Daily Archives: March 4, 2017

Hands-on: The HTC Vive’s new VR accessories make virtual reality even more immersive – PCWorld

Posted: March 4, 2017 at 1:16 am

As Ive been reminded many times this week, were coming up on the one-year anniversary of PC virtual reality, and both the Oculus Rift and the HTC Vive are shaking things up to celebrate. The Rift got a $200 price cut, the Vive got a brand-new financing plan.

If we chart the progression of video games from Spacewar and Zork all the way through to 2016, then the HTC Vive is the next logical step towards realism. Read PCWorld's full review

But HTC has much bigger changes on the horizon. One of my favorite aspects of the Vive has been HTCs willingness to experiment with the hardware, post release. The Rift and Oculuss optional Touch controllers have remained essentially the same since 2015.

The Vive, though? First came a new cable, which replaced the launch version's heavy tether with a slimmer 3-in-1 cable that resembled the consumer Rift. And in the future, two further additions are coming to the Vive ecosystem: the Vive Deluxe Audio Strap and the Vive Tracker.

HTC announced the Deluxe Audio Strap and the Tracker at CES, and even stuck a price on the pair earlier this week. Theyre $99 each, with the strap arriving in May and the consumer Tracker towards the end of the year.

I got my first chance to go hands-on with the pair this week at the Game Developers Conference. And while the Tracker is arguably the bigger news, at least in terms of raw potential, its the Deluxe Audio Strap Im most excited about.

Its so damn comfortable.

The Vives incredibly powerful, but its design was rudimentary even at launch. It was basically equivalent to Oculuss second dev kita bulky pair of goggles held on by a three-part elastic strap. Problem 1: Adjusting the straps is cumbersome. Problem 2: The Vive itself is heavy, so the elastic doesnt hold it as still as youd like. Problem 3: If you overtighten the straps so it moves less, it turns your face into mashed potatoes.

Compare that with the consumer version of the Oculus Rift, which uses a rigid plastic band to both offset the weight and keep the headset more stable. Andwell, HTC has borrowed that design for the Vive.

The Deluxe Audio Strap somewhat combines the more rigid designs used by the Rift and Sonys PlayStation VR. It slips onto the head like a baseball cap; the front portion folds down in front of your eyes, and thenand this is the real magicit tightens by way of a wheel in the back, like a bike helmet. No more Velcro straps.

The HTC Vive with Deluxe Audio Strap. It makes a major difference in usability.

It takes mere seconds to get the headset on and adjusted, and it stays adjusted thanks to the more rigid design. Looking down towards the ground is surprisingly difficult with the Vives current elastic bands, because the weight of the headset tends to pull it away from your eyes unless you overtighten. But with the new Strap, theres no movement at all. Its as good as Oculuss headband, or maybe even a bit better thanks to the generous padding around the sides.

And the Deluxe Audio Strap also matches Oculuss other killer feature: the built-in headphones. When Oculus first announced that the Rift would come with built-in headphones it seemed silly. Most people own better headphones than the ones the Rift is equipped with.

It soon became clear that built-in headphones remove a lot of the hassle, though. Theres less weight to deal with, less futzing around trying to figure out where you set them down, less steps between thinking about VR and being in VR.

So again, HTC borrowed an idea and the Deluxe Audio Strap draws its name from the built-in headphones. And again, the Vives seem a bit better than Oculuss solutionmore padding, a less scratchy material on the ears, and easier to move into place.

Now the downside is, of course, that the Deluxe Audio Strap is being positioned as a Deluxe item. An add-on. It doesnt annoy me as much as, say, Oculus positioning Touch as optionalthat has a direct impact on what games developers make and the health of the VR ecosystem. The Vives new strap is a somewhat superfluous item, at least as far as developers are concerned. A person with built-in headphones and a person without still have essentially the same experience.

Butand its a huge butI think the Deluxe Audio Strap will be a must-buy for most people. Even after my brief time using it at GDC, Im already dreading going back to my Vives old elastic bands and cumbersome adjustment process, plus having to grab headphones each time I use it for the next few months.

The Deluxe Audio Strap is more comfortable, more reliable, and probably what the Vive shouldve shipped with to begin with. Well have an actual review up when it releases in May, after spending a lot more time with it, but right now I think anyone who wants the best Vive experience is going to want one of these.

The Vive Trackers a bit more complicated, at least for home users.

I should say up front: Both of the Tracker demos I did during GDC were excellent. First I tried a pair of shooters brought to the show by VRsenal, and then a few rounds of boxing game Knockout League. The Vive Tracker is basically the top of one of the Vives wands, and is position-tracked by the same Lighthouse systembut it can be built into custom peripherals.

And that was the catch with these demos. VRsenal strapped me into one of MSIs backpack computers, put a Vive on my head, and then handed me a gun that wasnt real, but real-looking enough that you might not want to carry it down the street. It also was surprisingly heavy, mimicking the feel of an actual assault rifle.

Theres a Vive Tracker embedded where the rear sight would normally be though, and thus its fully position-tracked within gamesjust like a standard Vive wand. Aiming felt completely natural, and I had a great time crawling around on the floor, leaning over imaginary walls and sniping robots. You can even reload the VRsenal gun, since the battery is hidden inside the magazine. Press a button, pull it out, and youll see the MicroUSB port inside. When its done charging, you slam it back in.

Knockout Leagues Trackers were a bit more conspicuous, drilled and mounted on the back of standard boxing gloves. It worked similarly though, with my real-world boxing gloves mapping 1-to-1 with the boxing gloves I wore in virtual reality, allowing me to (poorly) bob, weave, and throw haymakers at my opponent.

Its really amazing tech and Im fascinated by all the approaches were seeing from manufacturers. There are a few problems though.

A glove with a Vive Tracker attached.

The first, of course, is the age-old question, How many peripherals do you want in your house? Im sure many of you have (or had) a closet full of Rock Band and Guitar Hero gear, and while its great fun in the moment, eventually its just a bunch of stuff you try to store out-of-sight-out-of-mind.

Related: How much are you willing to spend on weird peripherals? The Vive Tracker will be sold to developers for $99 each. Expect peripherals to cost at least $150 to $200, and given the quality of VRsenals gun, I bet that would be even more expensive. Sure, VR is a pricey hobby and some people are no doubt willing to pony up, but its going to be hard for manufacturers to get custom peripherals into peoples homes.

Arcades? Thats the real sell here, I think. HTCs made no secret it wants to expand into arcade-type settings, giving operators a subset of software and charging a flat rate for every hour played. With the bigger spaces afforded by arcades, and the need for a unique and impressive experience, it makes more sense for business owners to buy a few position-tracked guns, some boxing gloves, or whatever else manufacturers imagine.

That audio strap, though. Its so nice, and I cant say it enough. Hopefully there arent any glaring issues with the final releaseas I said, well need to spend more time with it before rendering a verdict or giving an official recommendation. Im excited though, with my Vive experiences this week being way more comfortable over long periods of time than anything Ive done at home.

Well just have to see what developers dream up with the Tracker. There are all sorts of potential applications, and I cant wait for some random genius to generate the next big wave of VR enthusiasm with a custom-built controller.

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Virtual reality’s success could ride on a new initiative discussed at GDC – Polygon

Posted: at 1:16 am

We're live at the Game Developers Conference all week, with news, interviews and livestreams direct from San Francisco.

The key to virtual reality succeeding commercially on a global scale may lie in the hands of a team of volunteers working to create a royalty-free standard.

But the clock is ticking.

Were trying to do this as fast as we can, said Nick Whiting, who is the chair on the working group trying to come up with a solution. VR headsets are already out there and have been out there for a year. We want to do something as soon as possible, this isnt a long-term project.

The Khronos VR initiative is the latest effort by the Khronos Group, an American nonprofit that focuses on creating open standards for technology. The group, which was founded in 2000 by a collection of powerful tech companies, previously helped to create or oversee a variety of royalty-free, open-standard application programming interfaces (APIs) such as OpenGL, Vulkan and WebGL.

The group held a gathering at the 2017 Game Developers Conference this week to discuss virtual reality and its OpenXR initiative, which aims to create open standards for VR, augmented reality and mixed reality.

A key issue, though, is that there are already multiple standards being used that are tied to developing for headsets from Sony, Microsoft, HTC and Valve, and Oculus.

Whiting said that the key is that all of the systems already require a relatively similar deep tech stack to work, and that the OpenXR working group hopes to create a royalty-free, open API that will be common to all the headsets.

A bunch of us on the software and hardware side realized there is a lot of common group and that people are reinventing the wheel, Whiting said. There is this gigantic web of dependencies. So we decided it would be a good idea to create a single API.

Those involved, like Oculus, Valve, Google, Nvidia, AMD, Unity, Epic and Samsung, agree that the API shouldnt be owned by a single company. Two notable companies not listed as members are Microsoft, which recently floated its own API, and Sony. Weve reached out to both for comment.

The group of those involved seem to realize that the market is so relatively small right now that they need to come together to ensure that it is as easy as possible for a developer to create VR experiences across all existing platforms.

The big concern we see at Epic is that the VR market is a little nascent, said Whiting, who is also the technical director of AR and VR at Epic Games. Its not necessarily large enough numbers to support a big game team.

Were hoping through standardization that might change.

The group announced the Khronos VR initiatives name last week, along with a call for standardization.

VR and AR have experienced a boom of interest recently, and with that, a flood of hardware and software companies have begun spinning up efforts in the field, Khronos said in a news release. While variety is great, the growing number of devices, each with their own incompatible APIs is increasing fragmentation.

The key issue now, Whiting said, is timing.

The group has to move fast, but before it can create the API, it needs to make sure everyone can agree on what common bits of the software should be included.

Once it rolls out, Whiting believes it will be a large component of virtual realitys commercial success.

Coming from Epic, the biggest thing I see is developers trying to decide which device or market they should target, he said. They have a game or an experience to make but dont know where to bring it.

Were trying to make the market more viable by combining all of these smaller markets.

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Virtual-Reality Porn Is Killing Boners – New York Magazine

Posted: at 1:16 am

Photo: Kai Wiechmann/Getty Images

As virtual-reality headsets make their way into the mainstream, a new wave of VR pornography allows viewers to embody porn stars while they have sex with one another. But making this porn presents new challenges starting with the fact that few male performers can maintain erections through stupendously difficult VR-porn shoots.

For this weeks Sex Lives podcast, I watched VR porn for the first time and was, well, horrified. But Vocativ staff writer Tracy Clark-Flory has a more optimistic view. Shes been hanging out on VR-porn sets, and testing VR porn, webcams, and interactive experiences for years. As she tells it, one of the biggest surprise of VR porn is that viewers dont actually want the horrifying stuff they want to be cuddled. Listen to Tracy explain the paradoxes of virtual boners, or read a few tales from the wild world of virtual porn, below.

This is a partial transcript of New York Magazines Sex Lives, edited for clarity and length. To respond with a voice message, call 646-494-3590.

Youve written that the demands of performing with this technology are having some crazy effects on whos able to perform, and the way they perform?

A major issue for people who have ventured into this new territory is theyre finding that tried-and-true male performers who have been in the industry for decades who can literally perform under the craziest circumstances, like, standing in a pool of cold water, perched on a rock in the middle of a baking desert, no problem! but you put a VR camera rig in front of their face, and you tell them that they cant make eye contact with their co-star, and that they cant kiss their co-star, and that they cant touch their co-star with their hands, and they cant maintain an erection. Understandably, because youre totally taken out of the experience and you sort of become this sexual object that someone [else] is performing on. So directors are finding that guys who had been reliable in other situations are no longer reliable. Theres only a handful of guys who are actually able to reliably do this kind of shoot.

Its the ultimate objectification, except the point of the objectification is that they arent an object, right? They become an invisible body, for anyone to project onto.

Its a weird turning of the tables for men in the industry, because theyre used to being the actor. And the women in porn not always, but often are used to being a little bit more passive.

What is it doing, do you think, to the story lines or the type of fantasies that we get from porn?

Everything that Ive heard from directors who are doing VR is that male viewers, in particular, really want more of a girlfriend experience with VR. So they want it to be very intimate. They want eye contact. They want close faces whispering sweet nothings. They want, even, cuddling. I was on a set recently where at the end of the shoot, the director had the woman cuddle up on the guy just lay her head on his chest for a minute and just cuddle.

And gaze up into his eyes? Or the cameras eyes, I guess?

Yeah, exactly, gaze into the cameras eyes. Ive heard porn performers, especially porn performers who are doing like webcamming, and that suddenly their fans are going, Wow, youre a real person. It changes their perspective entirely.

As youve been watching this industry take shape over the years, how has it changed? Have there have been interesting trials and errors or surprises?

In terms of VR, its so new that youre still seeing a lot of trial and error right now. Like, one example, on a shoot I was on, a female performer, without prompting by the director, decided that she was going to experiment with trying to French kiss the camera. So she went up really close to the camera and French kissed the air. And it looked like very bizarre and required a lot of commitment on her part, to really do it. And afterwards she asked the director, Was that weird? Did that work? And the director is like, I think maybe? But so much of it is waiting to see how viewers actually react.

I watched VR porn from a female perspective recently, and there was a blow-job scene. So like, the female performer was performing a blow job, but its so incredibly disorienting for the viewer, because all youre really seeing is the male torso thrusting. And that didnt work.

I dont even enjoy that in reality-reality, when its a male torso coming at you? Why would I want to replicate that in virtual reality? Although I guess one womans nightmare is another womans turn-on, if I have learned anything from doing this job.

[Laughs] Right.

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2017, New York Media LLC.

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Atlanta looks to become Virtual Reality hub – Atlanta Business Chronicle

Posted: at 1:16 am


Atlanta Business Chronicle
Atlanta looks to become Virtual Reality hub
Atlanta Business Chronicle
... of Trick 3D, whose tool Floorplan Revolution helps developers take more. Joann Vitelli. A group of companies, academic institutions and government agencies have united in an effort to make Atlanta the hub of the burgeoning virtual reality industry.

and more »

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Nvidia’s new FCAT VR tool will help quantify virtual reality performance – TechSpot

Posted: at 1:16 am

Nvidia at the Game Developers Conference this week announced a new frame capture analysis tool for virtual reality. Dubbed FCAT VR, the utility is designed to help VR developers, reviewers and enthusiasts analyze the quality and performance of a virtual reality experience.

Traditional benchmark utilities arent all that practical when it comes to virtual reality. Zvi Greenstein, general manager of Nvidias GeForce team who also leads business development for VR at the company, notes in a recent blog post that traditional measurement tools like FRAPS only measure whats happening on the desktop monitor instead of whats happening on the VR headset.

In other words, they focus squarely on frame rate and dont take other important metrics into account like latency, stutter and hitching all of which can have a big impact on the virtual reality experience. If stutter and latency fall below a certain threshold, for example, they can cause motion sickness not fun.

FCAT VR, which supports the Oculus Rift and HTC Vive, is said to provide a comprehensive performance measurement for frame time and stutter on the headset without requiring special external capture equipment.

The tool captures four key performance metrics:

Nvidias new utility should be available to download by mid-March.

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Toyota’s billion-dollar AI research center has a new self-driving car – The Verge

Posted: at 1:16 am

The Toyota Research Institute (TRI) showed its first self-driving car this week, a Lexus LS 600hL test vehicle equipped with LIDAR, radar, and camera arrays to enable self-driving without relying too heavily on high-definition maps.

The vehicle is the base for two of TRIs self-driving research paths: Chauffeur and Guardian. Chauffeur is research into Level 4 self-driving, where the car is restricted to certain geographical areas like a city or interstates, as well as Level 5 autonomy, which would work anywhere. Guardian is a driver-assist system that monitors the environment around the vehicle, alerting the driver to potential hazards and stepping in to assist with crash avoidance when necessary.

Toyota thinks Guardians research will be deployed more quickly than Chauffeur. Similar tech is available in many cars today in safety features like Automatic Emergency Braking.

The car is part of a billion-dollar investment Toyota announced in late 2015 into the TRI, which has a mandate to develop AI technologies for autonomous cars and robot helpers for the home. The Institute has its headquarters near Stanford in California and satellite facilities near MIT in Massachusetts and the University of Michigan campus in Ann Arbor.

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13 ways AI will change your life – TNW

Posted: at 1:16 am

From helping you take care of email to creating personalized online shopping experiences, AI promises to transform the way we live and work.

But with all the hype out there, how do we know which benefits well actually see? In order to learn more, I asked a few members of YECthe following question:

Gary Vaynerchuk was so impressed with TNW Conference 2016 he paused mid-talk to applaud us.

What is the top benefit you predict emerging from AI, and do you think the overall benefits will live up to the hype?

The greatest benefit of AI which is already emerging is the elimination of repetitive tasks. From chat bots that can free up human staffers times to work on more complex issues, to scheduling AIs like x.ai that eliminate the need to schedule meetings, AI will ultimately help humans spend more time focusing on creative and high-mental-effort activities. Brittany Hodak,ZinePak

I think the benefits of deeper personalization in terms of the ability to understand what each customer really wants and is interested in can be achieved through AI over time. It will live up to the hype because its already being used in some degree to illustrate how personalization is possible and how AI saves considerable time in getting to a deeper level of understanding of each customer. Angela Ruth, Due

AI will save companies considerable time by doing tasks and collecting data as well as providing decisions based on that data much faster than human beings can do. It seems quite possible that AI has the capability of doing so much more than we can on many levels. Its an exciting time to watch the changes that AI brings. Murray Newlands,Sighted

AI will enable us to interact with information as if were interacting with a knowledgeable individual. We wont have to look at a screen to learn about anything, we can simply converse with AI. SIRI is already a reliable personal assistant when it comes to setting reminders, alarm clocks, sending texts, etc. AI will make it possible for us to do virtually anything with voice command. Andrew Namminga,Andesign

The biggest change thats coming is the move from humans using software as a tool, to humans working with software as team members. Software will monitor things, alert humans, and execute basic tasks without human intervention. This will free human time for the really creative or interesting tasks and greatly improve business. A.I. is going to have a much larger impact than the hype. Brennan White,Cortex

I think the greatest advantage of AI is the automation of tasks that will free up employees to focus on strategic initiatives. On the other hand, I dont think it will be as big as predicted. There are still too many tasks that need a human touch to make them successful. Well see great benefit from AI in the more mundane areas, but youll always need the human brain for some tasks. Nicole Munoz,Start Ranking Now

One of the top benefits will be the emergence of personalized medicine. Rather than a one-size-fits-all approach, doctors will be able to tailor treatment on an individual basis and prescribe the right treatments and procedures based on your medical history. As far as living up to hype, yes definitely. Though as with many new technologies its more of a question of whenratherthan if. Kevin Yamazaki,Sidebench

No, tomorrows AI wont live up to the hype. Freeing ordinary folks from repetitive tasks and giving them personal assistants only allows people to busy themselves with other, more complex tasks. The resulting productivity will mark incremental gains for business owners, but nothing on par with the digital revolution and the industrial one before it. For that, well have to wait for the robots. Manpreet Singh,TalkLocal

With each wave of technology advancement, the quality of life for the world overall has increased. With AI, we will have better personalized healthcare, more efficient energy use, enhanced food production capabilities, improved jobs with less mundane work, and more. People will lead longer and more high quality lives. Adelyn Zhou,TOPBOTS

I believe it will be more like the science fiction movies, where we will maintain and work with the machines that do the work. However, these jobs will come with a level of prestige, as most people will probably live off a government sponsored socialism system. With AI and automation replacing so many jobs in the next 20 years, we will have to change social systems in order to adapt. Andy Karuza,FenSens

While AI is critical for self-driving cars, the military, commerce, AI-driven SEO and gaming, its poised to make the most human impact in medicine and human behavior. Imagine the UN leveraging neural networks and deep learning to discover what helps some communities thrive and others fall behind. Those lessons can then be leveraged into community builders, city planners, grants and projects. Gideon Kimbrell,InList Inc

Artificial intelligence based home automation is the future. If everyone in the United States installed Nest or a similar smart thermostat, they would collectively save hundreds of millions of dollars annually in wasted energy since Nest is able to learn when people are orare not home. Nest and others automatically adjust temperature saving on energy use and costs. Kristopher Jones,LSEO.com

Artificial Intelligence will do wonders to help automate processes that, today, take time and manual labor but dont contribute much to the bottom line or moving forward as a company. Automation will allow additional time and resources to be dedicated to what companies need to focus their energy on: customer experience. Andrew Kucheriavy,Intechnic

Read next: Heres everything you need to know about the state of autonomous cars

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How Artificial Intelligence is Improving Customer Experience – Business.com

Posted: at 1:16 am

Artificial Intelligence is having a drastic impact on the way companies interact with their customers.

Most people are familiar with artificial intelligence because of movies like iRobot or Star Wars. Over the years, technology proved that artificial intelligence wont always be a science fiction myth. In the year 2014 alone, a total of $300 million was invested in AI startup companies, as reported by Bloomberg. AI has been making things much simplerfor a lot of businesses which inevitably makes customers happy.

In fact, AI is becoming so big that according to Gartner, 85% of total customer interactions will not be managed by humans as of the year 2020. Forrester is even predicting that AI will take over a total of 16% of American jobs at the end of the decade.

Because of the development in technology, it is actually possible to communicate with computers the same way that we also communicate with people. The great thing about AI is that it is able to store tons of information in their memory banks and to pull them out any time. This type of function is extremely helpful for many companies in improving customer experience as it gives the customers what they exactly wanted. This adds to the overall customer satisfaction of the public. Remember that customer service is an integral ingredient of customer satisfaction; so the whole fact that AI can strengthen it will immediately ensure a higher customer satisfaction rate.

Over time, many technology companies have been delving into AI and have come up with a lot of interesting results. Siri happens to be one of the most famous apps of them all that aids in the iPhones customer satisfaction. For example, if you ask her to search something in Google for you, she will respond and bring you to the Google page with the search results presented.

Another one would be Watson, which is an even smarter AI app. Watson is known to be able to understand and respond to customers through cognition and not just memory banks from a database. In a nutshell, created by IBM, Watson is a problem solving robot thats been around since 2004.

Of course, Ive already mentioned how Apple made use of Siri to further help iPhone users get the most out of their phones. Just like Siri, Cortana is also an artificial intelligence assistant that also helps phone users, only Cortana can be found in Windows devices instead of Apple.

Weve also got Cogito which happens to be a very intelligent customer support robot that improves customer service of customer service representatives.

The travel industry also vastly benefits from AI apps. Take Baarb for example, a platform that uses AI technology to intelligently find the best travel spots for customers. All recommendations made by the platform are personalized and suited for each customers wants. These are only some of the companies that make use of AI for customer experience.

One of the most wonderful things about AI is how AI can actually make customer experience more personalized through the collection of data and also execution of humanlike traits. AIs work by first collecting data of their customers and storing them into their memory banks. They then use the information to interact with the customers. The more data that they store, the more intelligently they can interact. In a way, they are almost humanlike. They learn, they remember, then they apply.

By taking a look at some of the examples given above, we can see how the AIs use customer data to enhance experience. Siri, for example, stores information that will allow her to suggest tasks to be carried out for your needs. Baarb also does the same thing, but focuses on your travel preferences to come up with the best trips for your next vacation.

What makes AIs amazing are their ability to use data stored in their memory and use it to aid customers -- just like a customer service representative would.

AI is slowly becoming an integral part of our lives. With the use of this type of technology, creating good customer experiences for your consumers will be so much easier. With their sharp efficiency and human like traits, AI will definitely take over many tasks that were once done by humans. We just have to be ready for it.

Nathan Resnick

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AI won’t kill you, but ignoring it might kill your business, experts say … – Chicago Tribune

Posted: at 1:16 am

Relax. Artificial intelligence is making our lives easier, but won't be a threat to human existence, according to panel of practitioners in the space.

"One of the biggest misconceptions today about autonomous robots is how capable they are," said Brenna Argall, faculty research scientist at the Rehabilitation Institute of Chicago, during a Chicago Innovation Awards eventWednesday.

"We see a lot of videos online showing robots doing amazing things. What isn't shown is the hours of footage where they did the wrong thing," she said. "The reality is that robots spend most of their time not doing what they're supposed to be doing."

The event at Studio Xfinity drew about 200 people, who mingled among tech exhibits before contemplating killer robot overlords.

Stephen Pratt, a former IBM employee who was then responsible for the global implementation of Watson, also was quick to swat down the notion that machines are poised to run the world.

The tech insteadgives better ways to improve services, products and business, hesaid besting humans in applications dealing with demand predictions, pricing, inventory, retail promotion, logistics and preventive maintenance.

"Amplifying human intelligence, and overcoming human cognitive biases I think that's where it fits," said Pratt, founder and CEO of business consultancy Noodle.ai. "Humans are really bad probabilistic thinkers and statisticians. That's where cognitive bias creeps in and, therefore, inefficiencies and lost profit."

But machineswon't replace humans when it comes to big-picture decisions, he said.

"Those algorithms are not going to set the strategy for the company. It'll help you make the decision once I come up with the idea," Pratt said. "But any executive that doesn't have a supercomputer in the mix now on their side and they're stuck in the spreadsheet era your jobs are going to be in jeopardy in a few years."

It'll be up to machines to decipher those spreadsheets anyway, as so much data is being collected it would be overwhelming for humans to understand, said Kris Hammond, co-founder of Chicago AI company Narrative Science.

"We're no longer looking at a world with a spreadsheet with 20 columns and 50 rows. We're now looking at spreadsheets of thousands of columns and millions of rows," said Hammond, founder of the University of Chicago's Artificial Intelligence Laboratory. "The only way we can actually understand what's going on in the world is to have systems that look at that data, understand what they mean and then turn it into something we can understand."

Mike Shelton, technical director for Microsoft's Azure Data Services, said it's also a time saver.

"What I see every day is it's giving time back," he said. "Through an AI interface, I can ask a question in speech or text and get a response through that without having to go search for a web page or hunt for information."

Julie Friedman Steele , CEO of the World Future Society, said her organization is focusing on the advances that could be made using AI in education, where teachers in crowded classrooms can't give much attention to students individually.

"As a human, can you actually learn all the knowledge that you might have a student interested in learning?" said Steele, who's also CEO and founder of The 3D Printer Experience. "I'm not talking about there not being a human in the room and it's all robots. I'm just saying that there's an opportunity in education with artificial intelligence so that if a teacher doesn't know something, it's OK."

Cheryl V. Jackson is a freelance writer. Twitter@cherylvjackson

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AI won't kill you, but ignoring it might kill your business, experts say ... - Chicago Tribune

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Artificially inflated: It’s time to call BS on AI – InfoWorld

Posted: at 1:16 am

First there was "open washing," the marketing strategy for dressing up proprietary software as open source. Next came "cloud washing," whereby datacenter-bound software products masqueraded as cloud offerings. The same happened to big data, with petabyte-deprived enterprises pretending to be awash in data science.

Now we're into AI-washing -- an attempt to make dumb products sound smart.

Judging by the number of companies talking up their amazing AI projects, the entire Fortune 500 went from bozo status to the Mensa society. Not to rain on this parade, but it's worth remembering that virtually all so-called AI offerings today should be defined as "artificially inflated" rather than "artificially intelligent."

As tweeted by Michael McDonough, global director of economic research and chief economist, Bloomberg Intelligence, the number of mentions of artificial intelligence on earnings calls has exploded since mid-2014:

It's possible that in the last three years, the state of AI has accelerated incredibly fast so that nearly every enterprise now has something worthwhile to say on the subject. More likely, everyone wants on the AI bandwagon, and in the absence of mastery, they're marketing.

AI is, after all, incredibly difficult. Yann LeCun, director of AI research at Facebook, said at a recent O'Reilly conference that "machines need to understand how the world works, learn a large amount of background knowledge, perceive the state of the world at any given moment, and be able to reason and plan."

Most companies have neither the expertise on staff nor the scale to pull this off. Or, at least, not to an extent worthy of talking about AI initiatives on earnings calls.

Developers recognize this even if their earnings-touting executives don't. For example, as an extensive, roughly 8,500-strong developer survey from VisionMobile uncovers, less than one quarter of developers think AI-driven chatbots are currently worthwhile. While chatbots aren't the only expression of AI, they're one of the most visible examples of hype getting out in front of reality.

I witnessed the sound and fury of AI hype firsthand at Mobile World Congress in Barcelona, where I participated in a panel ("The Future of Messaging: Engagement, eCommerce and Bots") that explored the current and future state of AI as applied to messaging and chatbots. Executives from Google, PayPal, and Sprint joined me, and it quickly became clear that the promise of AI has yet to be realized and won't be for some time. Instead of overpromising a near-term AI future, the session seemed to conclude, it would be best for enterprises to focus on small-scale AI projects that deliver simple but effective consumer value.

For example, machine learning/AI can be used to interpret patterns in X-rays, as Dr. Ziad Obermeyer of Harvard Medical School and Brigham and Women's Hospital and Ezekiel Emanuel, Ph.D., of the University of Pennsylvania, posit in a New England Journal of Medicine article. Deep, mind-blowing AI? Nope. Effective (and likely to render a big chunk of the radiologist population under-employed)? Likely.

The trick to making AI work well is data: lots and lots of data. Most companies simply aren't in a position to gather, create, or harness that data. Google, Apple, Amazon, and Facebook, by contrast, can and do, and yet anyone who has used Amazon's Echo or Apple's Siri knows that the output of their mountains of data is still relatively basic. Each of these companies sees the potential, however, and is ramping up efforts to collect and annotate data. Amazon, for example, has 15,000 to 20,000 low-paid people working behind the scenes on labeling snippets of data. Those people are building toward an AI-driven future, but it's still the future.

So let's not get ahead of ourselves. Everyone may be talking about AI, but it's mostly artificial with precious little intelligence. That's OK, so long as we recognize it as such and build simple services that deliver on their promise.

In sum, we don't need an AI revolution. Evolution will do nicely.

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Artificially inflated: It's time to call BS on AI - InfoWorld

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