{"id":201636,"date":"2017-06-26T17:46:04","date_gmt":"2017-06-26T21:46:04","guid":{"rendered":"http:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/why-i-love-che-guevara-t-shirts-being-libertarian\/"},"modified":"2017-06-26T17:46:04","modified_gmt":"2017-06-26T21:46:04","slug":"why-i-love-che-guevara-t-shirts-being-libertarian","status":"publish","type":"post","link":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/libertarian\/why-i-love-che-guevara-t-shirts-being-libertarian\/","title":{"rendered":"Why I Love Che Guevara T-Shirts &#8211; Being Libertarian"},"content":{"rendered":"<p><p>    In the long-run, capitalism will always triumph for one reason:    It actually responds to peoples desires  even the people who    call themselves enemies of capitalism and want to see it torn    down.  <\/p>\n<p>    My favorite case-in-point of this phenomenon is the famous and    ubiquitous Che Guevara t-shirt.  <\/p>\n<p>    Spend some time walking down a major city street anywhere in    the country, or stroll through a college campus on a summer    day, and you are bound to see some guy or gal sporting the    likeness of the famous communist revolutionary. Che has been an    enduring symbol for leftist activists, despite his bloodthirsty    record of violence and inhumanity.  <\/p>\n<p>    Ive heard plenty of libertarians and other advocates of    liberty lament the continued popularity of Ches image; they    list off his atrocities and hideous social views with aplomb.  <\/p>\n<p>    But anger at the endurance of the Che t-shirt misses a crucial    point: That it represents the ultimate power of capitalism.  <\/p>\n<p>    It is the power to transform the most potent symbols of    opposition to itself, into commodities that can be bought and    sold in the marketplace. In other words, capitalism has turned    its foe into another product to be sold within its own system.  <\/p>\n<p>    The market does not have feelings and does not care about what    the symbol of Che represents (if it represents anything).    Symbols are just signifiers, brands even, and those can be    bought and sold.  <\/p>\n<p>    Every time some armchair leftist or college brocialist dons the    image of Che, they are in fact neutering the ideology they    purport to believe in.  <\/p>\n<p>    When the young people, who Che might in another time have tried    to galvanize to violent rebellion, buy shirts and other    paraphernalia with his visage they are tacitly buying into the    capitalist system. When Che and his ilk became fashion symbols,    rather than political symbols, they were utterly defeated.    Better than killing them or reducing their monuments to rubble,    turning them into pieces of memorabilia was the ultimate insult    and final defeat.  <\/p>\n<p>    That is the beauty of the free market: It can transform an    intractable enemy into harmless kitsch.  <\/p>\n<p>    Supporters of liberty and the free market might understandably    be irritated by Americas youth running around with the image    of a monomaniacal war criminal blazoned on their chests, but    they should bite back their bile and instead rejoice.  <\/p>\n<p>    As Che has become a popular image, the image of the    revolutionary has lost all the symbolic power it once might    have claimed.  <\/p>\n<p>    A couple of generations ago, radical socialism was a common    part of the zeitgeist of the American youth, with college    campuses serving as breeding grounds for genuine radicalism and    acting as the chief apologists for the totalitarian regimes of    Cuba, the Soviet Union, and China.  <\/p>\n<p>    Today, a lot of leftishness is still there, but it has been    beaten into a feeble identity politics that is hopelessly    incapable of achieving anything of substance.  <\/p>\n<p>    People on the political right often rail against the liberal    bastions of academia, and they are not completely wrong to do    so. To be sure, the political products of the academic world,    such as President Obama and Senator Elizabeth Warren, serve as    cautionary tales to voters thinking about giving real power to    the scions of the ivory towers. But they are nowhere near as    threatening as the sorts of firebrand spokespeople produced by    the hallowed halls of academia only a few decades ago.  <\/p>\n<p>    Socialism in America, and around the world, has had to respond    and adapt to the overwhelming power of the free market. In the    marketplace of ideas, socialism is outdated and doomed to go    out of business. In response, socialist thinking has shifted,    softened, and come to accept at least parts of the capitalist    system as essential to maintenance of prosperity.  <\/p>\n<p>    We should call that a tentative victory for liberty, if not a    total one. Even the most entrenched socialist parties around    the world have had to accept the reality of markets.  <\/p>\n<p>    Capitalism is the only serious game in town. Whats left of    true radical leftism is just empty and deflated symbols, like    t-shirts featuring half-forgotten political dissidents.  <\/p>\n<p>      This post was written by John Engle.    <\/p>\n<p>      The views expressed here belong to the author and do not      necessarily reflect our views and opinions.    <\/p>\n<p>            John Engle is a merchant banker and author living in            the Chicago area. His company, Almington Capital,            invests in both early-stage venture capital and in            public equities. His writing has been featured in a            number of academic journals, as well as the blogs of            the Heartland Institute, Grassroot Institute, and Tenth            Amendment Center. A graduate of Trinity College Dublin,            Ireland and the University of Oxford, Johns first            book, Trinity Student Pranks: A History of Mischief and            Mayhem, was published in September 2013.          <\/p>\n<p>      Like Loading...    <\/p>\n<p><!-- Auto Generated --><\/p>\n<p>Excerpt from:<\/p>\n<p><a target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/beinglibertarian.com\/love-che-guevara-t-shirts\/\" title=\"Why I Love Che Guevara T-Shirts - Being Libertarian\">Why I Love Che Guevara T-Shirts - Being Libertarian<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p> In the long-run, capitalism will always triumph for one reason: It actually responds to peoples desires even the people who call themselves enemies of capitalism and want to see it torn down. My favorite case-in-point of this phenomenon is the famous and ubiquitous Che Guevara t-shirt <a href=\"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/libertarian\/why-i-love-che-guevara-t-shirts-being-libertarian\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[187826],"tags":[],"class_list":["post-201636","post","type-post","status-publish","format-standard","hentry","category-libertarian"],"_links":{"self":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts\/201636"}],"collection":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/comments?post=201636"}],"version-history":[{"count":0,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts\/201636\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/media?parent=201636"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/categories?post=201636"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/tags?post=201636"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}