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Category Archives: Google
Google makes it easier to buy YouTube reservation ads – Search Engine Land
Posted: December 20, 2023 at 10:25 pm
Google makes it easier to buy YouTube reservation ads Search Engine Land
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Google to limit answers to election queries on Bard AI tool and generative search – Cointelegraph
Posted: at 10:25 pm
Google released a blog post on Dec 19 explaining its plans to implement restrictions on specific election-related queries that its artificial intelligence (AI) bot Bard and its Search Generative Experience can answer.
It said this restriction will be enforced by early 2024, in the run-up to the presidential election in the United States.
The post pointed out that 2024 will see many other important elections around the globe alongside the U.S. presidential election. It said it will work with an increased focus on the role artificial intelligence (AI) might play.
One of the primary priorities Google named was to help users identify AI-generated content. In September, it was among the first Big Tech companies to develop AI to mandate AI disclosures in political campaign ads.
Related: US politician uses AI campaign caller ahead of 2024 elections: Report
YouTube, owned by Google, also updated its policies in November 2023, requiring creators to disclose generative AI use or risk suspension of their accounts.
In the same vein, Google said a new SynthID tool is now in beta stage from Googles DeepMind, which directly embeds a digital watermark into AI-generated images and audio.
Meta, the parent company of Facebook and Instagram, banned the use of generative AI ad-creation tools for political advertisers in November.
AIs influence on elections has been a pressing theme as the U.S. elections draw closer. One study pointed out the potential impact on voter sentiment that AI usage on social media can present.
A study out of Europe revealed that Microsofts Bing AI chatbot, which has been rebranded to Copilot, gives misleading or inaccurate information about elections in around 30% of answers it gives.
Magazine: Real AI & crypto use cases, No. 4: Fight AI fakes with blockchain
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Google Analytics 4 properties can now be integrated with AdSense – Search Engine Land
Posted: at 10:25 pm
Google Analytics 4 properties can now be integrated with AdSense Search Engine Land
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Alphabet’s Google Agrees to Pay $700 Million in Settlement Over Play App Store – Investopedia
Posted: at 10:25 pm
Key Takeaways
Alphabets (GOOGL) Google agreed to pay $700 million to consumers and states, and make changes allowing for greater competition in its app Play Store, according to the terms of an antitrust settlement disclosed Monday.
Of the $700 million, $630 million will go into a consumer settlement fund and $70 million into a state fund, according to the settlement, which still awaits judicial approval. Eligible consumers are expected to get at least $2 each, and that may increase based on their spending in the Google Play Store between August 2016 and September 2023. All 50 states, alongside the District of Columbia, Puerto Rico, and the Virgin Islands, were part of the settlement.
Google VP of Government Affairs & Public Policy Wilson White also outlined some changes to the company's app store in a blog post. Among these will be user choice billing, where developers can now show different pricing options within the app. The company is also looking to streamline "sideloading," which is the installation of apps outside of the Play store.
While Google said it was "disappointed that the verdict did not recognize the choice and competition that our platforms enable," the changes will come into effect after formal court approval of the settlement.
Google had reached a tentative settlement in September, but the terms were kept under wraps ahead of a trial between Google and Fortnite maker Epic Games. A California federal jury ruled in favor of Epic last week in a case alleging that Google's Play Store maintained illegal monopoly power. Google said it intends to appeal the ruling.
Shares of Google parent Alphabet were up 0.5% at $136.42 per share as of about 10 a.m. ET Tuesday, and have gained over 53% in 2023 so far.
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Millions of Americans to get cash from Google: Here’s all you need to know | Mint – Mint
Posted: at 10:25 pm
Millions of Americans to get cash from Google: Here's all you need to know | Mint Mint
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Solana search volume on Google increases 250% over the past two months – The Block – Crypto News
Posted: at 10:24 pm
Solana search volume on Google increases 250% over the past two months The Block - Crypto News
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Google suffers another antitrust blow, will pay $700 million – Business Insider
Posted: at 10:24 pm
Google suffers another antitrust blow, will pay $700 million Business Insider
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Why I Chose Google Bard to Help Write Security Policies – Why I Chose Google Bard to Help Write Security Policies – Dark Reading
Posted: at 10:24 pm
COMMENTARY
Ever since large language models (LLMs) like ChatGPT burst onto the scene a year ago, there have been a flurry of use cases for leveraging them in enterprise security environments. From the operational, such as analyzing logs, to assisting detection of phishing attacks, to the more mundane, like rewriting documentation.
While there's been a lot of focus on ChatGPT, I have been testing Google Bard for rewriting and simplifying old security documentation that needed a touch-up. Most notable is the dreaded security policy. You'll be hard-pressed to find anyone who loves writing (or even reading) security policies. But as they form the skeleton of most enterprise security frameworks, they are quite an important bit of documentation.
So how does Google Bard stack up to ChatGPT for rewriting security documentation, and specifically security policies? Before I answer, I'll share some tips for getting started.
First thing first: Remove any proprietary data or personally identifiable information (PII) from your documentation. As policies are generally high-level, there shouldn't be much of this.
Next, write the prompts you'll feed into the LLM with the policies you want to update. Here are a few prompts that work well for Google Bard:
"Rewrite the following security policy, removing duplicates and being as succinct as possible. Structure the response in bullet-point format."
"Using as few words as possible, rewrite the following security policy. Remove any redundant phrases and structure them an easy-to-read format."
"Make the following security policy easier to read. Remove any legal-sounding words and simplify terminology where possible."
Now that you have your prompts, the LLM can start ingesting your policies or procedures.
Google Bard has several useful features that are not available in ChatGPT.
One, it understands that it's writing a security policy so, while it always follows the prompt's directives, it will also change suggestive language to authoritative language. For example, it will change "should" to "must," which is important in a policy. This is a nice feature that ChatGPT lacks.
Bard also has a neat "draft" feature that can be easy to miss. In the top-right corner of the generated document, there's a "view other drafts" button. By clicking the button, you gain access to two alternative texts generated by your prompt (to give you three drafts in all).
You can move between the three drafts and pick the one that best suits your preference. If you're unsatisfied with any of the drafts, just click the "regenerate drafts" button to the right of the three boxes, and it will generate three more options. While ChatGPT can regenerate options in unitary fashion, it won't present them in the user interface like Bard does; you have to regenerate them individually.
Once you pick the draft that suits you, you can modify it again by selecting the "modify response" icon (highlighted below) at the bottom of the draft:
This gives you options to make your document shorter, longer, simpler, more casual, or more professional.
The "Simpler" option prompts Bard to reduce word count, simplify language, and shorten sentence length. "More casual" isn't appropriate for security documentation, as it produces almost comical directives like "don't do that, man!" This is probably not what you want for an enterprise security policy. The "More professional" option makes sentences longer and words more complex, effectively pushing your policy towards "legalese." These options impact the tone and readability of your document, so play with them to your heart's content.
Bard has a couple of other neat options that don't exist in ChatGPT. The "Google" button at the bottom of the draft can quickly dig up (via Google search) a comparison of what you've written. If you paste in a physical security policy, for example, it will search for something like, "What is the purpose of a physical security policy?" or "What is a physical security policy?" Hopefully, you already know what your security policy is for.
Once you're done, you've effectively got a nice, shiny new security policy without superfluous language and that's readable to the common mortal. You've also saved yourself a huge amount of time. You can export it directly into Google Docs (no Microsoft integration yet), copy it directly, or share it with a link.
What's the resource gain on using this method? After running it through 300 pages of documentation, the answer to that is "significant." It takes an hour or so to manually proofread a single 10-page policy, remove excess verbiage, tidy up grammar, remove duplicates, and improve readability and formatting. The Bard approach reduced it to minutes.
This effectively compressed weeks' worth of work into a few hours with significant resource savings. And most important, our policies are now readable and understandable to a layperson. While I still had to review the policies at the end to tidy up sentence structure and formatting, I found that Google Bard is a very good companion for rewriting security documentation that, at this time, has several advantages over ChatGPT.
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Epic v. Google: everything we’re learning live in Fortnite court – The Verge
Posted: at 10:24 pm
Google addresses the chat elephant in the room briefly.
Im sorry, your honor, but I believe this is contrary to the courts order, interrupts Epic lead attorney Gary Bornstein, The judge lets Googles attorney proceed but tells him to walk carefully.
Consider this: the facts remain unchanged. The data remains unchanged, begins Kravis.
Time and again during this trial, you saw Epic overreach, he adds, explaining how Epic wasnt able to prove things like Project Hug were direct bribes or that Samsung was in collusion with Google.
Perhaps thinking about the judges warning, Epic moves on Kravis is now pointing out that Epic is just trying to get a free ride on Google Play now. Heres one quote from that:
Epic cant pocket the money in its own store and then stand up here and tell you its trying to protect the consumer.
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Google Will Pay $700 Million To Settle Antitrust SuitAnd Will Change Play Store Billing – Forbes
Posted: at 10:24 pm
Google Will Pay $700 Million To Settle Antitrust SuitAnd Will Change Play Store Billing Forbes
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