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Calcutta News.Net Saturday 12th May, 2012 (IANS) <\/p>\n
Books on Indian spiritualism are in great demand in foreign countries, and even the Chinese are impressed, National Book Trust (NBT) director M.A. Sikander said Saturday. <\/p>\n
'Books on spiritualism have become the USP (unique selling proposition) of Indian publishing houses. These books are selling like hot cakes in foreign countries,' he said here. <\/p>\n
Sikander, here for a six-day book fair that began Saturday, said visitors evinced keen interest in spirituality at the recent Abu Dhabi book fair. <\/p>\n
'Even the Chinese are finding linkages between Indian lifestyle and spiritualism. They are keen to know what makes the Indians happy beings.' <\/p>\n
Sikander said France had shown interest in translating Hindi books into French. 'NBT will have special focus on France in the next international book fair in Delhi (in 2013).' <\/p>\n
India is the third largest publisher of English books after Britain and the US. <\/p>\n
'With sufficient manpower and good command over English, publishing houses across the world are outsourcing work to India,' he said. <\/p>\n
He said the habit of reading had grown more in rural and semi-urban areas. 'There has been a 20 percent growth in the sale of NBT publications in the country in the past few years.' <\/p>\n<\/p>\n
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