{"id":6619,"date":"2010-01-27T14:28:40","date_gmt":"2010-01-27T14:28:40","guid":{"rendered":"http:\/\/euvolution.com\/futurist-transhuman-news-blog\/apple-before-a-launch-it-can-be-a-little-frightening-apple\/"},"modified":"2010-01-27T14:28:40","modified_gmt":"2010-01-27T14:28:40","slug":"apple-before-a-launch-it-can-be-a-little-frightening-apple","status":"publish","type":"post","link":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/futurist\/apple-before-a-launch-it-can-be-a-little-frightening-apple.php","title":{"rendered":"Apple Before a Launch: "It Can Be a Little Frightening" [Apple]"},"content":{"rendered":"

Turns out, Apple's veil of secrecy applies internally, as well. Former engineer Edward Eigerman spoke with Bloomberg News this morning about the atmosphere at the company before a major product launch—turns out, it's not all wine and roses.<\/p>

Eigerman has a unique perspective on the extreme lengths<\/a> Apple goes through to prevent leaks, having been fired for accidentally slipping software to a client a week early.<\/p>

The upside is that only a very few people in Cupertino know what's actually going to be announced today, so they're as excited as the rest of us! The downside is that they're also likely in a debilitating paranoiac state. But, hey, you take the good with the bad, right? [Bloomberg<\/a> via Cult of Mac<\/a> via 9to5 Mac<\/a>]<\/p>

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Turns out, Apple's veil of secrecy applies internally, as well. Former engineer Edward Eigerman spoke with Bloomberg News this morning about the atmosphere at the company before a major product launch—turns out, it's not all wine and roses.Eigerman has a … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"limit_modified_date":"","last_modified_date":"","_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[10],"tags":[],"class_list":["post-6619","post","type-post","status-publish","format-standard","hentry","category-futurist"],"modified_by":null,"_links":{"self":[{"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/posts\/6619"}],"collection":[{"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/comments?post=6619"}],"version-history":[{"count":0,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/posts\/6619\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/media?parent=6619"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/categories?post=6619"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/tags?post=6619"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}