{"id":7654,"date":"2010-02-04T13:25:41","date_gmt":"2010-02-04T13:25:41","guid":{"rendered":"http:\/\/euvolution.com\/futurist-transhuman-news-blog\/how-your-biometrics-can-make-super-bowl-ads-better\/"},"modified":"2010-02-04T13:25:41","modified_gmt":"2010-02-04T13:25:41","slug":"how-your-biometrics-can-make-super-bowl-ads-better","status":"publish","type":"post","link":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/aerospace\/how-your-biometrics-can-make-super-bowl-ads-better.php","title":{"rendered":"How Your Biometrics Can Make Super Bowl Ads Better"},"content":{"rendered":"<p>From Wired Discoveries:<\/p>\n<p> \t\t  \t\t \t\tCan neuroscience research firms unleash the data revolution for television advertising? Several companies are trying to do just that and a Wired.com reporter donned one firm&apos;s biometric outfit to see what his heart rate and hand sweat could say about his tas<\/p>\n","protected":false},"excerpt":{"rendered":"<p>From Wired Discoveries: Can neuroscience research firms unleash the data revolution for television advertising? Several companies are trying to do just that and a Wired.com reporter donned one firm&apos;s biometric outfit to see what his heart rate and hand sweat &hellip; <a href=\"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/aerospace\/how-your-biometrics-can-make-super-bowl-ads-better.php\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"limit_modified_date":"","last_modified_date":"","_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[19],"tags":[],"class_list":["post-7654","post","type-post","status-publish","format-standard","hentry","category-aerospace"],"modified_by":null,"_links":{"self":[{"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/posts\/7654"}],"collection":[{"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/comments?post=7654"}],"version-history":[{"count":0,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/posts\/7654\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/media?parent=7654"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/categories?post=7654"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/tags?post=7654"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}