{"id":209423,"date":"2017-08-02T09:37:30","date_gmt":"2017-08-02T13:37:30","guid":{"rendered":"http:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/star-spangled-glamour-the-mission-to-make-space-travel-cooler-than-ever-before-techradar\/"},"modified":"2017-08-02T09:37:30","modified_gmt":"2017-08-02T13:37:30","slug":"star-spangled-glamour-the-mission-to-make-space-travel-cooler-than-ever-before-techradar","status":"publish","type":"post","link":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/space-travel\/star-spangled-glamour-the-mission-to-make-space-travel-cooler-than-ever-before-techradar\/","title":{"rendered":"Star spangled glamour: the mission to make space travel cooler than ever before &#8211; TechRadar"},"content":{"rendered":"<p><p>    In all of human history, never have the faraway wonders of the    galaxy felt closer to us than they do today, thanks to the    ongoing advances in spacefaring technologies that science    continues to make. Why, then, should there be any need to make    space travel cool and sexy?  <\/p>\n<p>    First, lets be clear about what we mean by sexy. Simply put:    sexy sells. Whether its soft drinks, skateboards, or hair    straighteners, being able to make the idea of something in some    way attractive is what makes people want to buy into it.  <\/p>\n<p>    So when we talk about the prospect of space exploration, thats    clearly something you cant go and pick up from the    supermarket, or order through an online store.  <\/p>\n<p>    For the majority of the public, space doesnt matter much    beyond being a romantic backdrop for a kiss under the stars. So    why should space matter to them?  <\/p>\n<\/p>\n<p>        I will probably not see the opportunity to visit space in        my lifetime, but I wish I could do it. The young people of        two or three hundred years from now will be able to travel        to Venus or I dont know where. They are so lucky!      <\/p>\n<p>        As for space fashion and design, if youre looking 10        centuries ago we were in heavy armor. That was not very        glamorous. The evolution is going from the armor to Jean        Paul Gaultier. So if you imagine now the future, all the        fabrics will be lighter and efficient.      <\/p>\n<p>    As consumers of a news culture thats almost perpetually    dominated by the strife and strains of a world that seems    hell-bent on self destruction, be it economically, politically,    or literally, it would be easy to give up on the possibilities    of space travel and focus instead on solving the problems that    surround us.  <\/p>\n<p>    But if we dont continue our efforts to venture into space,    experts believe were in trouble. Stephen Hawking said it    himself, we need to colonise another planet within 100    years or were doomed.  <\/p>\n<p>    Considering that we are living through a time when the US    government has cut significant    funds from NASAs budget, it may never be more    important than it is right now to stoke the fires of the    publics imagination when it comes to venturing into    space.  <\/p>\n<p>    The right stories can inspire the next generation of    astronauts, spacecraft designers, scientists and    astrophysicists to take up the responsibility of space    exploration. And with NASAs bold new plan to get people to Mars by 2030, along    with commercially-owned space companies promising to take space    tourists to the moon within the next decade, there really is    more reason to be excited than ever.  <\/p>\n<\/p>\n<p>    An illustration of what NASAs Mars 2020 rover would look like,    set to be launched in 2020. Its mission is to seek signs of    habitable conditions on Mars. Credit: Nasa  <\/p>\n<p>    The challenge is in proving to people they need to learn more    about space - whether to inspire them to one day work at NASA    or to consider buying a ticket to the ionosphere from Elon Musk    or Richard Branson. But how do we drum up interest when it    seems so out of reach? With science-fiction, of course.  <\/p>\n<p>    Science fiction itself is a vast genre that incorporates many    forms of speculative fiction, from space travel, to time    travel, making it a difficult subject to pin down for focused    discussion.  <\/p>\n<p>    More often than not, it offers fiction thats grounded in    science-based fact or emerging theory. There remains plenty of    room for creative licence when it comes to speculating about    the science and technology of the future  thats why some    stories straddle the line between science-fiction and fantasy,    and why youll hear some people talking about hard sci-fi,    which is a sub-genre characterised by a rigorous attention to    scientific detail, rather than indulging in too many flights of    speculative fancy.  <\/p>\n<\/p>\n<p>    The Fifth Element blended science fiction with fantasy. Credit:    The Fifth Element\/Sony Pictures  <\/p>\n<p>    Science fiction has an important role to play in igniting    interest in space because it can make it seem not only    possible, but appealing, stylish and sexy, and this presents    endlessly fruitful opportunities for the creative industries to    explore ideas about what the future may hold for the human    race, especially with regard to our relationship with    space.  <\/p>\n<p>      I often start with whats new now and then create my own      interpolations of what that technology will look like in the      future.    <\/p>\n<p>    We spoke to science fiction and fantasy illustrator Dave    Dorman, whose work can be found in the pages of Star    Wars and Alien comics, about the role sci-fi creators can    play.  <\/p>\n<p>    I find it helpful to use reference photos and articles\/news    stories about the latest technologies quite a bit,\" he told us.    The science fiction imagery I create often reflects current    technology, machines, computers, robotics and other technical    advances, he explained.  <\/p>\n<p>    I often start with whats new now and then create my own    interpolations of what that technology will look like in the    future.  <\/p>\n<p>    I hope the fans who are seeing my work, as well as the amazing    images created by other illustrators, painters, computer    effects wizards and the rest, will be inspired to be the    scientists, technicians and visionaries for our collective    future, much like Bradbury, Asimov, Sturgeon and Heinlein were    for the generation that were influential in running the space    race in the middle of the 20th century.  <\/p>\n<p>    The Martian, based on Andy Weirs hit novel, became a box    office hit in 2015, raking in more than $663 million worldwide    and moving up the ranks as one of the highest grossing sci-fi    movies ever made. But it wasnt just popular among mainstream    movie audiences. It was also screened for the astronauts aboard the    ISS as a special treat, because of its accuracy. That    comes as no surprise considering Ridley Scott partnered up with    NASA to make the scenes, science and tech look as    real as possible.  <\/p>\n<p>    What The Martian did so well was retain scientific integrity    (naturally, the science it presents still met with some criticism) throughout a    narrative journey that was able to hold the interests of an    audience hungry for entertainment. With Matt Damon in the lead    role, it didnt just make speculative space sexy, it made    (mostly) real space exciting  which is an even greater    artistic feat.  <\/p>\n<\/p>\n<p>    Matt Damon is stranded on Mars in The Martian. Credit: The    Martian\/Fox Movies  <\/p>\n<p>    The Martian isnt even a rarity at the box office either.    Alfonso Cuarns Gravity is a film in a very similar    vein and although some of the science it presents isnt    entirely accurate, it still offers an experience of space that    feels grounded in the real world, with two glamorous leads in    Sandra Bullock and George Clooney. Christopher Nolans    Interstellar followed a similar path, and before that came    Moon, Apollo 13, and so on, going all the way back to 2001: A    Space Odyssey and beyond.  <\/p>\n<p>    What these films prove is that its possible to combine    authentic science with a little artistic license and still make    space travel exciting and relevant to contemporary    audiences.  <\/p>\n<p>    As with The Martian, perhaps the reason these films were hits    with audiences is partially because their creators involved    real world experts in the field. Kubrick famously shipped in a    few dozen minds from the heart of NASA during the making of 2001: A    Space Odyssey, and Christopher Nolan worked with astrophysicist Kip    Thorne when he was developing Interstellar.  <\/p>\n<p>    And yet sci-fi isnt beholden to science when it wants to make    space the place to be.  <\/p>\n<p>      The Fifth Element presents an inspiring vision of the      near-future thats catwalk sexy and riven with real-world      foibles.    <\/p>\n<p>    Luc Bessons The Fifth Element is a stellar example of a    visually-stunning space opera that skews toward fantasy, but    still retains an earth-bound sensibility, with its cab-driving    protagonist winning contest tickets for a cruise ship holiday    in space. And who knows, maybe Bransons sexy hotels will look    like Fhloston Paradise 50 years down the    line.  <\/p>\n<p>    With superstar fashion designer Jean Paul Gaultier crafting the    look and the feel of the movie's characters, The Fifth Element    presents an inspiring vision of the near-future thats catwalk    sexy and riven with real-world foibles.  <\/p>\n<\/p>\n<p>    Jean Paul Gaultier designed the costumes for Luc Bessons space    opera. Credit: The Fifth Element\/Sony Pictures  <\/p>\n<p>    More recently, the surprise hit and game-changer for Marvel    Studios, Guardians of the Galaxy, exploded onto cinema screens    with an extremely stylised look, grounded in the story of an    orphan boy from Earth growing up on the criminal fringes of the    cosmos.  <\/p>\n<p>    Speaking about the creative process behind Guardians,    writer-director James Gunns has said that his movie is \"more    about yellow and blue and teal and orange. But I also really    wanted to up the ante with the pulp elements.  <\/p>\n<p>    So we harken back a lot to 1950s\/60s pulp novel colors and    that look of 'Flash Gordon' - both the 1980s version and the    earlier comics. Really grabbing onto this pulp feeling and    bringing it alive in a bright, big, colorful way was    important.\"  <\/p>\n<\/p>\n<p>    A still from Valerian and the City of a Thousand Planets.    Credit: Valerian\/STX Entertainment  <\/p>\n<p>    Guardians 2 picked up the same ball and ran even further with    it back in April and now Luc Bessons Valerian and the City of    a Thousand Planets has arrived in cinemas, oozing sci-fi chic    with star-studded style (yep, Rihanna is in it) and an    eye-popping palette of otherworldly sights and sounds.  <\/p>\n<p>    And lets not forget the imminent Blade Runner sequel: Blade    Runner 2049. Although the original took place on Earth, its    plot was driven by the consequences of the desire to colonise    space and, if the trailers are any indication, Denis    Villeneuves sequel may even take us to the off-world colonies.  <\/p>\n<p>    As superficial as it might sound, if weve learned anything    from the success of sci-fi blockbusters, its that style    certainly sells.  <\/p>\n<p>      Branson is tapping into the commercial appeal of a fashion      brand to normalise the idea of buying a ticket to the moon.    <\/p>\n<p>    The fly-on-the-wall footage of space travel from NASA that the    public sees via YouTube, Instagram, and Snapchat    is dominated by bulky spacesuits and big dials on bland    spaceships.  <\/p>\n<p>    It makes sense, then, that style-conscious Richard Branson and    Virgin Galactic have enlisted Y-3 (the decade-long    collaboration between designer Yohji Yamamoto and    Adidas) to design and make the    flight-suits for our future astronauts and pilots...garments    worn by our operations and maintenance teams as well as our    hosting staff.  <\/p>\n<p>    Branson is clearly tapping into the commercial appeal of a    fashion name brand to normalise the idea of buying a ticket to    the moon by aligning it with high-street fashion. Its even got    fashion bible GQ talking about it. Outer space    meets inner city  and vice versa.  <\/p>\n<p>    Although its not just commercial enterprises that are taking    cues from the worlds of sci-fi and fashion to define what space    travel and exploration will look like in the future.    Potentially aware it has an image problem, NASA has recently    teamed up with Reebok to create the Floatride Space Boot SB-01 that    would look more at home in The Fifth Element than it would on    the ISS.  <\/p>\n<\/p>\n<p>    Reebok has reworked Sigourney Weaver's classic hi-top sneakers    from Aliens  <\/p>\n<p>    This signals an interesting move for NASA, as well as Reebok.    The sports design brand who isnt new to space design having    created the Alien Stompers to replicate the    shoes Sigourney 'Ellen Ripley' Weaver wears in Aliens. But now    moving from sci-fi space design to actual space design could    open the floodgates for many other brands to put speculative,    concept designs to good use.  <\/p>\n<p>    Another great example of this marriage of real world and sci-fi    design is the way car manufacturer Lexus was recently called    upon to help with concepts for what transportation of the    future might look like by Luc Besson for Valerian and the City    of a Thousand Planets.  <\/p>\n<\/p>\n<p>    Inspiration for the Skyjet was mainly taken from nature.    Dolphins, whales and sharks inspired aerodynamic design.    Credit: Lexus  <\/p>\n<p>    Using what the brand already implements into its vehicles, like    artificial intelligence and a 'HMI' (human machine interface),    they helped Bessons design team to dream up the Skyjet    (pictured above, and at the top of this article), a    single-seater spacecraft that was used throughout the    movie.  <\/p>\n<p>    Dorman sees a sci-fi as a vital source of inspiration for    future-gazing engineers.  <\/p>\n<p>    I believe the marriage of technology and science fiction right    now (aided by current visual effects technology and artistry)    helps make things once thought to be complete fantasy now seem    more believable,\" he said.  <\/p>\n<p>    \"I also think part of the job of the sci-fi artist is to    foreshadow how things will be in the future.  <\/p>\n<\/p>\n<p>    Stanley Kubricks 2001: A Space Odyssey has long been applauded    for its accurate portrayal of future tech. Credit: 2001: A    Space Odyssey\/MGM  <\/p>\n<p>    A similar sentiment was shared by science-fiction writer    Robert J.    Sawyer  <\/p>\n<p>    He told us: A third of my work time each year is spent on    research, on attending  and speaking at  science conferences,    on talking with working scientists and technologists, and on    visiting universities, laboratories, and corporate and    government facilities.  <\/p>\n<p>    But this is a two-way street. The reason I, and other    science-fiction writers, have access to these places is that    the working scientists recognise the symbiosis: they learn as    much from our speculative responses to their breakthroughs as    we learn from them.  <\/p>\n<p>    Ive been an advisor to NASA, DARPA, Google, XPRIZE, the    Canadian Federal Government, and many other organisations  as    have many of my peers.  <\/p>\n<p>    So the crossover between imaginary and actual is well    recognised as being rich and fertile ground for all, with the    active cross-pollination of ideas occurring more readily than    we might think.  <\/p>\n<\/p>\n<p>    A concept drawing of Virgin Orbit's second stage rocket as it    makes its way to orbit. Credit: Virgin  <\/p>\n<p>    We may now be only a few years away from the reality of space    tourism, with NASAs Journey to Mars set to put human    astronauts on martian soil by 2030, and companies such as    Virgin Galactic, SpaceX and Blue Origin constantly grabbing    headlines due to their ambitious plans to do    similar.  <\/p>\n<p>    There will always be a trade-off in sci-fi between whats    scientifically accurate and whats dramatically satisfying. But    these movies are inspiring people to look again into the night    sky and wonder what our destiny out there could be.  <\/p>\n<\/p>\n<p>    To celebrate the release    of Valerian and the City    of a Thousand Planets, director Luc    Besson is today behind the lens at TechRadar. Heres what    weve got in store for    you:  <\/p>\n<p>    Valerian and the City of a Thousand Planets is released in    UK cinemas August 2nd, and is out now in the US.  <\/p>\n<p><!-- Auto Generated --><\/p>\n<p>Follow this link: <\/p>\n<p><a target=\"_blank\" rel=\"nofollow\" href=\"http:\/\/www.techradar.com\/news\/star-spangled-glamour-the-mission-to-make-space-travel-cooler-than-ever-before\" title=\"Star spangled glamour: the mission to make space travel cooler than ever before - TechRadar\">Star spangled glamour: the mission to make space travel cooler than ever before - TechRadar<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p> In all of human history, never have the faraway wonders of the galaxy felt closer to us than they do today, thanks to the ongoing advances in spacefaring technologies that science continues to make.  <a href=\"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/space-travel\/star-spangled-glamour-the-mission-to-make-space-travel-cooler-than-ever-before-techradar\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[187809],"tags":[],"class_list":["post-209423","post","type-post","status-publish","format-standard","hentry","category-space-travel"],"_links":{"self":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts\/209423"}],"collection":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/comments?post=209423"}],"version-history":[{"count":0,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts\/209423\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/media?parent=209423"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/categories?post=209423"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/tags?post=209423"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}