{"id":241578,"date":"2015-01-23T13:46:26","date_gmt":"2015-01-23T18:46:26","guid":{"rendered":"http:\/\/www.eugenesis.com\/the-next-energy-revolution-wont-be-in-wind-or-solar-but-in-human-behavior\/"},"modified":"2015-01-23T13:46:26","modified_gmt":"2015-01-23T18:46:26","slug":"the-next-energy-revolution-wont-be-in-wind-or-solar-but-in-human-behavior","status":"publish","type":"post","link":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/behavioral-science\/the-next-energy-revolution-wont-be-in-wind-or-solar-but-in-human-behavior.php","title":{"rendered":"The next energy revolution won&#039;t be in wind or solar but in human behavior"},"content":{"rendered":"<p><p>    NOTE: This is the first of a three-part    series.  <\/p>\n<p>    In the arid lands of the Mojave Desert, Marine regimental    commander Jim Caley traveled alongside a 24-mile stretch of    road and saw trucks, tanks and armored tracked vehicles all    idling in the heat  and wasting enormous amounts of expensive    fuel.  <\/p>\n<p>    Caley had already led forces in Iraq, and at the time was    charged with seven battalions comprising 7,000 Marines. But    this was a new and different challenge. Overseeing a major    spring 2013 training exercise at the Marine Corps' Twentynine    Palms base in southern California, he was struck by how little    he knew about how America's war-fighting machine used energy.  <\/p>\n<p>    \"No targets prosecuted, no miles to the gallon, no combat    benefit being delivered,\" Caley, a Marine colonel, says of the    scene. \"At the time, I had no system to understand what was    going on, and what was occurring, and how much further I could    go on the same fuel.\"  <\/p>\n<p>    The Department of Defense is the single biggest user of energy    in the U.S.  its energy bill in 2013 was $18.9 billion  and    Caley now plays a central role in trying to ensure that just    one of its branches, the Marine Corps, uses that power in the    optimal way. The implications for the military are vast. For    instance, the Marines alone have estimated that they could save    $26 million per year through a 10 percent energy reduction at    their installations and bases, to say nothing of Marine field    operations, which used an estimated 1.5 million barrels of fuel    in 2014.  <\/p>\n<p>    But most striking is how these changes are coming about. As    head of the Marines Corps' five-year-old Expeditionary Energy    Office, Caley is tapping into one of the hottest trends in    academic energy research: looking to use psychology and the    behavioral sciences to find ways of saving energy by changing    people  their habits, routines, practices and preconceptions.  <\/p>\n<p>    \"The opportunities that we see on the behavioral side of the    house are phenomenal,\" Caley explained during a recent    interview in his Pentagon office. \"And they're frankly less    expensive than us trying to buy new equipment.\"  <\/p>\n<p>    Through behavioral changes alone  tweaking the ways that    Marines drive their vehicles, power their outposts, handle    their equipment  Caley thinks he can increase their overall    battlefield range by as much as five days, a change that would    provide immense tactical benefit by cutting down on refueling    requirements (and the logistical hurdles and vulnerabilities    associated with them). If he succeeds, the Marines would stand    at the forefront of an energy revolution that may someday rival    wind or solar in importance: one focused not on changing our    technologies or devices, but on changing us. And its    applications would touch every corner of our society, from how    we behave in our homes to how we drive our cars.  <\/p>\n<p>    Any change to how the military uses energy has momentous    implications simply because it uses so much of it  roughly the    same amount of power annually as the state of West Virginia.    But the behavioral revolution in energy is also highly    significant in the civilian sector, where truly Pentagon-sized    energy gains could be reaped just by tweaking little behaviors.    For instance, here are some published estimates of possible    energy savings from behavioral changes. These shouldn't be    taken as exact, but rather as ballpark figures:  <\/p>\n<p>    One 2009 study suggested that American households  which    account for around 40 percent of U.S. carbon emissions  could    achieve a 20 percent emissions reduction by changing which    household appliances and objects they use, and how they use    them. That's greater than the total emissions of the country of    France.  <\/p>\n<p><!-- Auto Generated --><\/p>\n<p>Read more:<br \/>\n<a target=\"_blank\" href=\"http:\/\/www.stripes.com\/news\/marine-corps\/the-next-energy-revolution-won-t-be-in-wind-or-solar-but-in-human-behavior-1.325310\/RK=0\/RS=_87sfiFec3muqw1mnBFvGkghkLA-\" title=\"The next energy revolution won&#39;t be in wind or solar but in human behavior\">The next energy revolution won&#39;t be in wind or solar but in human behavior<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p> NOTE: This is the first of a three-part series. In the arid lands of the Mojave Desert, Marine regimental commander Jim Caley traveled alongside a 24-mile stretch of road and saw trucks, tanks and armored tracked vehicles all idling in the heat and wasting enormous amounts of expensive fuel.  <a href=\"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/behavioral-science\/the-next-energy-revolution-wont-be-in-wind-or-solar-but-in-human-behavior.php\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":57,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"limit_modified_date":"","last_modified_date":"","_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[577410],"tags":[],"class_list":["post-241578","post","type-post","status-publish","format-standard","hentry","category-behavioral-science"],"modified_by":null,"_links":{"self":[{"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/posts\/241578"}],"collection":[{"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/users\/57"}],"replies":[{"embeddable":true,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/comments?post=241578"}],"version-history":[{"count":0,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/posts\/241578\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/media?parent=241578"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/categories?post=241578"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.euvolution.com\/futurist-transhuman-news-blog\/wp-json\/wp\/v2\/tags?post=241578"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}