{"id":254065,"date":"2012-02-18T11:49:50","date_gmt":"2012-02-18T11:49:50","guid":{"rendered":"http:\/\/www.eugenesis.com\/scientific-american-publisher-launches-49-online-textbook\/"},"modified":"2012-02-18T11:49:50","modified_gmt":"2012-02-18T11:49:50","slug":"scientific-american-publisher-launches-49-online-textbook","status":"publish","type":"post","link":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/biology\/scientific-american-publisher-launches-49-online-textbook.php","title":{"rendered":"Scientific American Publisher Launches $49 Online Textbook"},"content":{"rendered":"<p><p class=\"first\">    The publisher of Scientific American and Nature    is stepping into a new genre with its first digital textbook, the    company announced on Thursday.  <\/p>\n<p>    Principles of Biology, already in    use at three California State universities, is a web-based    introductory text. At $49, it costs about three times less than    its typical paper counterpart.  <\/p>\n<p>    [More from Mashable:     Inkling Takes on Apple iBooks With a New Tool for    Publishers]  <\/p>\n<p>    It stands out from both Nature Publishing&#039;s collection of    scientific journals and magazines, as well as from similarly    priced digital    textbooks.  <\/p>\n<p>    Publishing    Director Vikram Savkar, who left Pearson to head up    Nature Publishing&#039;s new Nature Education division in 2007,    says the publisher&#039;s goal is to make high-quality original    science textbooks that incorporate its large library of    scientific research. Whereas most publishers convert their    traditional    books to digital ones through a third-party book maker,    Nature Publishing built its first textbook to be digital.  <\/p>\n<p>    [More from Mashable:     Apple Announces a New iPad Textbook Experience]  <\/p>\n<p>    \"Ebooks have always been about putting a pdf of traditional    books online,\" he says of other digital textbook makers, which    include companies such as Kno, Chegg and CourseSmart. \"What    we\u2019ve developed is a textbook. It\u2019s not a reader, we&#039;re a    publisher.\"  <\/p>\n<p>    The book includes text and diagrams one would expect from any    version of a biology text as well as data sets and research    articles from the publisher&#039;s archive. Nature Publishing hired    about 75 experts to contribute \"modules\" that can easily be    reordered by teachers rather than chronological chapters.  <\/p>\n<p>    There are a few features that aren&#039;t typical of digital    textbooks, such as questions that test comprehension throughout    the text and a quiz at the end of each chapter that can help    teachers understand class progress. But basically,    Principles of Biology is just a book.  <\/p>\n<p>    What Nature Publishing has managed to do, however, is make it a    very practical book. Because it&#039;s web-based, it can be accessed    on any device with a browser. It&#039;s cheap. It can be arranged to    fit the syllabus of individual teachers. And Nature Education    can update its web-based pages in a jiffy if, say, someone    figures out how to decode the human    genome halfway through the semester.  <\/p>\n<p>    Image courtesy of iStockphoto, atreides64  <\/p>\n<p>    This story originally published on Mashable here.  <\/p>\n<\/p>\n<p>Follow this link:<br \/>\n<a target=\"_blank\" href=\"http:\/\/news.yahoo.com\/scientific-american-publisher-launches-49-online-textbook-132259484.html\" title=\"Scientific American Publisher Launches $49 Online Textbook\">Scientific American Publisher Launches $49 Online Textbook<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p> The publisher of Scientific American and Nature is stepping into a new genre with its first digital textbook, the company announced on Thursday. Principles of Biology, already in use at three California State universities, is a web-based introductory text. At $49, it costs about three times less than its typical paper counterpart.  <a href=\"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/biology\/scientific-american-publisher-launches-49-online-textbook.php\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":57,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"limit_modified_date":"","last_modified_date":"","_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[577690],"tags":[],"class_list":["post-254065","post","type-post","status-publish","format-standard","hentry","category-biology"],"modified_by":null,"_links":{"self":[{"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/posts\/254065"}],"collection":[{"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/users\/57"}],"replies":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/comments?post=254065"}],"version-history":[{"count":0,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/posts\/254065\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/media?parent=254065"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/categories?post=254065"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/tags?post=254065"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}