{"id":210139,"date":"2017-08-06T03:00:59","date_gmt":"2017-08-06T07:00:59","guid":{"rendered":"http:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/pop-music-moves-a-step-closer-to-eternal-life-the-columbian\/"},"modified":"2017-08-06T03:00:59","modified_gmt":"2017-08-06T07:00:59","slug":"pop-music-moves-a-step-closer-to-eternal-life-the-columbian","status":"publish","type":"post","link":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/transhumanism\/pop-music-moves-a-step-closer-to-eternal-life-the-columbian\/","title":{"rendered":"Pop music moves a step closer to eternal life &#8211; The Columbian"},"content":{"rendered":"<p><p>    A     A  <\/p>\n<p>    Today, well be discussing how a    Selena Gomez song might foreshadow humanitys triumph over    biological death  but first, raise your hand if you remember    EDM. It was short for electronic dance music, a style once    poised to eat the planet for lunch, and then eat itself for    dessert.  <\/p>\n<p>    Five summers ago, as a new league    of superstar DJs were being paid astronomical amounts of money    to perform at packed festivals the world over, the musics    sustainability didnt appear to be at the forefront of anyones    mind. In 2015, Forbes reported that the EDM bubble was about to    burst. In 2016, Pitchfork made the case that it had.  <\/p>\n<p>    But this unofficial collapse    hasnt forced the star producers of EDM to unplug their laptops    and register for the GRE. In fact, plenty are faring    exceptionally well this summer, taking up residence on the    Billboard Hot 100 after partnering up with an array of willing    pop vocalists  Calvin Harris with Pharrell, the Chainsmokers    with Coldplay, David Guetta with Justin Bieber.  <\/p>\n<p>    These kinds of genre-splicing    collaborations arent anything new, but with EDM now in    decline, theyve quietly reversed their polarity. Instead of    making dance tracks that behave like pop songs, these producers    now appear to be making pop songs that behave a little more    like dance tracks.  <\/p>\n<p>    In most instances, the result is    just a mirror-image of the same old thing, but for a certain    class of pop singers, it seems to be changing the way they    apply their physicality to a geometric dance rhythm. You can    hear it on the radio this summer whenever Gomez goes    hopscotching across the grid of Kygos It Aint Me, or when    Alessia Cara leans hard against the right-angles of Zedds    Stay, or in the way Halsey seems to be gasping for air in the    digital vacuum of her solo single, Now or Never. All three    songs are delivered with mechanical clarity, with all three    vocalists making direct lyrical references to eternity. Are    they singing about transhumanism?  <\/p>\n<p>    Not long after our species learned    how to dream, we were probably dreaming of ways to exceed the    limitations of our bodies. Its the stuff of religions and    comic books. Now, its the work of Silicon Valley, where a    growing number of transhumanists believe that mankinds next    evolutionary leap will occur once we figure out how to convert    consciousness into code, allowing for a digital transmigration    of souls.  <\/p>\n<p>    In his recent book, To Be a    Machine, author Mark OConnell describes transhumanism as a    liberation movement advocating nothing less than a total    emancipation from biology itself. That emancipation means    eternal life inside a supercomputer. Heaven is a hard    drive.  <\/p>\n<p>    The idea isnt so shocking if you    watch Black Mirror, or if you listen to pop music. For well    over a decade now, Auto-Tune software has been narrowing the    musical gap between humans and machines, generating signature    hooks for everyone from T-Pain to Future.  <\/p>\n<p>    However, whether we as listeners    embrace Auto-Tune as a tool or denounce it as a crutch often    depends on whos singing through it. When Kanye West uses    computer software to manipulate his voice, hes an artist. When    Britney Spears does the same thing, shes a girl who cant    sing.  <\/p>\n<p>    That double standard helps to    explain why Ellie Goulding hasnt been recognized as one of the    more significant pop vocalists of our time. The British singer    always had bright ideas about phrasing, but it wasnt until she    loaned her voice to a few juggernaut EDM singles that her    singing began to feel totally frictionless. And it had more to    do with Gouldings inflection than whatever digital processing    she was applying to it. By the time she released her 2015    album, Delirium, Goulding was weaving the curves of her voice    through a world of clean-edged rhythms as if drawing a map to    the future.  <\/p>\n<p>    With Now or Never, Halsey has    that map folded-up her back pocket. Its a slower, stronger,    smarter, more spacious song than Closer, her massive EDM hit    with the Chainsmokers, and it gives the 22-year-old the    opportunity to do some captivating things with her breath. When    shes breathing in, shes all human, taking sharp little hits    of oxygen that dramatize the ballads sustained romantic ache.    But when shes breathing out, shes at least half-machine,    singing about pain with precision. Listen close to how she    lingers on the words now, time and forever. The grain in    her voice sounds like its pixelating.  <\/p>\n<p>    Alessia Caras Stay  a    collaboration with the German EDM producer, Zedd  addresses    the gap between data and soul in the form of a simple duet,    with a refrain thats delivered in two parts. First comes Cara    pushing her voice especially hard into the songs rigid    architecture. Then comes a gush of synthesized melodies    pantomiming what the 21-year-old just sang. Its a game of    call-and-response, but the call sounds big-hearted, and the    response sounds no-hearted, giving the dialogue a sinister    glint. Cara is singing about forestalling a separation, but she    might as well be teaching the HAL 9000 how to sing    Daisy.  <\/p>\n<p>    With It Aint Me, Norwegian    producer Kygo isnt playing a game so much as conducting a test     one in which Selena Gomez must first coo alongside a    gently-plucked guitar, and then over the relentless thuds of    sub-woofing bass. As the song builds its graceless crescendo,    the coffee shop turns into a rave, with the most promising    25-year-old in pop showing us how she can make her voice feel    artificial in an intimate setting and expressive in an    anonymous one.  <\/p>\n<p><!-- Auto Generated --><\/p>\n<p>Originally posted here:<\/p>\n<p><a target=\"_blank\" rel=\"nofollow\" href=\"http:\/\/www.columbian.com\/news\/2017\/aug\/05\/pop-music-moves-a-step-closer-to-eternal-life\/\" title=\"Pop music moves a step closer to eternal life - The Columbian\">Pop music moves a step closer to eternal life - The Columbian<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p> A A Today, well be discussing how a Selena Gomez song might foreshadow humanitys triumph over biological death but first, raise your hand if you remember EDM. It was short for electronic dance music, a style once poised to eat the planet for lunch, and then eat itself for dessert. Five summers ago, as a new league of superstar DJs were being paid astronomical amounts of money to perform at packed festivals the world over, the musics sustainability didnt appear to be at the forefront of anyones mind.  <a href=\"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/transhumanism\/pop-music-moves-a-step-closer-to-eternal-life-the-columbian\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[187721],"tags":[],"class_list":["post-210139","post","type-post","status-publish","format-standard","hentry","category-transhumanism"],"_links":{"self":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts\/210139"}],"collection":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/comments?post=210139"}],"version-history":[{"count":0,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts\/210139\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/media?parent=210139"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/categories?post=210139"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/tags?post=210139"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}