{"id":1010145,"date":"2021-04-27T06:10:43","date_gmt":"2021-04-27T10:10:43","guid":{"rendered":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/nestle-in-talks-to-buy-natures-bounty-vitamins-cnbc\/"},"modified":"2021-04-27T06:10:43","modified_gmt":"2021-04-27T10:10:43","slug":"nestle-in-talks-to-buy-natures-bounty-vitamins-cnbc","status":"publish","type":"post","link":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/food-supplements\/nestle-in-talks-to-buy-natures-bounty-vitamins-cnbc\/","title":{"rendered":"Nestle in talks to buy Nature&#8217;s Bounty vitamins &#8211; CNBC"},"content":{"rendered":"<p><p>A picture taken on November 19, 2020 shows Swiss food giant Nestle logo at their headquarters in Vevey ahead of a November 29, 2020 nationwide vote on a people's initiative to impose due diligence rules on Swiss-based firms active abroad.<\/p>\n<p>FABRICE COFFRINI | AFP | Getty Images<\/p>\n<p>Nestle is in talks to buy nutritional supplement maker The Bountiful Company, the Swiss food giant said on Monday, as it looks to move further into a health and nutrition sector that is growing faster than its traditional packaged food business.<\/p>\n<p>Analysts expect a price tag of $5-$7 billion for Bountiful, which makes Nature's Bounty vitamins, Osteo Bi-Flex joint-care supplements and Puritan's Pride vitamins and supplements, but Nestle in its statement gave no indication of a price.<\/p>\n<p>The acquisition would fit with the M&A strategy of Chief Executive Mark Schneider, the former Fresenius boss who has targeted several health companies since taking charge at Nestle in 2016.<\/p>\n<p>\"Nestl S.A. today announced that it is in discussions to acquire all or part of The Bountiful Company,\" Nestle said, confirming media reports but giving no further details.<\/p>\n<p>Separately, Knorr soup maker Unilever said on Monday it would buy food supplements maker Onnit.<\/p>\n<p>Nestle's approach for Bountiful, which is majority-owned by private equity firm KKR Co & Inc, came after Bountiful filed for a New York Stock Exchange flotation this month.<\/p>\n<p>In 2020, Long Island-based Bountiful had sales of $2.07 billion, 10% higher than a year earlier. It increased its adjusted earnings before interest, tax, depreciation and amortization by 21% to $302.3 million.<\/p>\n<p>In its 2019 results, before the pandemic struck, Nestle increased reported sales only by 1.2%, held back by sluggish performances in water, confectionary and prepared dishes.<\/p>\n<p>\"This is about diversifying the growth profile in Nestle and trying to get growth in areas other than coffee and pet care,\" said Bank Vontobel analyst Jean-Philippe Bertschy, who said a move for Bountiful made strategic sense for the world's largest packaged food company.<\/p>\n<p>In the past five years, nutritional food sales have increased by an average of 5.8% per year, faster than the 4.7% rate of packaged foods, according to Euromonitor data.<\/p>\n<p>Only 17% of the estimated $137 billion in annual global sales in nutritional food are generated in Europe, Middle East and Africa, offering scope for further expansion in the region.<\/p>\n<p>Meanwhile, 17% of Bountiful's sales come form e-commerce, a faster growing retail channel than shops, while Nestle could leverage its distribution and marketing to increase sales further.<\/p>\n<p>\"I think the health and wellness area will continue to be the focus of Nestle's M&A activity, because of the faster growth and higher returns,\" said Bertschy.<\/p>\n<p><!-- Auto Generated --><\/p>\n<p>Here is the original post: <\/p>\n<p><a target=\"_blank\" rel=\"nofollow noopener\" href=\"https:\/\/www.cnbc.com\/2021\/04\/26\/nestle-in-talks-to-buy-natures-bounty-vitamins.html\" title=\"Nestle in talks to buy Nature's Bounty vitamins - CNBC\">Nestle in talks to buy Nature's Bounty vitamins - CNBC<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p> A picture taken on November 19, 2020 shows Swiss food giant Nestle logo at their headquarters in Vevey ahead of a November 29, 2020 nationwide vote on a people's initiative to impose due diligence rules on Swiss-based firms active abroad.  <a href=\"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/food-supplements\/nestle-in-talks-to-buy-natures-bounty-vitamins-cnbc\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[187737],"tags":[],"class_list":["post-1010145","post","type-post","status-publish","format-standard","hentry","category-food-supplements"],"_links":{"self":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts\/1010145"}],"collection":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/comments?post=1010145"}],"version-history":[{"count":0,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/posts\/1010145\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/media?parent=1010145"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/categories?post=1010145"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.euvolution.com\/prometheism-transhumanism-posthumanism\/wp-json\/wp\/v2\/tags?post=1010145"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}