{"id":191417,"date":"2017-05-06T03:35:31","date_gmt":"2017-05-06T07:35:31","guid":{"rendered":"http:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/flobots-carry-protest-from-the-screen-to-the-streets-on-noenemies-digital-trends\/"},"modified":"2017-05-06T03:35:31","modified_gmt":"2017-05-06T07:35:31","slug":"flobots-carry-protest-from-the-screen-to-the-streets-on-noenemies-digital-trends","status":"publish","type":"post","link":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/zeitgeist-movement\/flobots-carry-protest-from-the-screen-to-the-streets-on-noenemies-digital-trends\/","title":{"rendered":"Flobots carry protest from the screen to the streets on &#8216;Noenemies &#8230; &#8211; Digital Trends"},"content":{"rendered":"<p><p>      The stakes feel so much higher when youre talking about      life and death issues like police violence, war, or even just      healthcare.    <\/p>\n<p>    How do modern-day protest artisans    get their music heard above the din of partisan rhetoric     without appearing overly preachy?  <\/p>\n<p>    In the case of the Denver-based alt-hip-hop trio known as    Flobots, the key was to start at the grassroots level, and then    see their message of active participation get disseminated    organically. Thats exactly how they planted the seed for the    past two-plus years, working with local artists while preparing    the music for their multitiered, Kickstarter-funded new album    Noenemies, out in numerous    formats today via their own label.  <\/p>\n<p>    We actually spent a lot of time immersed in building community    power through collective singing, Flobots emcee Jonny 5 told    Digital Trends. The focus wasnt on performance; it was to get    groups of people to claim their own power through singing    together.  <\/p>\n<p>        Flobots  Noenemies(2017)      <\/p>\n<p>    To that end, gospel singers like Spirit of Grace lent their    heavenly harmonies to numerous backing vocals and created    standalone interludes that appear between various tracks on    Noenemies. The result is a bouillabaisse blend of    hip-hop, alt-rock, and even jazz, ranging from the built-up    drama of Blood in the River to the war machine fallout    of Quarantine. In fact, Noenemies is the    perfect bookend to Flobots breakthrough 2007 megahit,    Handlebars (I can keep rhythm with no metronome I    can lead the nation with a microphone).  <\/p>\n<p>    The album is designed to speak to different emotional moments    within the lives of people trying to engage in social    movements, Jonny 5 continued. We want those moments to shine    through lightly and fully each time theyre happening, so we    knew we were going to approach this album a little bit    differently. It felt like we were ready to focus more on the    emotional arc of the story being told.  <\/p>\n<p>    Digital Trends got in touch with Jonny 5 (real name: Jamie    Laurie) at his homebase in Denver to discuss the balance of the    Noenemies music-with-message palette, how to capture    the spirit of the zeitgeist before it even happens, and how to    centralize a common message through shared sounds.  <\/p>\n<p>    Digital Trends: One song that encapsulates the albums    underlying core ideals for me is near the front of the record     Blood in the River. It also covers all the bases    sonically, with the acoustic guitar and the choral stuff in the    front half, and then that aggressive guitar jam towards the    end.  <\/p>\n<p>    Jonny 5: That song was born out of the    songwriting genius of Mackenzie Gault, who was one of our    original members and is still a part of this album and its    songs in various ways  on the one hand, were yelling at each    other and saying, How can you be on the other side of this    issue? How can you be behaving as an enemy? The stakes feel so    much higher than ever when youre talking about life and death    issues, whether its police violence, war, or even just    healthcare. You just want to scream at people on the other    side: How dare you be on the other side?!?  <\/p>\n<p>    There are so many rich elements to these songs, whether    its the percussion or the intent and flow of the vocals. How    do you make sure all of those things come across when youre    dealing with such layered mixes?  <\/p>\n<p>    We had to be very deliberate with how far to go with it. There    are some obvious places for having big custom group vocals, or    just building a chant and response into every song. If it was    just me, I might have always gone there. (chuckles) But luckily    my bandmate Brer Rabbit, Steve [Brackett, Flobots other    emcee], has a real genius for big-picture vision, as does Gabe    [Gabriel Otto], our producer. The two of them are very careful    to not go to the obvious places.  <\/p>\n<p>    The album ended up being a lot of subtraction. We recorded horn    and string parts, and gospel choir parts for probably 75    percent of the songs. Then it was just a matter of saying, OK,    what stays, and what goes? Theres a lot on the cutting room    floor because we wanted it to be only what was needed in each    place.  <\/p>\n<p>    I can see some tracks being too dense for their own    good.  <\/p>\n<p>    Even with Blood in the River, towards the end we had    to pull out some of its layers. There were a lot of beautiful    ideas, but you couldnt have them all at once. Even as it is,    its a pretty heavy song. We wanted it to be heavy, but we    didnt want it to be overwhelming.  <\/p>\n<p>    Did you look to other protest music or artists of the    past or present as to whom you wanted to align with either    philosophically or sonically?  <\/p>\n<p>    It was different for each song. Actually, one of the records    our producer looked to was Porgy and Bess [George    Gershwins 1935 opera]  just the way the story could be told    through the music and the motifs between the songs.  <\/p>\n<p>    Interesting. And then we get to Carousel,    where I feel like youre in that intense, Bob Mould vocal zone.    That one pulls me into an 80s, Reagan-era protest    vibe.  <\/p>\n<p>    You bring up the Reagan era, and that song was very much    inspired by [Nenas 1983 hit] 99 Luftballoons, a song    that just feels like a pop song. But when you listen    closely, you realize its deeper than that.  <\/p>\n<p>      If music is our tool, then we need to be celebrating the      human voice.    <\/p>\n<p>    There wasnt only one place that we looked to, because the    protest aspect isnt really something thats new for us. The    traditions that were always on our mind for this was the Civil    Rights Movement and the Southern Freedom Movement  different    movements that have had songs front and center as part of the    culture they were building as tools for the movement  And if    music is indeed our tool, then we also need to be celebrating    the human voice. Not just conceptually, but literally, we have    to invite people to sing along.  <\/p>\n<p>    So it took us about two years to do that, and it overlapped    with the album process. For a while, it was all we were    focusing on. And then we wanted to make sure the human voice    was present in a variety of ways on the album, in ways that    would feel new and fresh.  <\/p>\n<p>    You dont necessarily have to listen to    Noenemies in its exact running order, but are there    any albums you consider to be perfectly sequenced?  <\/p>\n<p>    Hmm. Whats interesting is, when an album is really    well-sequenced, you almost dont notice it. Im thinking of    OutKast, ATLiens (1996). I would always listen to that    album straight through. I had it on cassette, and it never even    occurred to me that you would skip around. There was no need.  <\/p>\n<p>    As for our own sequencing, the decision to put Failure    Games first was a bold one on our part, because we had to    think, Really? Is that how we want to start this thing out?    It felt like it actually drew the listener in because it was    disconcerting, provoked some questions, and was out boldest and    strangest song sonically.  <\/p>\n<p>    But by putting it first, it enhanced the symmetry of the album.    It used to be in the middle of the album in some of our    sequences, but we felt this was the bizarre sculpture you    present to people in the beginning so you go, Well, what do    you think this is?  <\/p>\n<p>    The other thing is, we completed the album before the election.    We knew the songs reflected the emotions of a movement, and one    of those emotions is failure. But we didnt know the emotion of    failure would feel so desperate by the time the album came out     thats the interesting thing about creating any piece of art    that it takes time to release  you dont know what the    zeitgeist will be when you release something, but you can    prepare for it. Some things will be different, but a lot of    things will be the same, and some things will line up in ways    you didnt expect.  <\/p>\n<p>    A call-to-action song like Rattle the Cage    maybe has even more resonance because of the election    result.  <\/p>\n<p>    That song in some ways builds off of Carousel, in the    weird digital landscape we live in. We compartmentalize things    in a hall of mirrors where we see distortions of one another    through social media filters that demonize one another and make    each other into enemies.  <\/p>\n<p>    Carousel has that late at night, looking on your cell    phone feel to it. Theres an illusion that your cell phone    contains a window into not feeling lonely, which everyone can    relate to. Rattle the Cage is the more grotesque side    of that reality, where youre so angry with one another because    youre convinced the other person is the enemy  and thats    just seriously bizarre. That song is really about fear, and    being afraid of admitting were afraid. And that can    come back and haunt us in one way or another.  <\/p>\n<p>    Did we all somehow get too complacent in terms of how    we deal with each other from a physical distance in the modern    digital age?  <\/p>\n<p>      You dont know what the zeitgeist will be when you release      something, but some things will line up in ways you didnt      expect.    <\/p>\n<p>    Theres a laziness in digital culture, and a lack of community.    We dont have it, so were finding it in superficial places.    And the most superficial is being on the internet, where you    can feel quite righteous if you cast blame at people who have    violated the bubble of your particular norms. And there are    people who are marketing that feeling of righteousness to us.  <\/p>\n<p>    Whats actually harder is to be in a community in a sustained    way with a variety of people with a variety of views, and    wrestle with them together in a way that makes everyone    stronger.  <\/p>\n<p>    Music used to be the main thing that brought people    together on the national level to have a collective    conversation, but we dont all access the same jukebox    anymore.  <\/p>\n<p>    Its the downside of compartmentalization, right? When we only    had a few television channels, we had just a few conversations    available every night, and you kind of knew where everybody    was. The fact that media now has all these ways to cater to us    individually has all these upsides. Its exciting that you can    find your niche and really delve in and be a part of a    community of people who share your values, but if we never have    one common conversation, then weve really lost something.  <\/p>\n<p>    Were all seeing the same world, but were given such    drastically different, highly specialized framings of that    world. It makes it easier to be on the opposite side of a    conversation with somebody you just met instead of having that    common ground.  <\/p>\n<p>    Sad but true. Can albums like Noenemies help    centralize that conversation? Was that your goal?  <\/p>\n<p>    I hope so, yeah. We want everyone to recognize themselves on    the album. There are songs about that feeling of loneliness we    talked about earlier, songs about desperation, songs about a    police officer who just experience a traumatic shooting. When    you leave the head and go into the heart to share something    with emotional resonance and emotional honesty, that is,    hopefully, something everyone can relate to.  <\/p>\n<p><!-- Auto Generated --><\/p>\n<p>Follow this link: <\/p>\n<p><a target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/www.digitaltrends.com\/features\/jamie-laurie-jonny-5-of-flobots\/\" title=\"Flobots carry protest from the screen to the streets on 'Noenemies ... - Digital Trends\">Flobots carry protest from the screen to the streets on 'Noenemies ... - Digital Trends<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p> The stakes feel so much higher when youre talking about life and death issues like police violence, war, or even just healthcare. How do modern-day protest artisans get their music heard above the din of partisan rhetoric without appearing overly preachy?  <a href=\"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/zeitgeist-movement\/flobots-carry-protest-from-the-screen-to-the-streets-on-noenemies-digital-trends\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[187735],"tags":[],"class_list":["post-191417","post","type-post","status-publish","format-standard","hentry","category-zeitgeist-movement"],"_links":{"self":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts\/191417"}],"collection":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/comments?post=191417"}],"version-history":[{"count":0,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts\/191417\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/media?parent=191417"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/categories?post=191417"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/tags?post=191417"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}