{"id":197210,"date":"2017-06-07T17:20:12","date_gmt":"2017-06-07T21:20:12","guid":{"rendered":"http:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/the-fitful-evolution-of-wonder-womans-look-the-atlantic\/"},"modified":"2017-06-07T17:20:12","modified_gmt":"2017-06-07T21:20:12","slug":"the-fitful-evolution-of-wonder-womans-look-the-atlantic","status":"publish","type":"post","link":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/evolution\/the-fitful-evolution-of-wonder-womans-look-the-atlantic\/","title":{"rendered":"The Fitful Evolution of Wonder Woman&#8217;s Look &#8211; The Atlantic"},"content":{"rendered":"<p><p>    In a scene in the newest film adaptation of Wonder Woman, the    heroine (Gal Gadot), dressed as her alter ego Diana Prince,    comes to the aid of a friend by destroying a gunmans weapon.    She hurls the bully across the pub, where he lands in a hard    crash. Watching the scene, Sameer, an associate of Wonder    Womans comrade Steve Trevor (Chris Pine) exclaims, Im both    frightened and aroused.  <\/p>\n<p>    Looking more closely at Wonder Womans 75-year-old history, it    becomes clear that the heroine has consistently evoked mixed    feelingswhether fear, awe, or attraction. Her body in    particular has been a canvas upon which authors, artists, and    audiences have negotiated womens shifting gender roles and    beauty standards from the 1940s through today. Tracing how    Wonder Womans appearance has evolved in the comics and film    and TV adaptations reveals the ways her creators tried to    respond to anxieties about womens independence; in playing    with her proportions, skin color, and costumes, the architects    of Wonder Womans image over time have both empowered and    objectified her, though the line between the two is often    blurry.  <\/p>\n<p>    When Wonder Woman made her    cover debut in January 1942, the superhero was modeled    after a new feminine ideal. According to the scholar Jill    Lepore, the Wonder Woman creator William Moulton Marston    was    inspired by the Varga Girl centerfolds in Esquire    magazine for their cosmopolitanism and exoticism. For    Marston, it was important that Wonder Woman have a sexy and    feminine appearance to counteract what he called the blood-curdling    masculinity of comics at the time. As a member of the    Editorial Advisory Board for All-American Comics, Marston used    his background as a psychologist to advise the newly formed    D.C. Comics on how to fight accusations by concerned parents    and culture critics about the mediums violent content.  <\/p>\n<p>    His solution was a female superhero guided by love. The final    artwork by Harry G. Peter depicted Wonder Woman with white    skin, her hair styled into impeccable 1940s waves. A red    and gold corset with a plunging back was paired with    star-spangled culottes that accentuated her curves. In a few    months, the duo pushed boundaries of propriety and changed    Wonder    Woman into tighter, shorter shorts. Her strapless bustier    began to expose varying degrees of cleavage.  <\/p>\n<p>    Through the end of World War II, Wonder Womans brazen attire    was coupled with plotting that promoted womens social and    economic freedom. For example, in Issue #5, the heroine    advocates for mothers and wives to join the Womens Army    Auxiliary Corps (WAACS) and the United States Womens Naval    Reserves in order to combat a cruel husbands domination. Via    these storylines, Wonder Woman adeptly married the message of    womens empowerment spread by war propaganda (for example,    Rosie the Riveter) and the look of the pin-up girls adorning    mens barracks.  <\/p>\n<p>    However, after the war, Wonder Womans salacious dress and    independence came under scrutiny as gender roles were    re-solidified. In the early 50s, shortly after Marstons    death, the psychiatrist and author Fredric Wertham argued that    comics were inspiring youth delinquency and that Wonder    Woman, in particular, was espousing homosexuality. Wonder    Womans storylines, which saw the hero    frequently bound and punishing her female nemeses with a    good spanking, had been accused of lewdness before, but because    she was also an important tool in galvanizing a new work force    during the war, this material was overlooked.  <\/p>\n<p>    One notable cover, created a few years before the industry    began regulating itself with the Comics Code, hints at changes    to come that would give Wonder Woman more marriage-centered    stories. In the 1950 Issue    #97 of Sensation Comics, Wonder Woman    becomes the editor of the Hopeless Hearts Department of a    newspaper. The cover shows Wonder Woman (in costume) typing a    response to Steves letter submission which reads, Dear Wonder    Woman, When will you marry me? Steve is looking over her    shoulder expectantly, just shy of looming.  <\/p>\n<p>    Werthams outspokenness quickly drew a following, pressuring    the comics industry to make changes.The Code, adopted in 1954,    toned down the increasingly amped-up sexiness of women in    comics including Lois Lane, Betty and Veronica of the Archie    comics, and Black    Cat. The Code    prohibited suggestive and salacious illustrations,    stressing that all characters shall be depicted in dress    reasonably acceptable to society and that women were to be    drawn realistically without exaggeration of any physical    qualities. Wonder Womans costume    was adjusted to cover more skin. Wertham    equated Wonder Womans lesbianism with misandry, and    storylines about heterosexual love became more prevalent    alongside changes that made her smaller.  <\/p>\n<p>    In 1968, the    editors made Wonder Woman younger and thinner. This 60s    rebranding was a crucial turning point in the history of the    character. On the    cover of her debut issue (#178), she is depicted literally    painting over her past by defacing an iconic Wonder Woman    poster. In this issue, the heroine gives up her warrior powers    and decides to fight crime as Diana Prince, a small-business    owner. Her costume was replaced by a series of swingy    color-blocked dresses with leggings that could easily be    acquired in Dianas groovy fashion boutique and in stores    across America.  <\/p>\n<p>    Though The New Wonder Woman comics introduce Diana as an almost    waif-like modern girl, as the issues progress, Diana returns to    various states of voluptuousness and    undress. This    increasing departure from the rebrand maps onto the growing    visibility of the womens movement. The feminist and co-founder    of Ms. Magazine Gloria Steinem lamented the New Wonder    Woman and attempted to resurrect Marstons original vision for    the hero by compiling a retrospective of his work. That same    year, Wonder Woman graced the    cover of Ms. with the headline Wonder Woman for    President.  <\/p>\n<p>    During this time, DC Comics was trying to find a way to respond    to the historical significance of the womens and black-power    movements. The introduction of Nubia, Wonder Womans black    half-sister, was an attempt to introduce diversity into the DC    universe and simultaneously create more feminist storylines.    The cover    of Issue #206 in July 1973 shows Nubia and Wonder Woman    facing off, virtually identical except for skin color. In some    stories, Wonder    Woman was a white savior archetype, helping Nubia    liberate African women, yet the artwork played with the shades    of their skin, emphasizing their contrast or similarity.  <\/p>\n<p>    According to Steinem, DCs engagement with feminism and race    was in part an effort to appease activists such as herself. The    writer Laura    Wolff Scanlan quotes Steinem, who remembers the person in    charge of Wonder Woman calling me up from DC Comics. He said,    Okay. She has her magical powers back, her lasso, her    bracelets, she has Paradise Island back, and she has a black    African Amazon sister named Nubia. Now will you leave me    alone!  <\/p>\n<p>    Wonder Woman got back her powers in 1973, and by that time, her    first television adaptation was already in production. Largely    influenced by the Diana Prince era of the comics, the 1974 ABC    made-for-television movie cast a blonde actress, Cathy Lee    Crosby, in the titular role. The actress most resembled Twiggy,    the uber-mod British model who ruled the 1960s. The film    premiered to dismal reviews, but executives still believed    Wonder Woman was a franchise worth pursuing.  <\/p>\n<p>    A year later, the Wonder Woman series debuted on ABC,    starring Lynda Carter, who was the physical opposite of Crosby.    Carter, a Latina actress and former model, had dark hair and an    athletic, slim frame. Carters Wonder Woman was compatible with    comic-book artwork that played with Wonder    Womans racial and ethnic ambiguity and that would reach a    height in the 1990s. The series kept Wonder Woman at the    forefront of popular culture until it ended in 1979, but the    comic book struggled to stay relevant in the following decade.  <\/p>\n<p>    By 1987, Wonder Womans print    comic sales were down, and a revolving door of writers and    artists struggled to find a firm identity for the character. DC    decided to rewrite Wonder Womans history and start from    scratch. The writer and artist George Perez, a staunch    feminist, created a new origin story influenced by Greek    mythology. Perez also brought on Steinem as a consultant,    resulting in plotlines that emphasized    socio-cultural issues such as ageism, domestic abuse, and    discrimination. Wonder Womans costume was more functional,    and the    covers rarely showed her in a suggestive pose. Instead, she    has an active body, constantly involved in battle. This was    aligned with Perezs goal to redress the overly sexual    representation of the heroine. However, when Perezs run at the    comic ended in 1992, artists and authors were quick to revert    to drawing Wonder Woman for a male audience.  <\/p>\n<p>    During the mid 90s and especially during the tenure of the writer    and artist Mike Deodato, comics became what the cartoonist    Trina    Robbins identifies as not merely a boys club, but a    Playboy Club. Wonder Womans body was a spectacle, the    physical ideal of the time. She had muscular arms and legs that    ranged from gymnast-like to bodybuilder big; she also had a    tiny torso, flowing raven hair, and large, round breasts. Her    costumes lower half changed to a high-cut, hipbone-exposing    thong bottom.  <\/p>\n<p>    The bad-girl art of Deodato, as it was called, aimed to be    provocative and sexual, harkening back to good-girl    art of the 40s and 50s in which characters such as    Phantom    Lady and Invisible    Scarlet ONeil were regularly depicted in bikinis or    lingerie. This drawing style gained a new resonance in the 90s    as the Amazonian supermodel of the 80s gave way to the    heroin    chic bodies of models like Kate Moss and Jaime King. As    discussions about this gaunt body type (and the social    transgressions it represented, such as drug abuse and eating    disorders) came to the fore, Wonder Womans artists pushed    back, appearing to mimic instead the voluptuousness of Playboy    icons Pamela Anderson and Anna Nicole Smith. Though these    women    represented a hypersexuality that media outlets were quick to    judge, it seems as though their bodies were still easier to    understand as a feminine ideal than the rail-thin ones of    models.  <\/p>\n<p>    In the past decade and a half, Wonder Womans artists and    writers have aimed to leave behind her sex-symbol image with    varying degrees of success. The cartoonist Cliff Chiang, who    drew Wonder Woman from 2012 to 2015, spoke to    Nerdist about an artists responsibility to change    the comics industrys trend toward scantily clad and    sexily contorted    women: Its not like when Im drawing [that] my hand slips    and suddenly its sexy ... These are conscious decisions    someone is making, and there are many of them. It doesnt    accidentally happen. As creators, its important for us to    reign that in. The stakes of Wonder Woman's representation    becomes starkly clear when real women don the costume and    become subject to the same objectification as the fictional    character. A 2011 television reboot starring Adrianne Palicki    never made it to air amid criticism based on leaked on-set    photos. The first version of the costume consisted of a corset    and tight, shiny blue pants and was    slammed for being too trashy, too bad porn-y.  <\/p>\n<p>    In a 2016    interview with Jimmy Kimmel, the actress Gal Gadot    addressed initial reactions by some fans that she was not well    endowed enough to portray the Amazon princess. Gadot, like the    male actors portraying superheroes, underwent extensive    training and bulking to look the part, yet slenderness,    emphasized by the films much-criticized brand    partnership with Think Thin protein bars, remains an    essential aspect of the character. By Western standards, being    feminine means being slim, taking up less space, and having    less physical power. Whether her muscles are larger or smaller,    or her body is covered or exposed, Wonder Womans thinness is    the only consistent aspect of her look.  <\/p>\n<p>    For too much of her history, Wonder Womans body has been    modified to keep her from being powerful, physically and    politically. Yet, for many, Wonder Woman endures as a feminist    icon. For others, these contradictory characterizations of    Wonder Woman are enough reason to dismiss    her outright. However, these conflicting and seemingly    incompatible versions of Wonder Woman are arguably what make    her an exceptional character. Possibly more so than her male    superhero counterparts, Wonder Woman is bound to historyand    therefore bound to be ever-changing. But Wonder Woman also has    immense powers for change, and her    ability to galvanize women should not be underestimated.  <\/p>\n<p><!-- Auto Generated --><\/p>\n<p>Originally posted here: <\/p>\n<p><a target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/www.theatlantic.com\/entertainment\/archive\/2017\/06\/the-fitful-evolution-of-wonder-womans-look\/529308\/\" title=\"The Fitful Evolution of Wonder Woman's Look - The Atlantic\">The Fitful Evolution of Wonder Woman's Look - The Atlantic<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p> In a scene in the newest film adaptation of Wonder Woman, the heroine (Gal Gadot), dressed as her alter ego Diana Prince, comes to the aid of a friend by destroying a gunmans weapon. She hurls the bully across the pub, where he lands in a hard crash. Watching the scene, Sameer, an associate of Wonder Womans comrade Steve Trevor (Chris Pine) exclaims, Im both frightened and aroused.  <a href=\"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/evolution\/the-fitful-evolution-of-wonder-womans-look-the-atlantic\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[187748],"tags":[],"class_list":["post-197210","post","type-post","status-publish","format-standard","hentry","category-evolution"],"_links":{"self":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts\/197210"}],"collection":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/comments?post=197210"}],"version-history":[{"count":0,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts\/197210\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/media?parent=197210"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/categories?post=197210"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/tags?post=197210"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}