{"id":296114,"date":"2018-09-28T00:50:38","date_gmt":"2018-09-28T04:50:38","guid":{"rendered":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/uncategorized\/if-we-want-drone-delivery-to-be-a-reality-weve-gotta-keep-it-simple.php"},"modified":"2018-09-28T00:50:38","modified_gmt":"2018-09-28T04:50:38","slug":"if-we-want-drone-delivery-to-be-a-reality-weve-gotta-keep-it-simple","status":"publish","type":"post","link":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/futurism\/if-we-want-drone-delivery-to-be-a-reality-weve-gotta-keep-it-simple.php","title":{"rendered":"If We Want Drone Delivery to Be a Reality, We\u2019ve Gotta Keep It Simple"},"content":{"rendered":"<p><\/p><div><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"158\" src=\"https:\/\/wp-assets.futurism.com\/2018\/09\/iceland-drone-deliveries-300x158.png\" class=\"attachment-medium size-medium wp-post-image\" alt=\"\" style=\"padding-left:10px; padding-right: 10px;\"><\/div><h2>DRONING ON<\/h2><p>In 2013, we learned about&nbsp;<a href=\"https:\/\/www.cbsnews.com\/news\/amazon-unveils-futuristic-plan-delivery-by-drone\/\">Amazon&rsquo;s splashy plans<\/a> to drop packages off at customers&rsquo; homes using drones. Sure, there have been a <a href=\"https:\/\/www.cbsnews.com\/news\/amazon-makes-giant-leap-drone-delivery\/\">few pilot drone deliveries<\/a>, but for the most part, even Amazon hasn&rsquo;t made that future a reality yet.<\/p><p>But in Iceland, a startup called Aha has been using drones to&nbsp;deliver hot food and other goods for five months. Its secret: keeping the system very, very simple.<\/p><p>As we creep towards a future in which drone delivery is commonplace, Aha&rsquo;s success shows that a simple approach might work best &mdash; and that maybe tech giants like Amazon are over-engineering the concept.<\/p><h2>BARE BONES<\/h2><p>Aha&rsquo;s delivery drones have no cameras or radar,&nbsp;<em>IEEE&nbsp;<\/em><em>Spectrum<\/em> <a href=\"https:\/\/spectrum.ieee.org\/robotics\/drones\/are-delivery-drones-commercially-viable-iceland-is-about-to-find-out?utm_source=MIT+Technology+Review&amp;utm_campaign=0d35c756b9-EMAIL_CAMPAIGN_2018_09_27_09_57&amp;utm_medium=email&amp;utm_term=0_997ed6f472-0d35c756b9-156659857\">reports<\/a>. In fact, they navigate the Reykjavik area using&nbsp;<em>only<\/em>&nbsp;GPS, which keeps them&nbsp;on pre-determined routes&nbsp;selected because they&rsquo;re free of trees and other obstacles. When they arrive at a customer&rsquo;s home, the drones lower deliveries&nbsp;&mdash; burgers are popular, but the company also sells electronics&nbsp;&mdash; on a line.<\/p><p>That stands in contrast to Amazon&rsquo;s high-tech approach. In 2014, the company filed&nbsp;<a href=\"https:\/\/www.documentcloud.org\/documents\/1695055-amazon-petition-for-exemption-july-9-2014-2.html\">documents<\/a>&nbsp;with the FAA claiming that its delivery drones sport &ldquo;sense-and-avoid sensors.&rdquo; A&nbsp;<a href=\"http:\/\/pdfpiw.uspto.gov\/.piw?PageNum=0&amp;docid=09921579&amp;IDKey=C943E63D59C8%0D%0A&amp;HomeUrl=http%3A%2F%2Fpatft.uspto.gov%2Fnetacgi%2Fnph-Parser%3FSect2%3DPTO1%2526Sect2%3DHITOFF%2526p%3D1%2526u%3D%2Fnetahtml%2FPTO%2Fsearch-bool.html%2526r%3D1%2526f%3DG%2526l%3D50%2526d%3DPALL%2526S1%3D9921579.PN.%2526OS%3DPN%2F9921579%2526RS%3DPN%2F9921579\">patent<\/a>&nbsp;the company filed earlier this year describes a system that lets its drones respond to voice commands, and <a href=\"http:\/\/pdfaiw.uspto.gov\/.aiw?PageNum=0&amp;docid=20170175413&amp;IDKey=6B4D0DADFC1F&amp;HomeUrl=http%3A%2F%2Fappft.uspto.gov%2Fnetacgi%2Fnph-Parser%3FSect1%3DPTO1%2526Sect2%3DHITOFF%2526d%3DPG01%2526p%3D1%2526u%3D%2Fnetahtml%2FPTO%2Fsrchnum.html%2526r%3D1%2526f%3DG%2526l%3D50%2526s1%3D20170175413.PGNR.%2526OS%3D%2526RS%3D\">another patent<\/a> from last year explains a beehive-like structure where drones can roost and collect new items for delivery.<\/p><h2>AIN&rsquo;T BROKE<\/h2><p>In this case, the simple approach seems to be winning. Aha says it&rsquo;s made 500 drone deliveries over the past five months, with no injuries. A delivery costs the equivalent of a modest US $7.<\/p><p>But don&rsquo;t count Amazon out yet. The company is <a href=\"https:\/\/www.nytimes.com\/2018\/09\/04\/technology\/amazon-stock-price-1-trillion-value.html\">still pouring resources<\/a> into its nascent drone program. Maybe it just needs to focus on a simpler set of features.<\/p><p><strong>READ MORE:<\/strong>&nbsp;<a href=\"https:\/\/spectrum.ieee.org\/robotics\/drones\/are-delivery-drones-commercially-viable-iceland-is-about-to-find-out?utm_source=MIT+Technology+Review&amp;utm_campaign=0d35c756b9-EMAIL_CAMPAIGN_2018_09_27_09_57&amp;utm_medium=email&amp;utm_term=0_997ed6f472-0d35c756b9-156659857\">Are Delivery Drones Commercially Viable? Iceland Is About to Find Out<\/a>&nbsp;[<em>Spectrum IEEE<\/em>]<\/p><p><em><strong>More on drone delivery:&nbsp;<a href=\"https:\/\/futurism.com\/delivery-drones-environment\/\">Are Delivery Drones Actually Better for the Environment?<\/a><\/strong><\/em><\/p><p>The post <a rel=\"nofollow\" href=\"https:\/\/futurism.com\/iceland-drone-deliveries\/\">If We Want Drone Delivery to Be a Reality, We&rsquo;ve Gotta Keep It Simple<\/a> appeared first on <a rel=\"nofollow\" href=\"https:\/\/futurism.com\">Futurism<\/a>.<\/p><p>Here is the original post:<br><a target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/futurism.com\/iceland-drone-deliveries\/\" title=\"If We Want Drone Delivery to Be a Reality, We&rsquo;ve Gotta Keep It Simple\">If We Want Drone Delivery to Be a Reality, We&rsquo;ve Gotta Keep It Simple<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p> DRONING ON In 2013, we learned about\u00a0 Amazon\u2019s splashy plans to drop packages off at customers\u2019 homes using drones. Sure, there have been a few pilot drone deliveries , but for the most part, even Amazon hasn\u2019t made that future a reality yet.  <a href=\"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/futurism\/if-we-want-drone-delivery-to-be-a-reality-weve-gotta-keep-it-simple.php\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"limit_modified_date":"","last_modified_date":"","_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[11],"tags":[],"class_list":["post-296114","post","type-post","status-publish","format-standard","hentry","category-futurism"],"modified_by":null,"_links":{"self":[{"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/posts\/296114"}],"collection":[{"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/comments?post=296114"}],"version-history":[{"count":0,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/posts\/296114\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/media?parent=296114"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/categories?post=296114"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/tags?post=296114"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}