DSMs recent global survey of 12,000 people found that supporting immunity remains a top health priority for consumers worldwide, with65% of consumers currently worried about immunity and 70% consuming supplements to support their immune system (DSM Consumer Immunity Panel, September 2020).<\/p>\n
To help solve this concern, DSM has developed a 'fast-acting' form of vitamin D3 named 'ampli-D' (aka calcifediol).<\/p>\n
The development comes in response to a growing portfolio of evidencelinking vitamin D with COVID-19 symptom severity.<\/p>\n
This fast building body of research, and the the fact that a large proportion of the global population needs supplementation during the winter due to low exposure to sunlight, have led to high consumer demand for the vitamin.<\/p>\n
However, DSM says it can take months to bring the body to optimum sufficiency using some Vitamin D2 and D3 supplements.<\/p>\n
Calcifediol (25-hydroxyvitamin D3) is another form of vitamin D naturally present in food sources like fish, milk and eggs and it isthe most common form of vitamin D in our body.<\/p>\n
Research has found this form of the vitamin as a supplement is three to five times more efficient than vitamin D3 (cholecalciferol)and that it has a higher rate of intestinal absorption and thereby canimprove vitamin D status in days to weeks.<\/p>\n
Peter Van Dael.Senior Vice President of Nutrition Science & Advocacy at DSM, says the ability to raise vitamin D levels quickly is more important than ever, helping to support peoples immunity during the current global pandemic as fast as possible.<\/p>\n
Although current practices such as vaccinations, hygiene measures, wearing face masks, and social distancing are still extremely important in limiting the spread of viral infections, like the highly contagious COVID-19 disease caused by the SARS-CoV-2 virus, additional focus on the role of nutrition and its positive impact on immunity is also critical. <\/p>\n
\"Given the supporting evidence, nutritional supplementation is strongly advised as part of future public health strategies. Complementing a healthy, balanced diet with a nutritional supplement like vitamin D, preferably calcifediol is a safe, effective and low-cost way to support healthier futures across the world, as it helps to promote an optimal immune response and manage the risk and severity of infectious diseases.<\/p>\n
The new product will soon be available in Australia, with other global markets to follow over the course of 2021.<\/p>\n
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DSM responds to immunity demands with fast acting vitamin D - NutraIngredients.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":" DSMs recent global survey of 12,000 people found that supporting immunity remains a top health priority for consumers worldwide, with65% of consumers currently worried about immunity and 70% consuming supplements to support their immune system (DSM Consumer Immunity Panel, September 2020). Continue reading