Even with the titanic marketing force of Disney and buzz (no pun intended) around featuring a lesbian couple kissing, Lightyear proved to be a flop. Although it was expected to top the charts and bring in $70 million in its first weekend (a modest goal, all things considered), the movie made $51 million, second behind the newest Jurassic Park installment. For context, Top Gun: Maverick made more than $100 million in its opening weekend.
While its fair to see this as yet another instance of the truism, go woke, go broke, its worth asking why Disney keeps doing this. They have a whole slew of perfectly profitable franchises to tap, and they can churn out blockbusters from any of them without breaking a sweat. Why do they feel the need to shoehorn a scene of lesbians kissing that no asked for? Why did they double-down against their own audience?
Probably the first and foremost reason that Disney executives do this is because they can. They believe they have a monopoly over young audiences and can start treating them like a captive audience. Daniel Greenfield makes a convincing case in Frontpage Mag that this is exactly what Disney is thinking: Disney may have started out feeding the imaginations of children, but now its business model is acquiring intellectual properties with active fandoms and milking the adult fans for every cent. Rest assured, Disney will keep issuing more sequels and spinoffs ad nauseam, knowing full well that their cult-like fandoms will continue to watch them.
When entertaining people becomes secondary, its only natural to propagate a message. These days, that message is diversity, inclusion, and equity (DIE, as Jordan Peterson puts it), which has become the standard in all popular entertainment. For example, it was clear Frozen II would make a lot of money just because it was Frozen II, so its creators decided to turn the movie into a convoluted propaganda piece that spoke on the environment, the treatment of indigenous people, and female empowerment. No one seemed to mind that the movie was terrible, and theres little doubt that Disney will make another sequel when the time is right.
However, what really seems to lie at the heart of this decision to promote lesbianism in a kids movie is something much more profound and personal than anyone cares to admit. Disney filmmakers and most of the creative class in Hollywood have become boring. They arent all that interesting, and nothing really interests them. Action, drama, romance, and all the magic of moviemaking doesnt excite them anymore.
Rather, like bored teenagers addicted to TikTok, Disney executives are more interested in identity politics and social justice, and they believe that everyone else is interested in this too. Sure, people may watch the new show about Obi-wan Kenobi because they know and love the character, but whats really going to hook them is the black female antagonist because shes (wait for it) black and female. And, if they dont like her, theyre haters and Disney will delight in taking a quixotic stand against these anonymous bigots.
Wokeness has become a vicious cycle for privileged creators: success makes them bored, so they go woke, but this bores them again, so they double-down on their wokeness, which soon becomes boring, etc. This cycle is then reinforced by social media, which affirms these peoples narcissism and casts their dissatisfied fans as ignorant bigots.
Seen from a healthy distance, this phenomenon of bored filmmakers injecting wokeness in Lightyear makes little sense. How can anyone be bored by a story about a space ranger fighting for his friends on a distant planet? Why would they feel the need to spice this up with wokeness? Was depicting acts of valor against space aliens not enough?
And yet, this is how a woke person sees the world. Discussing a theologians bold (and nonsensical) claim that Jesus was actually a transgender person, Catholic writer Michael Warren Davis notes how narrow this view is: The Bible is the most profound and influential book in the whole history of the world. It contains the philosophy of Jesus Christ, the most important philosopher and mystic in world history Now, imagine if all you could find in those pages was a parable for transvestic fetishism. What a boring little place your head must be.
For most people, this is the real problem with the woke agenda: its boring and predictable. Perhaps a few people were outraged when they heard of the lesbian kiss in Lightyear, but the majority people likely rolled their eyes and muttered, Oh okay. Ill pass then.
Not surprisingly, these peoples suspicions were confirmed. The movie was indeed dull: the characters were flat, the story was dumb, and the themes resonate more with adults suffering from a midlife crisis than with actual kids. Clearly, the creators of the movie were more worried about indulging themselves and crafting woke propaganda than in entertaining audiences. Its the work of bored people putting out a boring product for an increasingly bored audience thats burned out on the wokeness.
Hopefully, filmmakers at Disney can learn from this mistake and break the cycle. The world is so much more than peoples skin color and sexual orientation, and the possibilities for storytelling are endless. These people need to get over their boredom, stop obsessing over diversity and representation, and return to making fun movies that transcend all that and really go to infinity and beyond. Itd be a win-win: Fans would be happy, filmmakers would find purpose again, and the modern entertainment in general would be slightly less mediocre.
Read the original post:
Dull 'Lightyear' Is Another Victim Of Bored, Woke Filmmakers - The Federalist
- Court: Trump Can Appeal Attempt To Disqualify Fani Willis - The Federalist - March 20th, 2024 [March 20th, 2024]
- Media Give Blasey Ford Another Chance To Smear Kavanaugh - The Federalist - March 20th, 2024 [March 20th, 2024]
- Exclusive: Jordan Demands Docs From CISA About PA Election 'Task Force' - The Federalist - March 20th, 2024 [March 20th, 2024]
- The Columns Spotlight: The Federalist Society Washington and Lee University - The Columns - March 20th, 2024 [March 20th, 2024]
- Democracy Under Pressure at the EU Level - The New Federalist - Le Taurillon - March 20th, 2024 [March 20th, 2024]
- Justice Jackson's 'Hamstringing' Comment Wasn't Her Worst - The Federalist - March 20th, 2024 [March 20th, 2024]
- Andrei Illarionov and Morgan Wirthlin, Author at The Federalist - The Federalist - March 20th, 2024 [March 20th, 2024]
- Democracy Under Pressure in Hungary - The New Federalist - Le Taurillon - March 20th, 2024 [March 20th, 2024]
- Mike Johnson Needs To Grow A Spine And Fight Biden's Border Invasion - The Federalist - March 20th, 2024 [March 20th, 2024]
- High Gas Prices Don't Bother Biden Because They Cut Car Use - The Federalist - March 20th, 2024 [March 20th, 2024]
- Hemingway: All Of Biden's Interactions With The Press Are Coordinated And Protected - The Federalist - March 20th, 2024 [March 20th, 2024]
- Zuckbucks Group Teaches Election Offices How To Target Speech - The Federalist - March 20th, 2024 [March 20th, 2024]
- Gov't Says 'Once-In-A-Lifetime Pandemic' Excuses First Amendment Violations - The Federalist - March 20th, 2024 [March 20th, 2024]
- Speaking Openly About Isolation Can Help Us Resist Tyranny - The Federalist - March 20th, 2024 [March 20th, 2024]
- Trans Zealots Revolt Against Reality Rather Than Admit They're Wrong - The Federalist - March 20th, 2024 [March 20th, 2024]
- Trump's 'Bloodbath' Is The Fake Media's New 'Guy' And 'Sir' - The Federalist - March 20th, 2024 [March 20th, 2024]
- It's Time For Georgia's AG To Indict Fani Willis For Perjury - The Federalist - March 20th, 2024 [March 20th, 2024]
- What's New In Bragg's 'Get Trump' Hush Money Lawfare In NY - The Federalist - March 20th, 2024 [March 20th, 2024]
- Clutch Your Pearls, This Isn't The Last Trump 'Bloodbath' - The Federalist - March 20th, 2024 [March 20th, 2024]
- DC Doesn't Just Spend Too Much, It Spends On The Wrong Things - The Federalist - March 20th, 2024 [March 20th, 2024]
- CNN Analyst Asks Feds To Meddle In Elections To Defeat Trump - The Federalist - March 20th, 2024 [March 20th, 2024]
- NYC Subway Shooting Is A Result Of 'Tolerance And Diversity' - The Federalist - March 20th, 2024 [March 20th, 2024]
- Keeping Trump In Court While Biden Campaigns Is Election Interference - The Federalist - March 20th, 2024 [March 20th, 2024]
- Disenchanted Democrats Should Be Asking Deeper Questions - The Federalist - March 20th, 2024 [March 20th, 2024]
- Olivia Rodrigo Hands Out Free Morning-After Pills To Teen Fans - The Federalist - March 20th, 2024 [March 20th, 2024]
- Poll Shows Biden Bombed State Of The Union Address - The Federalist - March 20th, 2024 [March 20th, 2024]
- GA Election Board Member Voted On Cases Involving His Clients - The Federalist - March 20th, 2024 [March 20th, 2024]
- GOPers Pass Bill To Keep OK Free Of Ranked-Choice Voting Chaos - The Federalist - March 20th, 2024 [March 20th, 2024]
- CISA Admitted 'Risks' Of Vote-By-Mail In Internal Docs From 2020 - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- Democrat Bill Aims To Stifle Regulation Of Big Fertility Market - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- Group Behind 'Zuckbucks' Is Now Meddling In The 2024 Election - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- California Democrats Work To Make Discrimination Legal (Again) - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- A Haley Win In New Hampshire Will Not Be The Victory She Thinks - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- Votes Without Citizenship Proof 'Exploded' In AZ After Dem Lawfare - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- Congressional Republicans Need To Start Fighting Abortion - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- Matthew Malec, Author at The Federalist - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- Larry Taunton, Author at The Federalist - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- Congress's $1.7 Trillion Spending Bill Goes On Trial In Texas - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- Chicago Abortionists Advertise Possibly Illegal Late-Term Abortions - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- How DeSantis's Disappointed Supporters Can Move On From Ron - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- Thousands Attend March For Life Hoping To Make Abortion 'Unthinkable' - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- Putting An End To Race-Based Hiring Is 30 Years Past Due - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- Ever-Closer Union: Brussels Plots Federalist Reforms The European Conservative - The European Conservative - January 23rd, 2024 [January 23rd, 2024]
- 4 Years Too Late, DOJ Admits Biden 'Laptop From Hell' Is Real - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- Heritage Foundation President Slams Davos Elites To Their Faces - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- TSA Sign Says Migrants Without ID May Opt Out Of Photos - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- Two-Thirds Of Elites Say There's Too Much Freedom In America - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- How Disgruntled Fishermen Could Prompt SCOTUS To Capsize The Administrative State - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- No Testing Needed To Prove Hailey Davidson Isn't A Woman - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- Democrats Promise To Save 'Democracy' By Destroying It - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- 7 Takeaways From SCOTUS Case That Could Slay The Bureaucracy - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- Haley Woos Her Real Constituents In New Hampshire: Democrats - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- Men, Ignore The Bad Advice To Seek A 'Low-IQ' Wife - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- By 'Protecting Election Workers,' Democrats Mean Protecting Control Over Election Administration - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- Harbaugh Champions Right To Life After Football Championship - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- Oppressor Matrix Gives Leftists Like Hasan Piker Brain Worms - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- How And Why The Ivy League Will Die - The Federalist - January 23rd, 2024 [January 23rd, 2024]
- Gorsuch Gleefully Leads Right-Wing Cohort In Fulfilling Their Federalist Society Quest - TPM - January 23rd, 2024 [January 23rd, 2024]
- Only 6% Of Americans Approve Of GOP Leader Mitch McConnell - The Federalist - December 19th, 2023 [December 19th, 2023]
- Knowing Of Hunter's Plan To Defy Subpoena Puts Biden In Legal Jeopardy - The Federalist - December 19th, 2023 [December 19th, 2023]
- PA School Board President Sworn In With Pornographic Books - The Federalist - December 19th, 2023 [December 19th, 2023]
- The 'Ukraine War Is Good For Business' Argument Is Vile And Also A Lie - The Federalist - December 19th, 2023 [December 19th, 2023]
- Data: Banning Therapy For LGBT People Increases Suicide Risks - The Federalist - December 19th, 2023 [December 19th, 2023]
- John Yoo and Jeremy Rabkin, Author at The Federalist - The Federalist - December 19th, 2023 [December 19th, 2023]
- From Woke Walkouts To 'Equity,' Illinois Schools Are Melting Down - The Federalist - December 19th, 2023 [December 19th, 2023]
- Hunter Biden Invokes Gun Rights Ruling That Joe Called Unconstitutional - The Federalist - December 19th, 2023 [December 19th, 2023]
- China's Cyber Warfare Surges With Hacking Of U.S. Infrastructure - The Federalist - December 19th, 2023 [December 19th, 2023]
- Every Biden 2024 Scenario Is Deadly Dangerous - The Federalist - December 19th, 2023 [December 19th, 2023]
- Study Finds NewsGuard Overtly Biased Against Conservatives - The Federalist - December 19th, 2023 [December 19th, 2023]
- Republicans Need To Learn How To Go After The Left - The Federalist - December 19th, 2023 [December 19th, 2023]
- Biden Overdrew America's Account With Blank Checks To Ukraine - The Federalist - December 19th, 2023 [December 19th, 2023]
- Meet Michael Dreeben, The Man Behind Major Anti-Trump Ops - The Federalist - December 19th, 2023 [December 19th, 2023]
- Senate Dems Block Bill To Allow Whole Milk In School Lunch Programs - The Federalist - December 19th, 2023 [December 19th, 2023]
- 'Experts' Who Discredited Biden Laptop Call To Extend Warrantless Spying - The Federalist - December 19th, 2023 [December 19th, 2023]
- Ranked-Choice Voting Proponents Are Lying To WI Voters To Hide The System's Flaws - The Federalist - December 19th, 2023 [December 19th, 2023]
- The Case for an AUMF Against Iran and Its Proxies - The Federalist Society - November 18th, 2023 [November 18th, 2023]
- Bari Weiss's Olson Lecture: You Are the Last Line of Defense - Reason - November 18th, 2023 [November 18th, 2023]
- Book Review: The People's Justice - The Federalist Society - November 18th, 2023 [November 18th, 2023]
- Farewell to the Mayflower - Reason - November 18th, 2023 [November 18th, 2023]
- FBI Targets Trump Voters Ahead Of 2024 Election - The Federalist - October 9th, 2023 [October 9th, 2023]