Too many Zoom happy hours making you feel not happy? As GQ reports, theres a wide and wonderful world of low- and no-alcohol cocktails to appeal to the sober-curious.<\/p>\n
Lower in calories and less likely to leave you hungover, health-conscious sippers have been raising a glass with something other than LaCroix.<\/p>\n
And we dont just mean White Claw. Nielsen recently called hard seltzer the most resilient alcohol category in the US notching a 4x sales increase over last year but theres a bevy of new craft bevvies behind the bar.<\/p>\n
Though the companies we reached out to remained mum on exact dollar amounts, all reported huge growth this year.<\/p>\n
Curious Elixirs makes pre-mixed nonalcoholic drinks. Its Cocktail Club memberships have spiked 600% since mid-March, a spokesperson said.<\/p>\n
Haus ships low-ABV aperitifs D2C. The company launched last June and has seen orders grow 500% in 2020.<\/p>\n
Kin Euphorics uses adaptogenics and nootropics botanic compounds said to boost brainpower for a booze-free buzz.<\/p>\n
Kin told us D2C revenue nearly tripled between March and July 2020 compared with the same period last year.<\/p>\n
<\/p>\n
Read more here:<\/p>\n
Can happy hour lose the booze? - The Hustle<\/a><\/p>\n","protected":false},"excerpt":{"rendered":" Too many Zoom happy hours making you feel not happy? As GQ reports, theres a wide and wonderful world of low- and no-alcohol cocktails to appeal to the sober-curious Continue reading