: Psychedelic Study Explores the Odd Evolution of Mind-Altering Fungi - The Debrief - October 19th, 2022 [October 19th, 2022]
- Psychedelics And Wellness: The Healing Company Buys PepsiCo-Backed Superfoods Company - (HLCO) - Benzinga - October 19th, 2022 [October 19th, 2022]
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- HYTN Awarded Controlled Drugs and Substances Dealers License Allowing for Production and Sale of Psilocybin - Yahoo Finance - October 17th, 2022 [October 17th, 2022]
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