{"id":188420,"date":"2017-04-19T09:51:57","date_gmt":"2017-04-19T13:51:57","guid":{"rendered":"http:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/carpe-diem-how-the-philosophy-of-seize-the-day-was-hijacked-and-what-the-phrase-should-mean-inews\/"},"modified":"2017-04-19T09:51:57","modified_gmt":"2017-04-19T13:51:57","slug":"carpe-diem-how-the-philosophy-of-seize-the-day-was-hijacked-and-what-the-phrase-should-mean-inews","status":"publish","type":"post","link":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/hedonism\/carpe-diem-how-the-philosophy-of-seize-the-day-was-hijacked-and-what-the-phrase-should-mean-inews\/","title":{"rendered":"Carpe Diem! How the philosophy of &#8216;seize the day&#8217; was hijacked and what the phrase should mean &#8211; iNews"},"content":{"rendered":"<p><p>Carpe diem, meaningseize the day, is one of the most    powerful philosophical ideals. Now its used to sell trainers,    T-shirts and a carefree lifestyle (#YOLO). But Roman Krznaric    wonders if were getting the message    <\/p>\n<p>    On a summers morning in 2014, 89-year-old Bernard Jordan    decided to escape. The former British naval officer was    determined to go to Normandy to celebrate the 70th anniversary    of the D-Day landings with other veterans. But there was a    problem: he was trapped in a care home in Hove, without    permission to travel. What could he do?  <\/p>\n<p>    Bernard came up with a cunning plan. He got up early and put on    his best suit, making sure to pin on his wartime medals, then    covered his outfit with a grey raincoat and sneaked out of the    home. Now free, he tottered down to the railway station nearly    a mile away, and took the train to Portsmouth. Once there, he    boarded the ferry to France and joined a party of war veterans    who took him under their wing.  <\/p>\n<p>    As soon as the care staff realised he was missing, a frantic    police search began. But it was too late. Bernard was already    across the Channel, surrounded by marching bands and dancing    girls. I loved every minute of it and would do it again    tomorrow  it was such an exciting experience, he said on his    return. I expect I will be in some trouble with the care home,    but it was worth it.  <\/p>\n<p>    The story of Bernards great escape took the British media by    storm, knocking the sober anniversary speeches by world leaders    off the front pages. The ferry company even offered him free    travel to Normandy for the rest of his life. But Bernard was    never able to take up that offer: six months later, he died.  <\/p>\n<p>    Why did Bernards adventure capture so much public attention?    It was not just nostalgia for the wartime spirit or his    venerable age. People also admired his courage to seize a    window of opportunity. The chance was there, and he took it. As    one person commented in an online forum just after his death:    RIP, am doubly glad he escaped and got to go to the    anniversary carpe diem.  <\/p>\n<p>    Carpe diem  seize the day  is one of the most powerful    philosophical ideals to have emerged in Western history. First    uttered by the Roman poet Horace over 2,000 years ago, it    retains an extraordinary resonance in popular culture.  <\/p>\n<p>    The heavy metal band Metallica have rocked audiences around the    world with their song Carpe Diem Baby, while the actress Dame    Judi Dench had CARPE DIEM tattooed on her wrist for her 81st    birthday. Its a message found in films such as Dead Poets    Society, in one of the most successful brand campaigns of the    last century (Just Do It), and in social media #yolo (you    only live once).  <\/p>\n<p>    You can even get T-shirts with the slogan CARPE THAT    F****NGDIEM.  <\/p>\n<p>    The message of carpe diem matters more than ever today. We live    in an age of distraction, where we are checking our phones, on    average, 110 times a day, and are more interested in being    spectators of life on the screen than living it for ourselves.    Immersed in the second-hand pleasures offered by our electronic    gadgets, we need to reconnect with the wisdom of carpe diem, a    philosophy which calls on us to taste the wonders of    experiential living in the short time we have before death.  <\/p>\n<p>    The challenge, however, is that many of us are losing touch    with the deep carpe diem drive that has motivated people such    as Bernard Jordan. The possibilities of radical aliveness are    slipping away from us. The reason? Carpe diem has been    hijacked. Its the existential crime of the century  and one    that we have barely noticed. Who, or what, are the hijackers?  <\/p>\n<p>    First, the spirit of seize the day has been surreptitiously    hijacked by consumer culture, which has recast it as Black    Friday shopping sprees and the instant hit of one-click online    buying  Just Do It has come to mean just buy it.  <\/p>\n<p>    Alongside this is the growing cult of efficiency and time    management that has driven us toward hyper-scheduled living,    turning the spontaneity of Just Do It into a culture of just    plan it.  <\/p>\n<p>    Finally  and though it might seem counter-intuitive  carpe    diem has been hijacked by the booming mindfulness movement.    While practising mindfulness has many proven benefits, from    reducing stress to helping with depression, one of its    unintended consequences has been to encourage the narrow idea    that seizing the day is primarily about living in the here and    now. Just Do It has become just breathe. The popularity of    present moment awareness  which is so attractive in an age    where we are busy doing rather than being  is crowding out the    variety of ways that human beings have discovered over the    centuries to seize the day.  <\/p>\n<p>    Confronted by these hijackers, we need to rediscover five    approaches to seizing the day that have emerged since the days    of Horace as an antidote to our awareness  often fleeting     that our time is running out.  <\/p>\n<p>    The most popular form of seizing the day I call opportunity     its about following Bernard Jordans example and taking    windows of opportunity that may never be repeated, whether its    the career break of a lifetime or the chance to rescue a    crumblingrelationship.  <\/p>\n<p>    Its worth knowing that the word opportunity comes from the    Latin ob portum veniens, meaning coming toward a port. It    originally referred to a favourable wind that would blow a ship    into harbour. So the question is whether were going to hoist    our sails and catch this propitious wind, or whether we are so    worried about hitting the rocks that we keep the sails down.  <\/p>\n<p>    A second strategy is hedonism, where we seize the day through    sensory pleasures, from free love to gastronomic exploration.    Hedonism has an admittedly bad reputation, being associated    with binge drinking and Trainspotting-style heroin overdoses.    But dont forget that hedonism  in healthy doses  has been a    route to human wellbeing for millennia: when the conquistadors    arrived in the Americas, they discovered the Aztecs tripping on    magic mushrooms. Downing a few tequila slammers or smoking a    joint under the stars can sometimes help us with our troubles    just as much as a trip to a therapist.  <\/p>\n<p>    Another form of carpe diem is presence, which is about stepping    into the now. Mindfulness meditation is one way of doing this,    but there are other options such as what psychologists call    flow experience. This is where you engage in a challenging    and often vigorous activity that completely absorbs you in the    present moment, like a high-speed basketball game. Youre    utterly in the zone. Entering the now through the intense    rush of sports is quite different from doing so by practising    breathing techniques.  <\/p>\n<p>    Fourth is spontaneity, which involves throwing plans and    routines to the wind and becoming more experimental in the way    we live. We need to liberate ourselves from our electronic    calendars and booking up our weekends weeks in advance, and    recover a more unplanned approach to the art of living which    existed before the Industrial Revolution, when we werent    constantly checking the time and obsessed with being    efficient and productive.  <\/p>\n<p>    Finally, we need to rediscover political carpe diem. This is    about taking the four other forms of seizing the day     opportunity, hedonism, presence and spontaneity  and    ratcheting them up from the individual to the collective level    through mass political action. Think of the carpe diem    demonstrations that brought down the Berlin Wall in 1989, which    were full of spontaneous and hedonistic spirit. We need more of    this today to challenge the big issues of our time, from    climate change to the rise of far-right extremism.  <\/p>\n<p>    Look at your own life and you may see an abundance of these    five approaches to seizing the day. But you might also notice a    deficit in one or more of them. Now is the moment to look away    from the screen and embrace a life inspired by those two words:    carpe diem.  <\/p>\n<\/p>\n<p>    Roman Krznarics new book, Carpe Diem Regained:    The Vanishing Art of Seizing the Day(20,    Unbound)  <\/p>\n<p><!-- Auto Generated --><\/p>\n<p>Visit link: <\/p>\n<p><a target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/inews.co.uk\/explainers\/iq\/carpe-diem-seize-day-marketing-philosophy\/\" title=\"Carpe Diem! How the philosophy of 'seize the day' was hijacked and what the phrase should mean - iNews\">Carpe Diem! How the philosophy of 'seize the day' was hijacked and what the phrase should mean - iNews<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p> Carpe diem, meaningseize the day, is one of the most powerful philosophical ideals.  <a href=\"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/hedonism\/carpe-diem-how-the-philosophy-of-seize-the-day-was-hijacked-and-what-the-phrase-should-mean-inews\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[187715],"tags":[],"class_list":["post-188420","post","type-post","status-publish","format-standard","hentry","category-hedonism"],"_links":{"self":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts\/188420"}],"collection":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/comments?post=188420"}],"version-history":[{"count":0,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts\/188420\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/media?parent=188420"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/categories?post=188420"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/tags?post=188420"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}