{"id":178542,"date":"2017-02-19T11:12:18","date_gmt":"2017-02-19T16:12:18","guid":{"rendered":"http:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/cobbling-together-the-brooklynites-who-gather-to-make-handcrafted-shoes-the-guardian\/"},"modified":"2017-02-19T11:12:18","modified_gmt":"2017-02-19T16:12:18","slug":"cobbling-together-the-brooklynites-who-gather-to-make-handcrafted-shoes-the-guardian","status":"publish","type":"post","link":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/zeitgeist-movement\/cobbling-together-the-brooklynites-who-gather-to-make-handcrafted-shoes-the-guardian\/","title":{"rendered":"Cobbling together: the Brooklynites who gather to make handcrafted shoes &#8211; The Guardian"},"content":{"rendered":"<p><p>  Keiko Hirosue hopes to see a change in how shoes are made in the  US. Photograph: Maria Spann for the Guardian<\/p>\n<p>    It turns out that there are a    lot of heels in the shoe business. You would be surprised how    much [shoe design] in the corporate world is just copied! I was    a little nobody and I wanted to say this isnt right to the    director of Topshop, Elizabeth Dunn, a bespoke shoemaker and    London transplant, tells me, her voice rising with emotion.  <\/p>\n<p>    At Brooklyn Shoe Space, a professional shoemaker co-working    space and collective that also offers classes for the public on    how to make everything from simple moccasins to stitched    oxfords and high heels, former employees of Big Shoe are hoping    they can change the industry, one step at a time.  <\/p>\n<p>    As Keiko Hirosue, the founder, talks, three other shoemakers in    the collective have made their way to the childrens table    where we are sitting, sharing their stories of leaving the    corporate design world to strike out for themselves.  <\/p>\n<p>    The toddler-height table was added at the shoe collective when    one of the members, Ritika Wahal, a designer of childrens    shoes, asked Hirosue if she could bring her son, then only 18    months old, to the workshop with her. Hirosue responded by    getting small furniture and toys to keep the boy occupied while    his mother worked on her shoe line at the wooden worktable two    feet away. These days, Wahals son continues to visit the shoe    collective, where his mother makes him shoes in everything from    fine crocodile skin to novelty leather which he picks out    himself.  <\/p>\n<p>    Brooklyn Shoe Space taps into so many aspects of the current    zeitgeist  its a shared working space, part of the maker    movement and marks a return to locally made, bespoke products    while serving as a place for womens empowerment and support     that it seems remarkable that independent shoe collectives are    not popping up wherever young urbanites congregate. Yet.  <\/p>\n<p>    All the women at the collective left corporate jobs in fashion    design because they missed being close to the product,    finding their own design inspiration and working with their    hands, which they are eager to show me are calloused and abused    from hours spent stretching leather over shoe lasts and    hammering nails.  <\/p>\n<p>    My fiance says I have the hands of a 60-year-old, Rebecca    Heykes, a young shoemaker in a mod dress and boots of her own    design tells me with a laugh. All around the workspace are    in-process shoes, with hundreds of thin nails holding the    leather in place, a testament to the hand-destroying work.  <\/p>\n<p>        While all the shoemakers can talk endlessly about the joy of    designing and painstakingly creating a prototype, none of them    want to spend weeks making 30 identical pairs. So recently    Heykes and Hirosue banded together with several investors to    open their own manufacturing facility, renting space near their    collective in the increasingly upscale neighborhood of    Williamsburg, Brooklyn. In keeping with the spirit of their    collective, they hired their two factory employees through a    program that pairs recent immigrant women with meaningful work.  <\/p>\n<p>    The two factory employees, who had no background in shoemaking,    were taught the craft and now make about 50 pairs of handmade    shoes a month for independent shoe lines.  <\/p>\n<p>    There is no room for fast fashion at the collective, where    weeks can sometimes be spent on creating a custom shoe for an    individual client. Hirosue and the other women are big    proponents of American-made shoes, on a small enough scale to    ensure quality and careful attention to every detail.  <\/p>\n<p>    They talk in hushed tones of Prince Charles John Lobb shoes,    which they tell me are rumored in shoe circles to be the same    pair he had made specifically for him more than 30 years ago.    He gets them resoled over and over, Wahal tells me, leaning    in closer.  <\/p>\n<p>    Ultimately, Hirosue wants to see a change in how the US    manufactures shoes, with prototypes made locally at collectives    like hers instead of being packaged off to China or other    countries that supply overseas low-wage labor to the fashion    market.  <\/p>\n<p>    But handmade shoes dont come cheap. The shoemakers sell their    shoes at prices comparable to those at high-end designer shops,    with stitched oxfords selling for around $400, simple sandals    for $200 and one-off totally bespoke pairs of shoes selling for    around $2,000.  <\/p>\n<p>    While they continue making inroads with fashion brands across    the river in Manhattan and hustling to find new boutiques to    carry their individual lines, all of the shoemakers regularly    teach classes at the workshop to help ends meet during slow    times. Shoemaking students come from across the US, Europe,    Asia and Australia, with a split of 40% men and 60% women.  <\/p>\n<p>    Students typically spend five days learning the bare basics of    shoemaking, walking away with an original pair. Hirosue herself    started out as a hobby student, taking a quick class on fetish    shoemaking when she first dipped her toe in the cordwainer waters 13 years ago. Once you    start making, it is so addicting, she tells me.  <\/p>\n<p>    The students who take classes at Brooklyn Shoe Space are a mix    of those who simply want to make a special pair of shoes for    fun and those looking for a little more technical knowledge    before designing their own lines. Everybody wants to be unique    and wants custom everything, Heykes explains, which has helped    the shoe collective get about 10 inquiries a day from    prospective students as well as designers. Being able to    Instagram a pair of custom shoes and show off to friends also    doesnt hurt when it comes to bringing in prospective students,    Wahal adds with a smile.<\/p>\n<p><!-- Auto Generated --><\/p>\n<p>Continue reading here: <\/p>\n<p><a target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/www.theguardian.com\/money\/2017\/feb\/19\/brooklyn-cobblers-shoe-design\" title=\"Cobbling together: the Brooklynites who gather to make handcrafted shoes - The Guardian\">Cobbling together: the Brooklynites who gather to make handcrafted shoes - The Guardian<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p> Keiko Hirosue hopes to see a change in how shoes are made in the US. Photograph: Maria Spann for the Guardian It turns out that there are a lot of heels in the shoe business. You would be surprised how much [shoe design] in the corporate world is just copied! I was a little nobody and I wanted to say this isnt right to the director of Topshop, Elizabeth Dunn, a bespoke shoemaker and London transplant, tells me, her voice rising with emotion <a href=\"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/zeitgeist-movement\/cobbling-together-the-brooklynites-who-gather-to-make-handcrafted-shoes-the-guardian\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[187735],"tags":[],"class_list":["post-178542","post","type-post","status-publish","format-standard","hentry","category-zeitgeist-movement"],"_links":{"self":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts\/178542"}],"collection":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/comments?post=178542"}],"version-history":[{"count":0,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts\/178542\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/media?parent=178542"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/categories?post=178542"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/tags?post=178542"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}