{"id":1115299,"date":"2023-06-04T09:10:54","date_gmt":"2023-06-04T13:10:54","guid":{"rendered":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/uncategorized\/rise-of-the-machines-what-will-drive-adoption-of-robotics-and-agfundernews\/"},"modified":"2023-06-04T09:10:54","modified_gmt":"2023-06-04T13:10:54","slug":"rise-of-the-machines-what-will-drive-adoption-of-robotics-and-agfundernews","status":"publish","type":"post","link":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/robotics\/rise-of-the-machines-what-will-drive-adoption-of-robotics-and-agfundernews\/","title":{"rendered":"Rise of the machines: What will drive adoption of robotics and &#8230; &#8211; AgFunderNews"},"content":{"rendered":"<p><p>    Editors Note: Koji Hasegawa is general manager at    Kubota Innovation Center    Silicon Valley, where he is responsible for new    agricultural business planning and execution with open    innovation and investing in US agtech startups.  <\/p>\n<p>    The views expressed in this guest article are the authors    own and do not necessarily represent those of AFN.  <\/p>\n<p>    You have probably seen videos of rice and wheat being speedily    harvested with a combine harvester. Yet specialty crops such as    strawberries are still picked by hand at a time when growers    are facing rising labor costs and labor shortages. So why isnt    mechanization being utilized by more growers of specialty    crops?  <\/p>\n<p>    In part, it relates to these crops variability and fragility.    In fields of rice and wheat, for example, there is no big    difference in the speed of growth for each individual plant,    while the crops also grow to the same height. Consequently,    harvesting is not very complicated, and can be mechanized    easily.  <\/p>\n<p>    In the case of specialty crops, on the other hand, fruits are    scattered irregularly, while their ripeness varies widely. Many    kinds of fruits are also easily damaged during harvesting.    Therefore, people need to visually judge fruits one by one and    pick them gently to avoid damaging them.  <\/p>\n<p>    Similar challenges apply to pruning and weeding. The branches    to be cut and the weeds to be removed need to be identified    precisely.  <\/p>\n<p>    Up to now, these tasks have been difficult to mechanize because    there was no established technology capable of substituting for    the human eye, brain, and hand.  <\/p>\n<p>    However, there have been recent advances in technology,    mechanization and automation. The human eye is being replaced    by camera-based imaging technology, the brain by AI, and the    hands by     robotics.  <\/p>\n<p>    Recently, several startups have combined these technologies to    find solutions to these challenges, such as Advanced Farm Technologies and    Tortuga AgTech in    the field of strawberry harvesting, and     FarmWise and     Carbon Robotics for weeding. They are already offering    their services on a commercial basis and many growers are    adopting their groundbreaking solutions.  <\/p>\n<p>    In the coming years, the widespread penetration of such    mechanization and automation solutions is likely to depend on    two key factors.  <\/p>\n<p>    The first one, of course, is economics. No matter how many    people can be replaced, if the cost of using robots is higher,    farm operators will not accept the solution. Unless the cost of    the robot solution is equal to or less than the human solution,    they will not embrace it.  <\/p>\n<p>    This explains why, in addition to improving work precision,    speed and efficiency, these startups are also focused on    improving COGS (Cost of Goods Sold) and OPEX (Operating    Expenses), to achieve better total cost competitiveness.  <\/p>\n<p>    The second factor is achieving and delivering added value that    is unique to robots, i.e., value that cannot be generated with    human labor. Returning to the example of harvesting, a robot    can make use of GNSS (Global Navigation Satellite System) and    harvest data to record the quantity of the harvest in small    parts of a field.  <\/p>\n<p>    At best, humans are only capable of making rough estimates of    large fields; they cannot determine this information with such    granularity. The data acquired by a robot can be used to    compare yield and crop quality of each area of the field.  <\/p>\n<p>    Furthermore, if the cause-and-effect relationships between    inputs and outputs can be clarified by combining them with    input data from the other farming process, it could be possible    to improve the yield and quality of crops in the following    year.  <\/p>\n<p>    If this became a reality, robots would not merely replace    labor; they would become an indispensable element of solutions    for achieving more precise and efficient agricultural    production. As such, they would be highly valued by growers.  <\/p>\n<p>    In addition, as the shift to smart agriculture advances, data    collection and utilization at every step of the farming process    will become more sophisticated, and as a result, we can expect    to see the emergence of platforms for managing this data    centrally. Such platforms will be key factors in accelerating    the spread of robot-mechanization and automation solutions.  <\/p>\n<p>    On the other hand, major challenges for startup companies who    provide robotics and automation solutions are the time required    to scale up and to secure working capital during the scale-up    period.  <\/p>\n<p>    As there are so many factors involved in agriculture which is    typically done outdoors, a non- controlled environment, growers    would like to see multiple results for verifying ROI of newly    introduced solutions. However, since agriculture has seasons,    the cycle is naturally long, resulting in multiple years of ROI    verification.  <\/p>\n<p>    Also, farmers tend to be risk averse, testing new solutions in    limited spaces at first before introducing them to a larger    field area.  <\/p>\n<p>    Many robotics startups have not yet demonstrated sufficient    reliability to sell their products, so they adopt a RaaS (Robot    as a Service) or leasing model, in which they provide services    while having robots as their own assets. Therefore, even if    they are ready to scale, its not easy for startups with    limited capital to own a large number of robots.  <\/p>\n<p>    Therefore, I believe that continuous robust support by    investors and strategic partners like us, with a full    understanding of the time required to scale up for agtech    startup companies, is also an essential requirement for the    spread of robotics and automation in agriculture.  <\/p>\n<p><!-- Auto Generated --><\/p>\n<p>Go here to see the original:<\/p>\n<p><a target=\"_blank\" rel=\"nofollow noopener\" href=\"https:\/\/agfundernews.com\/what-will-drive-adoption-of-robotics-and-automation-in-specialty-crops\" title=\"Rise of the machines: What will drive adoption of robotics and ... - AgFunderNews\">Rise of the machines: What will drive adoption of robotics and ... - AgFunderNews<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p> Editors Note: Koji Hasegawa is general manager at Kubota Innovation Center Silicon Valley, where he is responsible for new agricultural business planning and execution with open innovation and investing in US agtech startups.  <a href=\"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/robotics\/rise-of-the-machines-what-will-drive-adoption-of-robotics-and-agfundernews\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[187746],"tags":[],"class_list":["post-1115299","post","type-post","status-publish","format-standard","hentry","category-robotics"],"_links":{"self":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts\/1115299"}],"collection":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/comments?post=1115299"}],"version-history":[{"count":0,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts\/1115299\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/media?parent=1115299"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/categories?post=1115299"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/tags?post=1115299"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}