Monthly Archives: February 2022

The Rundown: February 8, 2022 Multiversity Comics – Multiversity Comics

Posted: February 9, 2022 at 1:54 am

Welcome back to The Rundown, our daily breakdown on comic news stories we missed from the previous day. Have a link to share? Email our team at rundown@multiversitycomics.com.

In case you missed it, the British artist best known for Commando, 2000 AD, and Dan Dare, Ian Kennedy, died aged 89, while Marvel announced the 30th anniversary miniseries Spider-Man 2099: Exodus.

Cover by Bernard Chang

Via Syfy Wire, Valiant Entertainment revealed a new ongoing series called Archer & Armstrong Forever, by writer Steve Foxe, artist Marcio Fiorito, colorist Alex Guimares, and letterer Hassan Otsmane-Elhaou. With the titular pair returning once again, Foxe and editor Rob Levin have set out to distinguish the series pairs usual adventures by stripping Armstrong of his immortality, with Foxe stating that finding out how the pairs relationship is affected by Armstrong losing his immortality, has been the big surprise to me. Foxe also revealed a new pair of antagonists called The Eccentric and the Maw, who have an an Emperor Palpatine and Darth Maul-type dynamic, will debut in the new series; Foxe teased that the Maw is a way of bringing as much of the horror world into Archer & Armstrong as much as I possibly could. Archer & Armstrong Forever #1 is scheduled for release in May.

Giant Days creator John Allison has revived the original webcomic with a new installment on his website. The new arc, which runs from Mondays to Thursdays for the next eight weeks, takes place during the main characters second year of university, when they were all living together in Crookes, Sheffield. It was intended for a special, but never got anywhere at the time, Allison says. You may have some idea what it is about already. You can start reading the story here.

The Beat reported that cartoonist Gus Gordon will be making his graphic novel debut with Into the Bewilderness in 2024. The graphic novel will chronicle a bear called Luis and a mole named Pablo travelling into the city to see a Broadway show, despite their fears about leaving their comfort zone of the wilderness. Clarion/HarperCollins will be publishing the graphic novel in the US and around the world, with the exception of Australia and New Zealand, where it will be published by Hardie Grant Childrens Publishing. Gordon has made his name working on childrens picture books, and Into the Bewilderness will be aimed at early readers. There are a host of preview pages available to view here.

Iron Circus Comics announced their first Kickstarter-less crowdfunding campaign will be for The Poorcraft Cookbook by cartoonist Nero Villagallos OReilly. The third entry in the Poorcraft series, the Cookbook will see the publishers founder, C. Spike Trotmans characters engaging in cooking recipes that dont lack in flavor even if they are light on the wallet. Trotman described how moving the crowdfunding campaign to Iron Circuss website feels like the natural endpoint of [her own your cool] philosophy, and an expansion of the publishers DIY attitude to all aspects of our crowdfunding campaigns, even though the move was somewhat forced due to her opposition to Kickstarters upcoming involvement with blockchain. The Poorcraft Cookbook is available to support at Iron Circuss website now.

The SMOU-TJ, the members of the website So Many Of Us, a collective of individuals who were targeted and manipulated by writer Warren Ellis, provided an update on their progress, stating that they entered into a mediated conversation with Ellis in August 2021, though the group acknowledge[d] that it is simply too early to report where it is heading or where it may end up. They also asked for people to to keep your engagement respectful because both parties have experienced undue harassment. In his first newsletter since June 2021, Ellis stated he remain[s] committed to the process. You can read the full statement by SMOU-TJ at their website. Ellis was accused of sexual coercion in June 2020.

Following a report that the Image Comics staff who are members of the Comic Book Workers United union had filed a labor dispute against the publisher for unfair labor practices, Bleeding Cool highlighted that the Image studio, Shadowline, has removed ten individuals from its credits, all of whom are members of CBWU. The changes were spotted in the latest issues of Hellcop and A Thing Called Truth. At the time of writing, there has been no further update regarding the unions complaint, with it currently being investigated by the United States Government National Labor Board.

Deadline announced the cast of Disney+s upcoming adaptation of American Born Chinese by Gene Luen Yang and Lark Pien, which includes Michelle Yeoh (Shang-Chi and the Legend of the Ten Rings). The series will adapt the graphic novels three-stranded narrative that interconnects around the son of Chinese immigrants, Jin Wang (portrayed by Ben Wang), as he moves to a San Francisco suburb and struggles with his Asian heritage. Jimmy Liu is set to play Wei-Chen, a Taiwanese immigrant who has only just moved to the US and becomes Jins best friend; Yeoh has been cast in the role of Wei-Chens aunt. Destin Daniel Cretton, who directed Yeoh in Shang-Chi, will reunite with the actress as he takes up the directorial reigns for the adaptation. American Born Chinese does not currently have a release date, but will enter production at the end of this month. You can check out the full list of casting announcements for the show, which includes Chin Han, Daniel Wu, and Ke Huy Quan, here.

Nickelodeon Animation, Paramount Animation, LAFIG Belgium, and IMPS announced that they have formed a partnership to produce new movies based on Peyos The Smurfs. Nickelodeons recent animated series also based on the comics, The Smurfs, was renewed for a second season consisting of 26 episodes too. Details surrounding the number of films the quartet will produce has not been disclosed, but the first is set to be an animated musical written by Pam Brady (South Park). The as-yet-untitled musical will enter production later this year and is scheduled for release on December 20, 2024.

Marvel revealed the character designs and cast for the upcoming Disney Channel series, Marvels Moon Girl and Devil Dinosaur. Among the characters from the show to be featured in the reveal was the shows lead, Lunella Lafayette, who will be voiced as Diamond White; Casey, Moon Girls Jewish Puerto Rican manager and best friend, whose voice will be provided by Libe Barer; and the all-knowing, all-powerful Beyonder, who will be voiced by the shows producer Laurence Fishburne. Closing out the design reveals were Moon Girl and Devil Dinosaur (Fred Tatasciore) together. You can see all of the revealed designs, and cast (including Alfre Woodard, Sasheer Zamata, and Gary Anthony Williams) over at Marvel.com.

Finally, Robert Blalack, best known for being part of the Oscar-winning special effects team on Star Wars, died of cancer at the age of 73 on February 2, his wife Caroline Charron-Blalack announced. During his career Blalack also won a visual effects Emmy for The Day After and was involved with the special visual effects for Altered States and Wolfen, among others, and worked as the optical supervisor for Robocop. Blalack is survived by his wife as well as his son, Paul.

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The Rundown: February 8, 2022 Multiversity Comics - Multiversity Comics

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In Love? Express It With Any Of These Valentines Day Themed Sneaker Releases – Sneaker News

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Every year, we come together to celebrate holidays of all kinds; we even go as far to make up new ones, like 4/20 and National Ice Cream Day. This speaks volumes about our need for community, closeness whether through gifts, candy, or meals so large they induce sleep.

But among the growing list of festivities, few speak to the soul quite like Valentines Day, the one time a year where its encouraged to express your love from the rooftops. And if youve yet to get your significant other something special for the occasion, youre cutting it quite close, as February 14th is bound to come up faster than you think.

Worry not, though, because the sneaker industry has more than enough prepared for all of us it just might be a little bit later than ideal.

Nike, more than others, is quick to celebrate even the most random of holidays. Just a couple years back, they even created Air Max Day, a now annual event that hosts both new and fan-favorite silhouettes alike. So to say they pull out the stops is an understatement; and this year, theyre coming through with no shortage of love-fueled offerings, the most notable of which being the Dunk Low Valentines Day and the Air Force 1 Valentine.

Nike Valentines Day Sneaker Releases

Nike Dunk Low Valentines DayRelease Date: Feb 14th, 2022 Store List Style Code: DQ9324-600

Nike Air Force 1 ValentineRelease Date: Feb 2022 Store List Style Code: DQ9320-100

Nike Court Vision Low Valentines DayRelease Date: Feb 2022Womens: $70 Store List Style Code: DQ9321-100

Nike Air Max 90 Valentines DayRelease Date: 2022 Store List Style Code: DQ7783-600

Nike Giannis Immortality RoseRelease Date: 2022 Store List Style Code: CZ4099-101

Nike LeBron 19 Valentines DayRelease Date: Feb 2022 Store List Style Code: DH8460-900

Just like Nike, Jordan Brand, too, has a penchant for celebration, though their offerings are far less festive relative to that of the Swoosh. But for Valentines Day this year, the Jumpman is going all out, dressing up the Air Jordan 5 Low, Air Jordan 1 Mid, and Air Jordan 1 Low in appropriate colorways.

Jordan Brand Valentines Day Sneaker Releases

Air Jordan 5 Low Arctic PinkRelease Date: Feb 11th, 2022Womens: $170 Store List Style Code: DA8016-806

Air Jordan 1 Mid Valentines DayRelease Date: Feb 2022 Store List Style Code: DR0174-500

Air Jordan 1 Low PomegranateRelease Date: 2022 Store List Style Code: DH5893-600

Not long before, it seemed adidas would release an exhausting quantity of sneakers every holiday, hoping at least one would stick. But in recent months, the brand has taken a more careful approach, and this years Valentines Day fare proves it. To get into the spirit, the Three Stripes have enlisted some help from IVY PARK and adidas Yeezy, supplementing the Beyonce and Ye infused sneakers with a few GR additions.

adidas Valentines Day Sneaker Releases

adidas UltraBOOST 5.0 DNA Valentines DayRelease Date: AvailableMens: $190 Store List Style Code: GX4105

IVY PARK x adidas Stan Smith IVY HEARTRelease Date: Feb 9th, 2022Womens: $100 Store List Style Code: GW9717

IVY PARK x adidas Superstar Mule IVY HEARTRelease Date: Feb 9th, 2022 Store List Style Code: GW2032

IVY PARK x adidas Savage V4 IVY HEARTRelease Date: Feb 9th, 2022Womens: $180 Store List Style Code: GW1975

IVY PARK x adidas UltraBOOST OG IVY HEARTRelease Date: Feb 9th, 2022Womens: $200 Store List Style Code: GX2236

IVY PARK x adidas Swim Slide IVY HEARTRelease Date: Feb 9th, 2022 Store List Style Code: GX7102

adidas Yeezy Boost 350 v2 CMPCT Slate RedRelease Date: Feb 17th, 2022Mens: $220 Store List Style Code: GW6945

adidas Forum 84 Hi Patent RedRelease Date: 2022Womens: $110 Store List Style Code: GY6973

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‘You will know the truth, and the truth will make you free’ – The Record-Courier

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Gene HolmanSpecial to The R-C

In the Old Testament section of the Bible, truth is at the top of essential moral virtues along with goodness, righteousness, and justice. Israels greatest prophet Isaiah warned the nation in words found in Isa 59:14-15, Justice is turned back, And righteousness stands afar off; For truth is fallen in the street, And equity cannot enter. truth fails, And he who departs from evil makes himself a prey. The pervasiveness of corruption and disdain of truth in Isaiahs day led to confusion and weakening of the whole nation resulting in its ultimate fall to the Assyrians in 701 B.C.

In the New Testament, a most profound statement of truth was made by the Lord Jesus in John 14:6 where He said, I am the way, the truth, and the life. No one comes to the Father except through Me.

The implication of this statement touches the limits of comprehension. Jesus begins the statement with, I am the way. The way here means the path, the road, or means, and the context indicates He is referring to immortality and a future paradise. Notice that He does not say, I am a truth but, I am THE truth.

This means that He claims to not only be the origin and source of truth but the essence and personification of truth itself.

It is disturbing and distressing that truth in modern times has become of such little significance just as in the days of Isaiah and ancient Israel and there is every reason to expect it will bring the same fearful results. Along with false witnesses and character assassins, the truth is often taken so lightly as to be of no relevance thus perpetuating and ignoring a most diabolical moral evil instead of condemning and censoring it.

This is what the Bible says about the fate of liars in Rev 21:8.

But the cowardly, unbelieving, abominable, murderers, sexually immoral, sorcerers, idolaters, and all liars shall have their part in the lake which burns with fire and brimstone.

Concerning the inherent evil of Satan in John 8:44, Jesus said He was a murderer from the beginning, and does not stand in the truth, because there is no truth in him. When he speaks a lie, he speaks from his own resources, for he is a liar and the father of it. But of truth He said. Everyone who is of the truth hears My voice (teaching). John 18:37

Another important statement Jesus made concerns the value of truth is in John 8:32 And you shall know the truth, and the truth shall make you free. Implications drawn from these words is that falsehood leads to limitations of free and fearless thought and action while truth has the opposite effect.

May the Spirit of truth make us greater lovers and followers of truth for truth is the foundation of restoration and fellowship with God. His truth is marching on and will ultimately prove to be incomparably superior over fabrication and dishonesty.

Pastor Gene Holman of Living Word Fellowship in Gardnerville is a member of Carson Valley Ministers Association

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‘Hydras’ artwork inspired by Robinson Lab imagery | Rice News | News and Media Relations | Rice University – Rice News

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Jillian Conrad, "Hydras," detail, 2022, courtesy of the artist

Houston artist Jillian Conrads new work takes broad inspiration from the work of Rice electrical and computer engineer Jacob Robinson, who studies hydra: Tiny, resilient and endlessly regenerative freshwater organisms, hydra are nigh-immortal, capable of reproducing through asexual budding and seemingly unable to die of something as commonplace as old age.

Conrads work also involves creative replication, taking material and repurposing it into something novel, then transforming it into yet another form or shape.

With her new work just installed in the lobby at Rices BioScience Research Collaborative (BRC) last week Conrad took deflated mylar birthday balloons, put them on a flatbed scanner and printed the resulting images in high resolution using archival ink on silk organza. She then layered and crumpled the fabric, adding a whole new dimension to the images printed on the silk.

The ongoingness, the immortality of the hydra reminded me of my own work and my process, said Conrad, who is also an associate professor in the University of Houston School of Art.She was commissioned by Rices Moody Center for the Arts, who invited guest curator Ylinka Barotto to oversee the project as part of the universitys public art program.

I find a balloon, then I turn it into a digital file, then I turn it into a printed piece on organza and then I turn it into this sculpture it keeps rolling over and going and going and going in different iterations of itself, Conrad said. And you could say that each one is a different thing, but in some ways, it's the same thing over and over again.

The commission draws from imagery obtained from the Robinson Lab, which is housed at the BRC. Exploring the visuals rendered from Robinsons study of the millimeter-sized invertebrates done in the pursuit of advancing the treatment of neurological disorders Conrads piece welcomes visitors and allows for a practical and accessible visualization of complex scientific research.

Conrads work, Hydras, will be celebrated with an opening reception Saturday, Feb. 12 from 6-8 p.m. at the BRC. For more information, visit moody.rice.edu.

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Previewing the Upcoming Theatre Season | SnowDrift – Snowdrift

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Don't forget to like and share! Theater Preview With just weeks left before opening night the Tuck Everlasting cast is hard at work. The play members ran through their show many times at rehearsal to get ready for the big performance. Photo by McKenzie Sacks.

With a new semester comes more theatre! The Snow College Department of Theatre has an eventful spring ahead of them with plenty of performances for students to get involved in and support.

To start off the rest of the season, musical Tuck Everlasting will premiere Feb. 23 and run through Feb. 26, only a few weeks away! The story starts off with a young girl named Winnie Foster, who seeks adventure out in the world beyond the border of her home, and eventually stumbles upon a spring that gives any who drink of its water immortality. This production is being directed by Ed Swidey!

The other main production of the semester will be The Foreigner, which will be directed by Trent Bean. The Foreigner tells the story about a pathologically shy young man, Charlie, who overhears a sinister plot developing around him amongst all sorts of other drama under the guise of the fact that he cant understand or speak English. The show will have live performances from April 13-16. Another entertaining part of the semester is the LTI shows! Let Them Improvise is Snows improv team, a team that puts on a handful of shows during weekends throughout the semester in which the team performs hilarious improv games on the spot whilst receiving prompts from the audience. The first shows this semester are Feb. 4-5 and only cost a dollar to see!

Theres more! Exclusive to the spring semester are the works from student directors in the directing class, who will put on two of their own productions later in the semester as well. A collection of 10-minute plays will debut in March, and a one act play in April. All Badgers are encouraged to come audition and be a part of these! Auditions for both are Feb. 28 and Mar. 21 respectively.

Speaking of, Badger Sarah Danella recently directed her own play, Eleemosynary written by Lee Blessing, which ran Jan. 28-29! The play follows Dorothea, her daughter Artie, and Arties daughter Echo, and their relationship with one another as they progress throughout their own life journeys. Sarah had a good experience directing the play, saying, [it] has been very different, hard but fun at the same time. I took Andys directing class last spring and it was probably one of the hardest classes Ive taken but also one of the most rewarding. I knew I wanted to direct shows in some capacity. Getting my start so early on is truly amazing.

Its not too late to get involved! Badgers are welcome to sign-up for any number of theatre classes, from acting to voice and diction, and most importantly, encouraged to attend the live performances!

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Dani Darling, Sheefy McFly, Cupids Undie Run, and more things to do in metro Detroit this week – Detroit Metro Times

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Select events happening in metro Detroit this week. Submit your events to metrotimes.com/calendar. Be sure to check venue websites for COVID-19 policies.

Thursday, 2/10: Flesh for Frankenstein is one of four movies screening as part of Skin City, a series of pop-ups at Outer Limits Lounge all focused on viewing onscreen erotica among a crowd. Paul Morrissey's Italian-produced 1974 riffs off more than an adaptation of Mary Shelley's work. Starring a young Udo Kier as Baron von Frankenstein, who rails in disembodied consonants about his dreams of producing a new, somehow superior race of stitched-together corpse-men, his desires are fraught with contradiction. Dying to create a new Adam and Eve subservient to him, he's both horny eugenicist and wannabe slave-driver, neglecting his sister-wife and children and abusing his assistant in favor of his wild pet project. In working to construct a mating pair of obedient behemoths, he's after a kind of vain immortality as fragile as his God complex. George Elkind

Starts at 7 p.m. at Outer Limits Lounge; 5507 Caniff St., Detroit; cinemalamont.com. Tickets are $10.

Friday, 2/11: Prolific Detroit artist will close out Eyes Watching Me, his solo exhibition of visual works and the first solo show at Spot Lite, with a dance party. Jay Daniel joins McFly on the decks. Lee DeVito

Closing reception is from 6-9 p.m., with an afterparty from 9 p.m.-2 a.m., at Spot Lite; 2905 Beaufait St., Detroit; spotlitedetroit.com. Ages 21+ only.

Saturday, 2/12: We're big fans of Ann Arbor-area singer-songwriter Dani Darling, whose ethereal, neo-soul falls somewhere between Billie Holiday and Radiohead. Last year, she released The Future, a collection equally inspired by Pink Floyd's Dark Side of the Moon and Marvin Gaye's What's Going On as it was the pandemic and the summer of Black Lives Matter marches, born out of jam sessions at Ypsilanti's Grove Studios. (The track "The Age," a nearly eight-minute ambient-jazz suite, is a centerpiece of the record.) This is Dani Darling's first 2022 performance, and Emma Guzman and Ki5 are also on the bill. Lee DeVito

Show starts at 7 p.m.; Otus Supply; 345 E. Nine Rd., Ferndale; 248-291-6160; otussupply.com. Tickets are $13 advance, $15 day of show.

Saturday, 2/12: Here's one for the brave, or at least those who like to take off their clothes for a good cause. Cupid's Undie Run makes a Detroit stop to raise funds to research neurofibromatosis, a genetic neurological disorder that causes tumors to grow on nerves throughout the body and affects 1 in every 3,000 births. The event kicks off at Detroit's Tin Roof with some drinking to help get people in the mood, then commences for a mile-run that ends back at the Tin Roof for a nearly-naked dance party. If that all sounds like too much work, at least the people-watching should be good. Lee DeVito

From noon-4 p.m. starting at the Tin Roof; 47 E. Adams Ave., Detroit; my.cupids.org. Tickets are $50.

Saturday, 2/12: The Detroit Shipping Co. is kicking off a new club for people who like to drink cold craft beer next to a warm bonfire. The Cold Muggin' Club will see a bonfire in Detroit Shipping Co.'s courtyard with a giant tent, live music, and hames. Members get their own mug that they can take home with them, $5 off pitchers and other discounts, and an annual Cold Muggin' appreciation party. Lee DeVito

From 1-9 p.m. at the Detroit Shipping Co.; 313-462-4973; detroitshippingcompany.com. Membership is $35.

Stay connected with Detroit Metro Times. Subscribe to our newsletters, and follow us on Google News, Apple News, Twitter, Facebook, Instagram, or Reddit.

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Sleep Extension Reduces Energy Intake in Overweight Adults – MD Magazine

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A new investigation from Chicago found that sleep extension reduced energy intake and resulted in a negative energy balance in real-life settings among overweight adults who routinely curtailed their sleep duration.

Investigators suggested that improving and maintaining healthy sleep duration over longer time periods could be practiced in obesity prevention and weight loss programs.

Previous studies had recognized sleep duration as a risk factor for obesity, though the mitigation of the risk of obesity through extending sleep duration remains unknown.

As such, investigators led by Esra Tasali, MD, Department of Medicine at the University of Chicago, set out to determine the effects of sleep extension intervention on objectively assessed energy intake, energy expenditure, and body weight in real-life settings among adults with overweight who habitually curtailed their sleep duration.

Tasali and colleagues conducted a single-center, parallel-group, randomized clinical trial from November 1, 2014, to October 30, 2020.

Adults men and women aged 21 to 40 years with a BMI between 25.0 and 29.9 and a mean habitual sleep duration of less than 6.5 hours per night were eligible for the trial. All participants were required to have stable self-reported sleep habits for the past 6 months.

Participants were recruited from the local community and were tasked with completing an initial online survey followed by a face-to-face interview. Race and ethnicity data were self-reported and included Asian, Black or African American, Hispanic, and White categories.

From there, all participants underwent a laboratory screening to determine eligibility. Habitual sleep duration was confirmed by a 1-week screening wrist actigraphy at home.

Following a 2-week habitual sleep period at baseline, participants were randomized to either an individualized sleep hygiene counseling session that was intended to extend their bedtime to 8.5 hours (the sleep extension group) or to continue their habitual sleep.

All participants were instructed to continue daily routine activities at home without any prescribed diet or physical activity.

A total of 80 randomized participants were included in the study. Participants had a mean age of 28.9 (5.1) years and consisted of 41 men (51.3%) and 39 women (48.7%).

Investigators observed that participants in the sleep extension group had a significant increase from baseline in mean sleep duration by actigraphy compared with those in the control group (1.2 hours; 95% CI, 1.0- 1.4 hours; P < .001). The findings were similar regarding change in sleep duration when only participants' workdays (1.3 hours; 95% CI, 1.0-1.5 hours; P < .001) or free days (1.1 hours; 95% CI, 0.7-1.5 hours; P < .001) were considered.

Additionally, sleep duration was increased by approximately 1.2 hours per night (95% CI, 1.0 to 1.4 hours; P < .001) in the sleep extension group compared with the control group, and the sleep extension group had a significant decrease in energy intake compared with the control group (270 kcal/d; 95% CI, 393 to 147 kcal/d; P < .001).

The change in sleep duration was inversely correlated with the change in energy intake (r = 0.41; 95% CI, 0.59 to 0.20; P < .001). However, no significant treatment effect in total energy expenditure was found, resulting in weight reduction in the sleep extension group vs the control group.

Overall, the trial found that short-term sleep extension reduced objectively measured intake and resulted in a negative energy balance in real-life settings in overweight adults.

The findings highlighted the importance of improving and maintaining adequate sleep duration as a public health target for obesity prevention and increasing awareness about the benefits of adequate sleep duration for healthy weight maintenance, the team wrote.

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Genius Twitch extension adds YouTube and Facebook streamers to Twitch – Dexerto

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A browser extension has been created that allows users to add their favorite YouTube and Facebook Gaming streamers to Twitch, putting them all in one place.

With the expansion of livestreaming platforms rivaling Twitch, many viewers have found themselves having to flick between different platforms if they want to watch their favorite streamers.

For example, if you want to flick between xQc, Ludwig, and ZLaner, you have to visit three different websites to get your livestreaming fix.

As a result, it sometimes means that you watch certain streamers less, especially if they migrate away from Twitch but that might not be the case any longer.

Thanks to this Twitch extension, you can get all of your top streamers in one place, all laid on in the Twitch sidebar as if theyre streaming directly on the platform.

Twitch Previews aims to bring a bunch of quality of life improvements to the Amazon-owned platform, and now theyve added this.

In addition to your favorite YouTube streamers, you can now add your favorite Facebook Gaming streamers to your Twitch sidebar!

They even added that its supported by our previews, custom video embeds & Multi-Stream features so you can use our Multi-Stream cross-platform, making watching all the different streamers at once significantly easier.

With the streaming space growing extensively every year, and the biggest names moving away from Twitch, an extension like this might soon become more of a necessity than a luxury.

However, whether the platforms themselves are a fan of this extension being available, is another question. For now though, it works a treat.

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Behind the scenes of pharmaceutical giant Sanofi’s rebranding – PR Week

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PARIS: French pharmaceutical giant Sanofi tightened up its branding this week, rolling out a new logo and purpose.

Under the changes, Sanofis sub brands, which include Sanofi Pasteur and Sanofi Genzyme, will be united under the Sanofi brand. Internally, staffers will continue to work under one of four global business units:Pasteur is the vaccines business unit and Genzyme is the specialty care business unit.The other two units are general medicine and consumer healthcare.

The refreshed branding represents the integrated way in which the company will work to achieve its ambition to transform the practice of medicine.

Sanofi embarked on these changes because itlost its stakeholders with multiple names,said Josep Catll, head of corporate affairs at Sanofi.

This is the only big pharma company remaining that still has such a broad portfolio. We want to be in every space that goes from prevention with vaccines to the more extreme, rare diseases of the other side of the business to everything in the middle from oncology to [multiple sclerosis]. Our portfolio is the result of 50 years of more than 500 mergers and acquisitions.

However, when Sanofi acquired a company, it didnt change the culture, look and feel of that companys purpose, with Catlla saying the company has been very fragmented over the last few years in that sense.

Sanofi wanted to find a theme that unites and connects all of its businesses and employees. The company listened to stakeholders both internally and externally, including healthcare and patient communities. Out of that, it came up with a new purpose, which is that Sanofi chases the miracle of science to improve peoples lives, said Catlla.

Some feedback it received: using the words miracle and science together may be seen as provocative since science is rational and data-driven and miracles are more aspirational.

Yes, science is very exact, but the effects of science can be super-emotional to the point where they are seen as a miracle, said Catll. For example, when paracetamol makes a bad headache go away, it can feel like a miracle to patients.

Sanofi used the word chasing in its purpose statement, because when a company chases something, it means it is determined and resilient to obtain it, said Catlla.

Sanofi wanted to get away from typical pharma jargon that leans on outcomes and impacting patients.

Improving peoples lives is more genuine to what we do, said Catll. In some cases, we cure, in others we bring better health or life extension, but in all the cases we bring hope to people.

Sanofi has also revealed a new logo,, which was inspired by the simple and motion-oriented codes of the tech industry, it said in a statement. The two purple dots embody the scientific journey between a starting point wondering what if? and a finish line. In other words, the eureka moment where innovative solutions are unlocked to impact peoples lives.

Sanofi started to think about itself differently when CEO Paul Hudson joined the company in 2019. That December, Sanofi launched its Play to Win strategy, which focuses on applying its platform for innovation to produce first- and best-in-class treatments and vaccines.

While business names are changing, the internal structure and reporting lines will remain the same and there will be no layoffs or people moves in relation to the changes.

This helps to position the comms team in a much more strategic manner throughout the company, Catll said.

To promote the rebranding, Sanofi is launching a series of films internally and externally with employees talking about the company to tell our own story, said Catll. Staffers discuss why they work at Sanofi and what they love about their jobs.

One employee is a scientist who had cancer, so she can talk to you as a researcher and also as a patient, said Catll. Others discuss how personal passions for dance and boxing link to their roles.

We have one single brand film now, but we will reveal individual stories of all the people in that film in the next few months so they can tell us more, said Catll.

Hudson sent a note to all employees on Thursday about the changes, including the brand film. Sanofi also rebranded all of its social media channels on Thursday.

Interpublic Group agency FutureBrand worked on the logo and Weber Shandwick and Jack Morton are aiding Sanofi with the launch.

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Behind the scenes of pharmaceutical giant Sanofi's rebranding - PR Week

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Australian AgMove extension to help get thousands more workers onto farms – hortidaily.com

Posted: at 1:53 am

Thousands more Australians and visa holders will be able to receive financial support to relocate for short-term agricultural work after the Morrison Government announced a six-month extension to the highly successful AgMove initiative.

Since May 2021, almost 5,500 AgMove agreements have been negotiated with people from all walks of life who committed to moving to regional and rural Australia for short-term agricultural work.

Minister for Employment, Workforce, Skills, Small and Family Business, Stuart Robert, said the six-month AgMove extension to 30 June 2022 provides a timely boost to Australias vital agriculture sector.

The resilience our farmers have shown for so many years has been clear for all to see and the Morrison Government is proud to back them to ensure they have access to the workforce they need, Minister Robert said.

There are hundreds of varied jobs available on Aussie farms and the Morrison Government is making it easier than ever before to access those jobs.

Minister for Agriculture and Northern Australia, David Littleproud, said with harvest season approaching its busiest period in regions all across the country, there has never been a better time to explore the wide range of exciting job opportunities available on Australian farms.

From plant horticulture, dairy, and livestock roles to driving machinery and picking fruit and vegetables, there is diverse and exciting work available on our farms, Minister Littleproud said.

We acknowledge the many challenges our farmers have faced due to the pandemic and recent natural disasters, one of which has been a critical shortage of harvest workers. Extension of AgMove will help us to meet this challenge head-on.

Whether youre a student, a job seeker, or an experienced worker looking for a change, there is a job for you on an Australian farm and well help you get there.

Assistant Minister for Youth and Employment Services, Luke Howarth, encouraged school leavers, including those aged 17 who have graduated from year 12 to consider a short-term agricultural work experience.

We listened to the needs of industry and responded with more flexible eligibility criteria in May last year, which included opening AgMove up to more school leavers, Assistant Minister Howarth said.

Farm work can be such a rewarding experience, particularly for young Australians, and so Id urge those school leavers who havent quite decided on the next step in life to strongly consider harvest work.

Youll get the chance to meet new people, youll see a beautiful part of the country, earn money and the Morrison Government will help cover your costs in getting there.

Started in November 2020, AgMove provides reimbursement for relocation expenses to eligible participants who move to take up short-term agricultural work and has so far more than 7,000 AgMove Agreements have been negotiated by employment services providers.

For more information:David LittleproudAustralian Governmentmedia@dese.gov.auwww.harvesttrail.gov.au

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Australian AgMove extension to help get thousands more workers onto farms - hortidaily.com

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