{"id":203635,"date":"2017-07-05T09:15:10","date_gmt":"2017-07-05T13:15:10","guid":{"rendered":"http:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/what-does-the-closure-of-oculus-story-studio-mean-for-vr-filmmaking-tnw\/"},"modified":"2017-07-05T09:15:10","modified_gmt":"2017-07-05T13:15:10","slug":"what-does-the-closure-of-oculus-story-studio-mean-for-vr-filmmaking-tnw","status":"publish","type":"post","link":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/virtual-reality\/what-does-the-closure-of-oculus-story-studio-mean-for-vr-filmmaking-tnw\/","title":{"rendered":"What does the closure of Oculus Story Studio mean for VR filmmaking? &#8211; TNW"},"content":{"rendered":"<p><p>    With Oculuss place at the forefront of virtual reality    technology becoming shakier with the departure of its    CEO Palmer Luckey, the news that the company    was     shutting its filmmaking division, Story    Studio, was a surprise. Some have accused Facebook  the    company which owns Oculus  of being behind the move, as a way    of prioritizing the social    functionality of VR.  <\/p>\n<p>    Whatever the motive, what was hailed at its inception    as the Pixar of    virtual reality is no longer a going concern.    But will the former Oculus Story Studio staff  who counted    former Pixar employees amongst their number  simply take their    talents elsewhere? Or is this a flare sent up to the industry    that VR film isnt worth making to begin with?  <\/p>\n<p>    Firstly, it is worth noting that when people talk about    virtual reality film, what they are really talking about are    movies shot with a 360 camera. This has led those in the    industry to take pains to note that 360 film isnt really    true VR, as it lacks the interactive element  virtual    reality is, by definition, entirely computer-generated, after    all. Last year, UploadVR convincingly argued the case for    True VR being reclassified as responsive    VR, in the hope that both 360 cinema and VR    experiences could coexist peacefully in the eyes of the    industry.  <\/p>\n<p>    Speaking at the Cannes festival in 2016, Stephen    Spielberg told journalists of his scepticism    towards VR filmmaking. It gives the viewer a    lot of latitude not to take direction from the storytellers but    make their own choices of where to look. This may seem like    futurephobia from the director of some of the most beloved    films of all time, but its a view shared by those in the VR    industry as well.  <\/p>\n<p>    Virtual reality production company REWIND    have noted that, as a film medium, VR can be technically    dazzling, but lacking in story: there is no certainty that    anyone watching a film in VR will even notice the plot points    of the narrative going on around them. However, with most    virtual reality films clocking in at under ten minutes apiece,    the best virtual reality film content will arguably strive to    strike the ideal balance between story and spectacle. This is    where the pros come in.  <\/p>\n<p>    As far back as 2015, commentators were claiming that VR    film would favor creative    experimenters, which may explain why so many    Hollywood luminaries are eager to work in the medium. Aprils    Tribeca Film Festival may have premiered The Handmaids Tale    and the new documentary from Werner Herzog, but some of the    festivals biggest-names were there to promote their VR    work.    Kathryn Bigelows eight-minute documentary    The    Protectors about the ivory poaching industry    was widely praised, and Emily Mortimers appearance in    Broken    Night was hailed as a breakthrough in    tailoring the medium of VR film to accommodate narrative    filmmaking.  <\/p>\n<p>    Last years festival saw the first screening of    Invasion!, the    debut VR film by Baobab Studios, a then-new VR production    company helmed by the director of the Madagascar films. One    year on, and the festival premiered the first episode of    Rainbow    Crow, Baobabs latest series, which also    featured the voice talent of John Legend and Constance    Wu.    The Tribeca Film Festivals VR programmer told the BBC    that he believes the richer the content is, and the more    compelling, the more it warrants being paid for. Thats when we    have an industry and a legitimate visual medium. Whether that    new industry sees a sustained spirit of collaboration between    Silicon Valley and Tinseltown that has so far eluded    traditional filmmakers remains to be seen.  <\/p>\n<p>    The first celluloid    films were even shorter than their VR    counterparts, limited in length to under a minute by the bulky    cameras and nonexistent editing technology. By comparison, VR    films are generally only 10 minutes long (though    Miyubi, a 40-minute    feature, has been garnering some of the mediums best reviews    yet).  <\/p>\n<p>    The forms brevity could be down to the health    risks some have associated with spending too    long in VR worlds, though the bitesize nature of virtual    reality film has given some studios alternative ideas about how    it could be used.    RSA  Ridley Scotts production company  launched    a dedicated virtual    reality division a month prior to the Tribeca    festival, with its inaugural VR experience being released to    accompany Alien: Covenant. Its    first projects independent of existing Ridley Scott films are    two new VR series (one fiction, one documentary), though it    seems telling that the head of its division neglects to mention    narrative filmmaking in the companys launch statement.  <\/p>\n<p>    I think VR is one of the most exciting areas in the    industry today, said RSA VRs head of department, with    potential to influence how we consume content for generations    to come. Whereas Spielberg was worried about storytelling, RSA    are simply content with creating content.  <\/p>\n<p>    But this isnt necessarily the final direction down which    VR film could travel; indeed, perhaps Baobab Studios will end    up supplanting Oculus Story Studio as the mediums Pixar.    Invasion! is set to be adapted into a    feature-length 2D movie, with a follow-up VR    short also in the works. At the very least, this surely shows    that, regardless of how they choose to use it, VR film is    fertile ground for some of the most imaginative minds in    cinema.  <\/p>\n<p>    Read next:     Photobucket's 'ransom demand' is a masterclass in how not to    treat your users  <\/p>\n<p><!-- Auto Generated --><\/p>\n<p>Read more from the original source:<\/p>\n<p><a target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/thenextweb.com\/contributors\/2017\/07\/05\/closure-oculus-story-studio-mean-vr-filmmaking\/\" title=\"What does the closure of Oculus Story Studio mean for VR filmmaking? - TNW\">What does the closure of Oculus Story Studio mean for VR filmmaking? - TNW<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p> With Oculuss place at the forefront of virtual reality technology becoming shakier with the departure of its CEO Palmer Luckey, the news that the company was shutting its filmmaking division, Story Studio, was a surprise. Some have accused Facebook the company which owns Oculus of being behind the move, as a way of prioritizing the social functionality of VR. Whatever the motive, what was hailed at its inception as the Pixar of virtual reality is no longer a going concern.  <a href=\"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/virtual-reality\/what-does-the-closure-of-oculus-story-studio-mean-for-vr-filmmaking-tnw\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[187744],"tags":[],"class_list":["post-203635","post","type-post","status-publish","format-standard","hentry","category-virtual-reality"],"_links":{"self":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts\/203635"}],"collection":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/comments?post=203635"}],"version-history":[{"count":0,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts\/203635\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/media?parent=203635"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/categories?post=203635"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/tags?post=203635"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}